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Meta, DCH Motors and Vita Green delve into WhatsApp marketing with Omnichat

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Omnichat introduced the data-driven Social CDP to establish an integrated WhatsApp marketing cycle, encompassing the collection of customer social data, the design of automated customer journeys, and the delivery of personalised messagesElevate your customer experience through WhatsApp business messaging and ads with Meta, enhance campaign tracking capability and optimise for better results via Conversions APIDCH Motors effectively delivered a seamless customer journey by utilising Omnichat and WhatsApp, driving both customer satisfaction and facilitating digital transformationVita Green leveraged WhatsApp Business Platform to achieve omnichannel retailing, reaching 50% click-through rate and 60% automation

HONG KONG, June 13, 2024 /PRNewswire/ — Omnichat, an all-in-one omnichannel messaging platform that provides conversational commerce solutions, recently hosted a highly scalable event, “Future Commerce Summit: From Customer Acquisition to Brand Loyalty”, discovering the immense potential of customer social data in WhatsApp marketing with industry experts from the global social media giant Meta, leading motor service provider and dealer DCH Motors, and reputable health and wellness brand Vita Green. They shared invaluable insights on enhancing customer experience through centralised customer database, automated customer journey, and online-merge-offline WhatsApp strategies.

 

Omnichat, as the WhatsApp Business Solution Provider of Meta, also introduced its omnichannel data-driven marketing solution “Omnichannel Social Customer Data Platform (Social CDP)” during the event. This cutting-edge solution is designed to drive customer satisfaction and foster brand loyalty. By consolidating customer profiles across different social platforms, businesses can gain a comprehensive 360° view of their customers, identify their target customers and engage with them at the most opportune moments through automated journeys via messaging platforms. Alan Chan, Founder and CEO of Omnichat, stated, “Customer data has become increasingly crucial for making business decisions. Social CDP enables brands to gather and consolidate scattered data from multiple social media channels, ultimately constructing a centralised customer database for better experience and higher conversions.” Furthermore, the recently introduced WhatsApp flows feature allows customers to fill out and submit forms for various purposes such as making reservations, claiming offers and providing feedback, all directly within WhatsApp, which empowers businesses to enhance their conversions and engagements.

71% of online adults globally say they want to be able to communicate with businesses through messaging, according to Business Messaging Usage Research by Kantar. As customers increasingly expect seamless conversations with businesses, the WhatsApp Business Platform not only serves as a bridge between consumers and businesses but also plays a vital role throughout the entire customer journey, from awareness building, leads and sales driving to re-engagement. “Meta Business Messaging empowers companies of all sizes to effectively grow and nurture leads, offer tailored shopping assistance, and implement retargeting strategies,” said Layla Xu, Partner Manager, Business Messaging Platform of Meta. “When comparing WhatsApp to other communication channels, the conversion rate has witnessed a significant increase of over 50%, while the average return on ad spend (ROAS) has risen by 60%. In addition, the latest Conversions API transmits Click-to WhatsApp advertising data to Meta. The effectiveness of the campaign is clear at a glance, assisting merchants in optimising their advertising activities and reducing costs.”

DCH Motors has recognised the immense potential of conversational marketing and seamlessly implemented Omnichat’s omnichannel chat commerce solution to provide exceptional and comprehensive services that cater to all motoring needs. From discovery, purchase and post-purchase, the end-to-end WhatsApp customer journey has proven highly effective in acquiring new customers and fostering long-term loyalty in the dynamic commerce landscape. Geoffrey Ng, Head of Marketing of DCH Motors, shared the impressive figures brought by WhatsApp, “WhatsApp broadcast has emerged as an invaluable touchpoint to connect with our customers at various stages of their journey, whether it’s promoting test drive, providing exclusive VIP offers, or sending maintenance reminders. The results have been exceptional, with an 80% open rate. By utilising the chatbot’s interactive features that include selectable options, we can effectively gather customer preferences regarding motors and offer tailored recommendations.” YP Chiu, Head of IT of DCH Motors, also highlighted the convenience and productivity via WhatsApp, “We seamlessly integrate WhatsApp and Omnichat with our CRM system, allowing sales representatives to effortlessly access customer information from the platform to initiate warm and personalised conversations, enhancing the overall customer experience. Not only can we effortlessly monitor the number of customers handled by each sales representative, but we can also track the number of customers who ultimately visit our showroom after engaging in conversations with these representatives. This will significantly enhance our ability to measure conversions.”

