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Dolby and Jennifer Lopez celebrate her new album This Is Me…Now featuring single “Can’t Get Enough” in Dolby Atmos as part of the latest “Love More in Dolby” global brand campaign

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LOS ANGELES and SAN FRANCISCO, Jan. 19, 2024 /PRNewswire/ — Jennifer Lopez, the multi-hyphenate artist, is teaming up with Dolby Laboratories, Inc. (NYSE: DLB), a leader in immersive entertainment experiences, to kick off the latest installment of the “Love More in Dolby” global brand campaign. 

 

In this next chapter, Lopez stars in the commercial which celebrates her new single “Can’t Get Enough” from This is Me…Now, releasing globally on Friday February 16th, and her first studio album in a decade. Fans seeking to connect with Lopez and her powerful story on a deeper, more emotional level can experience “Can’t Get Enough” today in Dolby Atmos, streaming on Apple Music and other services where available. This is Me…Now will also be available in Dolby Atmos.

“There are so many intricate details that went into making This is Me…Now to create an emotional journey for my fans. When I first heard the album in Dolby Atmos, I was blown away because it really lets each of these individual tones shine through, so the artist can hear exactly what they have created,” said Jennifer Lopez. “This is Me…Now is an emotional and truthful album and cinematic experience. When you hear it in Dolby Atmos, you will feel the full emotion of the heart and soul that was poured into this new record.”

Jennifer Lopez has a beautiful gift for storytelling, and we are thrilled that Dolby Atmos will help fans connect with This is Me…Now on an even deeper level,” said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. “Dolby Atmos captures the raw emotion of this story exactly as Jennifer intended it to be experienced. Fans will feel as if they are sitting alongside her in the studio as they rediscover her music in a whole new way.”

Directed by GRAMMY®-nominated music video director and filmmaker Colin Tilley, the piece explores how Dolby Atmos can transform a mundane moment like sitting in traffic into an instant vibe. Whether fans are crushing on Jennifer Lopez’s new song or looking to get back together with a favorite album, Dolby Atmos embraces audiences in a world of rich sound. The commercial follows the premiere of Dolby’s “Love More in Dolby” campaign, which kicked off in November 2023 with the debut of a short concert vignette starring Ed Sheeran.

Dolby Atmos is a completely new way to create and experience music that delivers artistic expression at its fullest capacity, forging a deeper connection between artists and their fans. Music in Dolby Atmos goes beyond the ordinary listening experience by immersing you in the song, revealing details with unparalleled clarity and depth. Whether it’s hearing the layers of instruments move all around, catching the subtle breath a singer takes between lyrics, or being enveloped in a wave of melodies, nothing compares to hearing music in Dolby Atmos. 

To celebrate this next chapter of “Love More in Dolby,” Dolby is also offering the opportunity to enter a sweepstakes for a chance to win several special Dolby experiences. Grand prize includes a two-night trip to Las Vegas for the winner and up to three guests for a Dolby Live VIP Experience. Additional prizes include a Dolby Home Theater setup (consisting of a TV and sound bar enabled with Dolby Vision and Dolby Atmos) and one-year of both Apple Music and Amazon Prime Video; tickets for a Dolby Cinema night out; and other prizes. Terms and conditions apply. No purchase necessary. Ends March 31, 2024, at 11:59pm Eastern Time. To learn more and view the official rules, visit this link.

About “Love More in Dolby”

Fall in love with your entertainment with the power couple Dolby Vision and Dolby Atmos. Dolby’s “Love More” campaign, which will run through 2024, aims to spread awareness of the art of what’s possible in Dolby. The campaign celebrates the full potential of Dolby’s latest audio and video innovations, like Dolby Atmos and Dolby Vision, which bring mesmerizing picture and multidimensional sound to your music, movies, shows, games, and sports so you can love them more. The series of short videos will also follow entertainment enthusiasts on a journey of discovery as they experience new depths of emotion and connect deeper to the artists, characters, and stories they love – which is made possible when enjoyed in Dolby.

About Dolby

Dolby Laboratories, Inc. (NYSE: DLB) is headquartered in San Francisco with offices around the world. From movies and TV shows to apps, music, sports and games, Dolby transforms the science of sight and sound into spectacular experiences for billions of people around the world. We collaborate with artists, storytellers, developers, and businesses to revolutionize entertainment and communications with Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby.io.

