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The Future of Smartphone Design Is Here: Infinix and WGSN Reveal 2025 Smartphone Color Trends Report

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HONG KONG, Aug. 29, 2024 /PRNewswire/ — Infinix, a trendy tech brand crafted for young consumers, has teamed up with global trend forecasting leader WGSN to launch the “2025 Smartphone Color Trend Report.” This report merges WGSN’s deep insights into global consumer behavior with Infinix’s expertise in technological innovation, highlighting key design trends and introducing three standout colors for 2025: Violet Garden, Misty Aqua, and Blossom Glow. Through this collaboration, Infinix aims to bring cutting-edge, trending design and personalization to its new ZERO 40 Series, offering a more artistic and tailored experience for young consumers.

6 Global Trends Driving Forces: STEPIC Drivers 2025

The Infinix x WGSN 2025 Trend Report features six key forces—”STEPIC Drivers”—that will shape global economic, technological, environmental, and cultural development. These macro forces are set to play a pivotal role in the global economy and business landscape by 2025 and beyond. The report identifies significant global trends, from political instability and economic uncertainty to the decentralization of digital culture, migration waves, the rise of the space economy, and the AI-driven “synthetic creativity” revolution, all of which will have profound impacts on the future.

These trends have sparked three core emotional needs among young consumers: Idleness (seeking personalization and self-expression in a complex environment), Radical Acceptance (pursuing balance and connection with nature under pressure), and Rational Optimism (finding a positive outlook through technological progress). According to WGSN’s forecasts, future designs will focus more on the use of natural materials and textures, such as stone surfaces rich in sensory experience and storytelling. Additionally, the mechanization of geometric patterns and the use of color variations will play a crucial role in design, meeting young consumers’ demand for personalization and quality.

Infinix ZERO: From Global Insights to Design Innovation

As consumer electronics and mobile devices increasingly double as fashion accessories, color has taken on a more crucial role in defining personal style. Vibrant and distinctive colors allow users to express their individuality, making them a key attraction for those who value self-expression. Recognizing this trend, WGSN developed the 2025 Smartphone Color Trend Report, which Infinix has applied to the ZERO 40 Series, resulting in a new lineup of colorful, trend-driven smartphones.

Yuan Zou, IMC Director at Infinix, shared his inspiration for the ZERO 40 Series: “Color is not just a designer’s individual creation; it comes from listening to the real world and the voices of our users. Understanding is what determines the depth and empathy in design expression. In this regard, the ZERO Series resonates strongly with WGSN. As the report highlights, today’s consumers favor minimalism and a high-quality lifestyle while seeking a natural and health-conscious way of living. This inspired us to incorporate natural textures and soft tones into our design. The creation of the leaf vein stone pattern on the ZERO 40 Series is rooted in our deep pursuit of tranquility.”

Weiqi Nie, Product Director at Infinix, added, “Rational Optimism drives our confidence in technology. In the ZERO 40 Series, we’ve captured this through innovative design. The use of velvet sand craftsmanship gives the phone a refined texture and premium feel. These elements, paired with thoughtful color and material choices, create a warm, comforting experience that reflects technological sophistication while conveying elegance and assurance.”

3 Color Trends: Let Colors Tell the Story

In collaboration with WGSN, Infinix introduces three trend-setting colors for 2025: Violet Garden, Misty Aqua, and Blossom Glow, each thoughtfully integrated into the design and features of the ZERO 40 Series.

Violet Garden: This captivating purple exudes mystery and inspiration, combining past memories, present beauty, and future hopes. The rich depth of this color complements the velvet metallic sand texture of the ZERO 40 5G, adding a ceremonial elegance that enhances its refined design, making it both fashionable and sophisticated.Blossom Glow: Soft and elegant, this pink symbolizes hope and renewal, like blooming flowers. Paired with the velvet sand finish, it brings a sense of warmth and positive energy to everyday use, perfect for those seeking self-expression and inner balance. The smooth surface not only feels luxurious but also reflects the light in a way that highlights its delicate hue.Misty Aqua: A refreshing light blue that echoes nature’s rhythm and energy, Misty Aqua is modern, vibrant, and versatile, transcending gender and seasonal boundaries. The aqua-inspired texture seamlessly integrates with the slim design of the ZERO 40, making it suitable for any occasion. Its dynamic sheen brings a lively yet calming effect, adding a touch of vitality and style to your day.

