CHICAGO, May 31, 2024 /PRNewswire/ — The In-flight Content Market is estimated to be USD 691 million in 2024 and is projected to reach USD 931 million by 2029 at a CAGR of 6.1 % from 2024 to 2029 according to a new report by MarketsandMarkets™. The aviation industry is experiencing a rise in global air traffic leading to increase in demand for new aircraft. Aircraft manufacturers are focusing on developing lighter and more fuel-efficient aircraft which will cater to the customers preference. Growth in the entertainment sector is leading to a higher demand for personalized content onboard. These are among some of the factors that are providing growth for the In-flight Content market.
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Browse in-depth TOC on “In-flight Content Market”
120 – Tables
80 – Figures
250 – Pages
In-flight Content Market Report Scope:
Report Coverage
Details
Market Revenue in 2024
$ 691 million
Estimated Value by 2029
$ 931 million
Growth Rate
Poised to grow at a CAGR of 6.1%
Market Size Available for
2020–2029
Forecast Period
2024–2029
Forecast Units
Value (USD Million/Billion)
Report Coverage
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Segments Covered
By Type, Access, Operation, Platform, and Region
Geographies Covered
North America, Europe, Asia Pacific, and Rest of World
Key Market Challenge
Costly installation of in-flight entertainment devices
Key Market Opportunities
Trend of cloud-based content streaming
Key Market Drivers
Increasing consumer preference for high-quality in-flight content services
By Operation, the streamed segment is projected to grow at the highest CAGR during the forecast period.
The streamed segment is expected to grow at the highest rate in the in-flight content market due to several compelling factors. Firstly, advancements in in-flight connectivity technologies, such as satellite-based internet and high-speed Wi-Fi, have made it feasible for airlines to offer seamless streaming services to passengers. As more airlines invest in upgrading their in-flight connectivity infrastructure, the capacity to stream content directly to passengers’ devices has significantly improved.
Passengers increasingly prefer streaming content over traditional pre-loaded options due to the flexibility and variety it offers. Streaming services allow passengers to access a broader range of content, including their personal subscriptions to platforms like Netflix, Amazon Prime, and Disney+, which enhances their in-flight entertainment experience. This shift aligns with the broader consumer trend towards on-demand content consumption, where viewers expect to watch what they want, when they want.
By Platform, the In-flight Content market for commercial aviation segment is projected to grow at the highest CAGR during the forecast period.
The commercial aviation segment is expected to grow at the highest rate in the in-flight content market. The continuous expansion of global air travel, driven by rising disposable incomes, increased business travel, and the growth of tourism, has significantly boosted the demand for enhanced in-flight experiences. As more people fly, airlines are investing heavily in upgrading their in-flight entertainment (IFE) systems to attract and retain passengers.
One of the main drivers is the competitive landscape of the commercial aviation industry. Airlines are striving to differentiate themselves by offering superior passenger experiences, and advanced in-flight content is a crucial part of this strategy. High-quality, diverse, and personalized entertainment options are becoming standard expectations among passengers, prompting airlines to invest in state-of-the-art IFE systems that include movies, TV shows, music, games, and streaming services.
By Type, Movies segment for the In-flight Content market is projected to grow at the highest CAGR during the forecast period.
The movies segment is poised to grow at the highest rate in the in-flight content market for several reasons. Firstly, movies are a universally popular form of entertainment that cater to a wide range of age groups and preferences, making them an essential offering for airlines aiming to enhance passenger experience. The increasing availability of high-definition screens and improved in-flight connectivity has elevated the quality of movie viewing on flights, encouraging more passengers to engage with this content. Additionally, the rapid expansion of global air travel, especially in emerging markets, has increased the number of long-haul flights where passengers seek engaging content to pass the time, with movies being a primary choice. These factors will drive the demand for movies segment in the In-flight Content market during the forecast period.
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Asia Pacific holds the second highest market share in the region for the In-flight Content industry.
Europe holds the largest market for in-flight content due to a combination of high passenger traffic, a diverse and vast traveler demographic, and a well-developed aviation infrastructure. European airlines are known for their competitive edge in offering superior passenger experiences, which includes robust in-flight entertainment (IFE) systems. The region’s dense network of short and long-haul routes necessitates varied and rich content to cater to the diverse tastes of international passengers. Moreover, Europe is home to several leading airlines and IFE providers that invest heavily in advanced technologies and high-quality content to stay ahead of the competition. The demand for multilingual content is high due to the cultural and linguistic diversity within Europe, prompting airlines to offer a wide array of movies, TV shows, music, and games.
Major players in the In-flight Content companies are Panasonic Avionics Corporation (US), Thales (France), Anuvu (US), Collins Aerospace (US), Astronics Corporation (US), and others. These companies have well-equipped, strong distribution networks across North America, Europe, Asia Pacific, the Middle East, and Rest of the World.
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