Technology

Benuta Selects Constructor’s AI Shopping Assistant and Product Discovery Platform to Personalise Online Shopping Experiences

Published

1 month ago

December 9, 2024

With Constructor’s AI, Europe’s largest online rug retailer can give shoppers ‘the red carpet treatment’ — providing individualised results and recommendations that boost satisfaction and sales

SAN FRANCISCO and BONN, Germany, Dec. 9, 2024 /PRNewswire/ — Benuta, Europe’s largest online store for rugs, has recently deployed Constructor‘s ecommerce search and product discovery platform to personalise and enhance online shopping experiences. In addition, Benuta will use Constructor’s AI Shopping Assistant, a groundbreaking conversational product discovery tool, to help shoppers better find the rugs and home accessories they’ll love.

Offering an extensive and affordable selection of rugs — from trendy, vintage styles; to modern Scandi designs; to washable carpets for children’s rooms — and home decor to complement them, Benuta seeks to help shoppers “create a home that has as much personality as you do.”

With more than 20,000 items for all spaces and aesthetics, there’s something for everyone, but it’s critical for Benuta to make it easy for shoppers to find the right things for them. With its previous product discovery platform, a search for “living room rugs,” for example, would reveal living room rugs… but not ones that were meaningful to the individual shopper.

“Our customers are all unique, and their interior spaces reflect their styles and lives,” said Andreas Fischer, Head of Ecommerce Technologies, Benuta. “With Constructor’s personalisation features, we can help shoppers quickly and enjoyably discover their dream rugs. We’re excited to leverage advanced search options that guide our customers intuitively to the products that best suit their preferences — making their shopping experience both seamless and inspiring.”

Giving shoppers the ‘red carpet treatment’

Constructor’s search and product discovery solutions focus not just on relevance (“Is this a living room rug?”) but also attractiveness (“Will this rug be attractive to the shopper searching for it?”) — so Benuta can create experiences tailored to each shopper on their site.

The company is using Constructor across its many European domains — in Germany, Austria, the Czech Republic, Denmark, Finland, France, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland and the UK — and personalising for shoppers in their local languages.

Benuta currently uses Constructor to personalise search and autosuggest results and browse experiences across its online properties. By automating time-consuming manual tasks, such as detecting synonyms and adjusting for typos in online search, Constructor saves Benuta’s merchandisers time, so they can focus on more strategic and creative activities.

In addition, Constructor’s Merchant Controls and Intelligence give Benuta actionable insights into how the decisions their merchandisers make (e.g., slotting a rug at the top of results or boosting up higher-margin home accessories) affect the site’s metrics as a whole.

Next up: AI Shopping Assistant and more

In the next phases of its implementation, Benuta will roll out personalised product recommendations and landing pages that cater to each shopper’s tastes, as well as AI Shopping Assistant (ASA).

With ASA, Benuta can make ecommerce search more flexible and valuable to shoppers — with the ability to support longform, conversational queries like:

“Can you suggest a trendy rug with blue and gold hues for our living room?””Help me find a durable, absorbent and bright carpet for my child’s bathroom.””What should I consider when buying an outdoor rug?” and so on.

Results make sense contextually, are in stock, and align with the shopper’s history and preferences (for colours, materials, brands, price points, etc.).

“As they look to increase customer satisfaction, forward-looking retailers like Benuta are increasingly personalising shoppers’ interactions. We’re incredibly excited to be working with the Benuta team on this,” said Bernd Maehrlein, Constructor’s VP for EMEA. “Whenever shoppers engage with Constructor-powered results, that information gets fed back to our platform to optimise future experiences. With Benuta using Constructor across many areas — search, browse, recommendations, landing pages, AI Shopping Assistant, etc. — shoppers will benefit from tailored, cohesive and helpful experiences at every stage of their journey.”

About Constructor
Constructor is the only search and product discovery platform tailor-made for enterprise ecommerce where conversions matter. Constructor’s AI-first solutions make it easier for shoppers to discover products they want to buy and for ecommerce teams to deliver personalised experiences in real time that drive impressive results. Optimising specifically for ecommerce metrics like revenue, conversion rate and profit, Constructor generates consistent $10M+ lifts for some of the biggest brands in ecommerce, such as Sephora, Petco, The Very Group, home24, Grove Collaborative and Fisheries Supply. Constructor is a U.S.-based company that was founded in 2015 by Eli Finkelshteyn and Dan McCormick. For more, visit: constructor.com

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Technology

LB Technology Partners with Motorq to Integrate OEM Data Services

Published

33 minutes ago

January 13, 2025

MEMPHIS, Tenn., Jan. 13, 2025 /PRNewswire/ — LB Technology, a leader in fleet management and telematics solutions, is pleased to announce a strategic partnership with Motorq, a leading connected vehicle data platform, to integrate OEM data services into LB Technology’s suite of fleet solutions. This collaboration enhances LB Technology’s ability to provide real-time insights, streamline operations, and offer data-driven decision-making capabilities to its clients using factory-installed OEM telematics hardware from some of the world’s leading automakers, including General Motors, Ford, Toyota, Stellantis, Volkswagen, Volvo, BMW and more.

