Technology
Manufacturing PMI® at 49.3%; December 2024 Manufacturing ISM® Report On Business®
Published
4 days agoon
By
New Orders Growing and Backlogs Contracting; Production Growing and Employment Contracting; Supplier Deliveries Slowing; Raw Materials Inventories Contracting; Customers’ Inventories Too Low; Prices Increasing; Exports Unchanged and Imports Contracting
TEMPE, Ariz., Jan. 3, 2025 /PRNewswire/ — Economic activity in the manufacturing sector contracted in December for the ninth consecutive month and the 25th time in the last 26 months, say the nation’s supply executives in the latest Manufacturing ISM® Report On Business®.
The report was issued today by Timothy R. Fiore, CPSM, C.P.M., Chair of the Institute for Supply Management® (ISM®) Manufacturing Business Survey Committee:
“The Manufacturing PMI® registered 49.3 percent in December, 0.9 percentage point higher compared to the 48.4 percent recorded in November. The overall economy continued in expansion for the 56th month after one month of contraction in April 2020. (A Manufacturing PMI® above 42.5 percent, over a period of time, generally indicates an expansion of the overall economy.) The New Orders Index continued in expansion territory for the second month after seven months of contraction, strengthening to 52.5 percent, 2.1 percentage points higher than the 50.4 percent recorded in November. The December reading of the Production Index (50.3 percent) is 3.5 percentage points higher than November’s figure of 46.8 percent. The index returned to expansion after six months in contraction. The Prices Index continued in expansion (or ‘increasing’) territory, registering 52.5 percent, up 2.2 percentage points compared to the reading of 50.3 percent in November. The Backlog of Orders Index registered 45.9 percent, up 4.1 percentage points compared to the 41.8 percent recorded in November. The Employment Index registered 45.3 percent, down 2.8 percentage points from November’s figure of 48.1 percent.
“The Supplier Deliveries Index indicated marginally slower deliveries, registering 50.1 percent, 1.4 percentage points higher than the 48.7 percent recorded in November. (Supplier Deliveries is the only ISM® Report On Business® index that is inversed; a reading of above 50 percent indicates slower deliveries, which is typical as the economy improves and customer demand increases.) The Inventories Index registered 48.4 percent, up 0.3 percentage point compared to November’s reading of 48.1 percent.
“The New Export Orders Index’s ‘unchanged’ reading of 50 percent is 1.3 percentage points higher than the 48.7 percent registered in November. The Imports Index remained in contraction territory in December, registering 49.7 percent, 2.1 percentage points higher than November’s reading of 47.6 percent.”
Fiore continues, “U.S. manufacturing activity contracted again in December, but at a slower rate compared to November. Demand showed signs of improving, while output stabilized and inputs stayed accommodative. Demand analysis includes: the (1) New Orders Index remaining in expansion territory, (2) New Export Orders Index increasing (up 1.3 percentage points and now ‘unchanged’), (3) Backlog of Orders Index slowing its rate of decline but continuing in contraction territory, and (4) Customers’ Inventories Index dropping into ‘too low’ territory. Output (measured by the Production and Employment indexes) was positive; factory output stabilized compared to November, indicating that panelists’ companies are executing to plan. Employment contracted as final head-count adjustments were likely taken to prepare for 2025. Inputs — defined as supplier deliveries, inventories, prices and imports — generally continued to accommodate future demand growth, with inventories and imports improving marginally (though remaining in contraction), prices increasing and supplier deliveries marginally slowing.
“Demand improved, production execution met November’s performance (and companies’ plans), de-staffing continued (but should end soon), and price growth was marginal. Fifty-two percent of manufacturing gross domestic product (GDP) contracted in December, down from 66 percent in November. The share of manufacturing sector GDP registering a composite PMI® calculation at or below 45 percent (a good barometer of overall manufacturing weakness) was 49 percent in December, a 1-percentage point increase compared to the 48 percent reported in November. None of the six largest manufacturing industries expanded in December, down from two in November,” says Fiore.
The seven manufacturing industries reporting growth in December — listed in order — are: Primary Metals; Electrical Equipment, Appliances & Components; Wood Products; Furniture & Related Products; Paper Products; Miscellaneous Manufacturing; and Plastics & Rubber Products. The seven industries reporting contraction in December — in the following order — are: Textile Mills; Fabricated Metal Products; Printing & Related Support Activities; Machinery; Chemical Products; Transportation Equipment; and Nonmetallic Mineral Products.
WHAT RESPONDENTS ARE SAYING
“Slightly lower due to seasonality and end-of-year destocking.” [Chemical Products]”Automotive and powersport volume decreases.” [Transportation Equipment]”We are seeing a softening in sales. This is concerning as it’s our peak season.” [Food, Beverage & Tobacco Products]”We are constrained by technical labor, despite higher-than-normal backlog.” [Computer & Electronic Products]”Significant slowdown in production requirements in the last two months of the year.” [Machinery]”Order levels well below forecast projections.” [Fabricated Metal Products]”The increase in new orders has our plant at full capacity.” [Electrical Equipment, Appliances & Components]”Combo of seasonal factors plus increased demand outlook for 2025.” [Miscellaneous Manufacturing]”There is definitely an uptick this month, though not a stable one.” [Primary Metals]”The orders have increased slightly due to seasonal restocking.” [Plastics & Rubber Products]
MANUFACTURING AT A GLANCE
December 2024
Index
Series
Index
Dec
Series
Index
Nov
Percentage
Point
Change
Direction
Rate of
Change
Trend*
(Months)
Manufacturing PMI®
49.3
48.4
+0.9
Contracting
Slower
9
New Orders
52.5
50.4
+2.1
Growing
Faster
2
Production
50.3
46.8
+3.5
Growing
From
Contracting
1
Employment
45.3
48.1
-2.8
Contracting
Faster
7
Supplier Deliveries
50.1
48.7
+1.4
Slowing
From Faster
1
Inventories
48.4
48.1
+0.3
Contracting
Slower
4
Customers’ Inventories
46.7
48.4
-1.7
Too Low
Faster
3
Prices
52.5
50.3
+2.2
Increasing
Faster
3
Backlog of Orders
45.9
41.8
+4.1
Contracting
Slower
27
New Export Orders
50.0
48.7
+1.3
Unchanged
From
Contracting
1
Imports
49.7
47.6
+2.1
Contracting
Slower
7
OVERALL ECONOMY
Growing
Faster
56
Manufacturing Sector
Contracting
Slower
9
Manufacturing ISM® Report On Business® data is seasonally adjusted for the New Orders, Production, Employment and Inventories indexes.
*Number of months moving in current direction.
COMMODITIES REPORTED UP/DOWN IN PRICE AND IN SHORT SUPPLY
Commodities Up in Price
Aluminum (13); Caustic Soda (2); Copper (3); Electronic Components; Labor — Temporary; Methanol; Natural Gas (3); Packaging Materials; Steel — General*; Steel — High Carbon; and Steel-Making Elements*.
Commodities Down in Price
Diesel Fuel (2); Plastic Resin (2); Polypropylene Resin; Solvents (2); Steel — General*; Steel — Hot Rolled (2); Steel — Scrap; and Steel-Making Elements*.
Commodities in Short Supply
Electrical Components (51); Electronic Components (9); and Labor — Construction Services and Skilled.
Note: The number of consecutive months the commodity is listed is indicated after each item.
*Indicates both up and down in price.
DECEMBER 2024 MANUFACTURING INDEX SUMMARIES
Manufacturing PMI®
The U.S. manufacturing sector contracted for the ninth consecutive month in December, as the Manufacturing PMI® registered 49.3 percent, 0.9 percentage point higher compared to the 48.4 percent reported in November. “After breaking a 16-month streak of contraction by expanding in March, the manufacturing sector has contracted for the last nine months. Of the five subindexes that directly factor into the Manufacturing PMI®, three (New Orders, Production and Supplier Deliveries) were in expansion territory, compared to only one in November. The Employment Index remained in contraction, but the New Orders Index moved further into expansion in December. Of the six biggest manufacturing industries, none registered growth,” says Fiore. A reading above 50 percent indicates that the manufacturing sector is generally expanding; below 50 percent indicates that it is generally contracting.
A Manufacturing PMI® above 42.5 percent, over a period of time, generally indicates an expansion of the overall economy. Therefore, the December Manufacturing PMI® indicates the overall economy grew for the 56th straight month after last contracting in April 2020. “The past relationship between the Manufacturing PMI® and the overall economy indicates that the December reading (49.3 percent) corresponds to a change of plus-1.9 percent in real gross domestic product (GDP) on an annualized basis,” says Fiore.
THE LAST 12 MONTHS
Month
Manufacturing
PMI®
Month
Manufacturing
PMI®
Dec 2024
49.3
Jun 2024
48.5
Nov 2024
48.4
May 2024
48.7
Oct 2024
46.5
Apr 2024
49.2
Sep 2024
47.2
Mar 2024
50.3
Aug 2024
47.2
Feb 2024
47.8
Jul 2024
46.8
Jan 2024
49.1
Average for 12 months – 48.3
High – 50.3
Low – 46.5
New Orders
ISM®’s New Orders Index expanded in December for the second consecutive month after seven months in contraction, registering 52.5 percent, an increase of 2.1 percentage points compared to November’s figure of 50.4 percent. The New Orders Index hasn’t indicated consistent growth since a 24-month streak of expansion ended in May 2022. “Of the six largest manufacturing sectors, two (Food, Beverage & Tobacco Products; and Computer & Electronic Products) reported increased new orders. Panelists noted an improved level of demand performance, with a 1.5-to-1 ratio of positive comments versus those expressing concern about near-term demand, an improvement compared to November,” says Fiore. A New Orders Index above 52.3 percent, over time, is generally consistent with an increase in the Census Bureau’s series on manufacturing orders (in constant 2000 dollars).
