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Beyond-Expectation Experience: Hisense Marks Its Third Year with Paris Saint-Germain

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Hisense brand awareness in France has increased by 8 percentage points since the outset of the partnership.

QINGDAO, China, March 14, 2023 /PRNewswire/ — Hisense, a leading global home appliance and consumer electronics brand, and Paris Saint-Germain recently celebrated their third year of partnership with a new commercial.

The commercial, which showcases Hisense’s latest ULED & Laser TV and smart refrigerator, features Marco Verratti, Nuno Mendes and Fabio Ruiz, and welcomes back World Cup winning captain Lionel Messi for the second time, after the spot in which he appeared last year received an overwhelmingly positive reception.

The three years of partnership and the return of some of Paris Saint-Germain’s top players to a Hisense spot, reflect the Club’s recognition and support of Hisense, helping prove that the Hisense brand is respected and valued throughout the world.

 

Hisense & Paris Saint-Germain promise to take you Beyond Your Expectations

The content of the advertisement reinforces Hisense and Paris Saint-Germain’s overarching theme for the partnership this year: Beyond Your Expectations. The slogan aims to show consumers and fans how Hisense’s products and technology, and Paris Saint-Germain’s star-studded football team, both go Beyond Your Expectations.

In the clip, Marco Verratti, Fabian Ruiz and Nuno Mendes are transported pitch-side after they witness the skills of young footballers playing a match through the sports-mode technology on their Hisense televisions. As the game intensifies, Lionel Messi is brought on to save the match, bringing the young players and Paris Saint-Germain stars an experience Beyond Their Expectations.

Hisense launches this ad off the back of a successful overseas performance in past year. New analysis from Ipsos, a leading market research firm, has found that brand awareness of Hisense in France increased by 8 percentage points since it signed its partnership with the Parisian football club, rising every year since 2020.

Hisense and Paris Saint-Germain have executed numerous projects together in what has been an exciting three-year partnership, from the new LED displays surroundings Parc des Princes to charitable endeavours like the donation of smart equipment to improve digital training experiences for teens in need through the Paris Saint-Germain Endowment Fund.

As Hisense continues to push the barriers of display technology and expand its international growth, this milestone with Paris Saint-Germain showcases its commitment to build strong, sustainable relationships with consumers throughout the world.

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/beyond-expectation-experience-hisense-marks-its-third-year-with-paris-saint-germain-301771402.html

SOURCE Hisense

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RedThread Report Reveals 50% Drop in L&D’s Involvement in Strategic Discussions, Offers Framework for Reclaiming Influence

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RedThread Research’s latest report, Hope Isn’t a Plan: Building a Progressive L&D Strategy, highlights a 50% drop in Learning & Development involvement in business strategy discussions over the past two years, signaling a shift from strategic partner to reactive function. The report also provides a comprehensive five-part framework to help L&D leaders articulate their strategy, collaborate effectively across departments, and balance stability with flexibility.

WOODSIDE, Calif., Nov. 14, 2024 /PRNewswire-PRWeb/ — RedThread Research has published its latest report, “Hope Isn’t a Plan: Building a Progressive L&D Strategy,” which underscores the declining strategic role of Learning & Development (L&D) functions and offers a comprehensive framework for leaders seeking to recalibrate their strategies.

“L&D needs to rethink its strategy or risk becoming irrelevant. More than just talking about being strategic, they need to align, act on, and operationalize it. That means doing things differently, thinking more strategically, and embedding learning into the heart of the organization.”

The study reveals a sharp 50% drop in L&D’s involvement in business strategy discussions over the past two years, signaling an alarming shift from strategic partner to reactive supporter. The research also shows that L&D’s involvement in workforce planning discussions similarly declined sharply over this same period.

“L&D needs to reclaim its strategic voice or risk becoming irrelevant,” said Dani Johnson, Co-founder and Principal Analyst at RedThread Research. “More than just talking about being strategic, they need to align, act on, and operationalize it. That means doing things differently, thinking more strategically, and embedding learning into the heart of the organization.”

