Connect with us

Technology

SMBs Rely on Printed Marketing for Effective Branding and Sales

Published

on

Sir Speedy, PIP, and Signal Graphics continue to see growth and demand for printing services. Print supports many small businesses nationwide, which rely on fast, affordable marketing, sales, and training materials to promote and operate their businesses.

MISSION VIEJO, Calif., Nov. 18, 2024 /PRNewswire-PRWeb/ — Sir Speedy, PIP, and Signal Graphics—nationally known brands in the printing, signs, and marketing services sector—continue to see growth and demand for printing services. Print supports many small businesses nationwide, which rely on fast, affordable marketing, sales, and training materials to promote and operate their businesses.

According to the U.S. Chamber of Commerce, print marketing is still an effective way to get the word out about a business and these materials are key: brochures, flyers, catalogs, custom packaging and apparel.

“While we continue to see much growth in signage and direct mail, printed products such as marketing brochures and postcards have all contributed to the strong performance of the Sir Speedy, PIP and Signal Graphics brands,” says Richard Lowe, president and COO of Franchise Services, Inc.

Combined comparative sales growth for the company’s print franchises increased 5% year-over-year in 2023. The company is on target to exceed that in 2024.

Additionally, Sir Speedy was recently named one of the best marketing franchises to start by Small Business Trends.

Multiple family franchises have celebrated 50 years in the network, including 3rd generation family members working in the business. This is a testament to the brands’ long-standing commitment to providing businesses with top customer service, and high-quality products to support their communication needs.

“Printed collateral remains highly valued. Marketing for small- and mid-sized businesses involves a multi-pronged approach. That relies on various tools, including print, which creates a unique personal connection offering a significant contrast to the digital world,” adds Lowe.

About Franchise Services
Franchise Services, Inc. (FSI) is a franchise management company that owns the brands Sir Speedy, PIP and Signal Graphics — leading print, signs and marketing services providers. The company also owns TeamLogic IT, a fast-growing technology franchise that provides managed IT services. FSI has a 50-plus year history of managing award-winning brands that support the small- to medium-sized business market. With nearly 500 locations across all its brands, the company reported an outstanding year in 2023 and is on target to do the same in 2024.

Contact:
Denise Denton, Vice President, Marketing
Franchise Services, Inc.
Phone: 949-348-5400 | Email: ddenton@franserv.com | Website: http://www.franserv.com

Media Contact

Denise Denton, Franchise Services, Inc., 949-348-5400, ddenton@franserv.com, www.franserv.com

View original content:https://www.prweb.com/releases/smbs-rely-on-printed-marketing-for-effective-branding-and-sales-302309007.html

SOURCE Franchise Services, Inc.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Xinhua Silk Road: SE. China’s Nanping City empowers green dev’t through integrated measures focusing on Wuyishan National Park

Published

on

By

BEIJING, Nov. 18, 2024 /PRNewswire/ — In recent years, the city of Nanping in southeast China’s Fujian Province has taken integrated measures to promote comprehensive development of Wuyishan National Park, embarking on a characteristic path of green and high-quality development.

Located in Fujian and Jiangxi provinces, Wuyishan National Park was officially designated among the first batch of national parks in China in 2021.

To better preserve the park, Nanping City has demarcated a conservation and development belt peripheral to the park area (hereinafter referred to as “the Belt”), striving to build the Belt into a modern demonstration area for harmonious coexistence between human and nature, and to further promote the city’s green development.

In 2023, the city has compiled an overall plan for the development of the Belt, as well as three special studies focusing on the Belt’s ecological protection, green development, and improvement of people’s livelihood.

Since 2023, Nanping has planned the first batch of 16 projects in 6 categories with a total investment of 4.89 billion yuan (about 674.82 million U.S. dollars), better leveraging its natural and cultural resources including scenic spots, characteristic villages and towns, historical culture, rural landscapes and so on.

This year, Nanping City further issued an implementation plan on integrated reform of institutional innovation for the Belt, clarifying the main tasks and sorting out a list of 48 key items and their responsible parties, so as to ensure the implementation of the reform.

Promoting innovations on the transformation of ecological value and the cultivation of green industries, the city has made solid efforts toward green and high-quality development of the entire region.