These colors are not just visually appealing but are intricately tied to the advanced design features of the ZERO 40 Series, creating a product that is as much a work of art as it is a piece of technology.

Pricing & Availability:

Starting at $289, the Infinix ZERO 40 will be available in Misty Aqua, Blossom Glow, and Rock Black.
Starting at $399, the Infinix ZERO 40 5G will be available in Violet Garden, Moving Titanium, and Rock Black.
Pricing will vary by region, with details to be announced at regional launches.

About Infinix:

Founded in 2013, Infinix is a trendy tech brand crafted for young consumers. With a presence in over 70 countries and regions, Infinix delivers cutting-edge technology, stylish design, and outstanding performance. Our product lineup includes smartphones, TWS earbuds, smartwatches, laptops, and smart TVs. In 2023, Infinix was recognized in Kantar and Google’s top 50 Chinese Global Brand Builders Report and ranked sixth in Fast Company’s World’s Most Innovative Companies of 2024 in the Asia-Pacific sector. For more information, please visit: http://www.infinixmobility.com/

About WGSN

WGSN is the world’s leading consumer trend forecaster. Our accurate forecasts provide global trend insights, expertly curated data and industry expertise to help our clients understand consumer behaviour and lifestyles, create products with confidence and trade at the right time.

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Acer Debuts on Dow Jones Sustainability World Index 2024

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Representing Top 10% of the largest 2,500 Companies in S&P BMI on long-term economic, environmental and social criteria

TAIPEI, Dec. 23, 2024 /PRNewswire/ — Acer Inc. (TWSE: 2353) announced its debut on the Dow Jones Sustainability (DJSI) World Index 2024, which comprises of the global sustainability leaders identified by S&P Global’s Corporate Sustainability Assessment (CSA). The DJSI World Index represents the top 10% of the largest 2,500 companies in the S&P Global Broad Market Index (BMI) based on long-term economic, environmental and social criteria.

At the same time, Acer was listed on DSJI’s Emerging Markets Index for the 11th consecutive year in 2024, ranking among the top companies in the THQ (Computers & Peripherals and Office Electronics) industry and scoring in the 100th percentile with full marks across various components: Transparency & Reporting, Materiality, and Customer Relationship Management.

Acer’s commitment to making a positive impact on environmental sustainability includes joining the RE100 initiative, setting the goals to source 100% renewable electricity by 2035 and to achieve net zero emissions by 2050. In 2023 the Acer Group sourced 48% renewable electricity worldwide, with 100% renewable electricity sourced in multiple countries. Acer’s efforts have been recognized in growing capacity by global sustainability accolades and indices throughout 2024:

Listed among TIME’s World’s Most Sustainable Companies.Listed in the MSCI ESG Leaders Indexes for the 11th consecutive year, garnering the best rating of “AAA”[1] that represents the top 15% in the category of technology hardware, storage and peripherals industry.Awarded Platinum medal for EcoVadis’ Sustainability Ratings for the third straight year, the highest tier of recognition representing the top 1% of rated companies[2] evaluated on sustainability across global supply chains based on four key themes: environment, labor and human rights, ethics, and sustainable procurement.A constituent of the FTSE4Good Emerging Index for the ninth consecutive year.In the subcategory FTSE4Good TIP Taiwan ESG Index[3] supported by the Taiwan Stock Exchange, which integrates ESG management practices and financial performances of companies, for the seventh year.

Acer continues to research and design climate-conscious solutions that serve both humanity and the planet, providing greener choices for a brighter future. Its eco-conscious offering includes computers and display products built with recycled materials and energy-efficient solutions, lifestyle products such e-bikes and e-scooters, energy storage solutions, along with award-winning packaging designs to contribute to the industry.

