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Aires Tech Showcases Advanced Technology at UFC Performance Institute with “Next Frontier of UFC Training and Performance” Symposium

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Symposium gathered top fighters, neuroscientists, and media together in New York City on eve of UFC 309

UFC Performance Institute leader, Dr. Duncan French, welcomed Aires Tech integration into the renowned performance center to mitigate the negative effects of EMF radiation*

Aires Tech activates UFC partnership through co-branded partner and multi-channel content that engages UFC’s 700 million fans in 170 countries

TORONTO, Nov. 21, 2024 /PRNewswire/ — American Aires Inc. (CSE: WiFi, OTCQB: AAIRF) (“Aires” “Aires Tech” or the “Company”) marked a significant milestone in its partnership with UFC by co-hosting a first-of-its-kind symposium on the eve of UFC 309 on Friday, November 15, 2024. “The Next Frontier of UFC Training and Performance” event spotlighted the role of advanced technology in athlete care and peak performance, showcasing Aires Tech’s advanced solutions now integrated into the UFC Performance Institute (“UFC PI”). (3.5-minute highlight video can be viewed here.)

The roundtable discussion highlighted the UFC PI’s renowned status, described by many as the “gold standard” in health, wellness, and performance for UFC athletes. With the addition of Aires Tech’s electromagnetic field (“EMF”) radiation protection technology, the UFC PI continues to advance its holistic approach to ensuring more effective training and recovery for UFC athletes. The symposium featured a distinguished panel of experts from the UFC performance community, including UFC Hall-of-Famer Daniel Cormier, UFC Featherweight contender Dan Ige, and Dr. Nicholas Dogris, neuroscientist and brain health specialist, alongside Aires Tech CEO Josh Bruni, who delivered special remarks. UFC 309 also featured Aires Tech ambassador and UFC lightweight star Michael Chandler, who took to the Octagon in the co-main event to face former champion Charles Oliveira.

Dr. Duncan French, Senior Vice President, UFC PI, shared his enthusiasm for Aires Tech’s impact in a published testimonial: “When I first saw how Aires Tech mitigates the negative effects of EMF on brain activity, I was blown away. It was astonishing to witness the silent effects of EMF radiation on human physiology, and seeing how Aires Tech can restore optimal brain function through EEG recordings was impressive. The science behind it is truly remarkable.” Dr. French’s full remarks on the effectiveness of Aires Tech’s partnership in supporting the UFC’s athlete performance can be found here.

“The UFC sponsorship creates compelling opportunities for co-branded marketing activations, amplifying our reach, building instant trust, and deepening our connection with both fans and consumers around the world,” said Aires Tech CEO Josh Bruni. “By embedding our technology in the UFC PI, we not only contribute to the health and success of world-class athletes but also showcase our innovation in a way that resonates with fans of peak performance sports and advanced technology alike.”

The UFC PI is home to a global team of sports science experts dedicated to optimizing the performance and health of UFC fighters. With the inclusion of Aires’ technology, the UFC PI now offers an additional layer of protection against EMF radiation exposure, a growing concern for athletes surrounded by frequency-emitting technology. While the full and long-term effects of EMF exposure from everyday technology continue to be studied and debated, Aires Tech’s technology provides a refined, protective environment, which Aires Tech’s research shows helps fighters enhance their performance, safeguard their health, and accelerate recovery.*

UFC Partnership Powers Aires Tech’s Brand Growth and Global Reach

Our strategic partnership with UFC continues to play a pivotal role in elevating Aires Tech’s brand visibility and connecting it to the hundreds of millions of passionate UFC fans worldwide.

Continued Bruni: “Our multi-faceted approach utilizes co-branded partner and multi-channel media to ensure our messaging is amplified across multiple channels. This strategy expands our global reach and strengthens our brand’s credibility, while co-branded media, in particular, gives consumers the tools they need to make informed purchasing decisions. Through this integrated strategy, Aires Tech is positioning itself as a leader in both the tech and sports performance industries, driving awareness and building lasting relationships with UFC fans and tech-savvy consumers around the world.”

For more information about the UFC partnership, the #AiresAthletes campaign and Aires’ innovative EMF protection technology, please visit www.airestech.com.

