Connect with us

Technology

MarqVision Introduces Marq AI, a New Generative AI Product Suite Designed to Offer Brands Enhanced Protection Against Fake Goods

Published

21 hours ago

on

Company raises additional $16M in funding to combat the increasingly complex $2 trillion global counterfeiting problem; MarqVision’s latest research uncovered that over 70% of consumers unintentionally purchase counterfeit goods, revealing troubling new trends for consumers and brands alike

LOS ANGELES, Oct. 2, 2024 /PRNewswire-PRWeb/ — MarqVision, the leader in online brand protection, today announced its launch of Marq AI, a powerful suite of advanced generative AI products designed to revolutionize how businesses protect and enhance their brands. In addition to unveiling industry-leading capabilities, MarqVision disclosed that it added $16 million in funding from Altos Ventures, extending its Series A round. The company will use the funds to aggressively scale as demand for its services surges worldwide– in the last three years, the company has grown 30x in annualized revenue.

“We have consistently demonstrated our commitment to build disruptive products by leveraging the very latest technology, coupled with compelling research, to protect brands and ultimately consumers. Marq AI is the next bold step forward.”

“With the additional funding from Altos Ventures, we are developing the next generation of outstanding online brand protection solutions, starting with Marq AI,” said Mark Lee, CEO and co-founder of MarqVision. “We have consistently demonstrated our commitment to build disruptive products by leveraging the very latest technology, coupled with compelling research, to protect brands and ultimately consumers. Marq AI is the next bold step forward.”

Applying Generative AI to Stamp Out the $2 Trillion Global Counterfeiting Problem

Since MarqVision’s founding just four years ago, the global counterfeiting market has escalated dramatically, now exceeding $2 trillion annually—a staggering 115% increase over the past eight years.

MarqVision has emerged as a leader in the fight against counterfeiting, establishing a strong track record of quickly identifying and seamlessly removing counterfeit listings, as well as protecting trademarks and successfully collaborating with local government officials to shut down counterfeiting operations all over the world. With its new Marq AI product suite, the company incorporates generative AI to become even more efficient and effective.

Marq AI’s capabilities include:

Conversational Assistant: Conversational commerce has ballooned in recent years, leading to an increase in unmonitored counterfeit transactions hidden within social media messages. Marq AI’s advanced Conversational Assistant can infer which messages are selling counterfeits across multiple languages, and swiftly gather the evidence that brands need for enforcement. It boasts a 99%+ accuracy rate.Interactive, Intelligent Dashboards: Marq AI’s newly redesigned dashboards go beyond detection numbers; they provide detailed insights into why each item is flagged as counterfeit. Users can give real-time feedback on detections, allowing enforcement strategies to be tailored precisely to the brand’s unique needs—something no other company currently offers.Automated Copyright Infringement Workflows: Piracy is growing at an unprecedented rate, with visits to piracy sites up 36% since the pandemic. The need for rapid and effective removal of copyright-infringing content from illegal websites is more pressing than ever. Marq AI’s Automated Copyright Enforcement Workflows transform the manual, time-consuming processes of website data collection, email dispatch, and enforcement actions into streamlined, automated solutions. This cutting-edge feature reduces the time spent on these workflows from 20 hours per week to just a few clicks.Smart Enforcements: With customer collaboration, Marq AI’s models are continuously trained throughout the counterfeit detection process. These models are now able to automate enforcement actions, such as generating soft notices and FSDs, across all the above features, helping our customers save up to 180x the time previously required.

Built to Address the Latest Trends

MarqAI was designed in response to the company’s latest research, which underscores the complexity of modern operations. For example, one out of every three counterfeit products are purchased on a completely different platform than where they were initially advertised, demonstrating how increasingly adept counterfeiters are at evading detection. Counterfeiters are also making use of AI-powered chatbots, with 3.0% of counterfeit purchases now enabled through chatbot transactions, allowing them to hide behind direct messages that make it harder for brands to detect.

Despite ongoing efforts by brands to enforce their IP rights, counterfeiters continue to outpace many protection strategies–and are getting better at duping consumers from knowing authentic products from fake ones. As 71.6% of consumers unintentionally purchase counterfeit goods while seeking authentic items, the need for robust and adaptive IP enforcement strategies has never been greater.

“We’ve followed Mark, the CEO of MarqVision, and his team for years, admiring their unwavering commitment to innovation and value creation,” said Tae Yoon, Partner at Altos Ventures. “MarqVision has consistently demonstrated its ability to navigate the challenges posed by emerging channels, where counterfeiters have become more prevalent. Their forward-thinking approach, supported by an AI-driven product suite, is shaping the future of brand protection and helping companies safeguard their assets in the evolving digital economy. We’re excited to support them as they continue to lead with this vision.”

To learn more about all that MarqVision offers and its latest developments with Marq AI, please visit www.marqvision.com.

