Connect with us

Technology

China’s first aquatic biennial exhibition with the art of light as its medium cohosted by China Academy of Art opens

Published

on

HANGZHOU, China, Sept. 25, 2024 /PRNewswire/ — The opening ceremony of the second Illuminate the World: Qiandao Lake International Biennale of Light Art and Qiandao Lake Tunnel Art Museum took place at Qiandao Lake in Zhejiang Province, China on September 21, 2024. The event marks another collaboration between China Academy of Art (CAA) and Qiandao Lake, Chun’an County that resulted in their second rendition of China’s first aquatic biennial exhibition with the art of light as its medium.

The theme of the biennial exhibition is “How Is Light?” It reflects how the exhibition takes into account the forms of light in the evolution of industrial technology, foundation of civilization and innovation through the ages and a call to expand our understanding of light beyond the constraints of existing forms, into greater imaginative spaces with greater possibilities. Thus, the focus of the exhibition leans towards artworks that explore technology, interaction and ecosystems.

The second Qiandao Lake International Biennale of Light Art adopted a selection process that combined open submissions and special invitations. Over 200 submissions from eight countries were received and reviewed by an expert panel before the final submissions were selected. The selected artworks will be showcased at Yueguang Island, Qiandao Lake in two phases alongside those from the first biennale in a multilayered approach that will enrich Qiandao Lake’s artistic ecosystem. This approach highlights the biennale’s core objectives of promoting local economy through art and cultural tourism while paving the way for green and ecological development. Cross-disciplinary creators such as renowned rock musician Cui Jian have also been invited to the biennale, expanding the potential for experimentation at an event distinguished by its focus on the art of light as a medium, public art and aquatic spaces.

The Qiandao Lake Tunnel Art Museum was inaugurated on the same day. The art museum is a cluster of art galleries that comprises nearly 100 tunnels. Qiandao Lake Tunnel Art Museum NO. 001, which is presently located at Xialanwu Tunnel and stretches across 209 meters, was designed by CAA’s School of Painting. As China’s first tunnel art museum, it bears contemporary elements that target the international audience, and aims to create spatial aesthetics with contemporary art. The space is an open “unwalled art museum”. Besides serving as an urban tourist attraction and a jogging trail, it is also an exhibition space for international artists where the public may enjoy public art.

Qiandao Lake Tunnel Art Museum’s opening exhibition showcases artworks of international residents centered around the theme of “Echo”. Beyond the mirroring and repetition of voices in space, “Echo” symbolizes the spatial and temporal synergies of Qiandao Lake’s natural landscape, cultural heritage and ecological preservation. Through murals and public art, the exhibition showcases the scenes of Qiandao Lake’s past and present and reflects the dialogue between humankind and nature as well as the connection between the past and future. The curvature of the tunnel amplifies the sense of being enclosed while symbolizing the persistence of echoes through time. Standing in the tunnel, one feels as if they are standing in the heart of Qiandao Lake, feeling the heartbeat and breathing of its artworks.

Qiandao Lake is the apple of the Chinese local cultural tourism industry’s eye while CAA is the engine driving Chinese contemporary art. Their continual partnership to develop social aesthetic education through the use of public spaces and nature has led to the creation of a vibrant Qiandao with local features and Chinese cultural characteristics.

About the Theme of the Second Qiandao Lake International Biennale of Light Art: How Is Light?

The biennale goes beyond the exploration of the traditional definition of light as “natural light”, “artificial light” and their contemporary evolutionary product “digital light” to showcase the changing forms, technical foundations and applications of light. When it comes to technology and industries − from the Fourier transform to the design of a chip, from color management to the conversion of vector graphics to numbers and formulas, from LED screens to image processing software, from handheld devices to screens at stadiums and plazas − light plays a role in our everyday life. It dominates our visual culture.

