New tools enable brands to get more from reviews, turn trust into a competitive advantage

LONDON, April 2, 2025 /PRNewswire/ — Trustpilot, the world’s largest independent platform for customer feedback, today introduced new features that go a step beyond customer feedback, and enable businesses to transform trust into action. The new features allow businesses to showcase verified customer reviews exactly where and when they matter, with the goal of driving conversions and maintaining loyalty through targeted and relevant engagements. These new features bridge the gap between marketing and customer experience teams, equipping them with shared insights and tools that help create stronger relationships, higher conversion rates, and better business health.

Customer trust can make or break a brand. According to PWC’s 2024 Trust Survey, 93% of business executives agree that building and maintaining trust improves the bottom line. To underscore this, 46% of consumers say they spend more with brands that they trust and 28% would even pay a premium.

Businesses have no shortage of customer data—star ratings, NPS scores, survey results, social engagement – but turning that data into actionable strategies has been a missing link. In fact, according to the same PWC Trust Survey, 90% of business executives from a range of industries believed that their company was highly trusted by consumers, however, only 30% of consumers polled indicated that they highly trust the businesses in those industries.

Trustpilot’s new features enable brands to transform reviews into an invaluable data source for customer, market, and competitive insights. These insights can bolster sales, strengthen customer relationships, and ultimately, help businesses improve. The new features enable Trustpilot customers to:

Learn more from reviews: Review follow-up, an immediate post-review questionnaire, allows businesses to gather more specific and actionable feedback from their customers.Better understand customers and prospects: With visitor insights, businesses gain a deeper understanding of their review engagement and customer behaviour, which can then uncover untapped growth opportunities.Dive deep into review trends and patterns: With analytics explorer, Trustpilot customers have one place to easily track all their metrics including TrustScore, number of reviews, invitations, profile views, search impressions, and more.Promote relevant reviews: Trustpilot widgets help businesses showcase reviews on their website. With flex widgets for review content, businesses can group reviews to feature in widgets based on keywords mentioned in the review copy, star rating, recency and more.Customise social proof: Online ads with the Trustpilot logo and stars are 6x more persuasive than those without. (London Research) With the new asset builder, businesses can quickly and efficiently customise trust signals to feature in owned and paid media assets.

Many businesses understand the value of earning trust with customers, but can struggle to turn customer feedback into valuable action. Trustpilot’s new features change that, giving brands the insights needed to build a business their customers trust.

“Customer feedback isn’t meant to just be collected—it’s meant to drive action,” said Alicia Skubick, Chief Customer Officer at Trustpilot. “When businesses showcase their TrustScore in advertising, or refine internal processes to address customer concerns, they are turning their customers’ voices into measurable business success. These features will enable businesses to take those insights, and the value they offer, further.”

To learn more about working with Trustpilot, and the new features, visit: https://uk.business.trustpilot.com/

About Trustpilot

Trustpilot began in 2007 with a simple yet powerful idea that is more relevant today than ever — to be the universal symbol of trust, bringing consumers and businesses together through reviews. Trustpilot is open, independent, and impartial — we help consumers make the right choices and businesses to build trust, grow and improve.

Today, we have more than 320 million reviews and 70 million monthly active users across the globe, with 140 billion annual Trustbox impressions, and the numbers keep growing. We have more than 1,000 employees and we’re headquartered in Copenhagen, with operations in Amsterdam, Denver, Edinburgh, Hamburg, London, Melbourne, Milan and New York.

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TOKYO and SANTA CLARA, Calif., April 2, 2025 /PRNewswire/ — Rakuten Symphony, Inc. and Nirmata, Inc., today announced successful testing and certification for Kyverno, the policy engine designed for Kubernetes, on Rakuten Cloud-Native Platform and Rakuten Cloud-Native Storage. The integrated solution will allow Rakuten Cloud customers to leverage Kyverno to enforce security and policies in their Kubernetes® deployments.

“Rakuten Cloud offers ease-of-use automation with industry-leading features including data security and compliance enforcement in cloud-native environments,” said Partha Seetala, President of Cloud Business Unit at Rakuten Symphony. “With Nirmata and Kyverno, Rakuten Cloud customers in sensitive and critical industries like health care and finance benefit from Kyverno’s policy-as-a-code approach.”

Rakuten Cloud offers robust data access controls and encryption mechanisms to protect sensitive data in edge environments. Kyverno adds enhanced policy enforcement and governance capabilities within Rakuten Cloud solutions, allowing users to define and apply custom policies for security, compliance, and operational best practices across all Kubernetes clusters. This enables granular control over resource configurations and workload deployments, ensuring consistency and security at scale.

“Integrating Kyverno with Rakuten Cloud-Native Platform empowers users with robust, policy-driven governance across their distributed Kubernetes environments,” said Ritesh Patel, Co-Founder and Vice President, Products at Nirmata, the creators of Kyverno. “By providing a centralized policy engine that works seamlessly with Rakuten Cloud-Native Platform’s multi-cluster management, we enable enterprises to maintain compliance and data security while accelerating their cloud-native initiatives by enabling developer self-service. Kyverno’s declarative approach to policy management aligns perfectly with Rakuten Cloud’s goal of simplifying Kubernetes operations across diverse infrastructures.”

Kyverno’s policy-as-code approach allows users to define policies while eliminating the need for complex programming. This integration with Rakuten Cloud-Native Platform and Rakuten Cloud-Native Storage allows users to apply these policies consistently, ensuring uniform security and compliance posture regardless of the underlying infrastructure. Additionally, Kyverno’s ability to mutate and validate resources at runtime provides real-time enforcement and prevents misconfigurations before they impact production environments, adding significant value to Rakuten Cloud customers. Nirmata Control Hub, a central platform designed to manage Kyverno policies, enables security and automation for Kubernetes at scale.