About MarqVision

MarqVision’s mission is to protect and build a future shaped by original ideas, innovations, and creativity. As a leading online brand protection solution, we help global brands identify and remove counterfeits from over 1,500 platforms and thousands of rogue websites in over 118 countries. In a time when counterfeiting poses an increasingly serious challenge, we believe that democratizing legal expertise and access to the latest in generative AI technology is critical for continuing to support the inventors, developers, and artists of the world who work tirelessly to deliver safe, high-quality products.

MarqVision’s technology powers everything from detection, monitoring, and even enforcement to protect brands at scale. Founded in 2020 by Harvard Law graduates, MarqVision is proudly backed by DST Global Partners, Softbank, Atinum Investments, Altos Ventures, Bass Investment, and Y Combinator. Our commitment to innovation has also been recognized with a prestigious 2022 Innovation Award from LVMH Louis Vuitton Moët Hennessy (LVMH), and we are honored to be part of the LVMH accelerator program, La Maison des Startups, at the Station F incubator. As we bring forth the next evolution of brand protection, we invite businesses everywhere to join us in safeguarding the creativity that drives our world.

Media Contact

Amber Moore, Moore Communications, 1 5039439381, amber@moorecom2.com

View original content to download multimedia:https://www.prweb.com/releases/marqvision-introduces-marq-ai-a-new-generative-ai-product-suite-designed-to-offer-brands-enhanced-protection-against-fake-goods-302265289.html

SOURCE MarqVision

Related Topics:
Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Spoke Custom Expands Headquarters to Accelerate Growth and Enhance Print-On-Demand Fulfillment Capabilities

Published

54 mins ago

on

October 3, 2024

By

New Norcross Facility to Double Production Capacity, Supporting Long-Term Growth and Innovation

NORCROSS, Ga., Oct. 3, 2024 /PRNewswire/ — Spoke Custom , a leading provider of print-on-demand hard goods decoration and a subsidiary of Polyconcept North America (PCNA), today announced the relocation and expansion of its headquarters to a new, state-of-the-art facility at 4350 Peachtree Industrial Blvd in Norcross. This new 107,000-square-foot facility more than doubles the company’s production capacity, positioning Spoke Custom to better meet the growing demands of its customers while enhancing operational efficiency.

The expansion comes on the heels of five consecutive months of double-digit growth and reflects Spoke Custom’s commitment to leading innovation within the print-on-demand industry. The expanded Norcross facility is climate controlled to facilitate best in class printing operations. New equipment, material flow and automation enable significantly increased peak season capacities and decoration method growth. The larger facility will support additional product inventory, expanded decorating capacity, and increased demand from its Givee Select platform . PCNA launched Givee Select in January 2024 , providing distributors with an all-in-one simple solution for creating online storefronts featuring curated, personalized on-demand products fulfilled through Spoke Custom.

“We are thrilled to announce the expansion of Spoke’s national headquarters in Norcross, which marks a significant milestone in our growth journey,” said Neil Ringel, CEO of PCNA. “The move into this state-of-the-art facility enables us to scale operations, enhance efficiency, and continue delivering the high-quality, personalized products that Spoke is known for.”

In addition to enhancing production capabilities, the new headquarters will support Spoke Custom’s long-term growth with expanded warehousing capacities to accommodate product inventory expansion. Currently, Spoke Custom offers over 120 distinct hard goods across 10+ exclusive retail brands, utilizing a range of printing technologies, including sublimation, laser and digital printing. This allows for highly customized and full-color decorated products, available with no minimum order quantities and order shipments within 72 hours or less.

This move also allows Spoke Custom to significantly scale its workforce to meet increasing demand. Currently, PCNA employs 28 full-time Spoke Custom team members in Georgia, alongside additional outsourced staff, and operates facilities in Pennsylvania, Kentucky, and Arizona.

“This expansion reflects our commitment to innovation and growth in the print-on-demand industry,” said Doug Mitchell, Chief Growth Officer at PCNA. “We are devoted to empowering our customers to meet the increasing and diverse demands of the market.”

For media inquiries, please contact: Heather Poulsen, hpoulsen@pcna.com

About PCNA

PCNA is a wholly owned subsidiary of Polyconcept, the world’s leading promotional products supplier. With headquarters near Pittsburgh, Pa., PCNA operates Trimark, Leed’s, Bullet, JournalBooks, ETS Express and Spoke Custom, offering customers the industry’s biggest and most diverse collection of products. To learn more, go to www.pcna.com.

About Spoke Custom

Founded in 2013 following a management buyout of Case-Mate’s custom products division, Spoke Custom was acquired by PCNA in 2022. The company offers comprehensive end-to-end print-on-demand solutions, serving enterprise marketplaces and aggregators with a diverse product catalog, state-of-the-art print-on-demand technology and fast fulfillment services. Spoke operates facilities in Georgia, Arizona, Pennsylvania and Kentucky. Visit www.spokecustom.com for more information.