Dolby, Dolby Atmos, Dolby Vision, and the double-D symbol are trademarks or registered trademarks of Dolby Laboratories in the United States and/or other countries. Other trademarks remain the property of their respective owners.

Media contacts
Rachel Lowery
Rachel.Lowery@Dolby.com

Cairon Armstrong
Cairon.Armstrong@Dolby.com

 

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SOURCE Dolby Laboratories, Inc.

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Baseus Announces New Line of iPhone and Tech Accessories – Including Wireless Chargers, Security Cameras, Power Banks, and More

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As a company that designs products to be practical, reliable, and based on users, the new releases are curated to make everyday life easier and more efficient.

NEW YORK, Sept. 20, 2024 /PRNewswire/ — Baseus, a global leader in consumer electronics and mobile accessories, hosted an exclusive launch event in New York, introducing its latest innovations: the PicoGo series, Nomos series, and Security Camera series. These new offerings, including wireless chargers, headphones, and home security systems, are designed to meet the needs of the everyday consumer. Baseus CEO Shiyou He emphasized the company’s commitment to delivering practical, user-friendly tech solutions.

At the event, COO Jacky Fang outlined Baseus’s core values of “Practical, Reliable, Based on User,” He attributed the brand’s rapid growth to its strong product portfolio and brand recognition, highlighting significant progress in North America, including new partnerships and retail expansions. Vadim from Max Tech YouTube Channel shared how Baseus’s user-driven philosophy guided the development of several new products in the second half of the year. These launches further solidify Baseus’s mission to enhance users’ digital lives through innovative, practical solutions.

New Product Highlights Include:

Baseus PicoGo Series: Pocket Power, On the Go

Baseus PicoGo Fast Charger 45W – $29.99

The Baseus PicoGo 45W Fast Charger supports full-speed PD 3.0 charging for the iPhone 16, improving efficiency. It is 54.2% smaller, uses TÜV Rheinland-certified graphene technology for safer, cooler performance, and features a USB-C port for wide compatibility, ideal for travel.

Baseus PicoGo Power Bank 10000mAh 45W – $39.99

The Baseus PicoGo 45W Power Bank delivers 10,000mAh capacity and 45W fast charging, perfect for the latest iPhones. Its ultra-thin, 2-in-1 design supports wired and wireless charging, offering universal compatibility and a smart digital display for efficient power on the go.

Baseus PicoGo Magnetic Power Bank with Rotatable Stand 5000mAh 20W – $39.99

Get the best of both worlds with a Magnetic Power Bank that has both wireless and wired charging capabilities. This device boasts an impressive 5000mAh capacity and is Qi2-certified to provide ultra-fast 20W charging power.

Baseus Nomos Series: Power Combined, Simplicity Redefined

Nomos Qi2 5-in-1 140W Desktop Charger – $129.99

A 5-in-1 design featuring a smart digital display and intelligent power allocation. It’s the first desktop charger with Qi2 wireless charging and a retractable 100W USB-C cable, letting you charge up to 5 devices simultaneously while keeping your space clutter-free.

Baseus Nomos Qi2 8-in-1 Charging Station – $89.99

The Baseus Nomos Qi2 8-in-1 Slim Charging Station 67W (US) is the world’s thinnest at just 0.67 inches. It supports 67W fast wired and 15W Qi2 wireless charging for up to 8 devices, perfect for multi-device workspaces, travel, and saving space.

Baseus Nomos Qi2 3-in-1 Magnetic Power Bank – $69.99

The Baseus Nomos Qi2 3-in-1 Power Bank offers wired and wireless charging for up to three devices at once. With 10,000mAh capacity, it supports 45W fast wired and 15W Qi2 wireless charging. Compact and slim with a digital display, it’s perfect for travel and daily use.

Baseus Security Camera Series: This state-of-the-art solar-powered outdoor camera features sun-powered tracking and top-of-the-line alerts, dual camera modes, color night vision, and more.

Baseus Security S1 Pro Outdoor Dual Camera 3K 2-Cam Kit$449.99

The S1 Pro, winner of the Technology Innovation Awards 2024 by Future Publishing, keeps your camera charged for uninterrupted home surveillance, even without sunlight. Its 13,500mAh battery powers up to 270 days of use. The camera rotates up to 80°, harnessing solar energy for near-continuous power.

