FARUM, Denmark, Dec. 19, 2024 /PRNewswire/ — Today, Novo Holdings and SUBRA announce a partnership to fast-track the advancement of innovative superconductor technology supported by a convertible loan from Novo Holdings in Danish deep-tech SUBRA.

The global energy transition has become one of the most pressing challenges of our time. As the world strives to reduce carbon emissions and meet ambitious climate targets, innovative technologies are needed to modernise energy systems and enable sustainable power generation.

Superconductors can become the key to transforming our energy system. They hold promise to enable a new generation of zero resistance power cables as well as fusion reactors, playing a crucial role in improving energy efficiency, supporting renewable energy integration, and advancing next-generation solutions like fusion energy. The partnership between SUBRA and Novo Holdings aims to advance SUBRA’s development and position SUBRA for scaling towards making a critical impact in the green transition.

Despite their significance in advanced technologies, present superconductors face several critical challenges, including difficulties in scalability and cost-effective production. SUBRA’s technology takes a different approach to high-temperature superconductors. Bringing superconductors from flat tape technology to bundled wires, the SUBRACABLE innovation has the potential to overcome limitations of traditional copper cables and current flat tape superconductors. This is realised by enabling the production of superconductors that are scalable to extreme lengths, with superior properties such as thermal robustness, mechanical flexibility and high current capacity.

Anders C. Wulff, CEO, SUBRA, said: “This partnership is an immensely important step towards ensuring a strong and long-term strategic path for realising our shared vision of a greener tomorrow. Accelerated development of superconductors plays a key role in this vision, enabling more efficient energy transmission and extremely powerful magnets for fusion reactors. Partnering with Novo Holdings is a vital step towards growing our company as we are positioning SUBRA for its Series A financing come 2025.”

Marcus Remmers, Partner, Planetary Health Investments, Novo Holdings, said: “We are very pleased to partner with SUBRA, since we believe that Novo Holdings’ commitment to planetary health aligns well with SUBRA’s impact-driven strategy for advancing the green transition, creating meaningful opportunities for synergy and innovation. We look forward to building this partnership into a long-term commitment and contributing to SUBRA’s continued growth and success.

By working in tandem, we can enable the shift toward a more sustainable, resilient, and environmentally friendly future.”

About SUBRA A/S

SUBRA is a science-based deep-tech company pioneering in the field of superconductivity. With more than 15 years of excellency in superconductor R&D, the spin-off from the Technical University of Denmark (DTU), is pursuing the vision to transform the way we transport electricity. As an impact-driven company, SUBRA is strongly committed to a sustainable future and to being a key player in the climate solution. All SUBRA’s technologies help to strive towards that goal.

With world-leading expertise in superconductivity and surface technology, SUBRA is building the bridge between superconductor research, innovative production systems, and engineering technology to make low-cost manufacturing of superconductors feasible at scale. SUBRA aims to be the first in the sector to reach this objective, by providing the game changing solution for ramping up a pan-European energy grid and enabling fusion companies to build more robust and cost-effective magnets.

About Novo Holdings A/S

Novo Holdings is a holding and investment company that is responsible for managing the assets and the wealth of the Novo Nordisk Foundation. The purpose of Novo Holdings is to improve people’s health and the sustainability of society and the planet by generating attractive long-term returns on the assets of the Novo Nordisk Foundation. Wholly owned by the Novo Nordisk Foundation, Novo Holdings is the controlling shareholder of Novo Nordisk A/S and Novonesis A/S (Novozymes A/S) and manages an investment portfolio with a long-term return perspective. In addition to managing a broad portfolio of equities, bonds, real estate, infrastructure and private equity assets, Novo Holdings is a world-leading life sciences investor. Through its Seeds, Venture, Growth, Asia, Planetary Health and Principal Investments teams, Novo Holdings invests in life science companies at all stages of development. As of year-end 2023, Novo Holdings had total assets of EUR 149 billion. www.novoholdings.dk

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12.12’s #LazzieChatHunt campaign saw 6 million AI engagements for LazCash and LazRewards redemption – more than double that of 11.11.A 46% increase in proactive AI interactions as shoppers seek to uncover best deals and obtain personalized recommendations

SINGAPORE, Dec. 19, 2024 /PRNewswire/ — Lazada, Southeast Asia’s leading eCommerce platform, today announced the successful conclusion of its 12.12 All Out Sale, marking the final mega sale event of the year. This year’s sale was powered by Lazada’s latest suite of GenAI in-app features, launched in late October, which aims to transform the shopping experience and drove significant engagement across the region.