View original content to download multimedia:https://www.prnewswire.com/news-releases/spoke-custom-expands-headquarters-to-accelerate-growth-and-enhance-print-on-demand-fulfillment-capabilities-302266248.html

SOURCE Polyconcept North America (PCNA)

Continue Reading

Technology

Open Mainframe Project Announces Zowe’s Long Term Support V3 Release Designed for Mission-Critical Applications and Data Processing, Ensuring the Future of the Mainframe

Published

54 mins ago

on

October 3, 2024

By

Zowe increases product durability, stability and security with the support of a large open source community and a Conformance Program

SAN FRANCISCO, Oct. 3, 2024 /PRNewswire/ — The Open Mainframe Project, an open source initiative that enables collaboration across the mainframe community to develop shared tool sets and resources, announced the launch of Zowe‘s Long Term Support (LTS) V3 Release. Zowe, an open source software framework for the mainframe that strengthens integration with modern enterprise processes & tools, offers vendors and customers the ability to execute on modernization initiatives with stability, security, interoperability as well as easy installation and a continuous delivery model for receiving upgraded features.

According to the Arcati Mainframe Yearbook 2024, the independent annual guide for users of mainframe systems, 85% of mainframe organizations will be adopting Zowe by the end of the year or have already adopted it into their modern enterprise solutions. 

“The continued success of Zowe as a community-driven project highlights the importance of the mainframe as an open platform supporting hybrid cloud architectures,” said George Decandio, chief technology officer, Mainframe Software Division, Broadcom. “The latest V3 release introduces new components that expand capabilities to client SDKs and additional IDEs, reflecting Zowe’s ongoing evolution to meet the needs of the mainframe ecosystem. Notably, this update enhances the Zowe API Mediation Layer, a key component our customers view as essential in transforming the role of the mainframe in their multi-platform environments.”

“Zowe’s progress underscores a broader commitment to open, interoperable standards, enabling organizations to maximize the value of their mainframe and IT infrastructure investments,” said Decandio. “Broadcom is proud to be a leading contributor to this community and is committed to supporting the project’s continued growth.”

Zowe, the integrated and extensible open source framework for z/OS, comes with a core set of applications out of the box in combination with the APIs and OS capabilities future applications will depend on. It offers modern interfaces to interact with z/OS and allows you to work with z/OS in a way that is similar to what you experience on cloud platforms today. Developers can use these interfaces as delivered or through plug-ins and extensions that are created by clients or third-party vendors. For example, Zowe V3 offers new support for the IntelliJ Zowe Explorer plugin as well as the simplified install wizard.

Some of the benefits of the LTS V3 include:

Durability: A refreshed number of core components that make up the software stack to give a secure stable shelf life, which ensures years of use with continued updates and support.Stability: The installation and configuration have been stabilized through V3. Organizations can confidently adopt the technology for enterprise use and upgrade when appropriate for their environment, minimizing the risk of disruption.Enhanced Security: An enhanced security posture by actively monitoring dependencies and upgrading them proactively. This helps mitigate risks associated with outdated or vulnerable dependencies, offering more robust security features compared to earlier versions.

“Zowe V3 is the culmination of five years of work by volunteers from around the world,” said Bruce Armstrong, IBM Z Principal Product Manager at IBM and member of the Zowe Advisory Council (ZAC). “I am particularly proud of the fact that Zowe has revolutionized access to z/OS-based services for thousands of next-generation developers and system programmers that will continue the platform’s success for decades to come.”

“Rocket Software is a proud founding contributor of Zowe,” said Tim Willging, Fellow and VP of Software Engineering at Rocket Software. “It’s been incredible to see the success and passion of the open source community in supporting hybrid cloud initiatives. The expanded capabilities in the V3 release will help accelerate an organization’s modernization journey and provide them with enhanced security, maintainability, and scalability needed to match their customers’ needs—now and in the future.”

Community Leadership
Zowe is a contributor-led community with participating vendors such as, but are not limited to, Broadcom, IBM, Phoenix Software, Rocket Software, and Vicom Infinity. As a result of their extensive collaboration, the following Zowe extensions have been transformed in Zowe V3:

Explorer for IntelliJ provides the developers within the IntelliJ IDEs with the capability to work with the z/OS platform.Kotlin and Java SDKs are Generally Available Extensions simplifying interaction with z/OS from the Java and Kotlin applications.The IMS service and the current CLI extensions are archived. IBM is working on replacements.

The Zowe Conformance Program is Updated with LTS V3 Guidelines
Aimed to build a vendor-neutral ecosystem around Zowe, Open Mainframe Project’s Zowe Conformance Program launched in 2019.  The program has helped Open Mainframe Project members incorporate Zowe with new and existing products that enable integration of mainframe applications and data across the enterprise.

