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Karma Automotive Announces Bilateral Collaboration with Intel Automotive to Blueprint the Future of the Automobile

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Through the Collaborative Development of Software-Defined Vehicle Architecture, the Companies will Pioneer and Prove New Technologies to Reduce Cost and Heighten Efficiency to the Benefit of the Entire Automotive Industry

IRVINE, Calif., Aug. 14, 2024 /PRNewswire/ — Karma Automotive, California’s first and only ultra luxury automaker, today announces its bilateral collaboration with Intel Automotive to co-develop Software Defined Vehicle Architecture (SDVA) which will underpin its upcoming vehicles including the Karma Kaveya super coupe, anticipated to arrive in 2026. Further, through the shared expertise from their respective industries, the companies will demonstrate and validate critical concepts for the advancement of open standards for SDVA that can be shared openly and commercially to support the transformation of the broader automotive industry. 

Karma Automotive Announces Bilateral Collaboration with Intel Automotive to Blueprint the Future of the Automobile

“Karma Automotive, together with Intel Automotive, will realize SDVA’s full potential to create innovative, intelligent and beautiful Karma automobiles which, in addition to delivering unparalleled driving dynamics, will be highly efficient and offer an exceptional ownership experience,” says Marques McCammon, President, Karma Automotive. “For Tier 1’s and OEMs (Original Equipment Manufacturers) not quite ready to take the leap from the old way of doing things to the new, Karma Automotive will play as an ally, helping them make that transition with business-to-business SDVA solutions in the same way we do today with Karma Connect, our proprietary Vehicle Data Management and Over the Air services platform, which presently provides services to the world’s second largest OEM.”

“As the leader of Intel Automotive, I come by my love of cars honestly, my family having owned everything from a Renault Le Car to a Porsche and an MBG. At Intel Automotive we can see that the industry is facing a perfect storm of unprecedented change. Intel has assisted other industries with such transformations in the past and we’re honored to do the same in Automotive,” says Jack Weast, Intel Fellow, Vice President, General Manager, Intel Automotive. “Together, through this collaboration with Karma Automotive, we’re in a position to prepare the industry for the leap forward to SDVA without leaving anyone behind.”

McCammon and Weast first aligned on the vision for the future of the automobile during their work as colleagues over a decade ago at Wind River, formerly a division of Intel.

The Karma Kaveya super coupe, with up to 1,000 horsepower, optional all-wheel drive and a sub-three second 0-60, will be priced from approximately $300,000 USD when it arrives in 2026, and is anticipated to be the world’s first vehicle developed from the ground-up with true SDVA. All future Karma automobiles to follow the Kaveya, including the potential production version of Karma Automotive’s “GT-UV” Design Study which makes its Global Premiere at The Quail, A Motorsports Gathering, on Friday, August 16 in Monterey, CA, will follow this same path, utilizing SDVA co-developed with Intel Automotive.

Software Defined Vehicle Architecture (SDVA): Technical Explanation & Background

Since the invention of the automobile in 1888, its architecture has remained relatively unchanged: powertrains have become more powerful and efficient, and vehicle safety has greatly improved, but the format has stayed largely the same. With the addition of each new feature from fuel injection and power windows to air-conditioning and Advanced Driver Assistance Systems (ADAS), today’s vehicle typically has over 100 Electric Control Units (ECUs), each delivering a single function, requiring over a mile of copper cabling to connect. Layer upon layer has been piled atop a foundation which can no longer support the future of the automobile. The solution can be found in the Information Technology (IT) industry, which long ago moved away from single function devices to high-performance computing systems where multiple workloads run on a single, centralized system. Similarly, SDVA looks at the vehicle systems as a whole, and allows for the seamless movement of workloads between software-defined central “compute” systems and software-defined zonal “compute” sub-systems, ensuring maximum flexibility, optimal cost and performance with significant energy efficiency benefits.

