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Customer Engagement Solutions Market to Grow by USD 16.31 Billion from 2024-2028, Driven by Rising E-commerce Adoption and AI Impact on Market Trends – Technavio

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NEW YORK, Nov. 7, 2024 /PRNewswire/ — Report on how AI is redefining market landscape – The global customer engagement solutions market size is estimated to grow by USD 16.31 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 13.1%  during the forecast period. Increasing adoption of e-commerce business models is driving market growth, with a trend towards growing demand for social interaction. However, data security concerns regarding customer engagement solutions poses a challenge.Key market players include Accenture Plc, Avaya LLC, Calabrio Inc., Crmnext, eGain Corp., Enghouse Systems Ltd., Freshworks Inc., Genesys Telecommunications Laboratories Inc., IFS World Operations AB, International Business Machines Corp., Microsoft Corp., NICE Ltd., Open Text Corp., Oracle Corp., Pegasystems Inc., Pitney Bowes Inc., Salesforce Inc., SAP SE, ServiceNow Inc., and Verint Systems Inc..

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Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Component (Solutions and Services), Deployment (Cloud and On-premises), and Geography (North America, Europe, APAC, Middle East and Africa, and South America)

Region Covered

North America, Europe, APAC, Middle East and Africa, and South America

Key companies profiled

Accenture Plc, Avaya LLC, Calabrio Inc., Crmnext, eGain Corp., Enghouse Systems Ltd., Freshworks Inc., Genesys Telecommunications Laboratories Inc., IFS World Operations AB, International Business Machines Corp., Microsoft Corp., NICE Ltd., Open Text Corp., Oracle Corp., Pegasystems Inc., Pitney Bowes Inc., Salesforce Inc., SAP SE, ServiceNow Inc., and Verint Systems Inc.

Key Market Trends Fueling Growth

The integration of social media services with customer engagement solutions is a growing trend in the market. This approach allows companies to analyze social communications in real time and identify potential buyers through social customer prediction. By separating prospective buyers from non-potential ones using keyword analysis and predictive algorithms, businesses can effectively engage potential buyers and convert them through social customer conversation. This real-time analysis of social data is becoming increasingly important in the customer engagement solutions market and will significantly impact marketing strategies during the forecast period. 

The Customer Engagement Solutions market is currently experiencing significant growth, with a focus on Artificial Intelligence and chatbots for enhancing customer experiences. Inventory management, customer service, and marketing are key areas where businesses are investing in these technologies. Leading solutions include those that provide personalized experiences, such as product recommendations and proactive customer support. Additionally, self-service platforms and social media integration are becoming essential components of effective customer engagement strategies. Companies are also exploring the use of voice assistants and search functionality to streamline interactions and improve overall customer satisfaction. 

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Market Challenges

SaaS customer engagement solutions offer numerous benefits to enterprises, including low upfront costs, flexibility, and ease of use. However, these solutions come with security and privacy concerns. Cyberattacks, such as ransomware, target both SMEs and large enterprises, leading to revenue losses and disrupted business operations. Hackers exploit the Internet-based access and data transactions across multiple locations and third-party entities, raising doubts about SaaS security. Data breaches can significantly impact market growth during the forecast period. Enterprises must invest IT security infrastructure to mitigate these risks.In today’s business landscape, effective customer engagement is crucial for success. However, implementing customer engagement solutions comes with challenges. Digitizing customer interactions can be complex, especially when dealing with various platforms and technologies. Payments can also be a challenge, as converting sales into transactions requires seamless integration. Customers expect personalized experiences, which can be difficult to deliver at scale. Additionally, data collection and analysis are essential for improving engagement, but ensuring data security and privacy is a significant concern. Brands must address these challenges to provide excellent customer experiences and build long-term relationships. Solutions such as chatbots, CRM systems, and marketing automation tools can help streamline processes and enhance engagement. However, selecting the right technology and implementing it effectively requires careful planning and execution.

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Segment Overview 

This customer engagement solutions market report extensively covers market segmentation by

Component 1.1 Solutions1.2 ServicesDeployment 2.1 Cloud2.2 On-premisesGeography 3.1 North America3.2 Europe3.3 APAC3.4 Middle East and Africa3.5 South America

1.1 Solutions-  Businesses offer superior customer experiences through interactive, data-driven solutions. These engagement solutions, which include live chat tools and advanced analytics, enable personalized communications across channels. Integration of analytics significantly contributes to the growth of the global customer engagement solutions market. By delivering tailored experiences and predictive intelligence, businesses make informed decisions, boosting Net Promoter Scores.

