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Lighting Innovation Captures Championship Glory at the 2024 US Open, Says hsc.tv’s Bryan Brousseau

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FLUSHING, N.Y., Sept. 5, 2024 /PRNewswire/ — As the 2024 US Open Tennis Championships head into their final weekend, the trophies are taking center stage, illuminated by advanced LED lighting that captures the excitement of the tournament. Director of Photography Bryan Brousseau from hsc.tv embraced an innovative approach to filming, using dynamic lighting to enhance the visual appeal for ESPN’s Primetime coverage.

For this year’s US Open trophy shoot, the team embraced LED technology to capture a distinctive, vibrant look, explains Brousseau.

“We needed fast color control, effects lighting and multiple preprogrammed cues. The promos and teases for ESPN’s Primetime coverage at the US Open would be edited fast and dynamic, and we wanted our Trophy lighting to reflect that. We used the Sidus app to control Aputure Infinibars and Amaran 150C lights, which gave us a lot of options for effects and color changes.”

The team also implemented innovative design techniques.”We created an overhead truss system and used Mylar frames and fans for moving reflections, lit by the Aputure Infinibars and Amaran 150Cs,” Brousseau revealed.”We also used mirrors and Infinibars to extend the set, creating an illusion of a larger space and added depth to the background.”

Gaffer Ricky Elders echoed using Aputure and the associated Sidus App for the shoot. “It was really nice having the luxury of using the Sidus app to control the Infinibars for the shoot. The ability to run pre-programmed effects really helped us on our dolly moves and our multiple lighting cues. Everything synced up smoothly and kept us on schedule when shooting all five trophies,” Elders said.

The lighting design took inspiration from the blue color palette, matching the tournament’s graphics and ESPN’s broadcast design. “For the US Open, as opposed to Wimbledon, we went with a variety of blue hues to complement the tournament branding,” Brousseau added.

With the lighting effects perfectly tuned, Brousseau is looking forward to the results on screen. “We’re very excited for the promos and features leading up to this weekend’s US Open trophy raises on ESPN’s coverage.”

 ESPN/ABC Air Schedule for the US Open Finals

Mixed doubles championship**: Sept. 5 at 3 p.m. on ESPN2
Women’s doubles championship**: Sept. 6 at noon on ESPN2 
Men’s doubles championship**: Sept. 7 at noon on ESPN3
Women’s singles championship**: Sept. 7 at 4 p.m. on ESPN, ESPN+, and ESPN Deportes
Men’s singles championship**: Sept. 8 at 2 p.m. on ABC*, ESPN+, and ESPN Deportes 

*Note: The US Open men’s championship preview special airs on ABC at 1 p.m. ET. The men’s championship will air on ABC for the first time.*

About hsc.tv

hsc.tv is an award-winning video production company known for its innovative approach to production and content creation. With a team of industry experts and state-of-the-art technology, hsc.tv specializes in creating visually stunning and engaging video content for a variety of platforms and audiences. Driven by creativity and technology, hsc.tv aims to deliver unparalleled visual stories that resonate and inspire. For more information about hsc.tv and its services, or to arrange an interview with Bryan Brousseau or other representatives from hsc.tv, please contact

Michele Smith
Tel: 917.340.1127
E-mail: 382825@email4pr.com
www.mcommunicationsinc.com

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SOURCE hsc.tv

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The Hottest Dog Bronchial Health Supplement on Shopee in 2024

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SEOUL, South Korea, Nov. 10, 2024 /PRNewswire/ — As a dog owner, you may have often heard your furry friend coughing, whether it’s a dry hack or a honking sound. Though it might seem trivial, these coughs can cause serious discomfort for your furry friend and create anxiety for you as a caring pet parent.

DOCTORBY’s BREATH CARE is a nutritional supplement designed to support bronchial health in dogs, currently gaining attention among many pet owners on Shopee.

Coughing in dogs can be triggered by various factors, including temperature fluctuations, strong air conditioning, and dust or debris inhaled during walks. Additionally, as dogs age, their bronchial immunity can weaken, leading to potential health issues.

BREATH CARE contains a blend of functional ingredients like the plant-based complex extract TF-343, magnesium, and propolis, which can help alleviate respiratory issues such as coughing and support the elimination of waste accumulated in the bronchial passages.[1] With a taste dogs love, it doubles as a treat, making it incredibly easy for pet owners to administer. Furthermore, it has passed heavy metal and toxicity tests, ensuring safety without the use of synthetic sweeteners or colorings.

Currently, BREATH CARE ranks as one of the top products in Shopee’s pet nutrition and supplement category. In May 2024, it achieved the number one sales position in the pet nutrition category on Shopee Singapore, garnering immense popularity. Shopee has reported a staggering 3,000% growth in sales compared to 2023. Notably, DOCTORBY has not only topped the charts on Shopee but has also held the number one position on Amazon Japan for 22 consecutive weeks, establishing itself as a leader in the South Korean pet nutrition market and rapidly expanding in the global market.