For security, the system features AES+RSA encryption (TÜV Rheinland Certified).

The Baseus H1 HomeStation includes 16GB of eMMC storage for up to three months of footage, with optional 16TB expansion via an external hard drive (sold separately).

These products are available for purchase in the US on Amazon, at Baseus.com, and at Target (select products). For more information and to review all the latest Baseus products, please visit: www.baseus.com

About Baseus

Founded in 2011, Baseus was born out of utmost care for users. The company embodies its slogan: Practical. Reliable. Based on User. With 300 million users and over 6 billion services, Baseus delivers 100 million products annually, combining quality and innovation to enhance user satisfaction.

Media Contact:

Baseus PR Team
Phone: +1 (213) 512-7063
Email: pr@baseus.com

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Creative by Nature: HUAWEI Launches GoPaint Worldwide Creating Activity 2024

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BARCELONA, Spain, Sept. 20, 2024 /PRNewswire/ — On September 19, HUAWEI officially launched the GoPaint Worldwide Creating Activity 2024 themed “Creative by Nature”. From the kickoff day to December 31, 2024, painting enthusiasts around the world can share their unique digital art works on HUAWEI Community platform.

With their HUAWEI MatePad tablets, designed to spark creativity, global consumers can bring the “Creation of Beauty” concept to life. The HUAWEI GoPaint Worldwide Creating Activity invites aspiring artists to unleash their inner creativity and continue to be inspired.

The new HUAWEI MatePad Pro 12.2-inch and HUAWEI MatePad 12 X come with powerful hardware and enhanced writing & painting experience when working with the most updated GoPaint App. The app’s professional brush engine, diverse canvas options, and FangTian Painting Engine 2.0 provide a seamless, authentic, and user-friendly creative experience.

The Activity is divided into five groups, with themes of Sci-Fi Art, Design & Fashion, Narrative Art, Cutting-edge Painting, and Digital Watercolor & Ink. Find out more in the the Official Website and get ready to paint on your HUAWEI MatePad[1]!

In the HUAWEI GoPaint Worldwide Creating Activity, you could win the chance to showcase your artwork worldwide and in app placements. You’ll also have the opportunity to share your creative journey in video interviews. For more details, please visit the official website: 
https://consumer.huawei.com/en/campaign/gopaint/

[1] MatePad tablets that support the GoPaint App are required, such as HUAWEI MatePad Pro 13.2, HUAWEI MatePad 11.5S, HUAWEI MatePad Pro 12.2, and HUAWEI MatePad 12 X.

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Info-Tech LIVE 2024 Day 3 Highlights: Key Insights on IT Leadership, Ethical AI, and the Future of IT

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Day 3 of Info-Tech LIVE 2024 delivered actionable insights on IT leadership, AI, and future IT trends, featuring thought leaders and experts from across the technology landscape.

TORONTO, Sept. 20, 2024 /PRNewswire/ – The third and final day of Info-Tech LIVE 2024 concluded with impactful sessions designed to equip IT leaders with strategies to navigate the exponentially changing technology landscape. Day 3 delivered valuable insights on critical topics such as ethical AI, leadership, and the evolving role of the CIO.

Key Highlights From Day 3 Featured Keynotes:

1. Adaptive IT Leadership: Leading at the Pace of Exponential Change
Speaker: Carlene McCubbin, AVP of Research Development at Info-Tech Research Group

Carlene McCubbin explored the critical importance of building strong IT leadership teams capable of navigating the rapidly evolving technology landscape. She emphasized the shift from a purely technical focus to a more balanced approach that includes people leadership and business acumen. McCubbin highlighted the findings from the 2024 Info-Tech and McLean & Company surveys, which revealed a growing gap in leadership skills within IT and underscored the urgent need for leadership development and prioritization.

Key Takeaways:

There is a significant disconnect between CxO expectations and IT department capabilities. While 50% of CxOs view IT as a driver of transformation, only 5% of IT departments are currently meeting this expectation.The top challenges for IT leaders include staffing shortages, skills gaps, and difficulties in meeting business demands, which can hinder IT’s ability to deliver value and adapt to changing business needs.Despite advancements in technology, 35% of IT employees’ time is still spent on administrative tasks, a figure that has remained unchanged over the past five years. The finding indicates a persistent inefficiency that could be addressed through better use of AI and automation.Many IT employees believe that efficiency can be improved, with 37% identifying opportunities to eliminate low-value activities and 47% seeing potential for greater operational efficiency through innovative approaches.