The six manufacturing industries that reported growth in new orders in December, in order, are: Electrical Equipment, Appliances & Components; Paper Products; Food, Beverage & Tobacco Products; Miscellaneous Manufacturing; Primary Metals; and Computer & Electronic Products. The eight industries reporting a decline in new orders in December — in the following order — are: Textile Mills; Printing & Related Support Activities; Nonmetallic Mineral Products; Wood Products; Transportation Equipment; Fabricated Metal Products; Plastics & Rubber Products; and Machinery.
New Orders
%Higher
%Same
%Lower
Net
Index
Dec 2024
21.0
54.9
24.1
-3.1
52.5
Nov 2024
21.0
54.3
24.7
-3.7
50.4
Oct 2024
20.4
50.6
29.0
-8.6
47.1
Sep 2024
17.6
56.1
26.3
-8.7
46.1
Production
The Production Index emerged into expansion territory in December, registering 50.3 percent, 3.5 percentage points higher than the November reading of 46.8 percent. Prior to this month’s reading, the index was in contraction territory for six consecutive months. The last time the index registered above 50 percent was in May (50.2 percent). Of the six largest manufacturing sectors, only one (Computer & Electronic Products) reported increased production. “Production levels were stable to November’s performance, indicating that re-planning factory floor activity has likely been completed, head counts are likely synchronized with factory demand, and panelists are fully staffed and aligned for 2025,” says Fiore. An index above 52.2 percent, over time, is generally consistent with an increase in the Federal Reserve Board’s Industrial Production figures.
The five industries reporting growth in production during the month of December are: Textile Mills; Plastics & Rubber Products; Wood Products; Computer & Electronic Products; and Primary Metals. The six industries reporting a decrease in production in December, in order, are: Printing & Related Support Activities; Fabricated Metal Products; Nonmetallic Mineral Products; Machinery; Chemical Products; and Transportation Equipment. Six industries reported no change in production levels in December as compared to November.
Production
%Higher
%Same
%Lower
Net
Index
Dec 2024
15.3
59.3
25.4
-10.1
50.3
Nov 2024
15.9
63.2
20.9
-5.0
46.8
Oct 2024
16.8
59.3
23.9
-7.1
46.2
Sep 2024
17.6
60.7
21.7
-4.1
49.8
Employment
ISM®’s Employment Index registered 45.3 percent in December, 2.8 percentage points lower than the November reading of 48.1 percent. “The index contracted for the seventh consecutive month and the 14th out of the last 15 months. Of the six big manufacturing sectors, none expanded employment in December. Respondents’ companies are continuing to reduce head counts through layoffs, attrition and hiring freezes. This action is supported in December by the approximately 1-to-2 ratio of hiring versus staff-reduction comments, compared to a 1-to-1.5 ratio the previous month, meaning more workforce reduction activity is occurring as we close 2025,” says Fiore. An Employment Index above 50.3 percent, over time, is generally consistent with an increase in the Bureau of Labor Statistics (BLS) data on manufacturing employment.
Of 18 manufacturing industries, the two industries reporting employment growth in December are: Electrical Equipment, Appliances & Components; and Plastics & Rubber Products. The nine industries reporting a decrease in employment in December, in the following order, are: Textile Mills; Fabricated Metal Products; Machinery; Chemical Products; Furniture & Related Products; Food, Beverage & Tobacco Products; Primary Metals; Transportation Equipment; and Miscellaneous Manufacturing. Six industries reported no change in employment levels in December as compared to November.
Employment
%Higher
%Same
%Lower
Net
Index
Dec 2024
7.0
75.3
17.7
-10.7
45.3
Nov 2024
14.2
65.3
20.5
-6.3
48.1
Oct 2024
9.0
70.6
20.4
-11.4
44.4
Sep 2024
8.0
69.3
22.7
-14.7
43.9
Supplier Deliveries†
Delivery performance of suppliers to manufacturing organizations was marginally slower in December, with the Supplier Deliveries Index registering 50.1 percent, a 1.4-percentage point increase compared to the reading of 48.7 percent reported in November. This expansion follows a contraction in November preceded by four consecutive months of slower deliveries, with four straight months of faster deliveries before that. After a reading of 52.4 percent in September 2022, the index went into contraction territory the following month and remained there for 20 out of 21 months (with February 2024 as the exception). Of the six big industries, two (Computer & Electronic Products; and Food, Beverage & Tobacco Products) reported slower supplier deliveries in December. “Supplier deliveries moved into ‘slower’ territory as supplier delivery performance continues to meet the expectations of panelists’ customers,” says Fiore. A reading below 50 percent indicates faster deliveries, while a reading above 50 percent indicates slower deliveries.
The six manufacturing industries reporting slower supplier deliveries in December — listed in order — are: Furniture & Related Products; Nonmetallic Mineral Products; Primary Metals; Computer & Electronic Products; Electrical Equipment, Appliances & Components; and Food, Beverage & Tobacco Products. The three industries reporting faster supplier deliveries in December are: Fabricated Metal Products; Chemical Products; and Machinery. Eight industries reported no change in supplier deliveries in December as compared to November.
Supplier Deliveries
%Slower
%Same
%Faster
Net
Index
Dec 2024
6.4
87.4
6.2
+0.2
50.1
Nov 2024
5.7
86.0
8.3
-2.6
48.7
Oct 2024
11.9
80.1
8.0
+3.9
52.0
Sep 2024
10.4
83.6
6.0
+4.4
52.2
Inventories
The Inventories Index registered 48.4 percent in December, up 0.3 percentage point compared to the reading of 48.1 percent reported in November. The last time the Inventories Index registered above 50 percent was in August, when it registered 50.3 percent. “Manufacturing inventories continue to contract, though rates have slowed in in the last two months as panelists continue to manage working capital. This month’s index reading indicating a slowing rate of contraction suggests that companies are willing to invest more for the future, to (1) better perform to their customers’ delivery demands or (2) advance material deliveries to avoid potential tariffs, or a combination of both. Of the six big industries, none reported expanding manufacturing inventories in December,” says Fiore. An Inventories Index greater than 44.4 percent, over time, is generally consistent with expansion in the Bureau of Economic Analysis (BEA) figures on overall manufacturing inventories (in chained 2000 dollars).
Of 18 manufacturing industries, the five industries reporting higher inventories in December are: Primary Metals; Wood Products; Furniture & Related Products; Nonmetallic Mineral Products; and Electrical Equipment, Appliances & Components. The eight industries reporting lower inventories in December — in the following order — are: Textile Mills; Fabricated Metal Products; Computer & Electronic Products; Chemical Products; Plastics & Rubber Products; Food, Beverage & Tobacco Products; Machinery; and Transportation Equipment.
Inventories
%Higher
%Same
%Lower
Net
Index
Dec 2024
14.4
64.8
20.8
-6.4
48.4
Nov 2024
15.5
63.2
21.3
-5.8
48.1
Oct 2024
14.2
59.1
26.7
-12.5
42.6
Sep 2024
11.2
66.5
22.3
-11.1
43.9
Customers’ Inventories†
ISM®’s Customers’ Inventories Index registered a reading of 46.7 percent in December, down 1.7 percentage points compared to the 48.4 percent reported in November. “Customers’ inventory levels in December have dropped to the high side of ‘too low.’ Panelists are reporting that the amounts of their products in their customers’ inventories suggest a demand level that is positive for future production,” says Fiore.
The four industries reporting customers’ inventories as too high in December are: Textile Mills; Wood Products; Plastics & Rubber Products; and Miscellaneous Manufacturing. The 10 industries reporting customers’ inventories as too low in December, in order, are: Food, Beverage & Tobacco Products; Paper Products; Furniture & Related Products; Electrical Equipment, Appliances & Components; Machinery; Primary Metals; Computer & Electronic Products; Fabricated Metal Products; Transportation Equipment; and Chemical Products.
Customers’
Inventories
%
Reporting
%Too
High
%About
Right
%Too
Low
Net
Index
Dec 2024
78
11.5
70.3
18.2
-6.7
46.7
Nov 2024
77
10.6
75.5
13.9
-3.3
48.4
Oct 2024
80
12.2
69.1
18.7
-6.5
46.8
Sep 2024
76
13.2
73.6
13.2
0.0
50.0
Prices†
The ISM® Prices Index registered 52.5 percent, 2.2 percentage points higher compared to the November reading of 50.3 percent, indicating raw materials prices increased for the third straight month in December after a decrease in September. Of the six largest manufacturing industries, three — Food, Beverage & Tobacco Products; Machinery; and Computer & Electronic Products — reported price increases in December. “The Prices Index indicated increasing prices in December for the third consecutive month, but at weak rates. Aluminum, basic chemicals, copper and natural gas registered increases, offset by steel, plastic resins and diesel fuel moving down in price. Fourteen percent of companies reported higher prices in December, compared to 12 percent in November,” says Fiore. A Prices Index above 52.8 percent, over time, is generally consistent with an increase in the Bureau of Labor Statistics (BLS) Producer Price Index for Intermediate Materials.
