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OMNICOM MEDIA GROUP TOPS 2024 TOTAL NEW BUSINESS RANKING WITH $7.7 BILLION

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COMvergence Report Shows OMG #1 for Retention, Holding on to 74% of Its Billings in Play in a Year When the Industry Average Was Only 32%

OMG agencies PHD and OMD Leverage Agency as a Platform Model to Dominate Global Media Network Ranking

NEW YORK, March 25, 2025 /CNW/ — Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) and parent company to the OMD, PHD and Hearts & Science global media agency networks, had the best total new business record (wins minus losses, including retentions) among global media management groups in 2024.

As reported in the recently published Global Media Agency New Business Barometer Full Year 2024 – an analysis of the global media agency marketplace from independent research company COMvergence – OMG was awarded approximately $7.7 billion in client billings – including $4.6 million in retained business – in 2024, outperforming its nearest competitor by more than $1 billion.

Notably, OMG also had the best retention rate, successfully defending 74% of its billings in review – in a year when the industry’s average retention rate was only 32% – while concurrently expanding its client roster with net new wins like Amazon, Gap Inc., Goldman Sachs, HanesBrands, Michelin, Priceline, and Tim Hortons.

Looking at 2024 total new business against 2023 billings reveals a projected 2024 YoY growth rate of 10.5%1 – the highest among all global media groups – as well as an overall retention rate of 96% across all OMG clients.

The COMvergence results affirm the findings of a 2024 analysis from leading research and advisory firm Forrester in which OMG was named a “Leader”. Earning the highest score among the 12 global media management groups evaluated in The Forrester Wave™: Media Management Services, Q4 2024, OMG received 5/5 scores in eight categories, including Innovation, Martech and Adtech Implementation and Media Responsibility. As reported in the evaluation, Omnicom clients noted the agency’s transparent business practices, trustworthy relationships, and strength of Omni – the open operating system that supports all Omnicom agencies – technology for media and business intelligence.

The Omni advantage was evident in OMG’s win/loss share as the group leveraged its Omni-powered Agency as a Platform model that enables a flexible ecosystem of talent, capabilities, and technology across all OMG agencies to win 24% of the $39 billion in business in 2024, while its share of losses was only 8%.

Commenting on the group’s 2024 performance, OMG CEO Florian Adamski said “The only thing more challenging than winning a new client over a months-long pitch is re-winning the clients you have – every single day. In 2024, our 28,000 people around the world met both of those challenges, optimizing our Agency as a Platform model to deliver innovative media solutions that drive business growth and build enduring relationships – between brands and consumers, and between brands and their media agency partner – in an increasingly more complex and dynamic marketplace.”

Beyond topping the global ranking, OMG was also #1 in North America, EMEA and LATAM, and in the largest advertising market (the US); and in Argentina, Bulgaria, Czechia, France, Germany, Ireland, New Zealand, Peru, Portugal, Singapore, Slovakia, Sweden Switzerland, and Turkey.

PHD and OMD Again Dominate the Global Agency Network Rankings
OMG’s best-in-class total new business ranking was fueled by powerful performances from its agency networks– PHD and OMD claiming the #1 an d #3 spots on the global network ranking.

PHD’s secured its best-in-class ranking with $3.8b in total new business earned by successfully defending the $2.2b Volkswagen Group business as well as Sainsbury’s , HP and the majority of its Unilever business – a performance that translated to an astonishing 83% retention rate, topping all other networks by a significant margin. Incremental wins included Priceline and David Yurman and an expanded relationship with QSR giant Restaurant Brand’s International – for which it supports Burger King, Popeye’s, and Tim Horton – with the addition of the Firehouse Subs franchise in the US and the Tim Horton’s Canada business.

Joining PHD at the top of the global ranking with wins that included Gap Inc., MSC Cruises, AliExpress and Michelin, OMD was also the #1 agency network in North America for net new business (wins minus losses, excluding retentions).