Vita Green has regarded WhatsApp Business Platform as an integral communication channel for sales, marketing and customer service purposes. “The implementation of WhatsApp automation has undeniably boosted productivity,” said Terrence Siu, Ex-Head of IT & Group Director of Vita Green. “By setting up Chatbot auto-reply to handle general inquiries, we have processed over 47,000 inquiries in just 3 months. This automated solution has successfully addressed more than 60% of the inquiries, leading to efficient and effective customer support.” With the incorporation of its own membership system, Vita Green can seamlessly collect all digital footprints from customer interactions across the website, Facebook, WhatsApp, and Instagram. The valuable data enables Vita Green to deliver personalised product recommendations and offer intimate services to its customers, creating meaningful connections and bonds between businesses and customers. Vita Green also utilises WhatsApp coupons and games to disseminate marketing offers to different customer segments tactically, attracting customers to make purchases at both physical stores and eshop.

Recognising the significance of one-to-one personalised communication in today’s fast-paced world, Omnichat is dedicated to unlocking the huge transformative potential for businesses by offering one-stop chat commerce solutions across WhatsApp Business Platform, Facebook Messenger and Instagram.

About Omnichat:

Founded in 2017 with its headquarter in Hong Kong, Omnichat is an omnichannel chat commerce solution provider that centralises customers’ conversations from WhatsApp Business Platform, Facebook Messenger, Instagram, LINE, WeChat and website live chat into a single platform to enhance efficiency and productivity.

With a strong presence in the Asia Pacific region, the company has established a solid reputation for serving local and international retail and e-commerce brands. By offering an omnichannel social customer data platform, online-merge-offline(OMO) sales integration, marketing automation, chatbots as well as customer service platform, Omnichat strives to empower brands to deliver personalised customer journeys and drive digital transformation, ultimately converting visitors into customers through chats.

Website: https://www.omnichat.ai/
WhatsApp: https://wa.me/85291925071/?text=EnquiryForWhatsApp
LinkedIn: https://hk.linkedin.com/company/omnichat-easychat
Facebook: https://www.facebook.com/OmnichatAI 

For media enquiries, please contact:

Omnichat Limited

Lily Yeung
Associate Director of Communications
Tel: (852) 9803 5977
Email: lily.yeung@omnichat.ai

Macy Chun
Communications Manager
Tel: (852) 6234 9555
Email: macy.chun@omnichat.ai

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SOURCE Omnichat Limited

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Niutech at the Forefront: U.S.-China Circular Economy Forum Tackles “White Pollution”

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BEIJING, Sept. 20, 2024 /PRNewswire/ — On September 6, 2024, the inaugural U.S.-China Circular Economy Cooperation Forum was held in Beijing. The forum, guided by the U.S.-China Climate Action Working Group Circular Economy Task Force, was co-organized by the China Circular Economy Association and the US-China Business Council. The forum brought together approximately 460 distinguished guests from the National Development and Reform Commission of China, the Ministry of Foreign Affairs, the Ministry of Industry and Information Technology, the Ministry of Ecology and Environment, the Ministry of Housing and Urban-Rural Development, the Ministry of Commerce, the General Administration of Market Regulation, the US State Department, the US Department of Energy and other government departments, as well as industry experts, business representatives and scientific research institutions of the two countries. As the domestic leader in continuous pyrolysis technology, Niutech was invited by the China Circular Economy Association to attend the forum and gave an insightful speech on the topic of waste plastic recycling, and the issues of ‘white pollution’ that can result from it.

Enhancing Quality and Efficiency in the Circular Economy with Innovative Forces

The forum was strategically designed to advance the goals outlined in the U.S.-China “The Sunnylands Statement on Enhancing Cooperation to Address the Climate Crisis” (hereinafter referred to as the Sunnylands Statement). It aimed to create a collaborative platform for the business community, social organizations, and research institutions from both countries to foster exchanges and drive tangible cooperation in the circular economy.  

