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transcosmos sets up “aTable,” autonomous creative laboratory

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Generates new forms of creative work in partnership with art director Tetsuya Chihara

TOKYO, Nov. 22, 2024 /PRNewswire-PRWeb/ — transcosmos hereby announces that the company has set up “aTable,” a research laboratory that researches, creates, and executes next-gen marketing solutions from a creative perspective. In opening the laboratory, transcosmos has invited an art director, Tetsuya Chihara (CEO; LEMON LIFE Inc.) to co-explore new potential of creative work.

By delving into the true value of culture, creativity, media and technologies including generative AI, “aTable” aims to develop and deliver new services and solutions that strengthen engagement with consumers and ultimately maximize clients’ business performance.

Background and Purpose 
In today’s business environment, brands must transform conventional marketing approaches on the back of ever diversifying consumer values and lifestyles as well as stricter requirements to protect consumer privacy such as cookie laws and regulations. The importance of AI-powered creative content is also rising while data analysis and personalized marketing strategies enable precise marketing along with the advancement of AI technology. At the same time, consumer analysis and insights derived from vast amounts of data has ushered in a fundamental transformation to ways to produce creative content, optimizing the performance of new forms of advertisement such as vertical videos.

By delving into the true value of culture, creativity, media and technologies including generative AI, “aTable” aims to develop and deliver new services and solutions that strengthen engagement with consumers and ultimately maximize clients’ business performance.

To begin with, “aTable” will send out survey and study reports on various topics including vertical short videos, a format that is increasing popularity among consumers, while focusing on developing future marketers and creators. Going forward, “aTable” will lead the new age of marketing.

Collaboration with Tetsuya Chihara
Tetsuya Chihara, CEO at LEMON LIFE Inc. has become a partner in setting up “aTable.” Tetsuya is showcasing his talent across a range of genres from advertising, branding, to music video, commercial and film production. His creativity will be at the core of “aTable.”

“Will the word creative and creative jobs be killed by AI, and lose its power in this efficiency and compliance-driven world?” Tetsuya Chihara says. “aTable” is a team formed to defy that. Having fun, doing your best, finding something cool and just great, that’s how creativity emerges, and we will prove that together as a team.”

Creative lab initiatives
Creative lab will focus on the following to create new values by going beyond the conventional, and generating a series of bold ideas from a neutral approach.

Fusion of strategy and creativity

Study and execute strategies and tactics that best suit the characteristics of each media type to boost performance of advertisements and media. Create content that closely connects strategy with creativity, and develop a new framework that supports the latest format such as vertical short movies.

Innovation of creative technology

Proactively utilize cutting-edge AI creative technology to identify consumers’ latent needs and behavioral patterns, and pursue the possibility of creativity based on the findings.

Development of future marketers and creators

As a center of market-leading professionals in creative, media and technology, “aTable” also places priority in developing future marketers and creators. In addition, “aTable” will send out research results on specific areas and themes, thereby contributing to the growth of the industry as a whole.

Vision
Through “aTable,” transcosmos aims to maximize the potential of creativity, and create a new marketing & communication standard. Stay tuned.

aTable members
Tetsuya Chihara, Kenichi Sasaki, Changsoo Tanioka, etc.

Tetsuya Chihara
Art director/CEO of LEMONLIFE Inc.
Born in 1975 in Kyoto, Japan.
Tetsuya Chihara established a design studio, LEMON LIFE Inc. in 2011. Tetsuya’s design work goes across a wide range of genres such as advertising (H&M, Nisshin Cup Noodles and Laforet HARAJUKU collaboration project, etc.), fashion branding (une nana cool, etc.), CD jackets (GARAKUTA by Keisuke Kuwata, Kayoko Yoshizawa, etc.), drama production, music video and commercial production, and more. Tetsuya is also an initiator of KISS, TOKYO, a logo mark project to introduce Tokyo to the world. His activities go beyond boundaries to include a regional revitalization project in Fujiyoshida city. In July 2023, Tetsuya made his debut as a film director with Ice Cream Fever, making his longtime dream come true. In 2024, he relocated his office to Tokyu Plaza Harajuku “Harakado”, creating a new form of design studio, a fusion of community, shop, and schools in an open space.

transcosmos is a trademark or registered trademark of transcosmos inc. in Japan and other countries.Other company names and product or service names used here are trademarks or registered trademarks of respective companies.

About transcosmos inc.
transcosmos launched its operations in 1966. Since then, we have combined superior “people” with up-to-date “technology” to enhance the competitive strength of our clients by providing them with superior and valuable services. transcosmos currently offers services that support clients’ business processes focusing on both sales expansion and cost optimization through our 182 bases across 35 countries/regions with a focus on Asia, while continuously pursuing Operational Excellence. Furthermore, following the expansion of e-commerce market on the global scale, transcosmos provides a comprehensive One-Stop Global E-Commerce Services to deliver our clients’ excellent products and services to consumers in 46 countries/regions around the globe. transcosmos aims to be the “Global Digital Transformation Partner” of our clients, supporting the clients’ transformation by leveraging digital technology, responding to the ever-changing business environment. Visit us here https://www.trans-cosmos.co.jp/english/

Media Contact
transcosmos inc., transcosmos inc., +81-3-6709-2251, pressroom@trans-cosmos.co.jp, https://www.trans-cosmos.co.jp/english/

View original content to download multimedia:https://www.prweb.com/releases/transcosmos-sets-up-atable-autonomous-creative-laboratory-302314077.html

SOURCE transcosmos inc.