A Strong Start to 2025
The COMvergence ranking caps a first quarter that has seen OMG and its agencies leading the industry on multiple fronts, starting at CES where the group announced a series of first-mover partnerships with Amazon, Google, Roku and TikTok that unlock consumer insights to supercharge search investment and outcomes.

Less than 30 days into the new year the trade press reported that the $550 Volkswagen China business had been awarded to PHD China. This was followed by Warner Bros Discovery naming Hearts & Science media agency of record for APAC.

Earlier this month, PHD and OMD each earned Agency of the Year titles from the leading US advertising trade publications, with Adweek naming PHD its Global Media Agency of the Year for the second consecutive year; and AdAge naming OMD USA its Media Agency of the Year. 

About Omnicom Media Group 
Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC), delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences; more productive and proactive client experiences; and more collaborative and rewarding talent experiences for the more than 28,000 people serving the world’s leading brands in OMG agencies around the globe.

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1 COMvergence Global & Regional Billings Rankings Projected 2024

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SOURCE Omnicom Media Group

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Barco Announces Upcoming 2025 Sony Pictures Titles for Release in HDR: KARATE KID: LEGENDS, 28 YEARS LATER

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LAS VEGAS, March 31, 2025 /PRNewswire/ —  On the first day of CinemaCon 2025, the annual gathering of theater owners in Las Vegas, Barco, announced upcoming Sony Pictures titles to be released in premium HDR by Barco.

Barco, the global leader in laser cinema, debuted the groundbreaking HDR by Barco experience last fall as part of a special exhibition in select markets in the U.S. and U.K. It is now rolling out the format, beginning with locations in Los Angeles and San Francisco.

KARATE KID: LEGENDS – May 30, 2025
Karate Kid: Legends unites the iconic martial arts masters of one of the most beloved film franchises of all time to tell a completely new story full of action and heart. When kung fu prodigy Li Fong (Ben Wang) relocates to New York City with his mother to attend a prestigious new school, he finds solace in a new friendship with a classmate and her father. But his newfound peace is short-lived after he attracts unwanted attention from a formidable local karate champion. Driven by a desire to defend himself, Li embarks on a journey to enter the ultimate karate competition. Guided by the wisdom of his kung fu teacher, Mr. Han (Jackie Chan), and the legendary Karate Kid, Daniel LaRusso (Ralph Macchio), Li merges their unique styles to prepare for an epic martial arts showdown.
Directed by Jonathan Entwistle. Written by Rob Lieber. Produced by Karen Rosenfelt. Executive Producers are Jenny Hinkey and Ralph Macchio. The film stars Jackie Chan and Ralph Macchio, Ben Wang, Joshua Jackson, Sadie Stanley and Ming-Na Wen.

28 YEARS LATER – June 20, 2025
Academy Award®-winning director Danny Boyle and Academy Award®-nominated writer Alex Garland reunite for 28 Years Later, a terrifying new story set in the world created by 28 Days Later. It’s been almost three decades since the rage virus escaped a biological weapons laboratory, and now, still in a ruthlessly enforced quarantine, some have found ways to exist amidst the infected. One such group of survivors lives on a small island connected to the mainland by a single, heavily-defended causeway. When one of the group leaves the island on a mission into the dark heart of the mainland, he discovers secrets, wonders, and horrors that have mutated not only the infected but other survivors as well.
Directed by Danny Boyle. Written by Alex Garland. Produced by Andrew Macdonald, Peter Rice, Bernard Bellew, Danny Boyle and Alex Garland. Executive Producer is Cillian Murphy. The film stars Jodie Comer, Aaron Taylor-Johnson, Jack O’Connell, Alfie Williams and Ralph Fiennes.

Based on the company’s patented Lightsteering technology, Barco’s approach to HDR works by strategically redistributing light on screen to produce highlights that are over 6x brighter than traditional projection, while retaining rich details in the darks for greater depth, clarity, and range. HDR by Barco delivers expansive creative possibilities for filmmakers, producing a wide color gamut with high-contrast images that captivate audiences.