To date, 77 products have implemented extensions based on the Zowe framework and earned these members conformance badges.

Zowe will also be featured in several sessions at Community Day at IBM’s TechXchange on Monday, October 21. Check out Open Mainframe Project’s complete schedule here.

Additional Resources:

Zowe GitHub RepositoryZowe Community WebsiteGetting Started documentation siteOpen Mainframe Project’s I am a Mainframer Podcast

About the Open Mainframe Project
The Open Mainframe Project is intended to serve as a focal point for deployment and use of Linux and Open Source in a mainframe computing environment. With a vision of Open Source on the Mainframe as the standard for enterprise class systems and applications, the project’s mission is to Build community and adoption of Open Source on the mainframe by eliminating barriers to Open Source adoption on the mainframe, demonstrating value of the mainframe on technical and business levels, and strengthening collaboration points and resources for the community to thrive. Learn more about the project at https://www.openmainframeproject.org.

About The Linux Foundation
The Linux Foundation is the world’s leading home for collaboration on open source software, hardware, standards, and data. Linux Foundation projects are critical to the world’s infrastructure including Linux, Kubernetes, Node.js, ONAP, OpenChain, OpenSSF, PyTorch, RISC-V, SPDX, Zephyr, and more. The Linux Foundation focuses on leveraging best practices and addressing the needs of contributors, users, and solution providers to create sustainable models for open collaboration. For more information, please visit us at linuxfoundation.org.

The Linux Foundation has registered trademarks and uses trademarks. For a list of trademarks of The Linux Foundation, please see its trademark usage page: www.linuxfoundation.org/trademark-usage. Linux is a registered trademark of Linus Torvalds.

Media Contact:
Maemalynn Meanor
Maemalynn@linuxfoundation.org 

View original content to download multimedia:https://www.prnewswire.com/news-releases/open-mainframe-project-announces-zowes-long-term-support-v3-release-designed-for-mission-critical-applications-and-data-processing-ensuring-the-future-of-the-mainframe-302266249.html

SOURCE Open Mainframe Project

Continue Reading

Technology

/R E P E A T — MEDIA ADVISORY – AdapT–Research Institute on Resilient and Circular Infrastructure, in collaboration with Union des municipalités du Québec, is organizing a day of discussions and workshops on municipal infrastructure resilience, as a first step towards concrete action in this area/

Published

54 mins ago

on

October 3, 2024

By

MONTREAL, Oct. 1, 2024 /CNW/ – Our society’s infrastructure, the true pillars of our communities, is being severely tested by climate change, whether through extreme weather events, rising water levels, permafrost thawing, or the increasing frequency of heat waves. To build a resilient future, the AdapT Institute of the École de technologie supérieure (ÉTS) and Union des municipalités du Québec (UMQ) invite you to a day of discussions and workshops to collectively envision innovative and sustainable solutions to this societal challenge.

WHAT:

 A day of discussions and workshops on infrastructure resilience in the face of climate change. This event is a call to action, aiming to identify the most promising research avenues, mobilize stakeholders (researchers, elected officials, industry leaders, etc.), and foster collaborations.

The discussions will focus on three main areas:

Identifying the challenges municipalities face in adapting their infrastructurePresenting existing solutions, ongoing initiatives, and research advancementsIncubating new collaborative research projects among various partners.

 

WHEN:

Thursday, October 3, from 8:00 AM to 4:30 PM ET
For the detailed schedule: Municipalities in Action Event—ÉTS Montreal

WHERE:

École de technologie supérieure
1220 Notre-Dame Street West
Salon des diplômés (E-2023)

WHO:  

Luc Sirois, Chief Innovation Officer (Québec)
Martin Damphousse, President of Union des municipalités du Québec (UMQ)
Éric Bosco, Executive Director of AdapT
Catherine Fournier, Mayor of Longueuil
Mathieu Lapointe, Mayor of Carleton-sur-Mer
Nathalie Pelletier, Mayor of Magog
Isabelle Perreault, Mayor of Saint-Alphonse-Rodriguez
Marie-Andrée Mauger, Mayor of Verdun Borough and Member of the
Executive Committee and Responsible for Ecological Transition and
Environment, City of Montreal

 

Ageing infrastructure, ever-increasing maintenance costs and increasingly frequent extreme weather events all highlight the urgent need for action. To meet these challenges, the Union des municipalités du Québec (UMQ) and the AdapT Institute have decided to pool their expertise, mobilize knowledge and implement concrete solutions to make municipal infrastructures more resilient. This partnership is essential to extend our reach and amplify our impact.

Please note that most of the discussions will take place primarily in French.

SOURCE École de Technologie Supérieure

Continue Reading

Trending