In December, the seven industries that reported paying increased prices for raw materials, in order, are: Primary Metals; Wood Products; Food, Beverage & Tobacco Products; Miscellaneous Manufacturing; Machinery; Computer & Electronic Products; and Electrical Equipment, Appliances & Components. The three industries report paying decreased prices for raw materials in December are: Plastics & Rubber Products; Chemical Products; and Fabricated Metal Products. Seven industries reported no change in prices in December as compared to November.
Prices
%Higher
%Same
%Lower
Net
Index
Dec 2024
14.4
76.1
9.5
+4.9
52.5
Nov 2024
12.2
76.1
11.7
+0.5
50.3
Oct 2024
19.8
69.9
10.3
+9.5
54.8
Sep 2024
12.9
70.7
16.4
-3.5
48.3
Backlog of Orders†
ISM®’s Backlog of Orders Index registered 45.9 percent, an increase of 4.1 percentage points compared to the November reading of 41.8 percent, indicating order backlogs contracted for the 27th consecutive month after a 27-month period of expansion. Of the six largest manufacturing industries, two (Food, Beverage & Tobacco Products; and Computer & Electronic Products) reported expanded order backlogs in December. “In December, the index recorded its best performance since April 2024 (45.4 percent), as new orders coupled with stable production levels slowed the rate of declining backlogs,” says Fiore.
Of the 18 manufacturing industries, three reported growth in order backlogs in December: Food, Beverage & Tobacco Products; Computer & Electronic Products; and Electrical Equipment, Appliances & Components. The 10 industries reporting lower backlogs in December — in the following order — are: Textile Mills; Primary Metals; Printing & Related Support Activities; Furniture & Related Products; Plastics & Rubber Products; Wood Products; Machinery; Transportation Equipment; Chemical Products; and Miscellaneous Manufacturing.
Backlog of
Orders
%
Reporting
%Higher
%Same
%Lower
Net
Index
Dec 2024
91
14.9
62.0
23.1
-8.2
45.9
Nov 2024
92
14.5
54.6
30.9
-16.4
41.8
Oct 2024
93
14.1
56.4
29.5
-15.4
42.3
Sep 2024
92
14.5
59.1
26.4
-11.9
44.1
New Export Orders†
ISM®’s New Export Orders Index registered an “unchanged” reading of 50 percent in December, up 1.3 percentage points from November’s reading of 48.7 percent. “The New Export Orders Index reading indicates that export orders were ‘unchanged’ from last month, following six straight months of contraction. New export orders stabilized this month as international trading partners are showing signs of demand recovery as we enter 2025,” says Fiore.
The four industries reporting growth in new export orders in December are: Plastics & Rubber Products; Food, Beverage & Tobacco Products; Computer & Electronic Products; and Miscellaneous Manufacturing. The four industries reporting a decrease in new export orders in December are: Primary Metals; Transportation Equipment; Machinery; and Chemical Products. Eight industries reported no change in exports in December.
New Export
Orders
%
Reporting
%Higher
%Same
%Lower
Net
Index
Dec 2024
74
10.9
78.2
10.9
0.0
50.0
Nov 2024
75
10.6
76.1
13.3
-2.7
48.7
Oct 2024
74
7.7
75.6
16.7
-9.0
45.5
Sep 2024
73
7.2
76.1
16.7
-9.5
45.3
Imports†
ISM®’s Imports Index continued to indicate cooling in December; the reading of 49.7 percent is 2.1 percentage points higher compared to the reading of 47.6 reported in November. “Imports contracted for the seventh month in a row after five consecutive months of expansion, preceded by 14 consecutive months of contraction. Imports moved closer to growth as inventory constraints weaken and panelists act to better absorb any potential tariff impact in the future,” says Fiore.
The seven industries reporting an increase in import volumes in December, in order, are: Wood Products; Plastics & Rubber Products; Furniture & Related Products; Food, Beverage & Tobacco Products; Machinery; Electrical Equipment, Appliances & Components; and Computer & Electronic Products. The five industries that reported lower volumes of imports in December are: Paper Products; Printing & Related Support Activities; Primary Metals; Transportation Equipment; and Fabricated Metal Products.
Imports
%
Reporting
%Higher
%Same
%Lower
Net
Index
Dec 2024
85
12.8
73.8
13.4
-0.6
49.7
Nov 2024
83
10.2
74.8
15.0
-4.8
47.6
Oct 2024
84
11.7
73.1
15.2
-3.5
48.3
Sep 2024
82
10.2
76.2
13.6
-3.4
48.3
†The Supplier Deliveries, Customers’ Inventories, Prices, Backlog of Orders, New Export Orders, and Imports indexes do not meet the accepted criteria for seasonal adjustments.
Buying Policy
The average commitment lead time for Capital Expenditures in December was 175 days, an increase of five days compared to November. Average lead time in December for Production Materials was 81 days, an increase of two days compared to November. Average lead time for Maintenance, Repair and Operating (MRO) Supplies was 46 days, an increase of two days compared to November.
Percent Reporting
Capital
Expenditures
Hand-to-
Mouth
30 Days
60 Days
90 Days
6 Months
1 Year+
Average
Days
Dec 2024
14
5
8
15
30
28
175
Nov 2024
16
4
9
15
29
27
170
Oct 2024
16
5
12
12
28
27
168
Sep 2024
16
3
10
13
30
28
174
Percent Reporting
Production
Materials
Hand-to-
Mouth
30 Days
60 Days
90 Days
6 Months
1 Year+
Average
Days
Dec 2024
7
25
28
27
8
5
81
Nov 2024
8
24
28
27
9
4
79
Oct 2024
9
25
26
26
9
5
81
Sep 2024
7
26
28
27
7
5
80
Percent Reporting
MRO Supplies
Hand-to-
Mouth
30 Days
60 Days
90 Days
6 Months
1 Year+
Average
Days
Dec 2024
30
35
16
13
5
1
46
Nov 2024
30
34
17
13
6
0
44
Oct 2024
30
34
18
12
5
1
46
Sep 2024
27
37
19
11
5
1
46
About This Report
DO NOT CONFUSE THIS NATIONAL REPORT with the various regional purchasing reports released across the country. The national report’s information reflects the entire U.S., while the regional reports contain primarily regional data from their local vicinities. Also, the information in the regional reports is not used in calculating the results of the national report. The information compiled in this report is for the month of December 2024.
The data presented herein is obtained from a survey of manufacturing supply executives based on information they have collected within their respective organizations. ISM® makes no representation, other than that stated within this release, regarding the individual company data collection procedures. The data should be compared to all other economic data sources when used in decision-making.
Data and Method of Presentation
The Manufacturing ISM® Report On Business® is based on data compiled from purchasing and supply executives nationwide. The composition of the Manufacturing Business Survey Committee is stratified according to the North American Industry Classification System (NAICS) and each of the following NAICS-based industries’ contribution to gross domestic product (GDP): Food, Beverage & Tobacco Products; Textile Mills; Apparel, Leather & Allied Products; Wood Products; Paper Products; Printing & Related Support Activities; Petroleum & Coal Products; Chemical Products; Plastics & Rubber Products; Nonmetallic Mineral Products; Primary Metals; Fabricated Metal Products; Machinery; Computer & Electronic Products; Electrical Equipment, Appliances & Components; Transportation Equipment; Furniture & Related Products; and Miscellaneous Manufacturing (products such as medical equipment and supplies, jewelry, sporting goods, toys and office supplies). The data is weighted based on each industry’s contribution to GDP. According to BEA estimates (the average of the fourth quarter 2022 GDP estimate and the GDP estimates for first, second, and third quarter 2023, as released on December 21, 2023), the six largest manufacturing industries are: Chemical Products; Transportation Equipment; Food, Beverage & Tobacco Products; Computer & Electronic Products; Machinery; and Fabricated Metal Products.
Survey responses reflect the change, if any, in the current month compared to the previous month. For nine indicators (New Orders, Backlog of Orders, New Export Orders, Imports, Production, Supplier Deliveries, Inventories, Employment, and Prices), this report shows the percentage reporting each response, the net difference between the number of responses in the positive economic direction (higher, better and slower for Supplier Deliveries) and the negative economic direction (lower, worse and faster for Supplier Deliveries), and the diffusion index. For Customers’ Inventories, respondents report their assessment of their customers’ stock levels of respondent companies’ products this month (rather than last month): too high, about right, and too low. Responses are raw data and are never changed. The diffusion index includes the percent of positive responses plus one-half of those responding the same (considered positive).
The resulting single index number for those meeting the criteria for seasonal adjustments (Manufacturing PMI®, New Orders, Production, Employment and Inventories) is then seasonally adjusted to allow for the effects of repetitive intra-year variations resulting primarily from normal differences in weather conditions, various institutional arrangements, and differences attributable to non-moveable holidays. All seasonal adjustment factors are subject annually to relatively minor changes when conditions warrant them. The Manufacturing PMI® is a composite index based on the diffusion indexes of five of the indexes with equal weights: New Orders (seasonally adjusted), Production (seasonally adjusted), Employment (seasonally adjusted), Supplier Deliveries, and Inventories (seasonally adjusted).