As an example, many EVs – even when switched “off” – support a feature that still monitors the external cameras for security threats or to recognize the driver as they approach. Typically, this feature is supported on the vehicle’s in-cabin “compute” subsystem, which due to its high-power consumption, puts unnecessary drain on the battery even when the vehicle is off. This workload doesn’t have to stay resident on the software-defined central “compute” system. Using Intel’s software-defined zonal controllers to handle camera streams, data center application orchestration concepts can be embraced and migrate the workload to a lower-power device (in this case the zonal controller) and wake the central compute system only when needed. It would save energy, improve efficiency and reduce the total number of electronic control units (ECUs) in the vehicle by consolidating workloads dynamically onto a software-defined zonal controller.

About Karma Automotive
Karma Automotive is California’s first and only ultra-luxury automaker, manufacturing electric and E-REV (Extended Range Electric Vehicles) at its production facility in Moreno Valley, CA, with its executive and design headquarters in nearby Irvine, CA. The Karma portfolio embodies California’s spirit of innovation and entrepreneurial boldness, reflected by the signature Comet Line which is the central hallmark of Karma’s new design language. The 3rd Generation Karma Revero sport sedan, the world’s first luxury plug-in hybrid, will be introduced in 4th Quarter 2024, offering luxury balanced with conscientiousness delivered without compromise. The Gyesera four-seater is anticipated in 2025, and in 2026, the Karma Kaveya super coupe, with up to 1,000 horsepower and butterfly-doors, will arrive. In August, 2024, Karma Automotive announced a bilateral collaboration with Intel Automotive to co-develop Software Defined Vehicle Architecture (SDVA) which will underpin its upcoming vehicles beginning with the Karma Kaveya. Further, Karma Automotive will provide Tier 1’s and Original Equipment Manufacturers (OEMs) with business-to-business SDVA solutions, as it does today with Karma Connect, its proprietary Vehicle Data Management and Over the Air services platform, which presently provides services to the world’s second largest OEM. Karma Automotive’s dealer network spans North America, Europe, South America and the Middle East.

About Intel
Intel (Nasdaq: INTC) is an industry leader, creating world-changing technology that enables global progress and enriches lives. Inspired by Moore’s Law, we continuously work to advance the design and manufacturing of semiconductors to help address our customers’ greatest challenges. By embedding intelligence in the cloud, network, edge and every kind of computing device, we unleash the potential of data to transform business and society for the better. To learn more about Intel’s innovations, go to newsroom.intel.com and intel.com.

© Intel Corporation. Intel, the Intel logo, and other Intel marks are trademarks of Intel Corporation or its subsidiaries.  Other names and brands may be claimed as the property of others.

(www.karmaautomotive.com) 

Media Contact:
Joe Richardson, (917) 716-6617
Joe@BeautifulNoisePR.com 

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Top-Notch B2B Sellers from South and Southeast Asia Crowned Champions at Alibaba.com’s KEL Award Grand Finale

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HO CHI MINH CITY, Vietnam, Nov. 15, 2024 /PRNewswire/ — Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce, yesterday hosted the Key E-Commerce Leader Award (KEL) Grand Finale in Ho Chi Minh City, Vietnam. The event celebrated the achievements and contributions of outstanding B2B e-commerce sellers from across South and Southeast Asia, reflecting Alibaba.com’s commitment to fostering the growth of small and medium-sized enterprises (SMEs) in the global e-commerce sector.

The event brought together 10 top-notch e-commerce sellers from Vietnam, India, Pakistan, Thailand, Malaysia and Indonesia in one of the region’s most vibrant cities, Ho Chi Minh City. These exceptional sellers exemplify the transformative power of Alibaba.com’s platform, which enables local businesses to grow into global players by providing access to international markets and digital tools. The KEL Award spotlighted their achievements, resilience and leadership, inspiring other SMEs to embrace cross-border opportunities and reach international markets.

After hours of intense business case pitching by the top 10 finalists and careful deliberation by the judging panel, Alibaba.com announced the top 3 Key E-Commerce Leaders for KEL Award 2024 went to Ms. Xuan Hai Yen (Yanni), Deputy Director at Proline Vietnam Manufacture and Trading from Vietnam; Ms. Natasha Gogna, Managing Director of Shri Krishna International from India and Mr. Tayyub Hussnain, Founder of Norwich Streetwear from Pakistan. Additionally, the event awarded Mr. Tayyub Hussnain as the winner of the People’s Choice Award, determined by audience votes.