The report highlights several pressing insights, including:

Declining Strategic Influence: L&D’s diminishing role in strategy discussions has led to a more tactical and reactive function in many organizations.The Importance of Articulating Strategy: Many L&D leaders lack a clearly communicated and well-defined strategy, further compounding their inability to respond effectively to changing business needs.Collaboration as a Cornerstone: Successful employee development requires structured collaboration and cooperation across departments, challenging entrenched mindsets about L&D’s role. L&D functions need a plan for how to best collaborate with other business functions.Balancing Stability with Flexibility: While adaptability is essential, the report argues that stability also forms the foundation for long-term success in L&D efforts.A Five-Part Strategic Framework: The study provides a detailed framework comprising five core elements of an L&D Strategy—Organizational Alignment, Employee Impact, Operations and Governance, Tech and Data, and Stakeholder Engagement.

“Learning and Development can’t afford to play it safe,” added Johnson. “They must be prepared to continually evolve— locking down what works while still flexing to meet what comes next. And they need to double down on strategy to show how that connects back to outcomes — and prove that L&D is not just a cost center but a critical driver of success.”

For access to an infographic of the framework and other exclusive research, navigate to https://members.redthreadresearch.com/spaces/12680089/feed and register for a complimentary Starter Tier membership in the RedThread Research community.

For companies and individuals interested in exploring this research more deeply, RedThread offers exclusive membership opportunities. Join the RedThread research community or the Tech Consortium by visiting the RedThread website (https://www.redthreadresearch.com) or reaching out to RedThread by emailing hello@redthreadresearch.com. 

About RedThread Research

At RedThread Research, we get it.

Sure, we’re experts in performance, people analytics, learning, and D&I – and we’re well-versed in the technologies that support them. But we’re also truth-seekers and storytellers in an industry often short on substance, and too full of #!%. Our mission (indeed, our very reason for existing) is to cut through the noise, and amplify what’s good. We look for the connections (or red threads) between people, data, and ideas – even among seemingly unrelated concepts. The result is high-quality, unbiased, transformative foresight that helps you build a stronger business.

To learn more, visit https://www.redthreadresearch.com.

Heather Gilmartin
RedThread Research
646-275-0742
heathergilmartin@redthreadresearch.com

Media Contact

Heather Gilmartin Adams, RedThreadResearch, 6462750742, heathergilmartin@redthreadresearch.com, https://redthreadresearch.com/

View original content:https://www.prweb.com/releases/redthread-report-reveals-50-drop-in-lds-involvement-in-strategic-discussions-offers-framework-for-reclaiming-influence-302306028.html

SOURCE RedThreadResearch; RedThreadResearch

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SONOR INVESTMENTS LIMITED APPOINTS NEW INTERIM CHIEF FINANCIAL OFFICER AND TREASURER

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TORONTO, Nov. 14, 2024 /CNW/ – Sonor Investments Limited (“Sonor”) announced today that Fanny Chantal Grenier was appointed Treasurer and Chief Financial Officer of Sonor effective November 12, 2024 to replace Rosabell Chung Hun who resigned from this position as of such date.

Michael Gardiner, Chairman and Chief Executive Officer of Sonor, stated “we would like to express our gratitude for Rosabell Chung Hun’s significant contributions and dedication to our company”. He went on to say “for the immediate future, Fanny Chantal Grenier is to be appointed as the interim Chief Financial Officer  and Treasurer of the company until we have a permanent replacement. We are in the process of examining our human resources plan that will be discussed and presented at our next board meeting”.

Ms. Grenier presently holds the position of President of Fairwater Capital Corporation, is a qualified CA CPA and brings extensive experience in financial leadership. She has a proven track record in advancing fiscal responsibility and operational efficiency.

Neither the TSX Venture Exchange nor its Regulation Service Provider (as that term is defined in the policies of the TSX Venture Exchange) accept responsibility for the adequacy or accuracy of this release.