For cat owners, the cat-specific bronchial supplement, CAT BREATH CARE, is also enjoying tremendous popularity. Additionally, DOCTORBY offers a variety of health supplements, including ‘SKIN & COAT’ for skin support, ‘EYES CARE’ for eye health and tear stain improvement, and ‘HAIRBALL CARE’ to assist with hairball elimination in cats. In Singapore, DOCTORBY products are exclusively available on Shopee.

Enjoy fast delivery via Shopee’s reliable fulfillment services, with most orders arriving within 2 to 3 days for a satisfying shopping experience. Shopee also hosts monthly promotional events, such as Double Day and Pay Day, offering a range of exciting deals. Moreover, a special Mega Day event is planned for November 11, promising additional benefits for shoppers.

[1] Korean J. Food Sci. Technol. Vol.35, no.5, pp980-987 (2003)

 

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SOURCE DOCTORBY

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LG Display Succeeds in Developing World’s First Stretchable Display that Expands by 50 Percent

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SEOUL, South Korea , Nov. 9, 2024 /PRNewswire/ — LG Display, the world’s leading innovator of display technologies, announced today its unveiling of the world’s first Stretchable display capable of expanding up to 50%, the highest rate of elongation in the industry. At LG Science Park in Seoul on Nov. 8, the company demonstrated the panel at a meeting of more than 100 South Korean industry, academia, and research stakeholders involved in a Stretchable display national project.

Stretchable displays are seen as the ultimate free-form screen technology because they can be freely transformed into any shape, including by stretching, folding, and twisting.

The new prototype features a 12-inch screen that stretches up to 18 inches, while simultaneously delivering a high resolution of 100ppi (pixels per inch) and full red, green, and blue (RGB) color.

Compared to the first Stretchable display prototype unveiled in 2022, the new panel’s maximum elongation rate has more than doubled from 20% to 50%. This enhanced stretchability enables various display design possibilities, raising the technology’s potential competitiveness when commercialized.

By applying a number of new technologies, such as improving the properties of a special silicon material substrate used in contact lenses and developing a new wiring design structure, LG Display improved the panel’s stretchability and flexibility, exceeding the original national project’s target of 20% elongation.

In addition, by using a micro-LED light source of up to 40μm (micrometers), the new prototype’s strengthened durability means it can be repeatedly stretched over 10,000 times, maintaining clear image quality even in extreme environments such as exposure to low or high temperatures and external shocks.

Stretchable displays are not only thin and lightweight but also capable of adhering to irregularly curved surfaces like clothing and skin. They are expected to be widely applied in various industries, from fashion and wearables to mobility.

The company showcased numerous concepts for the application of Stretchable displays, including an automotive panel that stretches out into a convex shape and can be operated by hand as well as a wearable display attached to firefighters’ uniforms that provides real-time information.

LG Display was selected as the lead company for the national project to develop Stretchable displays in 2020 and since then has been conducting joint R&D with 19 domestic industry and research institutes. It is one of the major tasks of a wider project to develop core technologies for next-generation displays promoted by South Korea’s Ministry of Trade, Industry and Energy (MOTIE) along with the Korea Planning & Evaluation Institute of Industrial Technology.

By successfully completing the project, LG Display has not only secured core technologies that can lead the next-generation display market but also contributed to localizing materials, components, and equipment as well as building an R&D infrastructure.

“We will continue to build a sustainable future display ecosystem through close cooperation between South Korean industry, academia, and research stakeholders,” said Soo-young Yoon, CTO and Executive Vice President of LG Display.

About LG Display

LG Display Co., Ltd. [NYSE: LPL, KRX: 034220] is the world’s leading innovator of display technologies, including thin-film transistor liquid crystal and OLED displays. The company manufactures display panels in a broad range of sizes and specifications primarily for use in TVs, notebook computers, desktop monitors, automobiles, and various other applications, including tablets and mobile devices. LG Display currently operates manufacturing facilities in Korea and China, and back-end assembly facilities in Korea, China, and Vietnam. The company has approximately 70,707 employees operating worldwide. For more news and information about LG Display, please visit www.lgdisplay.com.

Media Contact:
Joo Yeon Jennifer Ha, Manager, Communication Team
Email: hjy05@lgdisplay.com 

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SOURCE LG Display

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Stay Better in China: Tell the Beautiful China to the World

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NANCHANG, China, Nov. 9, 2024 /PRNewswire/ — A report from Jiangxi International Communication Center (JXICC): Komurcu Busra, an international student from Nanchang University, talks about her life in China. She felt the simplicity of Chinese countryside and pure beauty of nature here. She wants to tell the beautiful China to the world.

https://www.youtube.com/watch?v=vQGbRJc4ncc

View original content to download multimedia:https://www.prnewswire.com/news-releases/stay-better-in-china-tell-the-beautiful-china-to-the-world-302277393.html

SOURCE Jiangxi International Communication Center(JXICC)

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