[1] MSCI ESG AAA Rating as of November 26, 2021, updated on December 10, 2024

[2] Ecovadis rating, August 2024

[3] First Taiwan domestic benchmark developed using FTSE ESG Ratings and data model, developed in partnership with Taiwan Stock Exchange’s (TWSE) wholly-owned subsidiary, Taiwan Index Plus Corp. (TIP)

About Acer

Founded in 1976, Acer is one of the world’s top ICT companies with a presence in more than 160 countries. As Acer evolves with the industry and changing lifestyles, it is focused on enabling a world where hardware, software and services will fuse with one another, creating ecosystems and opening up new possibilities for consumers and businesses alike. Acer’s 7,700 employees are dedicated to the research, design, marketing, sale, and support of products and solutions that break barriers between people and technology. Please visit www.acer.com for more information.

© 2024 Acer Inc. All rights reserved. Acer and the Acer logo are registered trademarks of Acer Inc. Other trademarks, registered trademarks, and/or service marks, indicated or otherwise, are the property of their respective owners. All offers subject to change without notice or obligation and may not be available through all sales channels. Prices listed are manufacturer suggested retail prices and may vary by location. Applicable sales tax extra.

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LG ACHIEVES 13TH CONSECUTIVE YEAR IN DOW JONES SUSTAINABILITY WORLD INDEX

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Only South Korean Company Recognized in Leisure Equipment & Products and Consumer Electronics Category for 13 Years

ENGLEWOOD CLIFFS, N.J., Dec. 23, 2024 /PRNewswire/ — LG Electronics (LG) has once again secured its position in the Dow Jones Sustainability World Index (DJSI World) for the thirteenth consecutive year. The DJSI World ranks the top 10 percent of the largest 2,500 global companies based on their economic, environmental, social, and governance (ESG) practices, serving as a critical benchmark for investors assessing corporate sustainability.

Notably, LG earned the highest overall score in the Leisure Equipment & Products and Consumer Electronics industry category. Furthermore, it remains the only South Korean company to be included in this category for 13 years running.

Additionally, LG has been included in the DJSI Asia Pacific (top 20 percent of the 600 largest companies in the Asia-Pacific region) and DJSI Korea (top 30 percent of the 200 largest companies in Korea) for 15 and 16 consecutive years, respectively.

LG received high evaluations across various ESG areas, including environmental policy and management, human rights management, human resource management, customer relations, supply chain management and product responsibility management.

Under the ESG management vision of Better Life for All, LG is carrying out various activities with the strategy of 3C for the planet (Carbon neutrality, Circularity, and Clean technology) and 3D for people (Decent workplace, Diversity & inclusion, and Design for all).

To achieve its 3C goals for the planet, LG has set ambitious targets, including reaching carbon neutrality in its product manufacturing process by 2030 and transitioning to 100 percent renewable energy by 2050.

Specifically, LG plans to reduce direct greenhouse gas emissions (Scope 1) and indirect greenhouse gas emissions (Scope 2) in the product production stage by 54.6 percent compared to 2017 levels. This will be accomplished through process improvements, the introduction of energy-saving technologies and the use of renewable energy. Notably, LG was the first company in the home appliance industry to obtain UN carbon credits in 2015.

In addition, LG is focused on reducing the unit greenhouse gas emissions of its seven major product groups (TVs, refrigerators, washing machines, dryers, home and system air conditioners, and monitors) by 20 percent compared to 2020 levels during the product use stage (Scope 3). This commitment involves various activities aimed at improving the energy efficiency of individual products, thereby reducing overall carbon emissions.

As a member of the UN Global Compact and the Responsible Business Alliance, LG complies with international human rights and labor standards and is enhancing its human rights management processes to respond to strengthening global ESG-related legislation.

In the ESG evaluation and rating announcement results published by the Korea Corporate Governance Service this year, LG received an overall A grade for four consecutive years. LG also received an A grade for five consecutive years in the ESG evaluation conducted by the global ESG evaluation agency Morgan Stanley Capital International, gaining recognition for its ESG management performance from credible domestic and international institutions.

