Leading video commerce platform TalkShopLive’s latest retail tech innovation allows brands, retailers, and talent to create shoppable short-form videos for Instagram, Facebook and its own shoppable distribution network.

“With this new social commerce product, our partners can create dynamic storefronts on both Instagram and Facebook Reels to drive sales both before and after their live events.”
– Bryan Moore, TalkShopLive Co-Founder and CEO

LAS VEGAS, Jan. 6, 2025 /PRNewswire/ — Today at CES®, video commerce platform TalkShopLive introduced TSL Shoppettes™, a cutting-edge social commerce solution designed to harness the power of short-form shoppable video. The announcement builds on the upstart’s patented technology that continues to offer retailers, brands, and creators the opportunity to host video shopping events across multiple destinations, including websites and social media feeds.

TSL Shoppettes™ enable users to schedule up to 90-second vertical videos featuring one to five products per Reel. These videos allow consumers to purchase products with a simple “SHOP” comment on Meta platforms, triggering direct links to buy via Instagram DMs or Facebook Messenger. This streamlined experience bridges inspiration and purchase, ensuring seamless consumer interactions. 

The introduction of TSL Shoppettes builds on TalkShopLive’s legacy of livestream innovation, including the success of its “Shoppable Simulcast” product, which enables live shows to stream and sell across multiple platforms simultaneously, including Facebook and Instagram. TalkShopLive remains the only third-party platform enabling fully shoppable livestreams on Instagram Live.

Today’s announcement further establishes TalkShopLive as being poised to lead the next wave of video commerce, driving engagement and revenue through content with scalable distribution and actionable analytics. This marks a pivotal moment for brands and creators, solidifying TalkShopLive’s role as a transformative force in the digital economy.

“Our mission at TalkShopLive has always been to redefine what’s possible in video commerce, and TSL Shoppettes™ represent a major leap forward,” said Bryan Moore, CEO and Co-Founder of TalkShopLive. “With shoppable distribution beyond our Meta capabilities launching shortly, we’re extending the impact of short-form video commerce. This evolution allows brands and creators to engage audiences across diverse digital landscapes while leveraging data-driven insights to create content that converts sales.”

Initially launched on Instagram and Facebook Reels, in early 2025, the short-form TSL Shoppettes videos will be viewable and shoppable across the TalkShopLive distribution network and on any website where they are embedded, unlocking unparalleled opportunities for retailers, brands, and creators. This forthcoming expansion positions TSL Shoppettes as a groundbreaking tool in video commerce, enabling businesses to scale shoppable short-form content across diverse digital landscapes. Alongside its broad reach, TSL Shoppettes deliver robust data analytics wherever the content is shared, offering brands actionable insights into engagement, conversion rates, and platform-specific performance. These data-driven capabilities empower businesses to refine strategies to create content that converts sales.

TSL Shoppettes quietly debuted in beta form, demonstrating its versatility with campaigns featuring Jimmy Fallon discussing his holiday album, Martha Stewart highlighting her latest kitchen and housewares products, and Kate Hudson performing a living room concert to promote her debut studio album. TSL Shoppettes can range from selfie-style videos to highly produced content, while effectively driving consumer engagement and measurable results. Users are also encouraged to edit TSL Shoppettes from longer format content and previously hosted TalkShopLive livestreams, allowing them to create short-form content which focuses on some of the most watched and impactful moments that sell product.

Recognized by Fast Company as one of the world’s Most Innovative Companies, TalkShopLive powers scalable solutions for major retailers like Walmart, Amazon, and Best Buy, alongside top talent including Oprah Winfrey, Dolly Parton, and Sabrina Carpenter. By merging seamless user experiences with patented technology, TalkShopLive consistently delivers results for books, music, beauty products, housewares, and more.

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SOURCE TalkShopLive

BRYAN, Ohio, Jan. 6, 2025 /PRNewswire/ — Anderson & Vreeland, Inc. welcomes Jacob Vitek as the Account Manager for Minnesota and the Midwest Territory. This strategic addition significantly strengthens the company’s presence across a vital region, bolstering sales efforts and enhancing customer relationships within Minnesota, Iowa, Missouri, Kansas, Nebraska, North Dakota, South Dakota, Montana, and Wyoming. 

“Jacob’s appointment reflects our commitment to investing in top talent and strengthening our market position,” added Tyler Thomas, National Sales Manager. “His proven ability to increase account acquisition, as demonstrated by his 200+ account increase in his previous role, and drive revenue growth makes him a perfect fit for our team. Jacob’s contributions will be vital to maintaining our high standard of customer support and growing our market presence throughout the Midwest. We are excited to see the positive impact he will have on our business.”

Vitek brings a wealth of experience to his new role, having previously excelled as an Account Manager and Account Development Representative at Protolabs. In his previous position, he consistently exceeded expectations, demonstrably increasing sales, developing innovative strategies, and forging strong relationships with clients. 

His past accomplishments showcase his ability to not only maintain existing business but also to aggressively pursue and secure new accounts, a crucial skill set for expanding market share. His contributions included exceeding customer meeting targets by a significant 160%, generating over $15 million in pipeline opportunities, and boosting new contact conversion rates by 10%. This experience is directly transferable to his new role, allowing him to seamlessly integrate into the Anderson & Vreeland, Inc. team and immediately contribute to the company’s growth objectives. 

