Technology

South Africa Loyalty Programs Market Report 2024-2028: A US$556.7 Million Market by 2028

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DUBLIN, Feb. 21, 2024 /PRNewswire/ — The “South Africa Loyalty Programs Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics – Q1 2024 Update” report has been added to  ResearchAndMarkets.com’s offering.

The South African loyalty market is forecast to grow by 11.2% on an annual basis to reach US$384.3 million in 2024. In value terms, the loyalty market in the country has recorded a CAGR of 12.8% during 2019-2023.

The loyalty market in South Africa will continue to grow over the forecast period and is expected to record a CAGR of 9.7% during 2024-2028. The loyalty market in the country will increase from US$345.5 million in 2023 to reach US$556.7 million by 2028.

This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of industry categories. With over 50 KPIs at the country level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.

Key Report Benefits

Gain insights into the South Africa loyalty spend market: The report provides a comprehensive overview of the South Africa loyalty spend market, including market size, growth drivers, and trends. This information can help businesses to make informed decisions about their loyalty program strategies.Benchmark your business against competitors: The report provides a competitive analysis of the South Africa loyalty spend market, which can help businesses to identify their strengths and weaknesses relative to their competitors. This information can help businesses to improve their loyalty program strategies and gain a competitive advantage.Stay up-to-date on the latest trends in the loyalty spend market: The report provides an overview of the latest trends in the loyalty spend market, such as the growing popularity of mobile-based loyalty programs and the increasing awareness of the benefits of loyalty programs among consumers. This information can help businesses to stay ahead of the competition and improve their loyalty program strategies.Make informed decisions about your loyalty program: The report provides a comprehensive overview of the factors to consider when developing a loyalty program, such as the target audience, the rewards and benefits, and the marketing and communication strategy. This information can help businesses to develop a loyalty program that is effective and successful.

Report Scope

This report provides in-depth, data-centric analysis of loyalty programs in South Africa. Below is a summary of key market segments:

South Africa Retail Sector Spend Value Trend Analysis

Ecommerce SpendPOS Spend

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators

Value Accumulated and Value Redemption Rate of Loyalty programs in South Africa

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains

Loyalty SchemesLoyalty Platforms

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type

Points programsTier-based programsMission-driven programsSpend-based programsGaming programsFree perks programsSubscription programsCommunity programsRefer a friend programPaid programsCashback programs

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Channel

In-StoreOnlineMobile

South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model

Seller DrivenPayment Instrument DrivenOthers

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors

RetailFinancial ServicesHealthcare & WellnessRestaurants & Food DeliveryTravel & Hospitality (Cabs, Hotels, Airlines)TelecomsMedia & EntertainmentOthers

South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online

RetailFinancial ServicesHealthcare & WellnessRestaurants & Food DeliveryTravel & Hospitality (Cabs, Hotels, Airlines)TelecomsMedia & EntertainmentOthers

South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store

RetailFinancial ServicesHealthcare & WellnessRestaurants & Food DeliveryTravel & Hospitality (Cabs, Hotels, Airlines)TelecomsMedia & EntertainmentOthers

South Africa Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App

RetailFinancial ServicesHealthcare & WellnessRestaurants & Food DeliveryTravel & Hospitality (Cabs, Hotels, Airlines)TelecomsMedia & EntertainmentOthers

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Retail

Diversified RetailersDepartment StoresSpecialty StoresClothing, Footwear & AccessoriesToy & Hobby ShopsSupermarket and Convenience StoreHome MerchandiseOther

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Accessibility

Card Based AccessDigital Access

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type

B2C ConsumersB2B Consumers

South Africa Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type

FreeFree + PremiumPremium

South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case

Analytics and AI DrivenManagement Platform

South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner

In HouseThird Party Vendor

South Africa Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment

CloudOn-Premise

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms

SoftwareServices

South Africa Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms

Custom Built PlatformOff the Shelf Platform

 South Africa Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour

By Age GroupBy Income LevelBy Gender

For more information about this report visit https://www.researchandmarkets.com/r/2obw4g

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