Zhao Chenxin, Deputy Director of the National Development and Reform Commission, John Podesta, Senior Advisor to the U.S. President on International Climate Policy, Liu Zhenmin, China’s Special Envoy for Climate Change Affairs, Nicholas Burns, U.S. Ambassador to China, and Xie Zhenhua, former Special Envoy for Climate Change Affairs of China, attended the opening ceremony of the Forum and delivered a speech, and Xie Feng, Chinese Ambassador to the U.S., made a video message. Deputy Director Zhao Chenxin said that addressing climate change is a common cause for all mankind and cannot be separated from the cooperation between the two global forces, China and the United States.

The China-US Circular Economy Cooperation Forum, held as an initiative to implement the Sunnylands Statement, marked another significant milestone in China-US cooperation on the circular economy. This collaboration is crucial for both nations as they join forces to tackle the climate crisis. On the afternoon of September 6, the forum organized four parallel meetings, where representatives engaged in in-depth exchanges on topics such as using the recycling economy to reduce greenhouse gas emissions, promoting the application of recycled materials, addressing plastic pollution and enhancing recycling, and increasing the recycling value of waste in the context of new industries and consumption patterns.

Niutech: International Experts on Continuous Pyrolysis Technology and Pioneers in solving the global “white pollution” problem

Globally, hundreds of millions of tons of waste plastics are generated annually, yet only about 30% undergo recycling. Traditional physical methods are typically limited to high-value, single-category, and relatively clean waste plastics. However, repeated recycling can degrade the quality of the plastics. Chemical recycling, on the other hand, offers a transformative approach by converting waste plastics into high-value products or fuels through chemical processes, thus overcoming the limitations of physical recycling.

Pyrolysis technology, a cornerstone of chemical recycling, addresses the challenges associated with the material recycling of waste plastics. It is adept at processing various types of low-value, mixed, and contaminated waste plastics. The products of pyrolysis can be further processed to manufacture new plastics, achieving a closed-loop system where waste plastics are repurposed into high-value new plastics. This not only retains the material’s utility at a high level but also converts “white pollution” into a “white oil field,” signifying a major shift in the management and valorization of plastic waste.

At the forum, as the international expert in continuous pyrolysis technology, the corporate representative of Niutech shared the cases of waste plastic chemical recycling projects deployed with international giants BASF and Quantafuel in Denmark, Thailand and other countries. Niutech has developed its own pyrolysis technology and equipment, which they fully own the intellectual property rights to. This technology enables the transformation of low-value, mixed, and contaminated waste plastics—including various polymers such as PP, PE, PS, ABS—into high-quality fuel oil.  

The fuel oil derived from this process can undergo further refining into naphtha, a critical raw material in the production of new plastics. This advanced recycling process not only diverts plastics from landfills and the environment but also contributes to a circular economy by turning waste into a valuable resource.

In the future, Niutech will continue to champion the principle of “green, recycling and low-carbon” waste plastics pyrolysis. Armed with advanced technology, reliable equipment, abundant high-value solutions and proven experience, Niutech is committed to enhancing communication and cooperation with domestic and foreign partners. Together, they will drive forward the chemical recycling of waste plastics and the sustainable development of the global waste plastics recycling industry.

 

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Global Ultrasound Institute Launches GUSI Fellowships Platform: Elevating Point-of-Care Ultrasound Education

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SAN FRANCISCO, Sept. 20, 2024 /PRNewswire/ — The Global Ultrasound Institute (GUSI) is proud to announce the launch of the GUSI Fellowships Platform, an innovative online platform designed to empower learners around the world to achieve confidence and competency in point-of-care ultrasound (POCUS). With a holistic, device-independent approach that includes comprehensive evidence-based education, personalized mentorship from world-class POCUS educators, detailed scan review feedback, quantitative assessments, and CME certification, GUSI is setting a new standard in POCUS education.

“GUSI’s online didactics are the best that I have seen. And what I like most about the fellowship were the 1:1 sessions and being able to interact with GUSI expert faculty who have many years of experience in POCUS. And you get to pick their brains and they get to instruct you 1:1. I have used the training I received from GUSI to do much more POCUS clinically and further impact my patients lives.”

