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Seedtag ANZ (formerly JustEggs) Strengthens APAC Presence with Two Senior Leadership Hires

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Based in Sydney, the new Commercial and Trading Directors of ANZ will focus on growing the Seedtag business and optimising privacy-first advertising solutions in Australia and New Zealand

SYDNEY, Nov. 25, 2024 /PRNewswire/ — Seedtag, the global contextual advertising company, entered the ANZ market earlier this year with the acquisition of JustEggs. Today, the company announced two new senior leadership hires, based in the Sydney office, to strengthen its presence in the region. In his new position as Commercial Director ANZ, Mark Brownie will focus on launching and growing the Seedtag business in Australia and New Zealand, while Daniel Macinante, Trading Director ANZ, will lead and develop trading strategies across ANZ, focusing on optimising contextual advertising solutions. Both Mark and Daniel will directly report to Nik Kontoulas, Seedtag’s Managing Director ANZ, and former CEO and Founder of JustEggs.

AI-powered advertising across the globe

Headquartered in New York City and Madrid, Seedtag has a global team of over 600 people with offices in EMEA, LATAM, North America, and APAC. In July 2024, Seedtag entered the ANZ market with the acquisition of JustEggs, an Australian-owned creative intelligence business. Strengthening its presence in the APAC market, Australia and New Zealand now benefit from Seedtag’s privacy-first advertising solutions that reach consumers based on their real-time interests at scale.

At the core of Seedtag’s success is Liz, its proprietary contextual AI technology, optimised for advertising across screens. Powered by machine learning and computer vision, Liz analyses contextual signals to gain a nuanced, human-like understanding of content. At an unmatched speed, it aligns ads with people’s current interests, processing millions of articles in a day. With over 10 years of development, Liz is a sophisticated platform that offers clients and agencies an innovative, privacy-compliant approach to audience targeting that remains unaffected by evolving technology and regulatory changes. In 2024, Liz was honoured by Digiday as the “Best Contextual Targeting Offering” in the Digiday Media Awards.

Expertise as the foundation for growth

As Commercial Director ANZ, Mark Brownie brings 20 years of media experience and long-standing industry relationships. He has a deep understanding of the evolving digital landscape and recognises the vital role of contextual advertising in client addressability, especially with the increasing focus on privacy compliance. Before this role, Mark spent 3 years as general manager of digital revenue at News Corp Australia and 4 years in New York as global VP of commercial strategy for Storyful, a News Corp business. He also has extensive experience in startups and scaling businesses in digital media.

“Contextual advertising has never been more important for marketers,” said Mark. “In a time where privacy-centric strategies aren’t just innovative, they’re necessary, Seedtag brings the most sophisticated and effective contextual advertising platform to Australia. To be a part of such an incredible and established global company, and being trusted to launch and scale it in the Australian market is both humbling and exciting.”

As Trading Director ANZ, Daniel Macinante brings a deep understanding of media sales and programmatic advertising, along with a proven track record of success. With over 9 years of experience in the media industry, he has built a reputation for driving results and innovation. Macinante swiftly progressed to leadership roles at News Corp Australia, where he held the position of Group Sales Director for independent agencies. Daniel’s passion for independent agencies is well-known across the industry, and he has consistently championed their value. As a dedicated member of the Independent Media Agencies of Australia (IMAA), Daniel has played an active role in advocating for these agencies.

“Contextual advertising is rapidly becoming a cornerstone of the digital marketing ecosystem, and I’m eager to bring my expertise to Seedtag to help shape the future of this space in Australia,” stated Daniel. “With the increasing importance of privacy-first solutions, contextual advertising will be crucial in providing brands with the tools they need to connect with audiences in a meaningful, non-intrusive way.”

“As we aim to scale and enhance our privacy-first solutions across APAC, the invaluable expertise of Mark and Daniel will be essential,” said Dal Gill, VP of New Markets at Seedtag. “I’m confident that our unique contextual advertising solutions are significantly helping ANZ brands and publishers achieve their advertising goals while addressing the need for privacy-first, scalable targeting.”

About Seedtag

Seedtag, the global contextual advertising company, specializes in privacy-first advertising throughout the open web and CTV, powered by its contextual AI, Liz. Seedtag enables brands and agencies to discover the most relevant audience interests using a sophisticated contextual graph fueled by contextual data from +10,000 premium publishers. This capability ensures advertisers reach their audience at the right moment, with the right message. Utilizing the power of context to achieve advertisers’ aims across the customer journey, Seedtag creates innovative advertising solutions for everyone.

Founded in 2014, Seedtag has its headquarters in New York City and Madrid, with a global team of +600 people and offices in EMEA, LATAM, North America, and APAC.