For tickets as well as more information on HDR by Barco and to stay up-to-date with the latest news on locations and upcoming release, visit: https://hdrbybarco.com/

About Barco 
Barco, headquartered in Kortrijk (Belgium), is a global technology company leading in visualization, networking, and collaboration solutions. Its innovative technologies drive advancements in the healthcare, enterprise, and entertainment markets. At the heart of Barco’s success are over 3,000 dedicated ‘visioneers’, each passionately contributing to driving change through technology.
Listed on Euronext (BAR), Reuters (BARBt.BR), and Bloomberg (BAR BB), Barco realized sales of 947 million euro in 2024. For further insights, please visit www.barco.com, or connect on LinkedInYouTubeInstagram, and Facebook.
Barco. Visioneering a bright tomorrow. © 2025

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SOURCE Barco, Inc.

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Comcast Technology Solutions Launches Comcast Media360™ to Streamline Video Operations for Broadcasters and Content Providers

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Designed to consolidate workflows, increase efficiency, and lower costs of distributing premium titles across content owners’ direct-to-consumer sites/apps and distribution partners including MVPDs, vMVPDs, FAST Aggregators, and social media platforms

Provides a single ingest point for premium video titles and files combined with managed global delivery, distribution, and monetization across broadcast and streaming viewing experiences

Comcast Media360, which encompasses CTS’ Cloud Video Platform, Comcast MediaExpress, and Comcast MediaOrigination, will be showcased at the NAB Show 2025

DENVER, April 1, 2025 /PRNewswire/ — In advance of the NAB Show 2025Comcast Technology Solutions (CTS) today announced the launch of Comcast Media360™, a transformative new service designed for broadcasters and content owners to consolidate their video management efforts, increase efficiency, and lower costs across legacy TV, online video/OTT, and social media platforms.

In recent decades, broadcast operations have become increasingly complex with silos of internal and external systems, workflows, and vendors all needed to reach today’s viewing audiences. New back-end systems were continuously bolted onto legacy systems, creating massive complexity, duplicative efforts and increased costs. At the same time, companies are trying to address new growth opportunities globally through syndication, bundling, ad-subsidy models, D2C, social media, and AI. Comcast Media360 was designed to simplify and address these opportunities, with a 24/7 managed service backed by the proven reliability and scale of Comcast Technology Solutions.

By providing a single point of ingest for any video title, and its associated files, Comcast Media360 enables broadcasters and content owners to streamline content processing, title management, channel origination, playout, and delivery for their direct-to-consumer branded properties/apps and distribution partners, including MVPDs, vMVPDs, FAST aggregators, and social media. Comcast Media360 is the new umbrella service which encompasses three core offerings, CTS’ Cloud Video Platform, Comcast MediaExpress, and Comcast MediaOrigination, which can be combined or used separately based on the unique needs of each broadcaster or content owner.

“Broadcasters and content owners around the globe recognize the need to make their video operations less duplicative and more cost-efficient, but so many remain trapped by the complexity of their legacy back-end systems,” said Bart Spriester, Senior Vice President and General Manager of Streaming, Broadcast, & Advertising for Comcast Technology Solutions. “Comcast Media360 is designed to help them finally break free from the complexity of the past, lower costs, unify broadcast and streaming, streamline workflows, and expand distribution globally. Backed by the proven quality and scale of Comcast Technology Solutions, our customers can now centralize their technical efforts, freeing them to focus their precious time and resources on viewer engagement and profitability.”

“Efforts to effectively streamline broadcast and streaming operations have been a holy grail for broadcasters and content owners for some time,” said Maria Rua Aguete, Senior Research Director, Media and Entertainment and Technology Fellow at Omdia. “Now, however, it’s becoming an economic necessity. Media companies must adopt a consumer-first strategy that is equally effective at reaching viewers across online video and traditional TV, via social, mobile, and home entertainment devices. Solutions like Comcast Media360 are designed to offload the technical complexity for broadcasters and content owners, so they can focus on viewer monetization, however and wherever it is occurring.”