Based on its ecological landscape and profound cultural heritage, Nanping has made full use of the ecological and brand advantages of the national park to build an industrial circle of cultural and tourism integration along the Belt.

The city has also been upgrading its tourism business forms and releasing new products for cultural tourism. For instance, the Wuyishan National Park No.1 Scenic Byway was launched in May, and the Chong Yang Creek Trail started trial operation in September, both promoting tourism development while contributing to ecological protection.

Original link: https://en.imsilkroad.com/p/343175.html

View original content:https://www.prnewswire.com/news-releases/xinhua-silk-road-se-chinas-nanping-city-empowers-green-devt-through-integrated-measures-focusing-on-wuyishan-national-park-302309249.html

SOURCE Xinhua Silk Road

Continue Reading

Technology

The 2024 HLF Summit Kicks Off in Taiwan to Address Innovation for a Resilient Society

Published

on

By

HSINCHU, Nov. 18, 2024 /PRNewswire/ — Amid escalating global challenges such as geopolitical tensions, supply chain disruptions, and aging populations, the world is endeavoring to build more resilient societies. For the first time, Taiwan hosted representatives from the world’s top innovation ecosystems of over 20 countries at the 2024 High Level Forum (HLF) Summit, held in Hsinchu, Taiwan’s Silicon Valley. Hosted by the Industrial Technology Research Institute (ITRI), this milestone event brings together industry leaders, academic scholars, and research experts from the U.S., Canada, France, Finland, Sweden, Israel, Japan, Thailand, and Taiwan to address urgent global issues through innovation.

“This year’s summit, themed with Innovation Ecosystems for Resilient Society, aims to strengthen societal resilience against emerging global challenges, from geopolitical shifts to demographic changes,” said Stephen Su, Senior Vice President of ITRI and Co-chair of the 2024 HLF Summit. “Taiwan’s strong foundation in the semiconductor industry and expanding innovation portfolio has positioned us as a critical driver of global resilient growth. Through long-standing international collaborations, ITRI is committed to strengthening Taiwan’s role in global supply chains and energizing industry with continuous innovation,” he stressed.

Julie Galland, director of CEA Research & Technology Division, and Chair of the HLF Summit, highlighted the forum’s unique role as a catalyst for innovation, underscoring its importance as a platform for in-depth discussions on technology, industry, and policy. “This year’s theme emphasizes the need for global cooperation in building resilient societies capable of navigating future challenges. Taiwan’s world-class semiconductor industry and rapidly advancing innovation ecosystem provide valuable insights for the international community.” Julie Galland further noted that HLF is working to expand its global influence by connecting more resources and members worldwide to foster greater international collaboration and resilience.

ITRI President Edwin Liu expressed pride in hosting this year’s HLF in Hsinchu, welcoming innovation leaders from 20 countries to Taiwan. “This event marks the first time the HLF has taken place in Taiwan, establishing it as a hub to strengthen the network of innovation communities,” he said. “ITRI hopes that this milestone will expand Taiwan’s global visibility and impact while accelerating opportunities for technology partnerships, talent exchange, and regional cooperation.”

The 2024 HLF Summit placed a spotlight on Taiwan’s strengths in semiconductors and artificial intelligence (AI), sparking lively discussions on resilience. Keynote speakers included Patrick Bressler, Director of International Cooperation, Fraunhofer Mikroelektronik; Nicky Lu, Chairman of Etron Technology; John Lee, Managing Director of Merck Group in Taiwan; and Peter Wu, General Manager of ASUS Cloud & TWSC. Other international participants included Amit Kapoor, Honorary Chairman at Institute for Competitiveness, India; and Harvin Moore, Principal of Frontera Technology Ventures. Experts from around the world gathered to share insights and experiences to drive global innovation growth.

About the High Level Forum (HLF)
The High Level Forum (HLF) is an international network of innovation ecosystems founded in 2012 by the French Alternative Energies and Atomic Energy Commission (CEA) in Grenoble, known as the “Silicon Valley of France.” The HLF has grown to include 69 key innovation ecosystems and science parks worldwide, connecting industry, government, academia, and research communities. For the past 12 years, it has served as a key exchange hub, hosting annual summits each November. Professor Gou-Chung Chi, from Taiwan, participated as early as 2012, and ITRI became a formal member in 2017.