SOURCE Sonor Investments Limited

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Odyssey Impact’s New Grant Opportunity: $2,500 – $25,000 for Local Nonprofits — But Don’t Bother If You JUST Want to Raise Awareness

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Odyssey Impact is awarding grants ranging from $2,500 to $25,000 to nonprofits (or those with a verified nonprofit fiscal sponsor) with creative and unique ideas for tackling local challenges and bringing people together in person. The Connected Communities Grants are simple and streamlined… no epic application process and no weeks-long recap reports. The grants were created to help bring about impactful and meaningful change that connects and strengthens local communities. The deadline to apply is December 11, 2024 and winners will be announced in January 2025.

NEW YORK, Nov. 14, 2024 /PRNewswire-PRWeb/ — If you’re tired of JUST TALKING ABOUT A PROBLEM, WE’RE WITH YOU. WE WANT TO FIND SOLUTIONS. And if you’re also tired of filling out long applications, running “awareness” campaigns, or spending weeks cobbling together post-grant reports, Odyssey Impact® has some great news for you.

Through the simple and streamlined Connected Communities Grants, Odyssey Impact® is offering up to $25,000 to nonprofits (or those with a verified nonprofit fiscal sponsor) who want to help solve problems in their communities and bring people together in person.

We’re ditching all that in our new SIMPLE AND STREAMLINED Connected Communities Grants, offering up to $25,000 to nonprofits (or those with a verified nonprofit fiscal sponsor) who want to help SOLVE PROBLEMS in their communities.

Grants will range from $2,500 to $25,000 for applicants with CREATIVE and UNIQUE ideas for tackling local challenges and bringing people together IN PERSON. You know what your town needs and we want to help you make it happen.

Our Mandate is Simple: We want creative ways to help connect people in real-time, in meaningful ways.

Odyssey Impact Board President, Riaz Patel, and co-founder of ConnectEffect, underscores the critical importance of real, in-person connection:

“We’re facing an unprecedented epidemic of isolation, alienation, and loneliness. We don’t need more awareness or research to know it’s a massive problem. We need bold, innovative solutions from creative thinkers to reignite a sense of community across America.”

Interested in applying? Awesome! But here’s what we don’t want:

We’re not looking for “scalable” projects. We ARE looking for local and connected.No “awareness campaigns.” We want to help you take real action instead.No “virtual” events. We are funding in-person, live human stuff.Skip the epic applications. We don’t have the time for those either.No weeks-long recap reports. We’d rather see your great pics and videos.No galas, golf tournaments, or fundraisers. We want project- and program-focused ideas.

Got something cool and community-focused in mind? Perfect! We want unique ideas that make sense for your community, and we want you to spell it out clearly (without all the fluff) — how your project will connect people, foster innovation, and bring the community together.

We need this now more than ever, and if you agree, you are our kind of grantee applicant.

You can apply now through December 11th at odyssey-impact.org,

Winners will be announced in January 2025.

Together, we can truly create impactful and meaningful change that connects and strengthens our local communities.

About Odyssey Impact®

Odyssey Impact® ignites creative, actionable solutions that drive real transformation and connection at the local level. By teaming up with innovative community leaders and those who care about their communities, we’re funding projects that are not only visionary, but also perfectly tailored to meet each community’s unique needs.

Through these efforts, Odyssey Impact is laying the groundwork for a future where real community-driven initiatives create much-needed impact & change and bring us all closer together.

Media Contact

Erin Carenzo, Odyssey Impact, 1 8183817336, erin@carenzoagency.com, https://odyssey-impact.org/

View original content to download multimedia:https://www.prweb.com/releases/odyssey-impacts-new-grant-opportunity-2-500—25-000-for-local-nonprofits–but-dont-bother-if-you-just-want-to-raise-awareness-302305983.html

SOURCE Odyssey Impact; Odyssey Impact

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