The judging panel included distinguished Alibaba.com leaders and experts: Mr. Shawn Yang (General Manager of Global Business Development at Alibaba.com), Mr. Roger Luo (Head of South and Southeast Asia at Alibaba.com), Ms. Ella Xie (Director of Global Business Development at Alibaba.com), and Ms. Savannah Zheng (CEO of CGCH & Awins).

Mr. Shawn Yang, General Manager of Global Business Development at Alibaba.com, shared: “Through the inspiring stories shared by the sellers at the KEL Award, Alibaba.com aims to motivate businesses across South and Southeast Asia to engage actively in the high-potential arena of global digital trade. For those who have already embarked on their digital trade journeys, we hope these success stories offer valuable insights and strategies for breakthrough, innovation, and diversified growth to succeed on a global scale.”

One such inspiring story comes from Ravin Sadh, founder of Conifer Handmades, whose journey demonstrates the immense potential of digital trade through Alibaba.com. He has spent the past two decades building a successful export business in the gifts and crafts industry without ever stepping into a traditional trade expo or needing to travel abroad. Since joining Alibaba.com in 1999, when the platform was newly established, Ravin has relied exclusively on it to reach customers worldwide. Today, 100% of Conifer Handmades’ business comes from Alibaba.com, with exports spanning over 35 countries. Focused on sustainable gift bags and crafts, Ravin’s business has grown exponentially through Alibaba.com’s digital platform, allowing him to connect with international buyers without the typical need for in-person networking or overseas travel. In fact, he only acquired a passport to attend the KEL Award Grand Finale, marking his first journey abroad as a testament to his commitment and success through Alibaba.com alone.

One of the 10 finalists, Tayyub Hussnain from Norwich Streetwear, shared a compelling story that underscores the transformative power of ambition and innovation in e-commerce. After graduating from Govt. Murray College in Sialkot in 2014, he embarked on his career with a modest monthly salary of 16,000 PKR. His entrepreneurial journey in the apparel industry was catalyzed when he received a laptop from the Chief Minister of Punjab, which introduced him to Alibaba.com. Through this platform, he secured his first major order of 770 pieces of clothing, an accomplishment that significantly boosted his confidence. This newfound assurance led Hussnain to leave his stable job and devote himself fully to building his business on Alibaba.com.

Xuan Hai Yen, Deputy Director of Proline Vietnam Manufacture and Trading, is a dynamic leader who has turned her family’s business into a multimillion-dollar enterprise with double-digit revenue growth over the past nine years. With 15 years of experience in the import-export and e-commerce sector, Yen exemplifies how resilience and a forward-thinking approach can drive transformative growth.

Yen took charge of the company during challenging times, crafting digital strategies to modernize operations and expand into global markets. Her vision to embrace digital solutions, particularly through Alibaba.com, helped revive the company, leading to an impressive 30% growth rate. Today, Proline exports a diverse range of products, including food bags, ESD anti-static bags and more. Under her leadership, Proline successfully expanded its reach to over 15 countries, including the U.S., UK, Malaysia, India, Thailand, Russia, Cambodia and Australia. Within just four months of joining Alibaba.com, the company secured its first U.S. order, a significant milestone in its growth journey. These success stories illustrate the transformative potential of e-commerce, with Alibaba.com serving as a vital growth engine, connecting businesses to the global market and maximizing their potential.

The Top 10 Finalists of the 2024 KEL Award Grand Finale included:

Ms. Xuan Hai Yen (Yanni), Deputy Director at Proline Vietnam Manufacture and Trading Limited Company, VietnamMr. Can Quang Sang, Marketing Manager of VIHABA Co., LTD, VietnamMs. Nguyen Thi Loan, Founder and CEO of Centic Vietnam JSC, VietnamMr. Ravin Sadh, Founder of Conifer Handmades, IndiaMs. Natasha Gogna, Managing Director of Shri Krishna International, IndiaMr. Muzafar Hussain, Overseas Marketing Head of JNM Leather Safety Gloves, PakistanMr. Tayyub Hussnain, Founder of Norwich Streetwear, PakistanMs. Nitcharee Ujjin, Co-founder of Thumbinthai Co., Ltd., ThailandMr. Nicholas Tee Kai Xuen, Vice President of L.K.Tee Enterprise Sdn Bhd, MalaysiaMr. Fahmi Zaenal, Co-founder of PT Pohacee Cartens International, Indonesia