About ITRI
Industrial Technology Research Institute (ITRI) is one of the world’s leading technology R&D institutions aiming to innovate a better future for society. Founded in 1973, ITRI has played a vital role in transforming Taiwan’s industries from labor-intensive into innovation-driven. To address market needs and global trends, it has launched its 2035 Technology Strategy and Roadmap that focuses on innovation development in Smart Living, Quality Health, Sustainable Environment, and Resilient Society.

Over the years, ITRI has been dedicated to incubating startups and spinoffs, including well-known names such as UMC and TSMC. In addition to its headquarters in Taiwan, ITRI has branch offices in the U.S., Germany, Japan, and Thailand in an effort to extend its R&D scope and promote international cooperation across the globe. For more information, please visit https://www.itri.org/eng.

Media Contact:
Annie Wu
Office of Marketing Communications, ITRI
+886-3-591-8406
aiyunwu@itri.org.tw

View original content to download multimedia:https://www.prnewswire.com/news-releases/the-2024-hlf-summit-kicks-off-in-taiwan-to-address-innovation-for-a-resilient-society-302309260.html

SOURCE Industrial Technology Research Institute

Continue Reading

Technology

ETOE Unveils Innovative Projectors with Built-in Google TV for AV Enthusiasts – Developed by Anker’s Former Head of Projectors

Published

on

By

BERLIN, Nov. 19, 2024 /PRNewswire/ — ETOE (Easy to Enjoy) is the first LCD projector brand with Google TV authorization, founded and developed by Jeric Li, who has 15-year experience in R&D of projection. As the first manager of laser projectors and the previous lead of Anker’s projection category, Jeric has successfully led to several groundbreaking products, including the world’s first coke-can-shaped projector, the first Android TV projector, and the first fully sealed LCD projector, all of which have received unanimous praise from users.

Sourced from renowned manufacturers including Acer, Koda, and SoftBank, ETOE ensures quality and reliability in every device. Since its establishment in September 2021, ETOE has concentrated on sales in the US and Japan, where it has achieved notable recognition as a Top-three Projector Brand in Japan and a Bestseller on Rakuten.

In November 2024, ETOE will enter the EU market with two newly-released standout products: the Seal Pro and E3 Pro, aimed at providing state-of-the-art AV solutions to customers worldwide.

Seal Pro: A Google TV projector with Netflix certification, allowing easy streaming of favorite channels. It features smart voice control for added convenience, 1000 ANSI lumens of brightness and native 1080P for stunning visuals, a built-in Chromecast with TOF autofocus and keystone correction for hassle-free casting and ultimate flexibility.E3 Pro: With autofocus and keystone correction for an enhanced movie experience, the 150″ 3000:1 all-in-one fully-sealed projector boasts 600 ANSI lumens of brightness and 1080P resolution for crystal-clear visuals, a built-in Android TV with Netflix certification for easy channel access, and HDR10+ and HLG support for perfectly balanced highlights and shadows.

Pricing and Availability

The new projectors will be available from November 19th on Geekbuying.com, Geekbuying.pl, Geekmaxi.com, Geekmall.com and Amazon.com with great discounts. All ETOE’s projectors are licensed for Google TV. Stay tuned for more new releases:

Starfish: A fully sealed Android TV 11.0 projector with a touch-sensor nightlight, projecting vertically onto the ceiling with a 140° rotation.Dolphin: A coke-can-sized Google TV projector with Netflix certification and 3-hour battery life. It will be released in December 2024.

About ETOE

ETOE is dedicated to enhancing audiovisual enjoyment for movie chasers, gaming enthusiasts, and tournament fans. Whether for home parties, karaoke, or outdoor movies, ETOE aims to meet customers’ diverse projection needs.

View original content:https://www.prnewswire.com/news-releases/etoe-unveils-innovative-projectors-with-built-in-google-tv-for-av-enthusiasts—developed-by-ankers-former-head-of-projectors-302309268.html

Continue Reading

Trending