About UFC Performance Institute
The UFC Performance Institute is the world’s first mixed martial arts multi-disciplinary research, innovation and performance center. With locations in Las Vegas, Shanghai, and Mexico City, each facility is staffed with experts in the fields of strength and conditioning, nutrition, and physical therapy, focused on providing UFC athletes with world-class services designed to optimize their performance. For more information on the UFC Performance Institute, please visit ufcpi.com

About American Aires Inc.
American Aires Inc. is a Canadian-based nanotechnology company committed to enhancing well-being and environmental safety through science-led innovation, education, and advocacy. The company has developed a proprietary silicon-based resonator that protects against the harmful effects of electromagnetic field (EMF) radiation.* Aires’ Lifetune products target EMF emitted by consumer electronic devices such as cellphones, computers, baby monitors, and Wi-Fi, including the more powerful and rapidly expanding high-speed 5G networks. Aires has studied the efficacy of its products and their efficacy in reducing the effects of EMF exposure, however, Aires’ products are not medical devices intended or cleared to diagnose, mitigate, prevent, or treat any medical condition, or recommended for such medical purposes. Aires is listed on the CSE under the ticker ‘WiFi’ and on the OTCQB under the symbol ‘AAIRF’. Learn more at www.investors.airestech.com

*Note: Based on the American Aires Inc.’s internal and peer-reviewed research studies and clinical trials. For more information please visit https://airestech.com/pages/tech. UFC has not independently verified the contents of these studies.

Company Contact:

Josh Bruni, CEO

Website: www.investors.airestech.com

Email: wifi@airestech.com

Telephone: (415) 707-0102

Certain information set forth in this news release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties. All statements other than statements of historical fact are forward-looking statements, including, without limitation, statements regarding future financial position, business strategy, use of proceeds, corporate vision, proposed acquisitions, partnerships, joint ventures and strategic alliances and co-operations, budgets, cost and plans and objectives of or involving the Company. Such forward-looking information reflects management’s current beliefs and is based on information currently available to management. Often, but not always, forward-looking statements can be identified by the use of words such as “plans”, “expects”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “predicts”, “intends”, “targets”, “aims”, “anticipates” or “believes” or variations (including negative variations) of such words and phrases or may be identified by statements to the effect that certain actions “may”, “could”, “should”, “would”, “might” or “will” be taken, occur or be achieved. A number of known and unknown risks, uncertainties and other factors may cause the actual results or performance to materially differ from any future results or performance expressed or implied by the forward-looking information. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond the control of the Company including, but not limited to, the impact of general economic conditions, industry conditions and dependence upon regulatory approvals. Certain material assumptions regarding such forward-looking statements may be discussed in this news release and the Company’s annual and quarterly management’s discussion and analysis filed at www.sedar.com. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements. The Company does not assume any obligation to update or revise its forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by securities laws.

No securities regulatory authority has either approved or disapproved of the contents of this news release. The Shares have not been, nor will they be, registered under the United States Securities Act of 1933, as amended, or any state securities laws, and may not be offered or sold in the United States, or to or for the account or benefit of any person in the United States, absent registration or an applicable exemption from the registration requirements. This press release shall not constitute an offer to sell or the solicitation of an offer to buy any common shares in the United States, or in any other jurisdiction in which such offer, solicitation or sale would be unlawful. We seek safe harbour.

Neither the Canadian Securities Exchange nor its Market Regulator (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this news release.

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SOURCE Aires Tech

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H3C takes a deep dive into the challenges – and opportunities – AI brings

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BEIJING, Nov. 22, 2024 /PRNewswire/ — Nothing carries quite the gravitas of the Nobel Prizes, the five awards that were founded in Switzerland back in 1901 to recognize developments that have been of the “greatest benefit to humankind” in the fields of in physics, chemistry, physiology or medicine, literature, and in the promotion of peace.

These awards have traditionally noted people who have helped alter the course of human history and so it was telling when they were handed out by The Royal Swedish Academy of Sciences at the start of October that, for the first time, the work of people developing Artificial Intelligence was recognized.

This year’s winners in the sections both for physics (John Hopfield and Geoffrey Hianton) and chemistry (David Baker and joint-winners Demis Hassabis and John Jumper) have been expanding the use of AI software into science and their recognition has again shown how far this new technology’s reach has now spread, so quickly.

That’s a conversation that was carried on to GITEX Global 2024 in Dubai from October 14-18 – an event which brands itself as the “biggest tech & startup show in the world” – with the scope of the impact AI is having around the world once again on show.