Diffusion indexes have the properties of leading indicators and are convenient summary measures showing the prevailing direction of change and the scope of change. A Manufacturing PMI® reading above 50 percent indicates that the manufacturing economy is generally expanding; below 50 percent indicates that it is generally declining. A Manufacturing PMI® above 42.5 percent, over a period of time, indicates that the overall economy, or gross domestic product (GDP), is generally expanding; below 42.5 percent, it is generally declining. The distance from 50 percent or 42.5 percent is indicative of the extent of the expansion or decline. With some of the indicators within this report, ISM® has indicated the departure point between expansion and decline of comparable government series, as determined by regression analysis. For the Customers’ Inventories Index, numerically, a reading: above 50 percent is “too high,” equal to 50 percent is “about right,” and below 50 percent is “too low.” However, in practice and in the context of other data, customers’ inventories may be considered to be “about right” if the diffusion index is between 52 percent (the high side of about right) and 48 percent (the low side of about right).
The Manufacturing ISM® Report On Business® survey is sent out to Manufacturing Business Survey Committee respondents the first part of each month. Respondents are asked to report on information for the current month for U.S. operations only. ISM® receives survey responses throughout most of any given month, with the majority of respondents generally waiting until late in the month to submit responses to give the most accurate picture of current business activity. ISM® then compiles the report for release on the first business day of the following month.
The industries reporting growth, as indicated in the Manufacturing ISM® Report On Business® monthly report, are listed in the order of most growth to least growth. For the industries reporting contraction or decreases, those are listed in the order of the highest level of contraction/decrease to the least level of contraction/decrease.
Responses to Buying Policy reflect the percent reporting the current month’s lead time, the approximate weighted number of days ahead for which commitments are made for Capital Expenditures; Production Materials; and Maintenance, Repair and Operating (MRO) Supplies, expressed as hand-to-mouth (five days), 30 days, 60 days, 90 days, six months (180 days), a year or more (360 days), and the weighted average number of days. These responses are raw data, never revised, and not seasonally adjusted.
ISM ROB Content
The Institute for Supply Management® (“ISM”) Report On Business® (both Manufacturing and Non-Manufacturing) (“ISM ROB”) contains information, text, files, images, video, sounds, musical works, works of authorship, applications, and any other materials or content (collectively, “Content”) of ISM (“ISM ROB Content”). ISM ROB Content is protected by copyright, trademark, trade secret, and other laws, and as between you and ISM, ISM owns and retains all rights in the ISM ROB Content. ISM hereby grants you a limited, revocable, nonsublicensable license to access and display on your individual device the ISM ROB Content (excluding any software code) solely for your personal, non-commercial use. The ISM ROB Content shall also contain Content of users and other ISM licensors. Except as provided herein or as explicitly allowed in writing by ISM, you shall not copy, download, stream, capture, reproduce, duplicate, archive, upload, modify, translate, publish, broadcast, transmit, retransmit, distribute, perform, display, sell, or otherwise use any ISM ROB Content.
Except as explicitly and expressly permitted by ISM, you are strictly prohibited from creating works or materials (including but not limited to tables, charts, data streams, time-series variables, fonts, icons, link buttons, wallpaper, desktop themes, online postcards, montages, mashups and similar videos, greeting cards, and unlicensed merchandise) that derive from or are based on the ISM ROB Content. This prohibition applies regardless of whether the derivative works or materials are sold, bartered, or given away. You shall not either directly or through the use of any device, software, internet site, web-based service, or other means remove, alter, bypass, avoid, interfere with, or circumvent any copyright, trademark, or other proprietary notices marked on the Content or any digital rights management mechanism, device, or other content protection or access control measure associated with the Content including geo-filtering mechanisms. Without prior written authorization from ISM, you shall not build a business utilizing the Content, whether or not for profit.
You shall not create, recreate, distribute, incorporate in other work, or advertise an index of any portion of the Content unless you receive prior written authorization from ISM. Requests for permission to reproduce or distribute ISM ROB Content can be made by contacting in writing at: ISM Research, Institute for Supply Management, 309 West Elliot Road, Suite 113, Tempe, Arizona 85284-1556, or by emailing kcahill@ismworld.org. Subject: Content Request.
ISM shall not have any liability, duty, or obligation for or relating to the ISM ROB Content or other information contained herein, any errors, inaccuracies, omissions or delays in providing any ISM ROB Content, or for any actions taken in reliance thereon. In no event shall ISM be liable for any special, incidental, or consequential damages arising out of the use of the ISM ROB. Report On Business®, PMI®, Manufacturing PMI®, Services PMI®, Hospital PMI®, and NMI® are registered trademarks of Institute for Supply Management®. Institute for Supply Management® and ISM® are registered trademarks of Institute for Supply Management, Inc.
About Institute for Supply Management® (ISM®)
Institute for Supply Management® (ISM®) is the first and leading not-for-profit professional supply management organization worldwide. Its community of more than 50,000 in more than 100 countries manages about US$1 trillion in corporate and government supply chain procurement annually. Founded in 1915 by practitioners, ISM is committed to advancing the practice of supply management to drive value and competitive advantage for its members, contributing to a prosperous and sustainable world. ISM empowers and leads the profession through the ISM® Report On Business®, its highly regarded certification and training programs, corporate services, events and assessments. The ISM® Report On Business®, Manufacturing, Services, and Hospital, are three of the most reliable economic indicators available, providing guidance to supply management professionals, economists, analysts, and government and business leaders. For more information, please visit: www.ismworld.org.
The full text version of the Manufacturing ISM® Report On Business® is posted on ISM®’s website at www.ismrob.org on the first business day* of every month after 10:00 a.m. ET. The one exception is in January when the report is released on the second business day of the month.
The next Manufacturing ISM® Report On Business® featuring January 2025 data will be released at 10:00 a.m. ET on Monday, February 3, 2025.
*Unless the New York Stock Exchange is closed.
Contact:
Kristina Cahill
Report On Business® Analyst
ISM®, ROB/Research Manager
Tempe, Arizona
+1 480.455.5910
Email: kcahill@ismworld.org
View original content to download multimedia:https://www.prnewswire.com/news-releases/manufacturing-pmi-at-49-3-december-2024-manufacturing-ism-report-on-business-302341381.html
SOURCE Institute for Supply Management
You may like
ROUND ROCK, Texas, Jan. 6, 2025 /PRNewswire/ — Alienware is reintroducing the iconic Area-51 back into the family, reanimated in desktop and laptop forms. Deep lore underpins Area-51, dating back to 1998. While the design, technology and gameplay have evolved significantly from iteration to iteration, one fact has remained the same: Area-51 represents the best that Alienware offers.
Reclaiming its position at the apex of our portfolio, the new Area-51 Desktop and Area-51 Laptops debut an arsenal of cutting-edge features to power the next generation of AAA gameplay. Powered by NVIDIA® Blackwell, GeForce RTX™ 50 Series GPUs multiply performance with NVIDIA DLSS 4, generate images at unprecedented speed, unleash creativity with NVIDIA Studio and support the latest NVIDIA NIM microservices—optimized AI models for language, speech, vision, content generation and more—that let enthusiasts and developers build AI assistants, productivity plug-ins and content creation workflows with peak performance.
[Also announced today is a brand-new flagship Alienware 27 4K QD-OLED display which you can learn more about here]
ALIENWARE AREA-51 DESKTOP
Area-51 Desktop makes a bold entrance to retake the throne as Alienware’s flagship gaming PC. With this edition, we are returning to our roots with a machine that caters to the desires of PC gaming enthusiasts and longtime Alienware fans who have a deep appreciation for technology and a can-do attitude for manually customizing their build to their needs. It is an icon that honors the wishes of all gamers seeking unyielding performance and the ability to make serious upgrades for years to come.
We devoted years to carefully planning and developing this platform, guided each step of the way by learnings gathered from the gaming community. This feedback helped shape the direction of this platform, influencing all aspects from product design to technology implementation to airflow patterns.
As our full-size 80L tower, it stands tall as our marquee platform designed for gamers seeking elite performance and standard components in a scalable design.
Elite Performance: With available headroom for more than 600W of dedicated graphics power and up to 280W of dedicated processing power, Area-51 supports the highest performance components up to an NVIDIA GeForce RTX 5090 GPU and Intel® Core™ Ultra 9 285K CPU, allowing games to run and sustain at their limits.Standard Components: Industry standard components allow the most critical parts to be easily replaced and serviced, including the motherboard, power supply, CPU, GPU, RAM, storage, fans and more.Scalable Design: At 80L, this full-size tower is designed to comfortably support and exceed the size requirements of today’s largest components, prepare for future upgrades, and create the ideal thermal solution.
Positive Pressure Design
With every Alienware product launch, the chief charter for our engineers is to maximize gaming performance while maintaining low temperatures and noise. The thermal architecture and airflow decisions are a critical piece of that puzzle.
We looked at various airflow models to determine the most effective thermal design and then sculpted the overall desktop blueprint around this solution.
After countless tests, we implemented an all-new positive pressure airflow system with three different fan sizes that all point inward toward the chassis to pull in cool air from the environment. Gaskets inside the chassis create a seal to prevent leakage and build positive pressure that expels heated air out the back with a pressurized passive exhaust. That’s right – there are no exhaust fans. This approach reduces air recirculation to maximize overall flowrate.