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Media Advisory – From space to Earth: handling medical issues more autonomous fashion

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LONGUEUIL, QC, Nov. 22, 2024 /CNW/ – On November 25, Sameer Zuberi, Parliamentary Secretary to the Minister of Diversity, Inclusion and Persons with Disabilities, will attend the unveiling of a telemedicine pilot project called “Telehealth Station.” Dan Gabay, CEO of the Montreal West Island Integrated University Health and Social Services Centre, Canadian Space Agency (CSA) President Lisa Campbell and CSA astronaut David Saint-Jacques will also be there.

Telehealth Station will leverage technologies integrated by Baüne as part of the CSA’s Connected Care Medical Modules, an initiative that aims to find solutions to help astronauts handle their own medical issues when they are far from Earth.

The CSA invites media to attend this technology demonstration organized by the Montréal West Island CIUSSS. A question period will follow.

Media who wish to find out more or attend the event are asked to contact the Media Relations Office.

Date:

November 25, 2024

Time:

10:00 am ET

What:

Unveiling and demonstration of a telemedicine pilot project

Who:

Sameer Zuberi, Parliamentary Secretary to the Minister of Diversity,

Inclusion and Persons with Disabilities

Dan Gabay, CEO of the Montreal West Island Integrated University

Health and Social Services Centre

Lisa Campbell, CSA President

David Saint-Jacques, CSA astronaut

Where:

CLSC de Pierrefonds

13800 Gouin Boulevard West, Montreal

H8Z 3H6

Website: www.asc-csa.gc.ca

Follow us on social media!
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SOURCE Canadian Space Agency

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Postal Ranked Number 34 Fastest-Growing Company in North America on the 2024 Deloitte Technology Fast 500™

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Postal attributes 5,216% Revenue Growth to a collaborative team strategy focused on building a scalable revenue model and making calculated financial decisions

SAN LUIS OBISPO, Calif., Nov. 22, 2024 /PRNewswire-PRWeb/ — Postal today announced it ranked No. 34 on the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 30th year. Postal grew 5,216% during this period.

“I credit Postal’s success and growth to the grit of our employees and the impact of this offline channel to our customers.” – Postal CEO, Erik Kostelnik

Postal’s Chief Executive Officer, Erik Kostelnik, credits a collaborative team strategy focused on building a scalable revenue model and making calculated financial decisions to fuel the company’s 5,216% revenue growth. He said, “I credit Postal’s success and growth to the grit of our employees and the impact of this offline channel to our customers. Direct mail and gifting as a managed channel continues to outperform traditional digital channels, especially in Account Based Marketing. We are honored to be recognized as one of the fastest growing technology companies in the country.”

“For 30 years we’ve been celebrating companies that are actively driving innovation. The software industry continues to be a beacon of growth, and the fintech industry made a strong showing on this year’s list, surpassing life sciences for the first time,” said Steve Fineberg, vice chair, U.S. technology sector leader, Deloitte. “Significantly, we also saw a breakthrough in performance of private companies, with the highest number of private companies named to the list in our program’s history. This year’s winners have shown they have the vision and expertise to continue to perform at a high level, and that deserves to be celebrated.”

“Innovation, transformation and disruption of the status quo are at the forefront for this year’s Technology Fast 500 list, and there’s no better way to celebrate 30 years of program history,” said Christie Simons, partner, Deloitte & Touche LLP and industry leader for technology, media and telecommunications within Deloitte’s Audit & Assurance practice. “This year’s winning companies have demonstrated a continuous commitment to growth and remarkable consistency in driving forward progress. We extend our congratulations to all of this year’s winners — it’s an incredible time for innovation.”

Overall, 2024 Technology Fast 500 companies achieved revenue growth ranging from 201% to 153,625% over the three-year time frame, with an average growth rate of 1,981% and median growth rate of 460%.

About the 2024 Deloitte Technology Fast 500

Now in its 30th year, the Deloitte Technology Fast 500 provides a ranking of the fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies — both public and private — in North America. Technology Fast 500 award winners are selected based on percentage fiscal year revenue growth from 2020 to 2023.

In order to be eligible for Technology Fast 500 recognition, companies must own proprietary intellectual property or technology that is sold to customers in products that contribute to a majority of the company’s operating revenues. Companies must have base-year operating revenues of at least US$50,000, and current-year operating revenues of at least US$5 million. Additionally, companies must be in business for a minimum of four years and be headquartered within North America.

About Postal

Postal is a leading intelligent gifting platform that helps thousands of businesses increase their pipeline, retain customers, and reward employees. The engagement platform and its global marketplace enable customers to automate direct mail, manage branded company swag, and send personalized gifts, all while centralizing cost and reducing waste. Postal integrates natively into existing systems like Salesforce, Hubspot, Microsoft, Google, Adobe, and other Sales and Marketing solutions.