Rakuten Cloud provides industry-leading cloud-native platform and Software Defined storage solutions designed for automation and AI. Rakuten Cloud-Native Platform provides these advantages using an intuitive, declarative interface, with advanced automation, that reduces deployment complexity, timelines and human error, with high availability which ensures no single point of failure. Rakuten Cloud-Native Storage offers high-performance capabilities at scale for diverse applications including AI/ML, retail, IoT, and gaming. Rakuten Cloud-Native Storage stands out from competing solutions in delivering true application awareness without requiring extensive Kubernetes and storage expertise.

To learn more about Rakuten Cloud or to schedule a demo, visit https://cloud.rakuten.com/.

For more information on Nirmata and Kyverno, visit https://nirmata.com/kyverno-oss.

Please visit Nirmata at KubeCon + CloudNativeCon Europe in London on April 1-4, 2025 at booth N660, and at the Kyverno Booth 17B at the CNCF Project Pavilion, and Rakuten Symphony at booth S763.

About Rakuten Symphony
Rakuten Symphony is changing supply chain norms and disrupting outmoded thinking that threatens the industry’s pursuit of rapid innovation and growth. Based on proven modern infrastructure practices, its open interface platforms make it possible to launch and operate advanced services in a fraction of the time and cost of conventional approaches, with no compromise to network quality or security. Rakuten Symphony has operations in Japan, the United States, Singapore, India, South Korea, Europe, and the Middle East Africa region.

For more information about Rakuten Symphony’s offerings, please visit: https://symphony.rakuten.com.

About Nirmata
Nirmata is a leading provider of cloud-native policy and governance solutions, empowering enterprises to innovate securely at scale. Powered by Kyverno, a popular open-source Kubernetes policy engine with over 3.2 billion downloads, Nirmata enables real-time policy enforcement across multi-cloud and hybrid infrastructures, ensuring secure and compliant operations at scale. For more information, visit www.nirmata.com or follow Nirmata on GitHub, X, and LinkedIn.

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SOURCE Nirmata, Inc

The company introduces low-carbon aluminum using solar energy, signing a 15,000 tons contract with EGA.Using low-carbon aluminum is expected to reduce carbon emissions to a quarter of the current level.It has proactively introduced eco-friendly raw materials in response to the full-scale enforcement of the European Carbon Border Adjustment Mechanism (CBAM) next year.It plans to secure low-carbon aluminum in the long term in response to the transition to eco-friendly mobility such as EVs.

SEOUL, South Korea, April 2, 2025 /PRNewswire/ — Hyundai Mobis (KRX 012330) will proactively apply low-carbon aluminum produced using solar power to the manufacturing of main automotive components starting this year. This is part of its concrete action plan for achieving the goal of carbon neutrality by 2045. Aluminum is a key material for the lightweighting of mobility, such as electric vehicles, and Hyundai Mobis plans to strengthen its green supply chain starting from the raw material procurement stage in response to the transition to eco-friendly mobility.

Hyundai Mobis announced on 2 that it has signed a contract with Emirates Global Aluminum (EGA), a global aluminum producer, securing 15,000 tons of low-carbon green aluminum. EGA is a world-class aluminum producer headquartered in Dubai, United Arab Emirates (UAE), and the aluminum Hyundai Mobis has secured this time is low-carbon aluminum produced using solar power.

The 15,000 tons of low-carbon aluminum secured by Hyundai Mobis is the annual amount the company needs, which is worth about 62 billion Korean won. This is more than 20% of the total amount of aluminum the company purchased throughout the last year, which is 67,000 tons in total.

Low-carbon aluminum is called an eco-friendly material because carbon is less emitted during its manufacturing process. It is generally known that about 16.5 tons of carbon is emitted during the manufacturing of refining, smelting, and casting to produce one ton of aluminum. On the other hand, the carbon emissions of green aluminum produced by EGA using solar energy are about 4 tons, which is only a quarter of those of regular aluminum.

Hyundai Mobis plans to proactively respond to environmental regulations of governments around the world by using the green aluminum it introduced this year in the manufacture of main components such as chassis. In particular, as the European Union (EU) will fully enforce the Carbon Border Adjustment Mechanism (CBAM) regulation from next year, Hyundai Mobis is expected to be able to minimize the impact of the regulation. The CBAM regulation is a program that calculates and charges the carbon emissions of products imported into Europe, targeting six carbon-intensive products: steel, aluminum, electricity, fertilizer, cement, and hydrogen.

Hyundai Mobis plans to continue to introduce low-carbon aluminum and make specific efforts to strengthen its ESG management and achieve its carbon neutrality goals. Hyundai Mobis plans to establish a strategic partnership with EGA in the first half of this year to secure a stable and systematic supply of low-carbon aluminum in the future.

“We will proactively respond to global environmental regulations by establishing a green supply chain and embody our efforts to reduce carbon emissions from the supply chain stage,” said Sun-woo Lee, senior vice president of purchasing, Hyundai Mobis.

About Hyundai Mobis

Hyundai Mobis is the global no. 6 automotive supplier, headquartered in Seoul, Korea. Hyundai Mobis operates its R&D headquarters in Korea, with four technology centers in the United States, Germany, China, and India. For more information, please visit the website at http://www.mobis.com.

Media Contact 
Choon Kee Hwang : ckhwang@mobis.com
Jihyun Han : jihyun.han@mobis.com

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