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IAS EXPANDS BRAND SAFETY AND SUITABILITY MEASUREMENT FOR YOUTUBE TO INCLUDE PERFORMANCE MAX AND DEMAND GEN CAMPAIGNS

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Global Advertisers Can Now Access IAS Brand Safety and Suitability for Performance Max and Demand Gen as part of Total Media Quality for YouTube

NEW YORK, June 17, 2024 /PRNewswire/ — Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the expansion of its industry-leading Brand Safety and Suitability Measurement product for YouTube to include reporting for Performance Max and Demand Gen campaigns on Google Ads.

“IAS is committed to providing advertisers valuable third-party assurance that their campaigns are running adjacent to brand safe and suitable content, and we’re excited to provide further safeguards for their campaigns across YouTube,” said Lisa Utzschneider, CEO of IAS. “Our best-in-class measurement solutions coupled with Performance Max and Demand Gen will provide the actionable data needed to drive efficiency, scale, and safety.”

Performance Max is Google’s latest campaign type, enabling advertisers to access all Google Ads inventory through a single, unified campaign. Advertisers who adopt Performance Max see an average increase of 27% more conversions or value at a similar CPA/ROAS, even when they’re already using broad match and Smart Bidding in their Search campaigns. (Source: Google Data, Global, Ads, October – November 2023.) This innovative campaign type simplifies the advertising process by eliminating the need to manage multiple campaigns, allowing advertisers to reach their goals more efficiently across the entire Google Network.

In addition, IAS’s Brand Safety, Suitability Viewability, and Invalid Traffic (IVT) Measurement will now also be available for Google Demand Gen campaigns for YouTube In-Stream and YouTube Shorts. Demand Gen is a new Google ad solution that helps advertisers find and convert consumers with immersive, relevant and visual creatives that grab attention and spur action in the right moment. Demand Gen reaches up to three billion users monthly, combining the best of Google & YouTube’s visual surfaces, powered by Google AI. (Source: Google Data, July 2023.)

With this enhancement, IAS will provide global advertisers with:

Third-Party Assurance*: Verification that ads running on Performance Max and Demand Gen campaigns appear alongside brand-safe and suitable content, adhering to the Global Alliance for Responsible Media (GARM) framework.Data-Driven Insights: Accurate analysis of brand suitability trends empowers advertisers to make informed, data-driven decisions.Global Coverage: Comprehensive verification of YouTube content in over 30 languages for key international events in 2024 and beyond.

In March 2024, IAS announced earning MRC accreditation for integrated third-party calculation and reporting of YouTube video viewability. In December 2023, IAS announced the availability of its Total Media Quality (TMQ) brand safety and suitability measurement across YouTube Shorts, offering advertisers expanded coverage for advanced Brand Safety and Suitability Measurement.

*Note: IAS Brand Safety & Suitability verification is inclusive of YouTube in-stream, YouTube Shorts, and Google Video Partners for Performance Max, and YouTube in-stream & Shorts inventory for Demand Gen.

About Integral Ad Science
Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

Contact: press@integralads.com 

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SOURCE Integral Ad Science, Inc.

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RADCOM to Report Fourth Quarter and Full Year 2024 Results on February 12, 2025

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Management to hold a conference call on the same day at 8:00 AM ET

TEL AVIV, Israel, Jan. 15, 2025 /PRNewswire/ — RADCOM Ltd. (Nasdaq: RDCM) announced today that it will report its financial results for the fourth quarter and full year 2024, which ended December 31, 2024, on Wednesday, 12, February 2025, before the opening of trade on the Nasdaq Stock Market.

RADCOM’s management will hold an interactive conference call on the same day at 8:00 AM Eastern Time (3:00 PM Israel Standard Time) to discuss the results and answer participants’ questions.

A live webcast of the presentation will be available at https://Veidan.activetrail.biz/radcomq4-2024. The webcast will be archived for 90 days following the live presentation.

To join the interactive call, please call one of the following numbers approximately five minutes before the call is scheduled to begin:

From the US (toll-free): +1-866-652-8972
From other locations: +972-3-9180644

A conference call replay will be available the same day on the Company’s investor relations website, www.radcom.com/investor-relations.

For all investor inquiries, please contact:

Investor Relations:
Miri Segal
MS-IR LLC
msegal@ms-ir.com

Company Contact:
Hadar Rahav
CFO
+972-77-7745062
hadar.rahav@radcom.com 

About RADCOM

RADCOM (Nasdaq: RDCM) is the leading expert in 5G ready cloud-native, network intelligence solutions for telecom operators transitioning to 5G. RADCOM Network Intelligence consists of RADCOM Network Visibility, RADCOM Service Assurance, and RADCOM Network Insights. The RADCOM Network Intelligence suite offers intelligent, container-based, on-demand solutions to deliver network analysis from the RAN to the core for 5G assurance. Utilizing automated and dynamic solutions with smart minimal data collection and on-demand troubleshooting and cutting-edge techniques based on machine learning, these solutions work in harmony to provide operators with an understanding of the entire customer experience and allow them to troubleshoot network performance from a high to granular level while reducing storage costs and cloud resource utilization. For more information on how to RADCOMize your network today, please visit www.radcom.com, the content of which does not form a part of this press release.

View original content:https://www.prnewswire.com/news-releases/radcom-to-report-fourth-quarter-and-full-year-2024-results-on-february-12-2025-302351552.html

SOURCE Radcom

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NJFX Welcomes Multinational Bank to Ecosystem Advancing Cloud and AI Connectivity

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WALL TOWNSHIP, N.J., Jan. 15, 2025 /PRNewswire/ — NJFX, the Tier 3 carrier-neutral cable landing station and colocation campus is thrilled to welcome another major multinational bank into its robust ecosystem. This new partnership underscores NJFX’s pivotal role in facilitating secure, efficient, and resilient network strategies for financial organizations.