At the center-point of displays and discussions were the very latest in AI advances as were the issues of where these developments are going to take the world as the digital economy continues to evolve.

On hand in Dubai was Ray Xu, senior vice-president of H3C, as well as president of the Chinese business innovation and digital transformation group’s cloud, compute, and storage product line. Based out of the eastern Chinese tech hub of Hangzhou, H3C officially launched two new H3C UniServer systems in Dubai (R5500 G7 and R5300 G7) – servers which can support more than 70 kinds of AI.

A week later, Xu sat down to reflect on that experience and on how an AI-led digital transformation, and technological innovation, are reshaping our world.

“These AI technologies are changing our lives and present a lot of new opportunities,” said Xu. “That has sparked a lot of imagination about what the future will be. On the other hand, AI applications also face some challenges in areas such as data privacy and algorithm bias. In the end, though, I’m an optimist. I think the opportunities far outweigh the challenges.”

Through its global commercial partnerships, H3C has helped expand AI technology usage across sectors including “AIGC [Artificial Intelligence Generated Content], autonomous driving in the new energy vehicle industry, and data-driven decision-making and personalized services in finance and enterprise sectors, as well as large-scale computing centers established by governments and operators.”

AIGC is one development that has had a major impact on the way work is done all over the globe. Innovations such as ChatGPT are driving new growth across industries as those industries adapt to generative technology and explore ways to expand AI’s uses.

Xu said there were a number of important challenges ahead, including developing the necessary infrastructure to support the power needed to drive this new technology, the development of more efficient power sources and servers, the building of data centers and learning how to deal with issues of privacy when it comes to data.

“At H3C we are committed to partnering with our customers when it comes to dealing with the challenges of business innovation and digital transformation,” said Xu. “With our comprehensive product line, we have solutions for cloud, computing, networking, security, and terminal issues as well as Information and Communication Technologies [ICT] solutions. With these solutions, we help a lot of our customers in their new journey of digital information transformation.”

The development of arithmetic power was another issue Xu identified, especially in terms of the Chinese market.

“I think there are four key challenges,” he said. “The first thing is computing power. We need huge amounts of computing power, so how to scale up this computing power quickly is very important. Second, how to use this arithmetic power efficiently? How to schedule this power is critical. The third challenge is about storage. We need data so how do we make this data transfer very efficiently, very quickly? 

“More computing means more data, more energy. So, how do we leverage this energy more efficiently? Making data centers more green will be the fourth challenge but in order to address these challenges, the first thing we need to do is scale up computing power more quickly.”

H3C has addressed these issues by focusing on “the upgrade and evolution of digital infrastructure to meet the needs of the AI era.” 

The company has also launched “diverse heterogeneous computing platforms for intelligent computing centers, high-performance AI servers, advanced data center network architectures, and AI storage solutions to provide strong, stable, and scalable digital infrastructure support.”

There has also been a focus on a green strategy when it comes to data center design and across the H3C production line, in keeping with the requirements of the industry. This includes such innovations as liquid cooling and box immersion, which are helping drive new growth on a global scale.

Overall, H3C has identified a “multifaceted” approach that has focused on increased investment in and construction of “computing infrastructure to rapidly scale up computing power,” the company said. 

Other focuses include “the development of more efficient and intelligent computing power allocation and data storage technologies to enhance resource utilization and ensure data security and stability”, while the company continues to explore “the promotion of innovation and application of energy-efficient technologies to reduce energy consumption during computing operations.”

That’s why, Xu said, the company is “open to different kinds of vendors.”

“We have the service capability to help customers build their ecosystem in anticipation of AI development, so they can actively embrace them,” he said. “We can always find ways to solve challenges and deliver more and more opportunities, backed by the belief that AI will bring us a bright and a smart future.”

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SOURCE H3C

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IMMOTION WINS BEST VR AWARD FOR THE GREAT MIGRATION AT WCFF 2024

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MONTERREY, Mexico, Nov. 22, 2024 /PRNewswire/ — IMMOTION, the global leader in immersive edutainment, received the Best Virtual Reality Award at the Wildlife Conservation Film Festival (WCFF) last month for The Great Migration, its groundbreaking 360º VR film experience.

“What their team accomplished with their intricate and non-intrusive camerawork was previously unseen by our judges.”

