New report from Rocket Travel by Agoda outlines how travel drives high levels of loyalty in commoditized marketplaces

SINGAPORE, Nov. 19, 2024 /PRNewswire/ — Travel-based loyalty programs continue to climb in popularity thanks to the sector’s ability to build loyalty through highly personalized customer experiences, according to a new report from Rocket Travel by Agoda.

Rocket Travel by Agoda’s 2025 Trend Report reveals that the top five airline loyalty programs alone saw a 7.75% average growth in valuation from 2020 to 2023 while some travel loyalty programs in the financial services sector have tripled in value since 2019.

“Unlike other industries, travel is something that people are emotionally invested in,” said Damien Pfirsch, Head of Rocket Travel by Agoda, the strategic partnerships arm of Agoda. “By offering real-world experiences that customers really care about, it’s easier for brands to turn transactional relationships into long-term partnerships with their customers.”

While the report noted a dip in levels of customer satisfaction for many customer loyalty programs post-Covid because of reductions in benefits, there was now an opportunity to re-ignite customer enthusiasm through more engaging online experiences.  For brands using Rocket Travel by Agoda solutions, some partners have seen 40% of loyalty users book more than once.

“Digital travel platforms are uniquely engineered to let customers design their own, highly personalized experience thanks to great search capabilities and a wide selection of destinations and accommodations – all at value-driven prices,” said Damien. “The technology is also highly customizable, so brands are able to offer their loyalty customers an enjoyable experience with all the look and feel of their main site.”

Other benefits include the ability to search based on distance to key points of interest, find refundable or flexible travel options, filters based on pricing data and localized languages. Meanwhile interactive tools proactively recommend options to the customer based on their preferences – like deep discounts for price-sensitive travel planners or options with high earning potential for points-hungry members – drive increased repeat rate and added long-term value from each customer.

“And these personalization capabilities are only going to get stronger as the industry embraces AI,” said Damien.

The report noted that travel-based loyalty programs tend to appeal to higher spending customers, presenting businesses with the opportunity to not only boost levels of customer engagement but also benefit from higher customer lifetime values.

“One of our partners has seen their most engaged loyalty program members typically spend 18% more on their travel loyalty platform, underscoring the power of well-utilized loyalty programs,” added Damien.

Elsewhere the report explores how travel-based loyalty programs offer partners the opportunity to tap into ancillary revenue streams.

“Travel loyalty programs also offer businesses the flexibility to drive ancillary revenue through expansion into adjacent verticals such as hotels, car hire and ground transportation,” said Damien. “For example, we worked closely with one of our partners to estimate that if they looked to offer trip insurance as an add on, they could boost incremental revenue by around $1.2 million and the early results are indeed looking promising.”

Rocket Travel by Agoda leverages its extensive industry expertise to guide partners in crafting loyalty programs that resonate with their audiences, build loyalty and support sustainable growth. With a clear focus on personalized and flexible offerings, brands can build lasting customer relationships and elevate their market presence in 2025 and beyond.

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SOURCE Agoda

TINLEY PARK, Ill., Nov. 19, 2024 /PRNewswire/ — Panduit Corp., a global leader in electrical and network infrastructure solutions, announces the strategic investment of a dedicated state-of-the-art manufacturing facility for its electrical connectivity and grounding capabilities in Monterrey, Mexico. The new 90,000 square-foot facility will further enhance the ability to deliver tailored electrical connectivity and grounding solutions to meet the growing demands of customers worldwide.

The new facility will focus on manufacturing a wide range of electrical connectivity products including wire termination-power connectors, terminals, and the advanced ReelSmart™ solution, as well as various grounding and bonding products. Additionally, Panduit will invest in new manufacturing equipment to expand capacity ̶ providing greater flexibility, quicker fulfillment, and streamlined processes. This strategic expansion aims to accelerate production and delivery timelines and provide customized solutions to address unique operational challenges.

“The strategic investment of a dedicated manufacturing facility will help us improve our lead times and availability for power and grounding products as well as give us the ability to more rapidly expand the portfolio offering for our customers,” said John Buck, Panduit Vice President, Industrial Electrical Infrastructure.