About Alibaba.com

Launched in 1999, Alibaba.com is a leading platform for global business-to-business (B2B) e-commerce that serves buyers and suppliers from over 200 countries and regions around the world. It is engaged in services covering various aspects of commerce, including providing businesses with tools that help them reach a global audience for their products and helping buyers discover products, find suppliers and place orders online fast and efficiently. Alibaba.com is part of Alibaba International Digital Commerce Group.

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MTR* advertising Launches Full-Funnel OMO Interactive Branding Campaign for Bank of China (Hong Kong) To Elevate Brand Connection with MTR Passengers

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HONG KONG, Nov. 15, 2024 /PRNewswire/ — MTR* advertising is excited to unveil the Bank of China (Hong Kong) (“BOCHK”) “Connect Every Excitement” branding campaign, designed to deepen brand engagement and foster connections with MTR passengers.  BOCHK leverages the extensive and high-quality passenger base of MTR’s urban lines and features an engaging tennis game to enhance daily commuting experiences while strengthening the BOCHK brand identity.

This innovative Online-Merge-Offline (OMO) campaign represents a pioneering effort to seamlessly integrate digital interactions into the MTR* advertising ecosystem. Utilizing a full-funnel strategy, BOCHK “Connect Every Excitement” creates multiple touchpoints to boost brand awareness and passenger engagement through an interactive tennis game. By bridging the online and offline experience via digital panels, mobile devices, and social media, BOCHK aims to cultivate a vibrant community around its brand.

The campaign harnesses the power of digital media to create an immersive experience targeting MTR passengers, particularly the office workers and Gen Z demographic. With comprehensive coverage across MTR’s extensive digital networks, it features captivating station zone takeovers, incentivized mobile and on-site games, and a cutting-edge programmatic digital out-of-home (pDOOH) advertising strategy.

The centrepiece of the campaign, the BOCHK “Connect Every Excitement” mobile game invites users to enjoy a fun tennis experience anytime, anywhere. Participants can compete for exciting rewards, including MTR Points and a BOC Credit Card HK$1,800 cash rebate. To cater to the fast-paced lifestyle of city dwellers, BOCHK has also introduced on-site versions of the game at the Interactive Iconic Digital Zones of MTR Tsim Sha Tsui and Causeway Bay stations, allowing passengers to stretch and win additional MTR Points during their commute.

With over 480 digital panels across MTR stations, the campaign ensures numerous touchpoints with passengers. The adaptability of digital formats allows real-time content optimization, encouraging participation in the on-site game at MTR Tsim Sha Tsui and Causeway Bay stations. Through the integration of retargeting advertising with MTR Mobile, reinforcing game participation messages for those who have been reached by BOCHK digital advertisements.  Additionally, Digital Ring Zone Domination at MTR Tsim Sha Tsui Station targets diverse demographics to maximize engagement.

Through this dynamic approach, BOCHK not only enhances its brand visibility but also enriches the journey for MTR passengers, making commutes more enjoyable. The BOCHK “Connect Every Excitement” campaign stands as a testament to BOCHK’s commitment to innovative brand engagement, fostering a closer connection with its customers.

“We are thrilled to launch this full-funnel OMO campaign that combines digital and on-site interactions to connect with our customers. The BOCHK “Connect Every Excitement” campaign reflects our dedication to understanding our customers and enhancing their connection with the BOCHK brand through our digital interactive platform.” said Ms. Shirley Chan, Managing Director of Hong Kong and Macau at JCDecaux Transport.

It’s time to dive into the hype of BOC “Connect Every Excitement” for a chance to win MTR points and cash rebates on Bank of China (Hong Kong) credit cards at http://bit.ly/40wZOy2

 

Terms and conditions applied
Reminder: To borrow or not to borrow? Borrow only if you can repay.