The WCFF annually awards the best in conservation filmmaking that spotlight global conservation advocacy.

In The Great Migration, IMMOTION immerses viewers into the incredible journey of over 2 million animals traveling between Tanzania’s Serengeti and Kenya’s Maasai Mara reserves as part of an annual phenomenon known as the Great Migration of East Africa. This journey is filled with predators preying on vulnerable herds that instinctually cross the treacherous Mara River each year.

IMMOTION’s team of VR filmmakers, led by Creative Director Ken Musen, captured breathtaking, immersive footage of the migration using custom-built 360º VR cameras within “rock-cams,” “croc-cams,” drones, and hot air balloons.

“We placed special VR cameras in places along the migration’s paths that no one has ever tried before,” said Musen. “The footage we captured was spectacular; for the first time in VR, you can see inside a herd of wildebeest as they struggle across the river or even come face-to-face with a hippo in the Mara.”

When up for consideration, the film’s production quality and craftsmanship were apparent from start to finish.

“After watching The Great Migration, the decision to award IMMOTION was instantly unanimous,” said Mauricio De La Maza, Interim CEO at the WCFF. “What their team accomplished with their intricate and non-intrusive camerawork was previously unseen by our judges.”

This award adds to the acclaim the film has received since debuting at the Association of Zoos and Aqaurium’s Mid-Year conference in March.

“The reaction from our partners and viewers has been astounding,” said Rod Findley, President and CEO of IMMOTION. “We are honored to receive this award from the WCFF as our missions align on advocating for global wildlife conservation education.”

The Great Migration is the most powerful film in IMMOTION’s growing library, including new immersive content slated for next year.

About IMMOTION

IMMOTION offers dynamic, motion-based virtual reality experiences, featuring live-action and animated educational content guided by marine biologists, wildlife experts, and conservation organizations such as the Marine Megafauna Foundation, Bimini Shark Lab, and the Dian Fossey Gorilla Fund. With over 100 locations worldwide and more than 2M unique annual users, IMMOTION helps leading zoos, aquariums, museums, and science centers generate ancillary revenue through award-winning, on-mission immersive attractions while reinforcing the impact of their education and conservation programs.

About WCFF

The Wildlife Conservation Film Festival aims to inform, engage, and inspire audiences about the utmost need and importance of protecting global biodiversity through its annual film festivals in New York, Los Angeles, and Monterrey, Mexico.

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/immotion-wins-best-vr-award-for-the-great-migration-at-wcff-2024-302313936.html

SOURCE Immotion

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CCTV+: Embarking on a Renewed Dialogue at Liangzhu Between Global Civilizations–The ‘Liangzhu: A Dialogue across World Civilizations’ Promotional Video and Documentary to Premier

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BEIJING, Nov. 22, 2024 /PRNewswire/ — Exchanges make civilizations colorful, and mutual learning makes them prosper. A documentary on the recently-concluded Portugal and Greece stops of the ‘Belt and Road Initiative’ ‘Liangzhu: A Dialogue across World Civilizations’ cultural exchanges is about to be aired. A representation of cultural exchanges between the land of divine emblems and inscriptions of Liangzhu and the realm of Athena and navigational compasses, it presents Liangzhu culture’s popularity abroad and appreciation by local youth, media outlets, as well as cultural and academic communities.

The documentary, filled with exciting moments at the Events, could serve as a preview to the upcoming second Liangzhu Forum, building up the anticipation for an even more splendid future of human civilization. Also, it features further explorations into the stories and significance behind the Events.

This event was organized by the Information Office of Zhejiang Provincial People’s Government, the Foreign Affairs Office of Zhejiang Provincial People’s Government, and Zhejiang Media Group. It was hosted by the Overseas Center, or ZTV-World, of Zhejiang Media Group and was supported by the Chinese Embassy in Portuga, the Chinese Embassy in Greece, University of Lisbon, Portugal, and Aristotle University of Thessaloniki, Greece, among other institutions.

Video – https://mma.prnewswire.com/media/2565121/2024.mp4

View original content:https://www.prnewswire.co.uk/news-releases/cctv-embarking-on-a-renewed-dialogue-at-liangzhu-between-global-civilizationsthe-liangzhu-a-dialogue-across-world-civilizations-promotional-video-and-documentary-to-premier-302313937.html

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