On the front of science, the scientific community has known about light for a very long time. Yet there was no consensus on what light is until the mid-19th century. The British physicist James Clerk Maxwell discovered that all forms of electromagnetic radiation come together to form a continuous spectrum and that they travel through vacuum at the same speed. The German physicist Philipp Lenard discovered the photoelectric effect. In the early 20th century, Albert Einstein hypothesized that light might possess properties we associate with particles. Einstein’s theory was validated by experiments conducted by the American physicist Arthur H. Compton, who proved that photons have momentum, an essential condition supporting the theory that matter and energy can be interchangeable. The French scientist Louis-Victor de Broglie drew the relationship between wavelength and particle mass and energy. His discovery explained how light possesses both properties of a wave and particle.

Nevertheless, light isn’t simply the basis for modern vision. It is also closely linked to the foundation of civilization. The ancient Greek philosopher Plato came up with the allegory of the cave through the description of fire, natural light and shadow. The allegory is a philosophical, epistemological and ethical meditation on the existence of the world, an expression of one’s views on art, and a story of enlightenment. In ancient China, light is emphasized in a holistic theory on the creation of the universe. In the Canon of Yao in the Book of Documents, it was written, “to calculate and delineate (the movements and appearances of) the sun, the moon, the stars, and the zodiacal spaces, and so to deliver respectfully the seasons to be observed by the people.” This suggests that the observation of the celestial bodies through the use of light has not only affected the way we perceive spaces but also led to the establishment of rites and rituals.

The theme of the second Qiandao Lake International Biennale of Light Art is thus set as “How Is Light?” to take into account the forms of light in the evolution of industrial technology, foundation of civilization and innovation through the ages. It is also a call to expand our understanding of light beyond the constraints of existing forms, into greater imaginative spaces with greater possibilities. We hope that these new possibilities may lead to more ideas in the realms of technology, interaction and ecosystems.

“How Is Light?” is a description and a question—how does an artist preserve tradition and innovate while contending with what we know about light and shadow? This is not just an epistemological challenge, it is a question about methodology and artistic intervention. Importantly, it is a test of the imagination. When we ask “How Is Light?”, we are asking what else there is beyond what we already know.

About the Theme of the Qiandao Lake Tunnel Art Museum’s Opening Exhibition: Echo

Qiandao Lake, hailed as heaven on earth, has always been a paradise where culture and nature intertwine. At Qiandao Lake, the sounds of nature, traces of the past and modern ecological expectations converge. The exhibition is located in the tunnel, whose curvature amplifies the sense of being enclosed while symbolizing the persistence of echoes through time. Standing in the tunnel, one feels as if they are standing in the heart of Qiandao Lake, feeling its heartbeat and breathing.

About the Festivals and Exhibitions Organized by CAA’s School of Sculpture and Public Art

The festivals and exhibitions that CAA’s School of Sculpture and Public Art has launched and kept going in recent years include “Wuzhen Theatre Festival: Public Space Art Exhibition Project”, “Aranya Theater Festival: Migratory Birds 300”, “CAA Armory•Wuzhen”, “Illuminate the World: Qiandao Lake International Biennale of Light Art”, “Hangzhou Triennial of Fiber Art”, and “Frontier Fiber Art Exhibition”. They form a vast network for artistic research and creation.

View original content to download multimedia:https://www.prnewswire.com/news-releases/chinas-first-aquatic-biennial-exhibition-with-the-art-of-light-as-its-medium-cohosted-by-china-academy-of-art-opens-302258400.html

SOURCE China Academy of Art

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

CHASM Exclusively Licenses AgeNT® Express Transparent Conductive Film to Mativ for Heated Glass Solutions

Published

on

By

CANTON, Mass., Jan. 9, 2025 /PRNewswire/ — Chasm Advanced Materials, Inc. (CHASM) and Mativ Holdings (Mativ), manufacturer of Argotec interlayer films for high-performance glazing, have announced an exclusive licensing agreement. CHASM’s AgeNT® Silver Nanowire (AgNW) and Carbon Nanotube (CNT) hybrid performance film technology will be licensed to Mativ for transparent heating solutions in advanced glass and window applications across architectural, military, and transportation segments.