Here’s how it works… Dual 140mm fans direct cool ambient air upward toward the GPU fans ensuring maximum graphics performance. Larger dual 180mm fans push air laterally toward the GPU, CPU and memory from the front of the chassis. Lastly, dual or triple 120mm fans are included for liquid cooling configurations to pull in additional air from the top. This creates a greater internal air pressure compared to the outside and forces heated air to expel through the rear of the chassis.
By combining these larger fan sizes and advanced liquid cooling configurations, the positive pressure design moves 25% more air through the chassis, helping Area-51 run up to 13% cooler and 45% quieter during graphics intensive tasks[i].
All these advancements translate to real performance improvements to the tune of 50% more processing power[ii], making Area-51 ready to meet the demands of today and anticipate the needs of the future.
Upgradeability, Maintenance and Materials
Upgradeability is an integral part of the Area-51 customer experience. QR codes found inside the chassis guide customers to instructional videos on how to complete updates, repairs and modifications of key components. This includes guides on how to change the RAM, GPU, SSD, power supply and conduct basic maintenance like cleaning filters and fans. The motherboard is also replaceable with the purchase of an optional AlienFX motherboard harness that is required when installing third-party aftermarket motherboards.
Gamers can stop dust in its tracks and keep the system performing at its best for longer with three removable, cleanable filters on the front, top and bottom air intakes. The filters ensure unrestricted airflow and minimize dust accumulating on internal components such as fans.
The spacious full-tower design allows easy access to the inside of the desktop with plenty of room for your hands to maneuver around. A knob on the back of the desktop unlocks the dual side doors so you can easily access the interior components. Once open, gamers will find a spacious interior behind the tempered glass panel along with neatly organized cable routing behind the solid side panel. A handle recess on the back of the machine and the front loop allows for easy lifting – though we recommend grabbing a friend to help.
Top-Shelf Performance Features
At the heart of the experience is the selection of high-performance components. Here’s our quick overview of additional components that complete the Area-51 Desktop experience:
Dual channel RAM configurations up to 64GB DDR5 XMP (2x 32GB) at 6400 MT/s.Up to 8TB of Storage via 4TB NVMe M.2 PCIe Gen4 SSD (boot) + 4TB NVMe M.2 PCIe Gen4 SSD (storage).Armed with either 360mm Liquid Cooling (LC) or 240mm LC, while enabling a DIY upgradeability path to 420mm LC.Powered by a 1500W Platinum Rated ATX12VO Power Supply (PSU) or an 850W Gold Rated ATX12VO PSU.Seven customizable AlienFX lighting zones with over 16.7 million colors and six different lighting effects, all managed in the Alienware Command Center (AWCC).Optional Alienware Elite Care customer support, offering 24/7 customer support, accidental damage coverage, onsite repairs and more. [scroll down to learn more]Built with recycled materials including 85% post-consumer recycled plastic and power supply units with 50% recycled steel and recycled copper[iii].
Pricing and Availability
Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: ~$4,499 (w/ NVIDIA GeForce RTX 5080 GPU)Entry Configuration Price: Coming Soon
Alienware Area-51 Desktop Press Kit
ALIENWARE AREA-51 LAPTOPS
The mobile cavalry has landed with the introduction of Area-51 laptops. These 18-inch and 16-inch laptops have an acute focus on power, performance and innovative engineering in a new otherworldly design language. Like its desktop counterpart, Area-51 laptops are an expression of maximum performance that cater to gamers seeking the preeminent gaming experience.
Armed to the nines with next-gen high-performance technology and enveloped in our brand-new industrial design, Area-51 symbolizes the next act for Alienware.
Elite Performance: Area-51 unleashes 280W of combined power across an NVIDIA GeForce RTX 50 Series Laptop GPU and an Intel® Core™ Ultra CPU – delivering exceptional performance.Robust Thermals: A new intricate thermal architecture enables Area-51 to move up to 35% more air through the system while being 15% quieter[iv].Sophisticated Design: Area-51 laptop design exudes a mysterious identity that invokes curiosity while elevating comfort and functionality.
New Design Language Inspired by Extraterrestrial Phenomena
The brand-new Area-51 laptops are designed to evoke a sense of mystery and transcendence that is distinctly alien. They represent the next step in our ever-evolving design journey and mark a new era for Alienware. Dubbed AW30, this new design language takes inspiration from extraterrestrial phenomena, including the Aurora Borealis, more commonly referred to as the Northern Lights.
This calls forward a more serene, ethereal and sophisticated experience that can adapt to your surroundings.
New Liquid Teal finish on the anodized aluminum gives the system a dark iridescent sheen that shifts colors when light is absorbed.Translucent thermal shelf located on the rear is illuminated by gradient, AlienFX lighting animations that imitate the unpredictable motions of the Aurora Borealis. In this spirit, lighting is now used on the surfaces as opposed to being a graphic element.New signature Aurora lighting effect serves as a boot up animation interacting with all AlienFX lighting zones and is accompanied by a new startup sound effect.Clear Gorilla Glass window on the underside of the laptop provides a view into the inner-workings of the machine, paying homage to a retro-futuristic design.[v]RGB fans cast an underglow through the clear window and up through the keyboard deck for added ambiance.[vi]Zero Hinge design delivers a cleaner, sleeker exterior that features fluid contours and clean lines.
Unmatched Performance
Area-51 supports the highest total power ceiling in a gaming laptop, pushing the limit by dedicating up to 175W of total graphics power (TGP) and up to a 105W thermal design profile (TDP) toward processors simultaneously. Powered by up to an NVIDIA GeForce RTX 5090 Laptop GPU and up to an Intel® Core™ Ultra 9 275HX CPU, this 280W in total package power (TPP) is the budget sum that you can use to drive your games, creation, hobbies and productivity apps.
Alienware engineers have upgraded our laptop design with a more advanced Cryo-tech™ thermal architecture to unlock newfound levels of performance, cooling and airflow. Managing airflow, fan speed, module design and thermal interface material are core parts of this approach. Compared to previous Alienware laptops, the new Area-51 laptops move up to 37% more air through the system while being 15% quieter[vii].
Today’s world empowers us to multitask at a level only previously imagined in fiction. This requires high-speed memory to store calculations for the processor. To achieve that, Area-51 offers XMP (Extreme Memory Profile) memory at speeds of up to 7200 MT/s scaling higher than ever on an Alienware laptop. So, yes, you can do more, faster.
As the bedrock for all the data from Windows to your games to your most precious archives, Area-51 are the first Alienware laptops to support Gen 5 Solid State Drives (SSDs). This is the latest in storage technology and it delivers the most amount of data throughput per watt. That means the hardware alone gets you performance and efficiency in everything you do. When combined with Microsoft DirectStorage technology, now the GPU can directly access SSDs which makes games run even faster than ever before. Now configurable with up 12TB of Storage.[viii]
Area-51 includes technology advancements chosen to make your everyday life synonymous with high performance even when you’re not gaming, competing, or creating. You can find a detailed view of all the premium features offered by Area-51 in our press kit.
Pricing and Availability
Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: ~$3,199 (w/ NVIDIA GeForce RTX 5080 GPU)Entry Configuration Price: ~$1,999
Alienware 16 and 18 Area-51 Laptop Press Kit
UPDATES TO THE ALIENWARE AURORA
Complimentary to Area-51 is our Alienware Aurora Desktop, a mid-sized tower for gamers keen on a compact yet high-performance gaming experience. The 2025 edition of Alienware Aurora ushers in a boost in gaming performance provided by the latest NVIDIA GeForce RTX 50 Series GPUs powered by NVIDIA Blackwell and Intel® Core™ Ultra 2 processors.
Pricing and Availability
Availability: First available later in Q1 with select configurations. Additional graphics options and configurations will arrive later including the entry configuration.Launch Configuration Price: Coming SoonEntry Configuration Price: Coming Soon
Alienware Aurora Desktop Press Kit
INTRODUCING ALIENWARE ELITE CARE
Elite Care is an all-new customer support program dedicated for Alienware customers to provide specialized gaming support.
Next Level Gaming Support: Our 24/7 gaming experts provide end-to-end assistance, from installation to optimizing settings for smooth gameplay.Support Essentials: Unlock 24/7 elite support, onsite repairs, international travel support, data back-up & parental control assistance, accidental damage service with no deductible, and for Alienware laptops, extended battery service included.[ix]SupportAssist: Built-in smart technology that predicts and resolves issues, removes viruses and malware and automatically boosts performance and network connectivity.
Alienware Elite Care Press Kit
[i] Based on internal analysis during September 2024 comparing the Alienware Area-51 desktop to the two previous Intel-based Alienware Aurora desktops. All configurations used NVIDIA GeForce RTX 4090 GPU and Intel® Core™ i9K-class processors with liquid cooling. Actual results may vary.
[ii] Based on internal analysis during September 2024 comparing the Alienware Area-51 desktop to the two previous Intel-based Alienware Aurora desktops. All configurations used NVIDIA GeForce RTX 4090 GPU and Intel® Core™ i9K-class processors with liquid cooling. Actual results may vary.
[iii] Percentage is based on plastic weight. Applicable to the front and inner frame, front bezel, rear left and right support trims. Based on internal analysis, November 2024.
[iv] Based on internal analysis on October 2024 comparing Alienware 16 Area-51 and Alienware x16 R2
[v] With NVIDIA GeForce RTX 5070 GPU configurations or better.
[vi] With NVIDIA GeForce RTX 5070 GPU configurations or better.