Key Services within Comcast Media360

Comcast Media360 is a premium managed service for the media and entertainment industry, offering an integrated suite of technologies for comprehensive global video delivery, distribution, and monetization across linear and on-demand platforms. It provides a cost-effective means to simplify and consolidate video publishing efforts globally, with expansive reach, and the proven quality assurance from Comcast Technology Solutions. Key services that comprise Comcast Media360 include:

Comcast MediaExpress, a newly launched centralized Video-On-Demand (VOD) management and distribution service for premium content providers. It provides extensive broadcast and OTT VOD distribution and VOD aggregation capabilities. Content providers simply integrate with Comcast MediaExpress for mass distribution of their premium VOD titles to reach all the leading social, OTT and pay TV platforms, including the most popular streaming video services and FAST channels.

CTS’ Cloud Video Platform, provides centralized ingest, transcoding, and processing of live and on-demand video; metadata management; content protection and rights enforcement; content recommendations; server-side and contextual advertising; commerce and subscription management; content delivery and OTT distribution; advanced analytics and insights; and a managed user experience for playout across connected devices and apps. CTS’ award-winning VideoAI™ enables advanced metadata augmentation, ad marker detection and insertion, and automated quality control of premium content.

Comcast MediaOrigination, provides the capabilities needed to acquire, prepare, create, package, and deliver linear or online channels and video content across devices. Content is acquired either as live video or file-based acquisition via satellite, fiber, or secure IP. Channels are then prepared with CTS’ rendering operations, cloud-based content supply chain implementation, media asset management, and traffic and metadata services. Next, channels are created with capabilities such as channel automation playout (e.g., advanced graphics, SCTE triggers, closed captioning, and more), and master control, and VideoAI. From there, channels are prepared with the necessary encoding, encryption, and linear rights management (LRM) and authorization policies, then delivered via satellite uplink, fiber, secure internet, or CDNs for MVPDs, vMVPDs, or FAST channels across any screen.

Comcast Technology Solutions at NAB Show 2025

Key benefits of Comcast Media360 will be showcased on April 5 during the 2025 Devoncroft Executive Summit, in Las Vegas, and during an executive session featuring Stephanie Mitchko, Executive Vice President, Global Media Operations and Technology at AMC Networks. From April 6 to April 9, at NAB Show 2025, Comcast Technology Solutions will host meetings at a suite at The Encore Las Vegas. To schedule a meeting with Comcast Technology Solutions at the NAB Show 2025, click here. For additional information about Comcast Media360 or Comcast Technology Solutions, visit: www.comcasttechnologysolutions.com.

About Comcast Technology Solutions

Comcast Technology Solutions, a division of one of the world’s leading media and technology companies, brings Comcast Corporation’s proven technologies to an evolving list of industries worldwide. Comcast Technology Solutions offers a broad portfolio of solutions that deliver flexibility at scale for global video, media, communications, data applications, and cybersecurity & compliance. Customers include leading content and streaming video providers, pay TV operators and MVPDs, advertisers, communications providers, financial service providers, retailers, and more. For more information, visit Comcast Technology Solutions.

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SOURCE Comcast Technology Solutions

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CCTV+: Xinjiang In Focus | Life in a Tuvan Log Cabin

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BEIJING, April 1, 2025 /PRNewswire/ — Tucked away in Xinjiang’s picturesque Kanas region, the tranquil Hemu Village is like a scene from a fairytale—misty mornings, wooden cabins, and a way of life that appears frozen in time. But for young local woman Ou Donghua, a member of the Tuva Mongolian ethnic group, this is home. Over the years, she has witnessed this once-isolated village transform into a buzzing travel hotspot. How has that changed life for the Tuvan people? And what’s next for this hidden paradise? Step inside Hemu through her eyes.

Link: https://www.youtube.com/watch?v=iYfODmbuMuo 

Video – https://www.youtube.com/watch?v=iYfODmbuMuo

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