This licensing agreement marks another milestone in the long-standing collaboration between Mativ and CHASM, aiming to accelerate the commercialization of a portfolio of AgeNT® Express films.

David Arthur, CEO and co-founder of CHASM, highlighted the significance of this partnership. “Licensing our AgeNT® Express technology to Mativ marks a major milestone for both companies,” said Arthur. “With CHASM’s leadership in CNT technology and flexible electronics, and Mativ’s expertise in roll-to-roll (R2R) precision coating and vast market reach in glazing applications, this collaboration is a powerful step toward CHASM’s expansion into global non-automotive glazing markets.”

“This agreement marks a significant milestone in the continued growth of Mativ within innovative and emerging markets,” states Mativ President and CEO Julie Schertell. “By becoming a licensee of Chasm’s groundbreaking AgNW and CNT technology, we reaffirm our position as leaders in material science innovation. Together, we are unlocking new potential in advanced film applications across top industrial sectors.”

About CHASM
CHASM’s mission is to develop and manufacture advanced carbon nano materials, leveraging its innovative product platforms to create a safer, more connected and sustainable world. The company’s patented nanotube manufacturing platform combined with its unique ability to integrate CNTs into product solutions is unleashing the power of nanotechnology.

Innovations powered by CHASM include universal transparent heaters for safer driving and a broad range of non-automotive applications, transparent antennas for smarter cities, conductive additives for EV batteries, and cement additives for greener (lower carbon footprint) concrete. 

CHASM is building the world’s largest multiwall CNT reactor (1,500 metric tons annual capacity) in Norman, Oklahoma, to produce NTeC® products to support battery and cement applications.

AgeNT, NTeC, CHASM, and the CHASM logo are trademarks of CHASM Advanced Materials, Inc.

About Mativ
Mativ Holdings, Inc. is a global leader in specialty materials, solving our customers’ most complex challenges by engineering bold, innovative solutions that connect, protect and purify our world. Headquartered in Alpharetta, Georgia, we manufacture on three continents and generate sales in over 100 countries through our family of business-to-business and consumer product brands. The company’s two operating segments, Filtration & Advanced Materials and Sustainable & Adhesive Solutions, target premium applications across diversified and growing categories. Our broad portfolio of technologies combines polymers, fibers and resins to optimize the performance of our customers’ products across multiple stages of the value chain. Our leading positions are a testament to our best-in-class global manufacturing, supply chain and materials science capabilities. We drive innovation and enhance performance, finding potential in the impossible. To learn more, visit mativ.com.

To learn more about Argotec glass interlayer films, visit argotec.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/chasm-exclusively-licenses-agent-express-transparent-conductive-film-to-mativ-for-heated-glass-solutions-302346673.html

SOURCE CHASM Advanced Materials

Continue Reading

Technology

Hettich Achieves Remarkable Success with Innovative Quora Ads Campaign

Published

on

By

MUMBAI, India, Jan. 9, 2025 /PRNewswire/ — Hettich, a leading manufacturer of innovative furniture fittings, built-in appliances, and door hardware solutions, has achieved outstanding results through a recent advertising campaign on Quora. The campaign aimed to enhance brand awareness and engagement among homeowners, interior designers/architects, and OEMs/builders, by showcasing Hettich’s cutting-edge products in a unique and compelling way.

Hettich’s campaign leveraged Quora’s targeted advertising solutions to reach specific demographics interested in home improvement and design. By focusing on audiences actively seeking quality and innovative solutions, the campaign effectively resonated with potential customers.

The Hettich campaign resulted in impressive metrics, including a view-through rate of 44.55% and 18,598 clicks from over 1 million views. With 2,357,070 impressions, Hettich significantly expanded its reach, fostering awareness and interest in its furniture fittings, built-in appliances, and door hardware.