For further details regarding the promotional campaign of MTR* advertising and BOCHK, please reach out to media inquiries:

About JCDecaux Transport

JCDecaux Transport is the main subsidiary of the JCDecaux Group, the number one outdoor advertising company worldwide. Established since 1976, JCDecaux Transport is the market leader in outdoor advertising in Hong Kong and manages the advertising sales concessions of MTR* and Airport Express for over 45 years. Currently, the company also operates the advertising concessions for Hong Kong International Airport, Macau International Airport and Pacific Place Passages. For more information about JCDecaux Transport, visit

Website: www.jcdecaux-transport.com.hk

LinkedIn: https://www.linkedin.com/company/jcdecaux-transport-hong-kong/ 

*MTR advertising refers to advertising exclusively operated by JCDecaux Transport, including Island Line, South Island Line, Tsuen Wan Line, Kwun Tong Line, Tung Chung Line, Tseung Kwan O Line, Disneyland Resort Line and Airport Express, as well as MTR Mobile advertising.  

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PayerMax Recognized as “Best Payment Service Provider” by MEA Finance

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DUBAI, UAE, Nov. 15, 2024 /PRNewswire/ — PayerMax, a leading global provider of payment solutions, has been named Best Payments Solutions Provider of 2024 by MEA Finance magazine at an award ceremony hosted on November 12 in Dubai. The award is a testament of PayerMax’s success in providing exceptional financial technology services to clients in the Middle East and Africa, as well as its leadership position in payment solutions.

The annual MEA Finance Industry Awards recognizes the financial institutions, technology solutions providers, fintech companies, service providers and individuals for exceptional achievements, groundbreaking services and inspirational leadership in delivering innovative products and services.

“We’re very honored to receive the award. It not only recognizes the success of our innovative technologies and regional strategies, but also it is the perfect testimonial of how our team thrives to create superior values for our clients, and we look forward to more cooperation with more partners,” said Wang Hu, co-founder of PayerMax. “Looking ahead, PayerMax remains committed to further strengthening our presence and deepening our efforts in the Middle Eastern market. We will continue to empower more businesses and enhance the digital payment ecosystem across regions, driving value and growth for clients around the world.”

In 2024, PayerMax achieved major milestones in the Middle East market. In alignment with Saudi Arabia’s Vision 2030, PayerMax became the first Asian fintech company to establish a regional headquarters in Riyadh and obtained the Payment Technical Service Provider (PTSP) certification from Saudi Payments on behalf of the Saudi Central Bank (SAMA) in September. This certification allows PayerMax to operate seamlessly within Saudi Arabia’s financial ecosystem, providing merchants across the country with secure, flexible, and efficient payment solutions. The company has also formed partnerships with leading banks such as SAB and Emirates NBD, advancing the digital twin ecosystem while supporting financial inclusion, economic diversification, and an enhanced user experience through digital payments in the region. Furthermore, as the first Asian fintech company to secure the UAE’s payment license, PayerMax is strengthening its presence and expanding operations across the Middle East.

Beyond the Middle East, PayerMax’s achievements in 2024 were globally recognized. In May,  PayerMax was awarded the 2024 “Best Payments and Collections Solution” award from The Asset in the prestigious “The Asset Triple A Awards.” With an impressive 95% coverage of mainstream payment methods in emerging markets, PayerMax continues to build on its vision of providing innovative payment solutions worldwide.

PayerMax is committed to providing businesses with one-stop local payment solutions to meet their diverse payment needs. Its extensive network supports a wide range of over 600 payment methods, more than 70 transaction currencies, and over 20 local languages, catering to diverse global user payment preferences. With a vision to drive merchant success on a global scale, PayerMax offers an array of value-added services, including risk management, foreign exchange management, payment marketing (webshop), and finance & tax services, constructing a comprehensive environment for merchants to excel in a competitive global marketplace and handle the intricacies of globalization with ease.

Looking ahead, PayerMax is committed to staying at the forefront of the evolving digital payment landscape. The company will continue to invest in technological innovation and service enhancements to deliver increased value and opportunities to its customers. By doing so, PayerMax aims to empower global business expansion and facilitate the transition to a cashless society. For more information, please visit https://www.payermax.com/.

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