[vii] Based on internal analysis on October 2024 comparing Alienware 16 Area-51 and Alienware x16 R2
[viii] Available in participating countries.
[ix] Based on internal analysis, April 2024
View original content to download multimedia:https://www.prnewswire.com/news-releases/the-return-of-area-51-302343722.html
SOURCE Dell Technologies
Technology
ASUS ROG Unveils Latest Innovations Forged to Unlock Limitless Gaming Potential at CES 2025
Published
57 minutes agoon
January 7, 2025By
ROG redefines the future of gaming with its powerful lineup of gaming laptops, desktops, and external graphics.
LAS VEGAS, Jan. 6, 2025 /PRNewswire/ — ASUS Republic of Gamers (ROG) unveiled its groundbreaking 2025 gaming technology lineup today at the Unlock the ROG Lab: For Those Who Dare virtual event for CES 2025. Channeling the innovative spirit of ROG Lab, this year’s products—including cutting-edge laptops, desktops, and external GPUs—are engineered to redefine gaming performance and help every player realize their full potential.
Headlining the range is the 2025 ROG Strix SCAR 16/18 series, featuring next-generation Intel® Core™ Ultra 9 275HX processors and up to NVIDIA RTX™ 5090 laptop GPUs for unrivaled power in both gaming and creative workflows. The ROG Strix G16/G18 models complement this by offering AMD Ryzen™ 9 or Intel® Core™ Ultra 9 HX processors, making them ideal for AAA gaming and content creation.
ROG also introduced the versatile Zephyrus G14/G16, ultrathin laptops combining portability with uncompromising performance, as well as the 2025 Flow Z13—a 2-in-1 gaming tablet powered by up to AMD Ryzen AI MAX+ 395 and featuring a vibrant ROG Nebula Display. Completing the lineup is the ROG G700 desktop series, equipped with up to Intel® Core™ Ultra 9 285K or AMD Ryzen™ 7 9800X3D processors and up to NVIDIA RTX™ 5090 GPUs.
ROG’s previously revealed ROG Phone 9 series is also available for purchase starting January 7.
CES 2025 attendees can experience these innovations firsthand at The Venetian Expo, Meeting Room #3102, from January 6 to January 9, 2025.
ROG Strix SCAR 16/18: Unleashing Ultimate Power and Precision
The 2025 ROG Strix SCAR 16/18 is powered by the Intel® Core™ Ultra 9 275HX, paired with up to NVIDIA GeForce RTX™ 5090 laptop GPUs. Featuring a MUX Switch and NVIDIA Advanced Optimus, these laptops excel in AAA gaming, high-performance tasks, and multitasking. ROG’s Intelligent Cooling technology, with a custom vapor chamber, Tri-Fan design, and Conductonaut Extreme liquid metal, ensures low temperatures and noise levels, maintaining peak performance even in extended sessions.
The ROG Nebula HDR Display elevates visuals with its 2.5K mini-LED panel, 240Hz refresh rate, 16:10 aspect ratio, 2,000+ dimming zones, and 1200 nits peak brightness. 100% DCI-P3 color coverage and ACR technology enhance contrast and reduce reflections for immersive gameplay.
With up to 64GB DDR5-5600 RAM, a 2TB PCIe Gen4 SSD, and a futureproof upgrade design, the SCAR Series offers exceptional speed, storage, and flexibility. Customizable AniMe Vision and Aura RGB lighting add a personal aesthetic, making this laptop a powerhouse tailored for modern gamers.
ROG Strix G16/G18: Empowering Every Gamer
The ROG Strix G16/G18 redefine gaming and content creation with unmatched performance and cutting-edge design. Powered by AMD Ryzen™ 9 HX or Intel® Core™ Ultra 9 HX processors and paired with NVIDIA RTX™ 50 Series Laptop GPUs, these laptops deliver lightning-fast AAA gaming performance and seamless multitasking for resource-intensive applications. With up to 32GB of DDR5 5600MHz RAM, users can tackle demanding tasks with ease.
Advanced Tri-Fan Technology, a full-width heatsink, and full-surround vents ensure superior thermal management, keeping temperatures low during intense gaming sessions. Whether it’s marathon battles or creative workflows, the ROG Strix G16/G18 maintain peak performance without compromise.
The ROG Nebula Display features a stunning 2.5K resolution, ultra-responsive 240Hz refresh rate, and 3ms response time for smooth, vibrant gameplay. 100% DCI-P3 color coverage and Ambient Contrast Ratio (ACR) technology enhance every detail while reducing reflections for an immersive experience. A built-in 1080p FHD camera and dual Dolby Atmos-enabled speakers make streaming and recording effortless, with crisp visuals and high-quality audio for sharing your victories.
Dual PCIe Gen 4.0 SSD slots offer expansive storage, with Intel models supporting PCIe Gen 5 on both slots and AMD models on one. This future-ready design ensures easy upgrades to stay ahead of evolving gaming demands.
The AMD-powered Strix G614/814models feature ROG pixel-pattern aesthetics, a robust armor cap, and a sleek hinge design for durability and style. Meanwhile, the Intel-equipped G615/815 models showcase full-surround Aura RGB lighting, delivering a bold, customizable look that complements any gaming setup.
Customizable hotkeys provide quick access to essential commands, empowering gamers to stay in control during critical moments. Whether you’re leading your squad to glory or diving into creative projects, the ROG Strix G16/G18 are built to help you rise to the top.
Zephyrus G14/G16: Ultra-Portable Gaming at its Best
The ROG Zephyrus G14/G16 deliver portability and performance in a lightweight CNC-milled aluminum chassis. The G16 is powered by up to Intel® Core™ Ultra 9 285H and NVIDIA GeForce RTX™ 5090 laptop GPUs, while the G14 features up to AMD Ryzen AI 9 HX 370 and NVIDIA GeForce RTX™ 5080 laptop GPUs, ensuring seamless gaming and multitasking.
The G14’s ROG Nebula OLED Display offers 3K resolution, 120Hz refresh rate, and 0.2ms response time, while the G16’s 2.5K OLED Display boasts a 240Hz refresh rate with similar responsiveness. Both feature 100% DCI-P3 color coverage and NVIDIA G-SYNC® for smooth, tear-free visuals.
Advanced cooling with 2nd Gen Arc Flow Fans and vapor chamber or heat pipe systems keeps performance optimized during intense gaming. Weighing 3.46lbs (G14) and 4.30lbs (G16) with maximum thicknesses of 0.62″ and 0.58″, these ultrathin laptops offer exceptional portability. Stylish Platinum White and Eclipse Gray options with Slash Lighting add bold aesthetics.
The G14 integrates AI-powered tools like Microsoft Copilot for productivity and NVIDIA DLSS for optimized gaming. Both models include robust I/O options, such as DisplayPort 2.1 and USB-C with 100W power delivery, making the Zephyrus G14/G16 versatile and powerful companions for gamers and creators.
ROG Flow Z13: The Game-Changer in 2-in-1 Gaming
The 2025 ROG Flow Z13 is a versatile 2-in-1 gaming tablet that delivers portability and top-tier performance. Powered by AMD’s Ryzen AI Max+ 395, a cutting-edge chiplet-based design, it offers exceptional performance and power efficiency, perfect for its compact 13-inch form factor. With up to 128GB of unified memory, the Z13 ensures high-speed access for both CPU and GPU needs, boosting performance and responsiveness.
The Z13 features a 2.5K ROG Nebula 180Hz touchscreen with Pantone validation and 100% DCI-P3 color coverage, delivering stunningly accurate visuals. Built from durable CNC aluminum, it weighs slightly more than a standard tablet and includes a 170° kickstand for versatile use. A 70 Wh battery provides up to 10 hours of gaming or productivity on the go.
A revamped stainless steel vapor chamber and 2nd Gen Arc Flow Fans™ ensure quiet, efficient cooling even under heavy loads. The new ROG Command Center offers quick access to system functions, while an enhanced touchpad and keycaps make the Flow Z13 equally suited for work and play.
2025 ROG XG Mobile: More Than Graphics, Less to Carry
The 2025 ROG XG Mobile redefines portable gaming accessories with NVIDIA GeForce RTX™ 5090 laptop GPUs and cutting-edge Thunderbolt™ 5 connectivity. This compact external GPU delivers peak performance in a striking new design, making it the perfect companion for gamers on the go.
A redesigned vapor chamber reduces weight by 30% with a new copper build while maintaining top thermal performance through 50% thicker capillary structures. Combined with an inverted fan outlet, the XG Mobile manages heat efficiently while keeping noise levels low. Advanced active bridge rectifier MOSFETs make it ROG’s smallest and lightest external GPU yet, enhancing portability without compromising power.
Connectivity options include HDMI 2.1, DisplayPort 2.1, dual USB 3.2 Gen2 Type-A ports, and an SD card reader, all accessible via a single Thunderbolt 5 connection. Customizable operating modes and full Aura Sync support let users personalize RGB lighting through its semi-transparent case. With the 2025 ROG XG Mobile, gamers can enjoy flagship performance and portability, transforming portable gaming solutions.
ROG Phone 9 Series
The ROG Phone 9 series, including the ROG Phone 9 and ROG Phone 9 Pro, combines sleek, high-end design with the innovative AniMe Vision mini-LED auxiliary display. Powered by the Qualcomm® Snapdragon® 8 Elite Mobile Platform, these gaming phones deliver unparalleled performance, supported by ROG’s AI-driven gaming features and the advanced GameCool 9 cooling system.