About Deloitte

Deloitte provides industry-leading audit, consulting, tax and advisory services to many of the world’s most admired brands, including nearly 90% of the Fortune 500® and more than 8,500 U.S.-based private companies. At Deloitte, we strive to live our purpose of making an impact that matters by creating trust and confidence in a more equitable society. We leverage our unique blend of business acumen, command of technology, and strategic technology alliances to advise our clients across industries as they build their future. Deloitte is proud to be part of the largest global professional services network serving our clients in the markets that are most important to them. Bringing more than 175 years of service, our network of member firms spans more than 150 countries and territories. Learn how Deloitte’s approximately 460,000 people worldwide connect for impact at www.deloitte.com.

Media Contact

Patricia Duchene, Postal, 1 805.305.1293, patricia@postal.com, https://www.postal.com/

View original content to download multimedia:https://www.prweb.com/releases/postal-ranked-number-34-fastest-growing-company-in-north-america-on-the-2024-deloitte-technology-fast-500-302313803.html

SOURCE Postal

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GenNx360 Capital Partners finalizes the sale of ITsavvy to Xerox Holdings Corporation

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NEW YORK, Nov. 22, 2024 /PRNewswire/ — GenNx360 Capital Partners (“GenNx360”), a New York-based private equity firm, is pleased to announce the final sale of its portfolio company, ITsavvy LLC (“ITsavvy” or “the Company”), a provider of end-to-end IT infrastructure solutions, to Xerox Holdings Corporation (“Xerox”) for $400 million. This transaction marks a significant milestone for GenNx360, as its first investment in the technology services sector.

ITsavvy is an Oak Brook, Illinois-based technology solutions and services provider that delivers frictionless IT experiences by designing, developing and delivering technology infrastructure solutions and services that accelerate business outcomes on behalf of its clients.

During GenNx360’s investment, the Company experienced impressive organic growth, completed an acquisition of a highly strategic AIOps-enabled managed services provider (“MSP”) and significantly increased overall profitability through several well-executed margin enhancement initiatives. A committed focus to the Company’s services strategy further fueled organic growth and strengthened the Company’s overall value proposition. Through the support of GenNx360, the Company also successfully launched an AI and Intelligent Automation strategy. This strategy included commercializing an AI offering to better serve the Company’s clients, as well as optimizing the Company’s internal operations.

“The completion of this transaction marks a significant milestone for ITsavvy and for GenNx360. Over the past two years, ITsavvy has undergone exceptional growth and transformation under the leadership of Munu Gandhi and his team. Their dedication and collaboration with our firm have been critical to the company’s success. We are proud of ITsavvy’s achievements and confident it will continue to thrive as part of Xerox,” said Ron Blaylock, GenNx360 Founder and Managing Partner, and Chairman of the ITsavvy Board of Directors.

“We appreciate GenNx360’s support and strategic insights over the past two years. They have been an outstanding partner to work with to enhance and evolve our platform,” said ITsavvy CEO, Munu Gandhi. “We are excited to join forces with a longstanding company in Xerox, one of the great global brands, and we look forward to supporting their next stage of growth.”

“As part of our Reinvention, we have created a greater organizational focus on our emerging IT Services capabilities,” said John Bruno, President and Chief Operating Officer at Xerox. “ITsavvy’s complementary offerings, combined with our reputation, position us to accelerate growth across key markets and unlock new opportunities to help clients transform the way they work.”

“It has been a privilege to work with Munu and the ITsavvy team over the past two years. We are incredibly proud of the Company’s growth and look forward to following their success in the future,” said Peter White, Principal at GenNx360 and ITsavvy Board Member.

This transaction underscores GenNx360’s focus on driving operational excellence and delivering strong outcomes for our investors.

Loeb & Loeb and Greenberg Traurig served as legal advisors to ITsavvy and GenNx360.

About ITsavvy LLC

ITsavvy is an industry-leading IT infrastructure solutions provider with comprehensive value added resell capabilities. Founded in 2004 in suburban Chicago, ITsavvy provides frictionless client experiences through the deployment of holistic solutions that deliver client business outcomes. For more information on ITsavvy, please visit www.itsavvy.com.

About GenNx360 Capital Partners

GenNx360 Capital Partners is a private equity firm focused on acquiring middle market business services and industrial companies. GenNx360 partners with companies having proven and sustainable business models in expanding industries with the objective of implementing and supporting value-enhancing organic and inorganic initiatives to accelerate growth, deliver cost efficiencies, and generate strong financial returns. GenNx360 was founded in 2006 and is headquartered in New York City. For more information on GenNx360, please visit www.gennx360.com.

For media inquiries about this press release, please contact:

Alicia Francis, Head of Investor Communications

investorrelations@gennx360.com

Phone: 929.287.6107

View original content to download multimedia:https://www.prnewswire.com/news-releases/gennx360-capital-partners-finalizes-the-sale-of-itsavvy-to-xerox-holdings-corporation-302314576.html

SOURCE GenNx360 Capital Partners

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