Founded by a former fintech unicorn CEO & a proptech executive, Further aims to simplify the process for buyers with better financial planning tools
WASHINGTON, Nov. 1, 2024 /PRNewswire-PRWeb/ — New startup Further launches today and emerges from stealth with a $4.1 million pre-seed round. Founded in spring 2024, Further is on a mission to empower first-time homebuyers through the financial complexities of purchasing their first home. Investors include Link Ventures, Vesta Ventures, F4, FiDi Ventures, Flex Capital, Gaingels, Andrew Paradise, Jeff Fagnan, Ryan Moore and other angel investors.
The equation for homebuying has become much more complicated.
The company arrives at a critical time in the home affordability crisis. Today’s first-time homebuyers, particularly Millennials, face unprecedented challenges. As increasingly unattainable housing prices have pushed back the average age of homebuyer to their mid-30s, the equation for homebuying has also become much more complicated. While buyers are often left to manage this highly complicated process on their own using home-made spreadsheets, Further aims to replace the guesswork with easy-to-understand yet powerful, personalized tools that simplify their financial planning.
“Buying a home is one of the most significant milestones in a person’s life, but for many, the process is daunting and far too often, feels out of reach,” said Further cofounder & CEO, Kevin Bennett. “At Further, we’re here to empower buyers, giving them the tools, confidence and knowledge they actually need to achieve their homeownership dream.”
Further was founded by CEO Kevin Bennett and COO Chris Baker, leaders with extensive experience in fintech, real estate, and tech innovation. Bennett, the founding CEO of fintech unicorn Caribou, has a proven track record of leading high-growth companies. Baker, who has held leadership positions at high-growth startups, like EverQuote, and large consumer banks, like Bank of America and Santander, brings deep expertise in real estate and financial services. Further CTO, Nassir Samatar, brings a wealth of experience in building scalable tech platforms at Amazon, Coupang & Rover.
For more information, visit www.withfurther.com.
Media Contact
Hannah Golden, Further, 1 7033406867, press@withfurther.com, www.withfurther.com
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