 

 

View original content:https://www.prnewswire.com/apac/news-releases/seedtag-anz-formerly-justeggs-strengthens-apac-presence-with-two-senior-leadership-hires-302314184.html

SOURCE Seedtag

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Forging Ahead Together for Greater Heights|WEPACK ASEAN 2024 Concludes Successfully

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SHANGHAI, Nov. 24, 2024 /PRNewswire/ — As 2024 draws to a close, we ushered in Malaysia’s grand packaging industry event – WEPACK ASEAN 2024, which has concluded successfully amid accolades, marked by advanced equipment demonstrations with widespread acclaim, successful order contract signings in enthusiastic exchanges, and a series of exciting events that heralded crowds of attendees.

Continuing its tradition, the exhibition was held at the Malaysia International Trade and Exhibition Centre in Kuala Lumpur, which was packed with 3,029 trade visitors during its run from November 14 to 16.

As a gala event in Southeast Asia’s packaging industry, WEPACK ASEAN 2024 occupied 8,000 square meters of exhibition area, and attracted over 120 quality exhibitors from Southeast Asia and beyond to the Malaysia International Trade and Exhibition Centre in Kuala Lumpur, showcasing innovative packaging industry technologies and news products. Once again targeting the Southeast Asian packaging industrial chain, it focused on crafting an extraordinary event that offers a wide variety of activities such as exhibitions, forums, matchmaking events, and visits to well-known enterprises, and provided a platform for in-depth exchanges and interactions among practitioners in the Southeast Asian packaging sector.

Six major themed exhibitions with exhibits covering the upstream and downstream industry

WEPACK ASEAN 2024 featured six themed exhibitions on site: Corrugated ASEAN, FoldingCarton ASEAN, Dprint ASEAN, Paper ASEAN, Packaging Containers Expo ASEAN and Food Pack & Tech ASEAN.
Among them, Packaging Containers Expo ASEAN and Food Pack & Tech ASEAN, newly added to this year’s exhibition as complements of the downstream packaging industrial chain (packaging products and finished packaging products), mobilized the participation of more buyers of carton and folding carton production equipment, led more brand-owning enterprises to the exhibition site, and also facilitated efficient communication between industrial chain enterprises on site.

Overseas associations and major manufacturers attended in groups

WEPACK ASEAN 2024 received strong support from numerous overseas specialized associations, such as Malaysian Corrugated Carton Manufacturers’ Association (MACCMA), Malaysia Printing Association (MPA) and Corrugated Box Manufacturers’ Association (CBMA), who flocked to the exhibition in groups, along with major international manufacturers from Malaysia and neighboring countries.

Asian Corrugated Cases Association (ACCA)Malaysia Printers AssociationFederation of Malaysian Manufacturers (FMM)Printing Industries Association of The Philippines (PPP)Corrugated Box Manufacturers Association, Singapore (CBMA)Malaysian Corrugated Carton Manufacturers’ Association (MACCMA)Asosiasi Kotak Karton Gelombang Indonesia (AKKGI)Lanka Corrugated Carton Manufacturers Association (LCCMA)Hong Kong Corrugated Paper Manufacturers’ Association Ltd (HKCPMA)Association Corrugated Converting Indonesia (ACCI)China Hefei Printing AssociationChinese Taipei Corrugated Case Association (CTCCA)New Taipei City Carton Business AssociationPrintpack Indonesia media group…

 

Onsite exhibition booths packed with big shots

A large-scale packaging exhibition in Southeast Asia, the WEPACK ASEAN 2024, along with its six shows, brought together over 120 quality packaging industrial chain suppliers, such as ANS Apollo, ECOSURE PULPMOLDING TECHNOLOGIES LIMITED, SANSIN PRIMA(M) SDN BHD, Valco Melton Malaysia SDN BHD, Inktone Packaging Solutions., CENTURY, OPS, CORRUGMA, BORREGAARD, ASIA NMA, VALCO, BONGDING, INKTONE, HAW LIIHY, Dongfang Precision, Wanlian Precision, KL Group, Shanghai Dinglong, Qingdao Kaituo, Bystar, Guangdong Toprint, Zhuhai Kaixin Technology, Guangdong Xiaohua Packaging, XT Pack, ZHEJIANG YONGHUI CORRUGATED ROLLER, Zhejiang Yongshun Machinery, LI SHENQ Machinery, Dongguan Runcai Intelligent Printing Equipment Co., Ltd., Guangzhou Kingtau Electromechanical Equipment, WUHAN CHUCAI Digital Technology, Guojin, Xintian, Ketai, IKE, BBIAO, Xiangxu, Meijia, Hongyuan, Qinshanmei, Worldwide, Zhongqian, Insley, Dayu, Huilong, Bofa, Rizhi, Hongbo, Heneng, Guanyu, Chenguang, ZHAOLI, Kunhou, Chumbro, Ipack, Tang Cheng Seiko, ANYPACK, Fengming, Yinzhi, Yinbao Guangya, Haida, JINGKE, Jinbing, Qianjin Baoluo, Ruichang, Dongbao, Haojie, Xunxu, Jialifu, Intco, Hongsheng, Yinengjie, Fengwei, Kemao, DAXIANG, Honghai, Lifei, Fuqi, Zeshengda, Huijie, Mingyi, Saw Paper King, Hade, Hangzhou Tingzheng Packing Material, THINKGO IOT, Hangzhou Hesheng Plastic Products, Kunshan Fanhong Surface Treatment, Wuxi Yinghong Laser, and Zhuhai Letong New Materials.