The latest addition to the NJFX ecosystem represents a leading European financial institution with over 160 years of heritage and a presence spanning 65 countries. The bank’s expertise in Private Banking, Insurance, Global Banking and Investor Solutions, and International Retail, Mobility, and Leasing Services positions it as a critical player in the global economy. Leveraging NJFX’s unique infrastructure, the bank aims to enhance its private and public cloud connectivity and explore advanced AI applications, setting a benchmark for innovation and resilience.

NJFX’s Wall, New Jersey campus is the hub where leading global cloud operators interconnect with transatlantic subsea cables linking Europe, South America, and the Caribbean. By joining NJFX’s, the bank secures unprecedented access to diverse, carrier-neutral pathways, ensuring a “never down” approach to its global operations. NJFX’s ecosystem offers an unique connectivity model guaranteeing transparency and true diversity, aligning with the stringent requirements of the financial market.

“Our ecosystem has always been a cornerstone for industries requiring unparalleled network reliability and global reach,” said Gil Santaliz, Founder and CEO of NJFX. “Welcoming this esteemed financial institution further validates our vision to provide transformative infrastructure that supports not just today’s needs but also tomorrow’s advancements in AI and cloud technologies.”

The collaboration exemplifies NJFX’s commitment to serving the financial sector with cutting-edge connectivity solutions. As NJFX continues to expand its global footprint, this partnership highlights its role in bridging continents and fostering innovation.

About NJFX
NJFX owns and operates a Tier 3 Connectivity Hub offering data center, colocation, and CLS services in Wall, New Jersey. Hosting over 35 global and US operators providing direct transatlantic connectivity to Europe, South America, and the Caribbean. NJFX offers high and low-density colocation solutions with 24/7 support. NJFX provides a carrier-neutral marketplace to operators, content providers, enterprise, financial, and government entities who need network reliability, security, and scalability. The NJFX facility enables diverse connectivity options and ensures cost efficiency by offering direct interconnection without recurring cross-connect fees.

For media inquiries, please contact:
Emily Newman – Director of Marketing
emily@njfx.net

View original content to download multimedia:https://www.prnewswire.com/news-releases/njfx-welcomes-multinational-bank-to-ecosystem-advancing-cloud-and-ai-connectivity-302351133.html

SOURCE NJFX

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GSV Announces the 2025 GSV Cup 50

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CHICAGO and NEW YORK and SAN FRANCISCO, Jan. 15, 2025 /PRNewswire/ — The GSV Cup, presented by Amazon Web Services (AWS) and GSV Ventures, is proud to unveil the 50 most innovative digital learning and workforce skills startups that are poised to revolutionize “PreK to Gray” learning in 2025 and beyond. 

The world’s most innovative digital learning and workforce skills startups.

With the most nominations in GSV Cup history, 1,900+ nominations were evaluated using GSV’s “Five P’s” framework—People, Product, Potential, Predictability, and Purpose—to select the top 50 pre-seed and seed-stage startups advancing innovation across early childhood, K-12, higher education, workforce learning, and adult consumer learning. 

“Startups are the lifeblood of the ASU+GSV community,” said Deborah Quazzo, Managing Partner of GSV Ventures and Co-founder of the ASU+GSV Summit. “The GSV Cup 50 are the brightest stars of tomorrow, enabling Learning at the Speed of Light for educators, workforce leaders, and learners everywhere. We’re proud to recognize these early-stage innovators as they revolutionize learning in the age of AI.” 

The 2025 GSV Cup 50 are Amigo, Atypical AI, Avoca, Axio AI, Bloom App, Boddle, BrightBee, Brisk Teaching, Careerflow.ai, Cerebry, Class Companion, Coconote, Doowii, Ed Machina, Eddi, Ednition, Emversity, Fizz, Flint, Gizmo, Glasp, GrowthSchool, Heeyo, Hoogly, Kollegio, Lightscreen Ai, Ludenso, Lyssn, Masters’ Union, Mentava, Mesa School, mytalents.ai, OutSmart College, Paloma, Praxis AI, Puzzicle, Quizard AI, SchoolAI, Schoolytics, SigIQ, Sizzle AI, Skillfully, Snorkl, Solvely.ai, Stimuler, TAP, Toko, Unriddle, Upsmith, and Woolf.

Of the 50, 78% are US-based, with additional representation from India, Singapore, Norway, Austria, and Australia. The GSV Cup 50 will showcase their innovations at the 16th Annual ASU+GSV Summit, April 6-9, in San Diego, CA.

Learn more here

ABOUT ASU+GSV
Founded in 2011, GSV is a global platform driving education and workforce skills innovation. We believe ALL people deserve equal access to the future and that scaled innovations in “PreK to Gray” learning and skills are crucial to achieving this goal. The GSV platform includes the ASU+GSV Summit, hosted annually in San Diego with 7,000+ attendees; the third annual India-based ASU+GSV & Emeritus Summit; and The AI Show @ ASU+GSV, an immersive exploration of the AI Revolution in education, which welcomed 10,000+ attendees in 2024. GSV Ventures, founded in 2015, is a multi-stage venture fund investing in the most transformational companies across the global “PreK to Gray” landscape.

View original content:https://www.prnewswire.com/news-releases/gsv-announces-the-2025-gsv-cup-50-302351418.html

SOURCE ASU+GSV Summit

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