Hettich crafted visually stunning and emotionally engaging content that spotlighted the unique features of its products through captivating storytelling and immersive video formats. The campaign vividly illustrated the transformative power of Hettich’s innovative solutions, seamlessly turning everyday moments into extraordinary experiences within living spaces. “We believe in the magic of storytelling to break through the advertising clutter,” said Aditya Jalgaonkar, AGM-Marketing, Hettich India. “This campaign reflects our commitment to creating meaningful, high-quality content that connects with our audience in a profound way.”

“At Quora, we are dedicated to helping brands tell their stories effectively and meaningfully,” said Gurmit Singh, General Manager at Quora APAC and MEA. “Hettich’s campaign is a perfect example of how targeted advertising can drive engagement and connect brands with their audiences. We’re thrilled to see the impact of our platform on Hettich’s marketing efforts.”

The success of Hettich’s campaign showcases the effectiveness of utilizing Quora’s targeted advertising capabilities. This partnership illustrates how brands can engage potential customers and create lasting connections through innovative marketing strategies.

About Quora

Quora is a platform that has 100 million monthly unique visitors in India, where people come to share knowledge and insights. By connecting brands with engaged audiences through targeted advertising, Quora helps businesses tell their stories effectively and meaningfully.

Photo: https://mma.prnewswire.com/media/2593402/Hettich_Quora_Ads.jpg
Logo: https://mma.prnewswire.com/media/2443578/Quora_Logo.jpg

 

View original content to download multimedia:https://www.prnewswire.com/in/news-releases/hettich-achieves-remarkable-success-with-innovative-quora-ads-campaign-302345570.html

Continue Reading

Technology

NX Taiwan Offers Work Experience to China University of Technology Students

Published

on

By

TOKYO, Jan. 9, 2025 /PRNewswire/ — Nippon Express (Taiwan) Co., Ltd. (hereinafter “NX Taiwan”), a group company of NIPPON EXPRESS HOLDINGS, INC., conducted a two-day work experience program for students from the China University of Technology (hereinafter “CUTe”) on Saturday, November 30, and Sunday, December 1.

NX Logo: https://kyodonewsprwire.jp/img/202412252272-O3-CT0nRnRv 

Photos

Group photo of participants: https://cdn.kyodonewsprwire.jp/prwfile/release/M103866/202412252272/_prw_PI1fl_AD0GB6Wy.jpg 

Warehouse work experience: https://cdn.kyodonewsprwire.jp/prwfile/release/M103866/202412252272/_prw_PI2fl_FTH84m7K.png 

The work experience program is part of the NX Group’s efforts to actively communicate with local communities and engage in community-based social contribution activities, recognizing its social and public mission as a logistics company.

Eighty students enrolled in CUTe’s Department of Marketing and Logistics took part in the program at NX Taiwan’s NEXT1 warehouse in Taoyuan City, where they received briefings from NEXT1 staff on basic logistics knowledge, safety, and warehouse operations. Through a combination of classroom lectures and hands-on experience, the students learned in depth about how warehouse operations are carried out.

The participants found the program a valuable opportunity to expand their practical knowledge and understanding of the logistics industry, with one commenting: “This experience has given me a deeper understanding of warehouse management and logistics, and strengthened my desire to work in the logistics industry, where I can contribute to society in the future.”

The NX Group will continue to actively engage in social contribution activities on a global scale to help develop human resources who can play active roles in the logistics industry.

About the NX Group: https://kyodonewsprwire.jp/attach/202412252272-O1-tne94err.pdf 

NX Group official website: https://www.nipponexpress.com/ 

NX Group’s official LinkedIn account:
https://www.linkedin.com/company/nippon-express-group/ 

View original content:https://www.prnewswire.com/apac/news-releases/nx-taiwan-offers-work-experience-to-china-university-of-technology-students-302346527.html

SOURCE NIPPON EXPRESS HOLDINGS, INC.

Continue Reading

Trending