Integrating Motorq’s cutting-edge OEM data services will enable LB Technology to deliver richer, more accurate vehicle data, including diagnostics, driver behavior analytics, and predictive maintenance insights across many different vehicle manufacturers to deliver actionable insights on one single platform without needing external devices.

“Integrating Motorq’s OEM data services into our platform represents a significant step forward in our mission to deliver smarter, more efficient solutions on one single platform for fleet operators,” said Matt Courts, CTO of LB Technology. “This partnership empowers our customers with the tools and data they need to operate more safely, cost-effectively, and sustainably. We are excited about the possibilities this collaboration brings.”

“We’re thrilled to partner with LB Technology, a company that shares our vision of harnessing data to drive smarter fleet management,” said Matt Naiman, Senior Vice President of Sales at Motorq. “Our OEM data services bring unparalleled accuracy and depth, providing LB Technology’s customers with the insights they need to optimize their operations and achieve their goals.”

The partnership between LB Technology and Motorq is poised to set a new standard in fleet management. It will enable businesses to unlock the full potential of mixed fleet-connected vehicle data while enhancing safety, efficiency, and productivity.

For more information about this partnership and its benefits, please visit www.fleettrack.com.

About LB Technology
LB Technology is a leading provider of fleet management solutions, delivering cutting-edge telematics technology and data-driven insights to businesses worldwide. By leveraging innovative tools and expertise, LB Technology empowers fleet operators to improve safety, efficiency, and sustainability.

About Motorq
Motorq is a leading connected vehicle data platform that helps businesses unlock the power of OEM data to optimize fleet performance and operations. With a focus on accuracy, security, and actionable insights, Motorq is revolutionizing how organizations manage their fleets.

View original content:https://www.prnewswire.com/news-releases/lb-technology-partners-with-motorq-to-integrate-oem-data-services-302349476.html

SOURCE LB Technology, Inc.

Technology

InventHelp Inventor Develops New Set of Audio Accessories (BDH-351)

Published

33 minutes ago

January 13, 2025

PITTSBURGH, Jan. 13, 2025 /PRNewswire/ — “I wanted to create a way to use either earphones or open-air speakers with one accessory,” said an inventor, from Deridder, La., “so I invented the RACHAL – JOHNSON INVENTION. My design increases options when listening to music or other digital content.”

The patent-pending invention provides a new set of accessories for digital music/media consumers. In doing so, it allows for wireless earphone and speaker use. As a result, it increases convenience. It also offers uninterrupted listening, even when charging the earphones. The invention features a versatile design that is easy to use so it is ideal for the general population. Additionally, a prototype is available.

The original design was submitted to the National sales office of InventHelp. It is currently available for licensing or sale to manufacturers or marketers. For more information, write Dept. 23-BDH-351, InventHelp, 100 Beecham Drive, Suite 110, Pittsburgh, PA 15205-9801, or call (412) 288-1300 ext. 1368. Learn more about InventHelp’s Invention Submission Services at http://www.InventHelp.com.

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SOURCE InventHelp

Technology

Proper Good, Inc. Successfully Secures New Funding to Fuel Growth

Published

33 minutes ago

January 13, 2025

AUSTIN, Texas, Jan. 13, 2025 /PRNewswire/ — Proper Good, Inc., a leader in ready-to-eat meal solutions, announced today that it successfully secured additional funding in the fourth quarter of 2024 to support the expansion of its 19 affordable meal options, which include oats, soups, and pastas. This milestone underscores the company’s ongoing growth and dedication to providing accessible, ready-made meal choices to a broader audience.

Available in thousands of Walmart locations for under $5 each, Proper Good meals are designed to make healthy and convenient eating accessible to all. The funding round was primarily backed by internal investors and board members, with a strategic focus on driving retail growth and introducing Proper Good to new households in 2025.

“We’re absolutely thrilled to have the incredible backing of our investors as we deepen our retail partnerships,” said Christopher Jane, Co-Founder & CEO of Proper Good. “This support empowers us to bring an even wider variety of delicious, easy meals to Walmart shelves in 2025—making mealtime a breeze for everyone!”

These funds will be strategically deployed to accelerate product development, expand operations, and enhance customer offerings, ensuring Proper Good continues to innovate and lead in the ready-to-eat food space

With a proven track record, innovative solutions, and visionary leadership, Proper Good has garnered significant interest from the investment community. The company remains dedicated to making wholesome, affordable, and convenient meals a staple for households across the nation.

For more information about Proper Good, Inc or to inquire about this offering, please contact:

Media Contact
Jenelle Hamilton PR
Jenelle Hamilton
388645@email4pr.com
+1 646.421.9139

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SOURCE Proper Good Inc.