This 12.12, consumers are not only engaging with Lazada’s AI features, but also checking out based on smart recommendations, try-ons, AI-generated models and more. The #LazzieChatHunt campaign — which rewarded shoppers with LazCash or LazRewards for entering promotional codes via the Message+ chat — resulted in 76% increase in unique visitors and 6 million AI engagements, more than double that of 11.11’s.

Lazada also saw a 46% rise in proactive interactions with its AI-powered virtual assistant, AI Lazzie, during the 12.12. Among these proactive interactions, over 15% actively interacted with AI Lazzie to uncover the best deals and receive personalized product recommendations.

Since the launch of Lazada’s new GenAI features, AI Lazzie has played a central role in campaign mechanism by gamifying voucher collection. Shoppers can now input unique codes to unlock exclusive vouchers, LazRewards, or LazCash daily, with some users able to redeem rewards up to three times a day, depending on their engagement levels.

Lazada’s recent Artificial Intelligence Adoption in eCommerce in Southeast Asia whitepaper shows that consumer trust in AI-powered platforms is exceedingly high. Findings revealed that:

92% of respondents rely on AI for personalized product recommendations,90% use AI-generated product summaries, and88% make purchasing decisions based on AI-driven content.

Lazada’s suite of GenAI features includes:

AI Lazzie: an AI-powered personal shopping assistant for tailored recommendations and seamless support,Smart Recommendations: curated product suggestions based on user preferences,AI-Generated Product Information: accurate, engaging product details, andAI-Generated Models: virtual tools to enhance product visualization.

These new AI features also leveraged Alibaba’s newly improved AI translation tool, Marco MT, to address language localization challenges in Southeast Asia’s diverse markets. Built on Alibaba’s proprietary large language model Qwen, Marco MT ensures sellers can create accurate, localized product pages by interpreting cultural nuances and industry-specific terms for their target markets.

About Lazada Group

Lazada Group is Southeast Asia’s pioneer eCommerce platform. For the last 12 years, Lazada has been accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology. Today, a thriving local ecosystem links about 160 million active users to more than one million actively-selling sellers every month, who are transacting safely and securely via trusted payments channels and Lazada Wallet, receiving parcels through a homegrown logistics network that has become the largest in the region. 

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SOURCE Lazada Group

WARSAW, Poland, Dec. 19, 2024 /PRNewswire/ — Flipster, one of the fastest-growing cryptocurrency trading platforms, is proud to announce its recent achievement of the ISO/IEC 27001 certification, an internationally recognized standard for information security management. This milestone underscores Flipster’s dedication to safeguarding user data and ensuring a secure and trustworthy platform for its users.

This certification enables businesses across industries and organizational sizes to effectively address security risks, protect sensitive data, and comply with legal and regulatory requirements. By adhering to this standard, organizations demonstrate their commitment to information security and resilience in the face of evolving threats.

Achieving the ISO/IEC 27001 certification represents Flipster’s commitment to transparency, reliability, and trust. It reinforces the platform’s ability to manage user information securely and aligns with its mission to provide a safe and seamless environment for trading and asset management. The certification not only reflects Flipster’s dedication to excellence but also assures customers that their data is handled with the utmost care and security.

With the ISO/IEC 27001 certification, Flipster users can trade and invest with confidence, knowing that the platform is equipped with industry-leading security measures to protect their data and assets.

About Flipster

Flipster is one of the fastest-growing cryptocurrency exchanges, offering both futures and spot trading to traders globally. It supports users in capitalizing on market opportunities with ease. Especially known for its lightning-fast perpetual futures listings, Flipster offers 250+ crypto futures pairs tradable with up to 100x leverage with zero trading fees, deep liquidity, and narrow spreads. Core products include:

Earn Campaign: High APR rewards of up to 22% by depositing USDT, BTC, or ETH.Launchpool: Daily USDT rewards through staking, with additional rewards through task-based multipliers.Airdrops: Crypto rewards from new and popular crypto projects by completing missions.Flipster also offers a range of programs for VIPs, Referrals, and Affiliates. For the latest updates, follow Flipster on X.

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