Download complimentary Sample Report to gain insights into AI’s impact on market dynamics, emerging trends, and future opportunities- including forecast (2024-2028) and historic data (2018 – 2022) 

Research Analysis

The Customer Engagement Solutions Market encompasses a range of self-service applications and platforms, including social media and web chat, designed to streamline grievances handling and enhance consumer satisfaction. These solutions leverage automation to manage call volumes and improve workforce efficiency, thereby increasing adoption and profitability for businesses. Brands prioritize these channels in daily life, recognizing their importance for marketing and customer retention rates. Consumer satisfaction is a key priority, driving the continued growth and innovation of this market. Products and mobile devices play a crucial role in facilitating seamless engagement between businesses and their customers.

Market Research Overview

The Customer Engagement Solutions market encompasses a range of technologies and services designed to enhance interactions between businesses and their customers. These solutions leverage artificial intelligence, analytics, and automation to deliver personalized experiences, improve customer satisfaction, and drive business growth. Key features include chatbots, social media management, email marketing, and voice assistants. Companies in various sectors, from retail to healthcare, are increasingly adopting these solutions to streamline customer interactions, reduce response times, and gain valuable insights. The market is expected to grow significantly due to the increasing demand for seamless and efficient customer engagement.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ComponentSolutionsServicesDeploymentCloudOn-premisesGeographyNorth AmericaEuropeAPACMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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How the Top 10% of CTOs Drive Meaningful Business Growth

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Only a shocking 10% of CTOs will drive value for their organizations, according to a recent Forester prediction. By understanding how the top 10% of CTOs have reshaped their role, this article discusses how aspiring trailblazers can shift their perspectives and priorities to join the elite ranks of tech leaders.

SAINT PAUL, Minn., Nov. 7, 2024 /PRNewswire-PRWeb/ — Forrester experts have made a prediction that should be a resounding wake-up call for tech leaders: only 10% of CTOs will actually drive business growth. For the other 90%, the risk is clear—CTOs who fail to demonstrate their value will quickly be replaced by ones who can.

Elite tech leaders serve as thought leaders and pioneers within their own field. As such, the top 10% of CTOs today focus on claiming competitive advantages through the use of emerging technologies. – Inkit CEO Michael McCarthy

What exactly defines this new breed of tech leader, and what are these elite CTOs doing differently to drive growth? Here are the three essential practices that differentiate the good from the great CTOs today.

They Focus on Scale

Successful CTOs align their strategies with overall business goals, using automation and integrated technologies to scale other departments. By implementing centralized tools that standardize data, unify analytics, and automate tedious processes like lead scoring, follow-ups, relationship management, and contract management, elite CTOs are empowering RevOps, sales, and marketing teams to optimize every step of the sales funnel, reach more potential leads, and close deals faster.

However, for the top 10% of CTOs, successfully driving growth is not a solo endeavor. They know that leadership buy-in determines future outcomes for any digital transformation initiative.

They Work Closely with Other CxOs

According to Gartner, by co-leading initiatives with their fellow CxOs, CTOs are twice as likely to meet or exceed expected ROIs for digital technology investments. This involves creating cross-department teams that share responsibilities for technology rollouts, pool resources, and lend vertical-specific knowledge to ensure the most efficient and valuable outcomes. Co-leadership structured engagements also have the potential to uncover new areas for improvement and enhance organizational collaboration and culture.

While working with CxOs unlocks new opportunities within these non-tech domains, elite tech leaders serve as thought leaders and pioneers within their own field. As such, the top 10% of CTOs today focus on claiming competitive advantages through the use of emerging technologies.

If There’s New Tech, They’re Already Using It

Another prediction from the Forrester report indicates that enterprise AI initiatives will boost productivity and creative problem-solving by 50% in 2024. Similarly, Generative AI has become a popular tool to simplify user interfaces and serve as a digital assistant within complicated tools. CTOs are hurrying to adopt AI before their competitors, and businesses today are quick to announce their implementation of next-gen technologies that claim to improve their products with new, dazzling features—but the top 10% of CTOs have assessed these new technologies well before the rest.

Document generation (i.e., DocGen) and digital signatures are another technology on the radar for many top CTOs. Regarded as a vital tool for automating digital workflows, DocGen empowers organizations to create, share, sign, and retain documents at scale. DocGen tools also help CTOs to automatically meet compliance requirements for security, data privacy, and retention policies across the entire organization with minimal training required.

Finally, for CTOs in retail, finance, cryptocurrency, and logistics, blockchain and Internet of Things (IoT) technology allow for secure, autonomous machine-to-machine transactions that reduce operational complexity and open new avenues for innovation in smart automation.

Join the Elite CTOs Driving Business Growth

Top CTOs drive growth by strategically aligning advanced technologies with business goals through cross-functional teamwork. By evaluating emerging technologies like Generative AI, document generation, automation, and more, the top 10% of CTOs are successfully accelerating the pace of growth, innovation, and collaboration for their organizations.