About LG Electronics USA 
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $68 billion global innovator in technology and manufacturing. In the United States, LG sells a wide range of innovative home appliances, home entertainment products, commercial displays, air conditioning systems, and vehicle components. LG is an 11-time ENERGY STAR® Partner of the Year. The company’s commitment to environmental sustainability and its “Life’s Good” marketing theme encompass how LG is dedicated to people’s happiness by exceeding expectations today and tomorrow. For more information, visit www.LG.com

Media Contacts:

LG Electronics USA

JL Lavina
jl.lavina@lge.com
www.LG.com 

Jennifer Tayebi
Jennifer.tayebi@lg-one.com
LGHAUS@lg-one.com

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CAS and PetroChina Shanghai Advanced Materials Research Institute announce a collaboration to accelerate new materials discovery and innovation

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SHANGHAI and COLUMBUS, Ohio, Dec. 23, 2024 /CNW/ — CAS, a division of the American Chemical Society specializing in scientific knowledge management, and PetroChina Shanghai Advanced Materials Research Institute Co., Ltd, a subsidiary of the world’s third largest oil company, China National Petroleum Corporation (CNPC), are collaborating for use of the CAS SciFinder Discovery Platform™ to accelerate research and discovery of new chemical materials.

PetroChina Shanghai Advanced Materials Research Institute Co., Ltd. was founded in 2021 to address key technological challenges in advanced chemical materials and drive a transformation of CNPC from a traditional refinery and petrochemical product provider to a more advanced and sustainable material provider. Its research focus includes high-performance engineering materials, high-performance polyolefin and elastomers, special catalysts, advanced membranes, fibers and composites, etc.

CAS, the creator of the world’s most comprehensive and authoritative curated scientific information resource, the CAS Content Collection™, which covers over 150 years of discoveries, provides content and knowledge management solutions and services that accelerate innovation. The CAS SciFinder Discovery Platform, an authoritative scientific technology solution, will enable the institute research scientists to discover more relevant information faster, identify and optimize synthetic routes through a full retrosynthetic analysis of known and undisclosed substances, and locate, compare, and understand scientific methods via the CAS Content Collection.

“We’re excited that PetroChina Shanghai Advanced Materials Research Institute will harness the CAS SciFinder Discovery Platform to accelerate their research and discovery initiatives. Combining the capabilities of this industry-leading CAS solution with the Research Institute’s expertise in material research will result in breakthroughs that bring advanced sustainable materials to the marketplace,” said Manuel Guzman, President of CAS.

PetroChina Shanghai Advanced Materials Research Institute, as a newly established innovation hub, aims to grow into a world-leading, multi-capabilities research institute that drives cutting-edge innovations, pilots industrial-scale technologies, provides technical services, and facilitates academic and value chain collaborations.

“We are very pleased to cooperate with CAS, who will be a strong partner in bringing their sophisticated scientific information solutions to facilitate and speed up our approach to advanced sciences and technologies in novel materials. We are looking forward to exploring more innovative ideas through our engagement with CAS,” said Xudong Huang, Vice President of PetroChina Shanghai Advanced Materials Research Institute.

About CAS

CAS connects the world’s scientific knowledge to accelerate breakthroughs that improve lives. We empower global innovators to efficiently navigate today’s complex data landscape and make confident decisions in each phase of the innovation journey. As a specialist in scientific knowledge management, our team builds the largest authoritative collection of human-curated scientific data in the world and provides essential information solutions, services, and expertise. Scientists, patent professionals, and business leaders across industries rely on CAS to help them uncover opportunities, mitigate risks, and unlock shared knowledge so they can get from inspiration to innovation faster. CAS is a division of the American Chemical Society. Connect with us at cas.org.

About PetroChina Shanghai Advanced Materials Research Institute

PetroChina Shanghai Advanced Materials Research Institute, located in the Lingang Shanghai, was established in December 2021. It is a wholly owned subsidiary of China National Petroleum Corporation (CNPC) with innovation functions in fundamental research, product development, industrial-scale piloting, technical service and academic collaborations. The research areas cover a broad spectrum of novel chemical materials for the markets of electronics, medical, transportation and new energy. 

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