The 3-nanometer Snapdragon 8 Elite Mobile Platform ensures ultrasmooth, lag-free gameplay, with Qualcomm Seamless enabling effortless syncing to Snapdragon X Elite-powered PCs. Enhanced components like the Oryon™ CPU, Adreno™ GPU, and AI-focused Hexagon NPU push performance to new heights, handling even the most demanding titles with ease.
Designed with a unique SoC-centered structure, the ROG Phone 9 series stays cool under pressure, especially when paired with the AeroActive Cooler X Pro clip-on cooler for enhanced heat dissipation. For a console-like experience, the ROG Tessen mobile controller transforms the phone into a professional-grade gaming device, offering exceptional comfort for extended sessions.
ROG G700 Series Desktops: Built for Performance and Flexibility
The 2025 ROG Strix G700 series desktops are built for gaming excellence, featuring AMD Ryzen 7 9800X3D or Intel® Core™ Ultra 9 285K processors and NVIDIA RTX™ 50 Series Desktop GPUs. With up to 64 GB of DDR5 RAM at 6000MHz and high-speed PCIe Gen 5 storage, the G700 ensures exceptional performance and responsiveness.
Designed for durability, the G700 offers both air- and water-cooling configurations, with a quad-fan system optimizing airflow. Tool-less access to the side and front panels simplifies upgrades, while standard-sized components extend the chassis’s lifespan and ease maintenance.
The sleek design features a seamless glass front panel with minimal gaps, accented by ROG’s signature “slash” design and customizable RGB lighting. Aura Sync support allows for a unified aesthetic with other ROG peripherals, while dust filters on the top and bottom panels maintain cleanliness for consistent performance.
With premium ROG-engineered components, the G700 series delivers top-tier gaming performance and flexibility in a sophisticated, durable design.
AVAILABILITY AND PRICING
Gaming laptops are scheduled for release in Q1 2025, starting in February.
ROG Desktops will soon be available for Configure to Order on the ASUS Store, offering gamers the flexibility to customize their ideal setup. Additionally, multiple pre-built configurations will be available for purchase through major retailers Q1 2025. For more details, please contact your ASUS representative.
The ROG Phone 9 and ROG Phone 9 Pro are now available for purchase through Amazon and ASUS Online Store.
For specific release dates and availability, please reach out to your ASUS representative.
SPECIFICATIONS
2025 ROG Strix SCAR 16/18
Config Model Name
G635L | G835L
Marketing Name
2025 ROG Strix Scar 16/18
Operating System
Windows 11 Pro
Color
Off Black
Weight
18″: 7.67 lbs
16″: 6.28 lbs
Dimensions
18″: 15.71″ x 11.73″ x 0.93″ ~ 1.26″
16″: 13.94″ x 10.55″ x 0.90″ ~ 1.21″
Display
16″ | 18″, ROG Nebula HDR, Mini LED, 240Hz, 2560×1600, 500 nits (SDR), 1200 nits (HDR), 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR, 1200:1 contrast ratio
Processor
Intel Core Ultra 9 275HX
Graphics
Up to NVIDIA RTX 5090, 175W Max TGP, 24GB VRAM
Memory
Up to 64 GB DDR5 5600 Included (2 x SODIMM slots)
Storage
Up to 2TB PCIe 4.0 SSD included (2 x SSD slots, support PCIe 5.0)
Webcam
1080p FHD IR Webcam
Wi-Fi
Wi-Fi 7 + Bluetooth 5.4
IO Ports
1 x 2.5G Lan Jack
2 x Thunderbolt 5 (PD, DP, G-Sync support)
3 x USB 3.2 Gen 2 Type-A
1 x HDMI 2.1 FRL
1 x 3.5 mm Audio Combo Jack
Battery
90 Whr
AC Adapter
Rectangle Conn, 380W AC Adapter, Output: 20V DC, 19A, 380W, Input: 100-240V AC, 50/60Hz universal
2025 ROG Strix G16/G18 (Intel)
Config Model Name
G615L | G815L
Marketing Name
2025 ROG Strix G 16/18 (Intel)
Operating System
Up to Windows 11 Pro
Color
Off Black
Weight
18″: 7.54 lbs
16″: 6.02 lbs
Dimensions
18″: 15.71″ x 11.73″ x 0.93″ ~ 1.26″
16″: 13.94″ x 10.55″ x 0.90″ ~ 1.21″
Display
16″ | 18″, Up to ROG Nebula, IPS, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR
Processor
Intel Core Ultra 9 275HX
Graphics
Up to NVIDIA RTX 5080, 175W Max TGP, 16GB VRAM
Memory
Up to 64 GB DDR5 5600 Included (2 x SODIMM slots)
Storage
Up to 2TB PCIe 4.0 SSD included (2 x SSD slots, support PCIe 5.0)
Webcam
1080p FHD IR Webcam
Wi-Fi
Wi-Fi 7 + Bluetooth 5.4
IO Ports
Up to 1 x 2.5G Lan Jack*
Up to 2 x Thunderbolt 5 (PD, DP, G-Sync support)**
3 x USB 3.2 Gen 2 Type-A
1 x HDMI 2.1 FRL
1 x 3.5 mm Audio Combo Jack
Battery
90 Whr
AC Adapter
Rectangle Conn, Up to 380W^ AC Adapter, Output: 20V DC, 19A, 380W, Input: 100-240V AC, 50/60Hz universal
Notes
*2.5G or 1G Lan Jack depending on the configuration
** 2 x Thunderbolt 5 or 1x Thunderbolt 4 + 1x USB 3.2 Gen 2 Type-C depending on the configuration
^ 380W or lower depending on the GPU
2025 ROG Strix G16/G18 (AMD)
Config Model Name
G614F | G814F
Marketing Name
2025 ROG Strix G 16/18 (AMD)
Operating System
Windows 11 Home
Color
Eclipse Gray
Weight
18″: 6.61 lbs
16″: 5.51 lbs
Dimensions
18″: 15.71″ x 11.57″ x 0.91″ ~ 1.21″
16″: 13.94″ x 10.39″ x 0.89″ ~ 1.20″
Display
16″ | 18″, Up to ROG Nebula, IPS, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR
Processor
Up to AMD Ryzen 9 9955HX3D
Graphics
Up to NVIDIA RTX 5070Ti, 140W Max TGP, 12GB VRAM
Memory
Up to 32 GB DDR5 5600 Included (2 x SODIMM slots)
Storage
Up to 1TB PCIe 4.0 SSD included (2 x SSD slots, support for PCIe 5.0 on one slot)
Webcam
1080p FHD IR Webcam
Wi-Fi
Wi-Fi 6E + BT 5.3
IO Ports
1 x 1G Lan Jack
1 x USB 4.0 (PD, DP, G-Sync support)
1 x USB4 (DP, G-Sync support)
1 x HDMI 2.1 FRL
1 x 3.5 Audio Combo Jack
Battery
90 Whr
AC Adapter
ø6.0, 280W AC Adapter, Output: 20V DC, 14A, 280W, Input: 100~240C AC 50/60Hz universal
2025 Zephyrus G16
Config Model Name
GU605C
Marketing Name
2025 Zephyrus G16
Operating System
Up to Windows 11 Pro
Color
Platinum White | Eclipse Gray
Weight
4.3 lbs
Dimensions
13.94″ x 9.69″ x 0.59″ ~ 0.69″
Display
16″, Up to ROG Nebula, OLED, 240Hz, 2560×1600, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR
Processor
Intel Core Ultra 9 285H
Graphics
Up to NVIDIA RTX 5090, 175W Max TGP, 24GB VRAM
Memory
Up to 64 GB LPDDR5X 7467 (on board)
Storage
Up to 2TB PCIe 4.0 SSD included (2 x SSD PCIE 4.0)
Webcam
1080p FHD IR Webcam
Wi-Fi
Wi-Fi 7 + Bluetooth 5.4
IO Ports
1 x Thunderbolt 4 (PD, DP support)
1 x USB 3.2 Gen Type-C (PD, DP, G-Sync support)
2 x USB 3.2 Gen 2 Type-A
1 x HDMI 2.1 FRL
1 x 3.5 Audio Combo Jack
Battery
90 Whr
AC Adapter
Rectangle Conn, 240W AC Adapter, Output: 20V DC, 12A, 240W, Input: 100~240C AC 50/60Hz universal
2025 Zephyrus G14
Config Model Name
GA403W
Marketing Name
2025 Zephyrus G14
Operating System
Up to Windows 11 Pro
Color
Platinum White | Eclipse Gray
Weight
3.46 lbs
Dimensions
12.24″ x 8.66″ x 0.63″ ~ 0.72″
Display
14″, Up to ROG Nebula, OLED, 240Hz, 2880 x 1800, 500 nits, 100% DCI-P3, Pantone Validated, G-Sync, Dolby Vision HDR
Processor
AMD Ryzen AI 9 HX 370
Graphics
Up to NVIDIA RTX 5080, 175W Max TGP, 16GB VRAM
Memory
Up to 32 GB LPDDR5X 7500 (on board)
Storage
Up to 2TB PCIe 4.0 SSD included (1 x SSD PCIE 4.0)
Webcam
1080p FHD IR Webcam
Wi-Fi
Wi-Fi 7 + Bluetooth 5.4
IO Ports
1 x USB 4.0 (PD, DP support)
1 x USB 3.2 Gen Type-C (PD, DP, G-Sync support)
2 x USB 3.2 Gen 2 Type-A
1 x HDMI 2.1 FRL
1 x 3.5 Audio Combo Jack
Battery
90 Whr
AC Adapter
Rectangle Conn, 240W AC Adapter, Output: 20V DC, 12A, 240W, Input: 100~240C AC 50/60Hz universal
2025 Flow Z13
Config Model Name
GZ302EA-XS96
GZ302EA-DS96
Marketing Name
Flow Z13 (2025)
Flow Z13 (2025)
Operating System
Windows 11 Pro
Windows 11 Home
Color
Off Black
Off Black
Weight
2.64 lbs
2.64 lbs
Dimensions
11.81 x 8.03 x 0.51 inches
11.81 x 8.03 x 0.51 inches
Display
ROG Nebula Display, 13.4″, IPS, 180Hz, 3ms response times, 2560×1600, 100% DCI-P3, Pantone Validated, Touch and Pen support, 1500:1 contrast ratio, Corning Gorilla Glass 5
ROG Nebula Display, 13.4″, IPS, 180Hz, 3ms response times, 2560×1600, 100% DCI-P3, Pantone Validated, Touch and Pen support, 1500:1 contrast ratio Corning Gorilla Glass 5
Processor
AMD Ryzen AI Max+ 395
AMD Ryzen AI Max 390
Graphics
RDNA 3.5
RDNA 3.5
Memory
32GB LPDDR5X
32GB LPDDR5X
Storage
1TB PCIe 4.0 SSD
1TB PCIe 4.0 SSD
Webcam
Front Camera: 3DNR + 5M IR Camera