 

VIP guests visited for joint consultation and contribution

During the exhibitions, senior executives from multiple subsidiaries of the Oji Group came to site to visit and explore new technologies and products while engaging in collaborative discussions with industry peers.

 

 

Demand matchmaking resulted in multiple order contract signings

Apart from various supplier booths and conference areas, the exhibition’s organizer has also set up a TAP buyer matchmaking area on site to provide present trade visitors with buyer matchmaking service, as well as happy moment areas, visitor lounges, and VIP lounges for onsite visitors’ activities and recreation. Numerous onsite visitors have quickly identified suppliers meeting their purchase needs through TAP, according to TAP match-making specialists.

 

Conferences with various attendees boosted exhibition impact

The WEPACK ASEAN Conference, co-organized by the MACCMA and RX, was officially launched in the exhibition site conference area. The conference pooled together multiple parties such as key industry associations, carton color printing enterprises, industry experts and equipment suppliers from 10 Asian countries in a bid to analyze changes in the carton packaging industry with industry peers, gain insights into global industry trends, and communicate the latest industry technologies and achievements.

On the evening of November 14, MACCMA, an important partner of WEPACK ASEAN, hosted its grand 33rd anniversary dinner, which ushered in a number of distinguished guests from the Southeast Asian packaging industry, including senior leaders from RX and chairman of MACCMA.

WEPACK ASEAN 2024 successfully attracted packaging industry experts and scholars from across Southeast Asia and beyond, featuring a strong business atmosphere and spirit of innovation. Amid enthusiastic interactions and discussions among enterprise representatives, industry experts, and scholars, the WEPACK ASEAN 2024 concluded perfectly!

Looking ahead, at WEPACK 2025 (April 8-10, 2025, Shanghai New International Expo Center) and WEPACK ASEAN 2025, we look forward to seeing you again to jointly witness and drive the prosperity of the packaging industry.

 

View original content to download multimedia:https://www.prnewswire.com/news-releases/forging-ahead-together-for-greater-heightswepack-asean-2024-concludes-successfully-302314950.html

SOURCE RX (China) Investment Co., Ltd.

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Agoda Highlights Top 5 Destinations in APAC to view the Geminid Meteor Shower

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SINGAPORE, Nov. 25, 2024 /PRNewswire/ — Digital travel platform Agoda has curated a list of the top five destinations in Asia, best placed for viewing the Geminid meteor shower, which peaks in mid-December. Known for its bright and prolific meteors, the Geminid meteor shower offers a spectacular celestial display that can be best enjoyed from these prime locations.

The Geminid meteor shower, which occurs annually, is a favorite among stargazers due to its high meteor count and bright, colorful meteors. Agoda has identified the best spots in the APAC region where travelers can experience this natural wonder in all its glory.

Andrew Smith, Senior Vice President, Supply at Agoda said: “The Geminid meteor shower is an amazing event that never fails to delight stargazers all around the world. At Agoda we feel privileged to help travelers find the perfect destination within the Asia Pacific region to witness this celestial firework display.”

Agoda’s top 5 destinations for viewing the Geminids in APAC include:

Mount Bromo, Indonesia – With its clear skies and minimal light pollution, Mount Bromo offers an ideal setting for stargazing.Aoraki Mackenzie, New Zealand – Though the meteor shower favors the Northern hemisphere, it is visible from the southern hemisphere as well. Known for its dark sky reserve, this location provides an unparalleled stargazing experience.Kata Tjuta, Australia – The remote desert landscape of Kata Tjuta offers a perfect backdrop for meteor shower viewing.Khao Sok National Park, Thailand – This national park’s pristine environment makes it a great spot for observing the night sky.Ishigaki Island, Japan – With its clear skies and beautiful surroundings, Ishigaki Island is a top choice for stargazers.