Vitek’s enthusiasm for his new role is palpable. He expressed his excitement about joining a team of knowledgeable professionals and his eagerness to contribute to the growth of the Minnesota and surrounding territories. His personal commitment to excellence and his proven ability to build strong relationships will be instrumental in achieving Anderson & Vreeland, Inc.’s strategic goals within the Midwest. His vision includes leveraging his expertise to cultivate lasting partnerships with clients and fostering mutual growth and success.

His educational background, which includes a Bachelor of Science in Human Resources and Development and a Bachelor of Science in Nursing from the University of Minnesota-Twin Cities, will also provide a unique perspective and a solid foundation for his success in this role. Beyond his professional accomplishments, Vitek is an avid outdoorsman and sports enthusiast. He enjoys fishing, hunting, going on hikes with his labrador retriever, and playing baseball/softball in the summer.

Anderson & Vreeland, Inc. is confident that Vitek’s appointment will significantly contribute to the company’s expansion and success throughout the Midwest. His proven track record, combined with his enthusiasm and dedication, positions him perfectly to achieve significant growth within the region and makes him an asset to the team.

About Anderson & Vreeland, Inc.

Anderson & Vreeland, Inc. is a privately held company with over 60 years of experience in the flexographic printing industry. Renowned for its innovative solutions and exceptional customer service, the company prides itself on seamlessly integrating the most effective and advanced technologies into its clients’ businesses.

For more information about Anderson & Vreeland, Inc. and its comprehensive portfolio of products and services, visit their website at www.andvre.com.

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SOURCE Anderson & Vreeland Inc.

TORONTO, Jan. 6, 2025 /PRNewswire/ — Myant Corp., a leader in chronic disease prevention through precision medicine, announced the acquisition of mmHg Inc., a digital health company specializing in remote blood pressure monitoring, cardiovascular risk reduction, and chronic disease management. This acquisition expands Myant’s geographic footprint and market reach to the USA, where mmHg has a significant existing customer base, including a partnership with one of the largest manufacturers of highly accurate, reliable medical devices and health products, A&D Medical.

This acquisition is part of a broader strategy of “prevention through precision” to drive forward a new era of personalized, AI-enabled remote healthcare.

mmHg’s platform focuses on delivering efficient, guideline-concordant care for managing cardiovascular health, particularly in remote settings. Healthcare providers gain the capability to remotely track and analyze blood pressure and a spectrum of vital cardiovascular indicators through its innovative software. By aligning patient data with clinical best practices, mmHg enhances decision-making precision, driving timely and accurate interventions. Esteemed institutions across North America, such as Beth Israel Deaconess (Harvard Medical), Johns Hopkins, Columbia University, NYU, Tulane University, and the University of British Columbia, rely on the platform to advance both patient outcomes and clinical research.

By combining mmHg’s advanced remote monitoring capabilities with Myant’s advanced material and textile computing technology, healthcare providers will have access to continuous, real-time patient data, enabling earlier detection of health risks, personalized treatment plans, and better management of chronic conditions. The result is early disease detection that improves health outcomes, reduces hospital visits, and enhances the quality of life.

“Our company is on a mission to make healthy aging a reality for millions. We want to turn the tide on chronic conditions and redefine what it means to grow older. This acquisition enhances our ability to offer comprehensive cardiovascular monitoring and risk management solutions, strengthening our role in transforming digital health and enabling this large ageing demographic to live younger, longer” said Tony Chahine, CEO at Myant.

“The combination of Myant’s cutting-edge textile technology and mmHg’s clinically-infused software architecture will no doubt create the next generation of personalized care-delivery, where patients will be able to transmit clinical-grade, continuous vitals data feeds to a platform that presents the data in an efficient and clinically relevant manner to care teams.” said Peter Wood, co-founder and Chief Operating Officer at mmHg Inc.

This strategic acquisition aligns with Myant’s ongoing efforts to leverage AI and advanced materials to improve patient outcomes and extend human life, and adds new capabilities to Myant’s fully vertical integrated solutions

About Myant:

Myant exists to enable and augment quality living for all. We leverage advancements in AI, medicine and advanced materials to bring health, safety, connection and peace of mind through every stage of life.

Myant is leading an evolution, where AI guardians can enhance human capabilities through textile interfaces,  a connected, protective second skin. This second skin – made possible by groundbreaking advanced materials – blends naturally into our everyday lives, setting a new standard for seamless interaction with the digital world.

From early to late life, AI guardians have the potential to advance  well-being, ensure  safety, redefine how we connect to society, and enable universal access to the best possible care at every moment.

In 2024, ⁠⁠Myant launched with significant growth into the EU and brought on world renowned AI Scientist Dr. Xin Gao as its Chief AI Officer.

About mmHg Inc.:

mmHg Inc. is a digital health company that provides remote blood pressure monitoring and cardiovascular risk management solutions. Their products, co-developed by Dr. Raj Padwal (ex CEO and principal founder of mmHg), a leader in the field of cardiovascular risk reduction, blood pressure monitoring, and technology assisted care, are designed to enhance clinical care and are widely used across North America by healthcare providers and researchers.

Consumer Electronic Show (CES) 2025

From 7-10 January 2025, Myant will be at Booth #53618 at the Venetian Expo & Convention Center, 201 Sands Ave., Las Vegas, NV 89169, USA

For more information, please contact:

Charles Andreo
info@myant.ca
www.myant.ca 

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SOURCE Myant Corp.