Rear Camera: 13M Camera
Front Camera: 3DNR + 5M IR Camera
Rear Camera: 13M Camera
Wi-Fi
Wi-Fi 7
Wi-Fi 7
IO Ports
2 x USB4 (PD, DP support)
1 x USB-A 3.2 Gen 2
1 x HDMI 2.1
1 x microSD card reader (UHS-II)
1 x Audio Combo Jack
2 x USB4 (PD, DP support)
1 x USB-A 3.2 Gen 2
1 x HDMI 2.1
1 x microSD card reader (UHS-II)
1 x Audio Combo Jack
Battery
70Whr
70Whr
AC Adapter
200W
200W
NOTES TO EDITORS
ASUS USA Pressroom: https://www.asus.com/us/news/
ASUS USA Facebook: https://www.facebook.com/asus.n.america/
ASUS USA X (Twitter): https://twitter.com/ASUSUSA
About ROG
Republic of Gamers (ROG) is an ASUS sub-brand dedicated to creating the world’s best gaming hardware and software. Formed in 2006, ROG offers a complete line of innovative products known for performance and quality, including motherboards, graphics cards, system components, laptops, desktops, monitors, smartphones, audio equipment, routers, peripherals and accessories. ROG participates in and sponsors major international gaming events. ROG gear has been used to set hundreds of overclocking records and it continues to be the preferred choice of gamers and enthusiasts around the world. To become one of those who dare, learn more about ROG at http://rog.asus.com.
View original content to download multimedia:https://www.prnewswire.com/news-releases/asus-rog-unveils-latest-innovations-forged-to-unlock-limitless-gaming-potential-at-ces-2025-302343602.html
SOURCE ASUS Computer International
Technology
BRISKPE Launches Unified Platform for Cross-Border Payments
Published
57 minutes agoon
January 7, 2025By
Indian MSMEs can now access A2A transfers, card, and wallet-based collections — all under one platform
MUMBAI, India, Jan. 7, 2025 /PRNewswire/ — BRISKPE, a PayU-backed cross-border payment platform, has introduced a game-changing solution designed specifically to meet the needs of micro, small, and medium enterprises (MSMEs). This unified platform integrates account-to-account (A2A) transfers, card collections powered by PayU and PayPal, providing exporters, service providers, marketplace sellers and freelancers with unparalleled convenience and efficiency in managing international transactions.
By combining A2A transfers with card- and wallet-based collections, BRISKPE offers MSMEs unparalleled flexibility to cater to diverse client preferences, broaden market reach, and accelerate growth. With this integration, businesses can tap into a global network of users and unlock new opportunities.
Sanjay Tripathy, Co-Founder and CEO of BRISKPE, encapsulates the company’s mission. “Our goal is to empower MSMEs by breaking down the financial and operational barriers that have held them back for too long. By simplifying cross-border payments and offering a variety of payment options, including A2A, card-based and wallet-based collections, we’re not just helping businesses save costs—we’re enabling them to address diverse client needs and focus on growth, innovation, and unlocking their full potential. We believe that with the right tools, Indian MSMEs can lead the charge in global trade, benefiting diverse communities and driving economic growth for all,” he says.
Seamless Payment Solutions
MSMEs play a pivotal role in propelling India toward its ambitious $2 trillion export target by 2030. However, they often face significant barriers in international trade, with payment challenges being a key obstacle. High forex fees eat into already thin margins, slow payment timelines disrupt cash flow, and regulatory hurdles add layers of complexity to an already demanding process. BRISKPE’s platform is designed to eliminate these pain points, offering a streamlined solution that ensures businesses can focus on growth and innovation, not red tape.
At the heart of the platform is its ability to cut costs without cutting corners. Unlike traditional payment methods, which often involve expensive SWIFT transfers and hidden charges, BRISKPE offers a flat 1% fee on transactions (inclusive of GST) for their A2A payments. Funds are credited within one day (for A2A), enabling businesses to maintain healthy cash flow and seize opportunities without delay. The platform supports local collections in six major currencies—USD, GBP, EUR, CAD, AUD, and SGD—eliminating the need for multiple bank accounts or intermediaries. It also supports SWIFT transfers in over 30 currencies and real-time payment tracking. Instant KYC approvals ensure a seamless onboarding process, while the all-in-one dashboard streamlines payment management. This isn’t just about savings—it’s about empowering businesses to reinvest in their growth and make the most of their hard-earned revenue. When every rupee counts, having a cost-efficient solution can be the difference between stagnation and expansion.
For their card and wallet transactions, BRISKPE ensures secure payments through robust gateways like PayU and PayPal, that employ advanced fraud detection technologies. The platform simplifies payment integration, saving time and reducing technical challenges.
Empowering Exporters
This bold vision is already translating into tangible benefits for businesses across industries. Whether it’s a textile exporter looking to expand into new markets, a tech startup managing international clients, or a small trader breaking into global e-commerce, BRISKPE is providing the foundation for growth. By addressing the challenges that have long plagued cross-border transactions, the platform wants to move beyond just being a payments solution—it wants to be a catalyst for economic progress. “As global markets become more competitive, Indian MSMEs need every advantage they can get. With BRISKPE, the world is just a payment away,” adds Tripathy.
About BRISKPE
BRISKPE is a pioneering cross-border payments platform, primarily designed to meet the unique requirements of Micro, Small, and Medium Enterprises (MSMEs). Established in 2023, its cutting-edge technology simplifies global payments, making them cost-efficient, faster, and hassle-free, while ensuring seamless access, robust tracking, and stringent compliance. BRISKPE is committed to providing MSMEs with a comprehensive solution that empowers these businesses to reduce costs, streamline global operations, and boost their global competitiveness.
Learn more at www.briskpe.com
Logo: https://mma.prnewswire.com/media/2260059/4368299/Briskpe_Logo.jpg
View original content:https://www.prnewswire.com/in/news-releases/briskpe-launches-unified-platform-for-cross-border-payments-302341770.html
The Return of Area-51
ASUS ROG Unveils Latest Innovations Forged to Unlock Limitless Gaming Potential at CES 2025
BRISKPE Launches Unified Platform for Cross-Border Payments
Whiteboard Series with NEAR | Ep: 45 Joel Thorstensson from ceramic.network
Peloton Unveils Holiday 2022 Creative Campaign Highlighting How Motivation Transcends Beyond the Workout
These ’90s fashion trends are making a comeback in 2017
Why You Should Build on #NEAR – Co-founder Illia Polosukhin at CV Labs
Whiteboard Series with NEAR | Ep: 45 Joel Thorstensson from ceramic.network
NEAR End of Year Town Hall 2021: The Open Web World, MetaBUILD 2 Hackathon and 2021 recap
Trending
-
Technology4 days ago
A. O. Smith to Hold Fourth Quarter Conference Call on January 30, 2025
-
Technology4 days ago
CES 2025: Moore CEO Gretchen Littlefield to Lead Panel Discussion on Using AI and Tech to Solve Humanity’s Biggest Problems
-
Technology4 days ago
Unified Endpoint Management (UEM) Market , 35% of Growth to Originate from North America, Technavio
-
Technology4 days ago
Canela Media Appoints Philippe Guelton as Global President
-
Technology4 days ago
Artronic Design Unveils Komutr, World’s First MagSafe Earbuds at CES 2025
-
Technology4 days ago
SandboxAQ Publishes Scientific and Technical Milestones for Cybersecurity
-
Coin Market4 days ago
BitFuFu shares rise 13% after inking 80,000 miner agreement with Bitmain
-
Coin Market4 days ago
US Republican lawmakers call on Treasury to explain recent cyber breach