Travelers can explore these destinations and more through Agoda’s extensive offerings, which include over 4.5 million holiday properties, more than 130,000 flight routes, and over 300,000 activities, all of which can be combined in the same booking. For more information, visit Agoda’s website.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/agoda-highlights-top-5-destinations-in-apac-to-view-the-geminid-meteor-shower-302313080.html

SOURCE Agoda

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Bluefield Renewable Energy Drives Singapore’s Decarbonisation Efforts with Biochar Production and Carbon Removal Credits Generation in Singapore

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SINGAPORE, Nov. 25, 2024 /PRNewswire/ — Bluefield Renewable Energy is driving Singapore’s decarbonisation efforts with potential to generate over 330,000 carbon removal credits via biochar production from waste in Singapore. In partnership with SembWaste as part of the Closed-Loop Partners Network, Singapore’s pioneering platform for advancing a circular economy, Bluefield aims to support Singapore’s ambition of becoming a Zero Waste Nation and achieving Net Zero emissions. By creating locally generated carbon removal credits, Bluefield is contributing to position Singapore as a global leader in carbon sequestration and circularity, while contributing to the nation’s broader net-zero goals.

Aligned with Singapore’s commitment to the Paris Agreement and its goal of achieving net-zero emissions by 2050, Bluefield recognises the importance of active carbon removal that serves as negative emissions to counterbalance emissions from hard-to-abate sectors in Singapore.

By producing high-quality carbon removal credits locally, Bluefield supports Singapore’s efforts to mitigate its carbon footprint while addressing global challenges in quality carbon credit scarcity. As global regulations such as the European Union’s Carbon Border Adjustment Mechanism (CBAM) increase, producing quality carbon credits domestically has become essential, and Bluefield’s biochar solution is well-positioned to support this demand.

Advancing Carbon Sequestration and Circular Economy with Biochar

Using proprietary advanced pyrolysis technology, Bluefield converts waste into biochar, a stable, carbon-rich material that prevents carbon from re-entering the atmosphere. Biochar is a valuable resource with diverse applications across various sectors, such as:

Construction and Green Building: Biochar can be integrated into green concrete, offering a sustainable, lower embodied carbon option for ‘Green’ building developments across Singapore.

Gardens and Landscaping: As an urban soil amendment, biochar enhances soil health and biodiversity, ideal for Singapore’s green spaces and aligning with the nation’s “Garden City” vision.

Agriculture and Food Production: Biochar supports sustainable farming practices, benefiting local food security efforts and farms under the Singapore Food Agency (SFA).

Through this shift from waste incineration to biochar production, Bluefield is advancing Singapore’s circular economy goals and converting ‘Waste-to-Resources’ in a resource scarce country like Singapore.

Maximising Economic and Environmental Impact with Local Carbon Removal Credits

The carbon removal credits generated through Bluefield’s biochar production hold significant environmental and economic potential. From the approximately 700,000 tonnes of suitable wastes available in Singapore, the biochar production from it could generate over 330,000 carbon removal credits. This is equivalent to the carbon absorbed by more than 16 million mature trees annually or offsetting emissions from more than 180,000 four-room HDB households, advancing Singapore’s decarbonisation journey.

While biochar-based carbon removal credits are among the more financially accessible types of carbon removal credits globally, they are priced considerably higher than conventional offset carbon credits due to their superior quality and positive environmental impact. This price premium offers a lucrative opportunity, as the demand for high-quality, verifiable carbon removal credits continues to rise, presenting significant potential for economic gain.

“At Bluefield Renewable Energy, we are committed to creating our own carbon removal credits as a vital part of Singapore’s sustainable future,” said Randy Toh, Vice President of Bluefield Renewable Energy. “By converting waste into valuable resources and sequestering carbon through biochar, Singapore has the potential to become a leading carbon sink city.”

Towards a Sustainable Singapore

Bluefield Renewable Energy’s biochar initiative represents a significant step in Singapore’s climate action, building local capacity for carbon credit generation. Through a sustainable ecosystem that treats waste as an asset for decarbonisation, Bluefield enables high-quality credits to mitigate emissions locally and internationally.

As Singapore works towards its 2050 targets, Bluefield’s biochar production is poised to play a pivotal role in achieving net-zero emissions, setting Singapore apart as a global leader in sustainable innovation and environmental resilience.

About Bluefield Renewable Energy

Bluefield Renewable Energy is committed to driving sustainable solutions that tackle global climate challenges. Through partnerships such as our collaboration with SembWaste and the use of our innovative proprietary advanced pyrolysis technology, we strive to convert waste into valuable resources, sequester carbon, and support Singapore in reaching its carbon neutrality targets.

View original content:https://www.prnewswire.com/apac/news-releases/bluefield-renewable-energy-drives-singapores-decarbonisation-efforts-with-biochar-production-and-carbon-removal-credits-generation-in-singapore-302314990.html

SOURCE Bluefield Renewable Energy

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