The Monterrey facility will play a key role in the mission to provide customers with exceptional electrical connectivity and grounding solutions that drive operational efficiency. Through its strategic location and advanced capabilities, Panduit aims to strengthen its global supply chain and better serve customers in various industries, from industrial manufacturing and renewable energy, to data centers and beyond.

About Panduit:

Since 1955, the Panduit culture of curiosity and passion for problem-solving have enabled more meaningful connections between companies’ business goals and their marketplace success. Panduit creates innovative electrical and network infrastructure solutions for enterprise-wide environments, from the data center to the telecom room, from the desktop to the plant floor. Headquartered in Tinley Park, IL, USA and operating in 112 global locations, Panduit has a proven reputation for quality and technology leadership, coupled with a robust partner ecosystem, to help support, sustain, and empower business growth in a connected world. For more information, visit www.panduit.com.

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SOURCE Panduit Corp.

As U.S. Firms Struggle to Recruit Top Tech Talent Internationally, Built In CEO Presents New Offering at The Economic Times World Leaders Forum

CHICAGO, Nov. 19, 2024 /PRNewswire/ — Built In, the leading recruiting platform for hard-to-hire tech roles, has expanded its platform to help US companies attract top-tier technology professionals from India as part of its broader global expansion. This initiative aligns with insights shared by CEO Maria Christopoulos Katris during her recent participation in The Economic Times World Leaders Forum in New Delhi.

“We recognized early on that to meet the escalating demand for tech talent over the next decade, a global approach is essential,” said Katris. “India’s rapid growth as a hub for technological innovation presents a significant opportunity for US companies seeking highly skilled tech talent.”

The expansion is further supported by the company’s 2024 State of the Talent Industry report*, which revealed that while 62.8% of tech companies are hiring internationally, US employers struggle to attract quality candidates abroad. The report identified “online tech-specific platforms” and “employer branding” as the most successful recruiting strategies, underscoring the need for US companies to be able to deploy these strategies globally to accomplish their hiring objectives. 

Built In now offers dedicated sites in seven key Indian tech hubs, so U.S. employers can showcase their brands and job opportunities directly in these regions, with content designed to position themselves as tech employers of choice. The new Built In sites serve:

Built In Bengaluru, serving Bengaluru, IndiaBuilt In Chennai, serving Chennai, IndiaBuilt In Delhi, serving Delhi, IndiaBuilt In Hyderabad, serving Hyderabad, IndiaBuilt In Kolkata, serving Kolkata, IndiaBuilt In Mumbai, serving Mumbai, IndiaBuilt In Pune, serving Pune, India

“Unless you’re a major global brand, hiring outside the U.S. is tough. Candidates don’t know who you are and what makes you a desirable tech employer,” said Katris. “Research shows that referrals and sourcing are less effective than ever, and even more so on the global market. Built In is the only tech recruiting platform that offers employer branding with job postings globally.”

International visitors to Built In have jumped 40 percent in the last year, which inspired the company to deliver this global rollout. Since launching the new features, postings for international hires surged to 25 percent of the total job inventory on Built In.

To learn more about Built In’s global offerings for recruiting, visit https://employers.builtin.com. 

*The survey, conducted in January 2024 in partnership with Brandata, involved 1,089 leaders in the talent industry across the U.S. Respondents predominantly represented middle and senior management in large and mid-sized businesses, but span the entire spectrum of company sizes. Those who participated in the survey were not affiliated with Built In.

About Built In:
Built In is the “always on” recruiting platform that reaches the tech professionals that other leading recruiting platforms don’t. Designed to help companies cost-effectively hire expert tech talent, Built In continuously drives brand awareness with content. Monthly, millions of the industry’s most in-demand global tech professionals visit our site to stay ahead of tech trends and news, learn skills to accelerate their careers, find the right job opportunities and get hired. Thousands of companies, from fast-growing startups to the largest enterprises rely on Built In. By putting their stories in front of our uniquely engaged audience, we help them hire otherwise hard-to-reach technical and expert talent. https://builtin.com

Contact
Haley Russo
haley.russo@builtin.com

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