About Inkit

Inkit is the only Secure Document Generation (SDG) software that allows users to generate, sign, and retain documents in total privacy. Scale your workflows using our DocGen automation solution to create documents and forms using custom templates and data sources with our API. Elevate the security of your legally-binding documents with digital signatures. Protect agreements with advanced encryption and authenticity certificates to streamline processes and ensure peace of mind. Get the privacy and automation your team needs to optimize records management and compliance. Create disappearing documents that automatically expire based on predesignated parameters. Connect seamlessly with your favorite apps to generate Microsoft Word, PowerPoint, Excel, PDF, and HTML documents. Experience an all-inclusive solution for ultimate file control and security. Inkit is privately owned and headquartered in St. Paul, Minnesota, with offices in San Juan, Puerto Rico, and Washington, D.C.

Media Contact

Patrick Lethert, Inkit, 1 8008995773, patrick@inkit.com, https://www.inkit.com

LinkedIn

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LG Energy Solution to Supply Next-Generation 4695 Cylindrical Batteries to Rivian

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Supply agreement will last over five years and total 67GWh.4695 cells, offering a long range and high safety, will be produced in the U.S.Batteries will power Rivian’s R2 model for the North American market.

SEOUL, South Korea, Nov. 7, 2024 /PRNewswire/ — LG Energy Solution (KRX: 373220) today announced that LG Energy Solution Arizona, a fully owned subsidiary of LG Energy Solution, has signed a supply agreement with Rivian, a U.S.-based automotive manufacturer.

Under the agreement, LG Energy Solution will provide Rivian with its advanced 4695 cylindrical batteries for over five years, totaling 67GWh.

With a diameter of 46mm and height of 95mm, the next-generation 4695 cylindrical battery is recognized for offering both a long range and high safety. It features over six times the capacity of the existing 2170 cylindrical batteries. Its larger size enables higher energy density, improved space efficiency, and enhanced safety, which is attracting industry-wide attention.

Within the first year of production, the batteries will be eventually manufactured at LG Energy Solution’s stand-alone plant in Arizona, and delivered to Rivian’s facility in Normal, Illinois, for use in the R2 model for the North American market.

LG Energy Solution has been advancing its cylindrical battery technology over the past 20 years, supported by its extensive manufacturing experience and broad patent portfolio.

The supply agreement with Rivian is expected to further strengthen LG Energy Solution’s presence in the U.S. market and its plans to actively respond to the IRA by developing and supplying competitive battery cells in a timely manner while expanding into new markets.

Given the strong interest from automakers in its 46-series cylindrical batteries, LG Energy Solution also expects to extend its leadership in this growing sector.

“Due to the dynamic nature of the current EV market, an increasing number of global automakers are demonstrating a strong preference for a diverse range of battery form factors,” said David Kim, CEO of LG Energy Solution. “This large-scale order from Rivian for 4695 batteries marks a key milestone for LG Energy Solution in expanding its client base within the cylindrical battery segment.”

About LG Energy Solution

LG Energy Solution (KRX: 373220), a split-off from LG Chem, is a leading global manufacturer of lithium-ion batteries for electric vehicles, mobility, IT, and energy storage systems. With 30 years of experience in revolutionary battery technology and extensive research and development (R&D), the company is the top battery-related patent holder in the world with over 58,000 patents. Its robust global network, which spans North America, Europe, and Asia, includes battery manufacturing facilities established through joint ventures with major automakers. Committed to building sustainable battery ecosystem, LG Energy Solution aims to achieve carbon neutrality across its value chain by 2050, while embodying the value of shared growth and promoting diverse and inclusive corporate culture. To learn more about LG Energy Solution’s ideas and innovations, visit https://news.lgensol.com.

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SOURCE LG Energy Solution

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PayrollOrg’s Chapter Leadership Summit to Equip Payroll Chapter Leaders with Tools for Success

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LAS VEGAS, Nov. 7, 2024 /PRNewswire/ — PayrollOrg (PAYO) will provide local chapter leaders with the essential tools and guidance they need to ensure the ongoing success of their chapters at the Chapter Leadership Summit, November 7 – 8 in Las Vegas, Nevada.

“Supporting our chapter leaders is crucial to the growth and sustainability of local chapters,” said Dan Maddux, executive director of PayrollOrg. “The Chapter Leadership Summit is designed to not only provide practical tools and strategies but also foster a strong network of motivated leaders who can inspire their teams and communities.”

Participants will have the unique opportunity to connect with fellow leaders, exchange ideas, and develop strategies to motivate their chapter members. Tailored educational sessions will offer specialized training on critical topics such as fiscal responsibility, general chapter operations, and event planning. These sessions will be led by guest speakers with expertise in chapter management and leadership development.

The conference will be held at MEET Las Vegas in downtown Las Vegas. Visit PAYO online to view the full conference agenda. The event is sponsored by Wisely by ADP.

PayrollOrg is the leader in payroll education, publications, and training. Visit PAYO online at www.payroll.org.

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SOURCE PayrollOrg

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