Dr. James Wilcox,
Assistant POCUS Director, Indiana University School of Medicine
Adjunct Professor and Assistant Professor of Medicine

“Our mission at GUSI is to democratize access to high-quality ultrasound training,” said Dr. Kevin Bergman and Dr. Mena Ramos, Co-CEOs of Global Ultrasound Institute. “The GUSI Fellowships Platform enables learners from diverse backgrounds to enhance their skills in a supportive, flexible environment, making it easier than ever to reach their POCUS goals.”

With training options covering 38 different scan types, learners can expect personalized 1:1 mentorship with expert POCUS educators who provide timely feedback on practice scans.

“The GUSI fellowship mentors are the best: patient, kind, knowledgeable, experienced, and supportive. GUSI provided education in the areas I wanted and needed to obtain and in my home/office environment not requiring multiple trips around the country. It is not just the way course work is presented – learning is made easier by the support provided to each student.”

Dr. Glenda Patterson
Core Faculty, University of Arkansas Northwest Internal Medicine Residency
Physician, Veterans Health Care of the Ozarks
Board-certified in Internal Medicine, Pulmonary Medicine, and Critical Care Medicine

The GUSI Fellowships Platform features a scalable software system designed to monitor and track performance, ensuring learners can effectively measure their progress.

GUSI understands the challenges faced by healthcare professionals seeking to enhance their ultrasound skills amid demanding schedules. GUSI addresses these concerns with flexible scheduling options, allowing learners to progress at their own pace while balancing their professional and personal commitments. This adaptability and virtual experience is crucial for fostering a culture of continuous learning and skill development.

“I went from not being able to hold the probe to someone who can scan and diagnosing and finding pathologies. I worked with Dr. Milne-Price and she was amazing! She sharpened my skills and we did sessions of live scanning over Zoom. I feel confident in my skills now to scan on my own.”

Dr. Dalea Al-Hawarri
Faculty, Bryn Mawr Family Medicine Residency

As healthcare continues to evolve, the demand for proficient ultrasound practitioners has never been greater. GUSI is not only committed to providing exceptional education but also aims to inspire a new generation of healthcare professionals who can leverage POCUS to improve patient outcomes globally. Join us in this exciting journey towards excellence in ultrasound practice.

For more information on GUSI Fellowships and to start your journey toward ultrasound proficiency, visit https://globalultrasoundinstitute.com/.

About Global Ultrasound Institute:

Global Ultrasound Institute stands at the forefront of point-of-care ultrasound, providing wraparound education, training, AI, and administrative software tools to healthcare providers and health systems globally to lower barriers to POCUS adoption and implementation. GUSI has trained over 14,000 healthcare practitioners in over 60 countries. GUSI is working to create a better world in which every healthcare practitioner is empowered to offer a rapid, reliable, accurate ultrasound-enabled diagnosis directly at the point-of-care, for any patient, anywhere.

For more information about GUSI Fellowships or any of GUSI services, please visit https://globalultrasoundinstitute.com/

Contact:

Dr. Kevin Bergman, Co-Founder, co-CEO, Global Ultrasound Institute
Dr. Mena Ramos, Co-Founder, co-CEO, Global Ultrasound Institute

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Keuka College Notifies Individuals of Data Security Incident

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KEUKA PARK, N.Y., Sept. 20, 2024 /PRNewswire/ — Keuka College has learned of a data security incident that may have involved personal information.

On April 25, 2024, the College identified suspicious activity within its network environment and immediately took steps to secure the environment, restore its systems, and began an investigation to determine the nature and scope of the issue. Keuka College also engaged independent cybersecurity specialists to assist with the process. The comprehensive investigation, which concluded on August 21, 2024, could not determine definitively whether personal information related to current and former students and employees was affected.

Keuka College maintains a variety of records which can include: name, Social Security number, Driver’s license number, student id number, financial account information, and date of birth. Current students and employees were contacted by the College in May and provided with one year of free credit and identity monitoring services.

Keuka College has established a toll-free call center to answer questions about the incident and address related concerns. Call center representatives are available Monday through Friday from 9:00 am to 9:00 pm Eastern Time and can be reached at 1-833-913-7557. Please be prepared to provide the engagement number, B131983, for reference.

View original content:https://www.prnewswire.com/news-releases/keuka-college-notifies-individuals-of-data-security-incident-302254623.html

SOURCE Keuka College

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