2. AI Hype vs. Reality
Speaker: Dr. Timnit Gebru, Founder and Executive Director at the Distributed AI Research Institute

Dr. Timnit Gebru’s keynote dissected the current AI landscape and how to navigate the fine line between hype and the tangible benefits of AI technologies. She explained how AI can be misused, highlighting issues such as unauthorized data usage, copyright infringement, and machine bias. Dr. Gebru emphasized the need for critical thinking and skepticism when evaluating AI systems and stressed the importance of establishing ethical guidelines and accountability to ensure responsible AI development and deployment.

Key Takeaways:

There is a significant disconnect between the hype surrounding AI and its real-world applications, with many organizations overestimating the capabilities of current AI technologies.A critical, evidence-based approach is essential for evaluating the true capabilities and risks of AI systems, particularly in avoiding the misuse of data and ensuring compliance with copyright and ethical standards.AI systems must be developed and integrated with strict ethical guidelines and accountability frameworks to prevent biases, protect user data, and ensure responsible AI usage.

3. The New CIO: Leading IT Into the Future
Speaker: Heather Leier-Murray, Research Director at Info-Tech Research Group

Heather Leier-Murray discussed the evolving role of the CIO and the skills necessary to lead IT into the future. The session focused on the strategic shift required for CIOs to move from traditional IT management to becoming key business partners. Leier-Murray emphasized the need for modern CIOs to balance technological innovation with leadership and influence, positioning IT as a central driver of organizational success in an increasingly technology-driven world.

Key Takeaways:

The role of the CIO has transformed significantly over the past 40 years, evolving from optimizing back-office operations to becoming a leader in driving organizational value through advanced technologies. Despite these shifts, 81% of respondents to Info-Tech’s CxO-CIO Alignment Diagnostic feel their IT maturity level is only at a supporting or struggling stage, indicating a need for further evolution.While 35% of CxOs believe their IT department must achieve the highest level of maturity to transform the organization, only 2% feel confident that their IT department is capable of driving this transformation.Over 50% of a CIO’s weekly time is consumed by day-to-day management and operational tasks, leaving less than 20% for strategic initiatives and technology advancements. This misalignment must be addressed so that IT leaders can effectively guide organizations through rapid technological changes.

Looking Beyond Info-Tech LIVE 2024

Over the three days of Info-Tech LIVE 2024, attendees explored the critical intersections of technology, leadership, and innovation, gaining insights into how to navigate the future of IT. From the transformative discussions on Exponential IT and AI to in-depth sessions on modernizing IT frameworks and developing effective leadership strategies, the conference provided a comprehensive roadmap for IT leaders aiming to drive their organizations forward in an era of exponential change.

Info-Tech Research Group looks forward to announcing details for the next LIVE event, including plans to expand the conference to Australia in March 2025.

For media inquiries, including requests for interviews with featured speakers and experts from LIVE 2024, or for access to session recordings and additional content, please contact pr@infotech.com. For conference-related press releases and images, please visit the online Info-Tech LIVE 2024 Media Kit.

About Info-Tech Research Group

Info-Tech Research Group is one of the world’s leading research and advisory firms, proudly serving over 30,000 IT and HR professionals. The company produces unbiased, highly relevant research and provides advisory services to help leaders make strategic, timely, and well-informed decisions. For nearly 30 years, Info-Tech has partnered closely with teams to provide them with everything they need, from actionable tools to analyst guidance, ensuring they deliver measurable results for their organizations.

To learn more about Info-Tech’s divisions, visit McLean & Company for HR research and advisory services and SoftwareReviews for software-buying insights. 

Media professionals can register for unrestricted access to research across IT, HR, and software and hundreds of industry analysts through the firm’s Media Insiders program. To gain access, contact pr@infotech.com.

For information about Info-Tech Research Group or to access the latest research, visit infotech.com and connect via LinkedIn and X.

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SOURCE Info-Tech Research Group

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