CHARLOTTE, N.C., Oct. 14, 2024 /PRNewswire/ — Husqvarna is pleased to announce MTE Equipment Solutions, Inc. (MTE) has joined its growing Golf and Sport Turf (GST) dealer network. GST dealers are the exclusive providers of Husqvarna’s lowest height-of-cut products and features through mobile sales and service. Products offered include the Husqvarna CEORA™ and commercial Automower® models in addition to an array of handheld equipment.

Craig Houseknecht, Vice President, Sales and Operations, MTE states, “MTE has always strived to bring new and innovative solutions to the areas that we serve. We feel this partnership with Husqvarna allows us to do just that. Husqvarna has a decades-long history advancing autonomous mowing technology. Because of this, we believe Husqvarna is the manufacturer best positioned to bring this technology to golf and sports turf facilities. Beyond the benefits of autonomous mowing, these all-electric products provide an opportunity to limit emissions at our green facilities in a manner that is actually more cost effective to operate compared to traditional mowers. It is an incredible value proposition for facilities that are looking to lower equipment operating costs and emissions at the same time, without sacrificing quality. We are thrilled to be partnering with the team at Husqvarna to offer these revolutionary products to golf courses and sports turf facilities throughout the Northeast.”

“Husqvarna is excited to welcome MTE to our GST network. Since 2010, MTE has been a leading supplier of commercial equipment in the Northeast backed by their 85+ team members, 4 full-service locations, and commitment to customer service,” said Dave Plaster, Vice President, Sports & Golf Husqvarna Group. “We look forward to working with MTE to help introduce the latest autonomous mowing technology to help golf course superintendents, sports field managers and grounds crews save time and money while becoming more sustainable.”

MTE Equipment Solutions, Inc. will serve the following states: New York, Massachusetts, Maine, New Hampshire, Vermont, Rhode Island, Connecticut, and northern New Jersey (counties served – Bergen, Essex, Hudson, Hunterdon, Morris, Passaic, Somerset, Sussex, Warren, Union).

MTE.US.COM

#888-708-5296

Locations:

MTE Rochester
33 Thruway Dr.
West Henrietta, NY 14586
#585-334-0100

MTE Albany
10 Green Mountain Dr.
Cohoes, NY 12047
#518-783-0668

MTE New England
115 Franklin St Ext
Derry, NH 03038
#603-404-2286

MTE Connecticut
17 Pickett District Rd
New Milford, CT 06776
#860-799-7555

About Husqvarna Group
Husqvarna, a brand within Husqvarna Group, is a market leader in innovative and high-quality products and services for shaping green spaces in parks, forests and gardens. Since 1689, Swedish-born Husqvarna has a strong focus on research and development and is a pioneer in robotic lawn mowers and chainsaws. Today, the product portfolio consists of the next generation of robotic mowers, riders, chainsaws and trimmers for professional as well as private use. Sustainable value creation, product innovation and digitalization remain important for the journey ahead. Husqvarna products are sold in more than 100 countries. Husqvarna Group, which also includes Gardena and Husqvarna Construction, has 13,800 employees around the world and net sales in 2023 amounted to SEK 53,3 billion.

For further inquiries, please contact us at usmedia@husqvarnagroup.com

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SOURCE Husqvarna

The newest PD monitors provide color consistency solutions for Mac and PC designers

COSTA MESA, Calif., Oct. 14, 2024 /PRNewswire-PRWeb/ — BenQ, a global leader and pioneer of professional display technology, today announced the unveiling of the newest additions to its award-winning DesignVue PD monitor series at the upcoming Adobe MAX event, a global creativity conference bringing together creators, developers and technology partners to learn about Adobe products, discover new tools and connect with other creatives. While the new 5K PD2730S is geared toward designers and content creators utilizing either Mac or PC platforms, the new 4K PD3226G features a high refresh rate (144Hz), ideal for designers, illustrators, game developers and content creators, especially those who create 3D creatures or draw their creations on a tablet.

“BenQ has meticulously gathered feedback from professionals to design monitors that precisely meet their requirements with always accurate and consistent colors,” said Houston Wei, senior director of BenQ North America. “The new PD2730S and PD3226G were designed with both Mac and PC users in mind to provide unparalleled color features with invaluable new software including Display ColorTalk and Palette Master Ultimate.”

Exclusive to BenQ, Display ColorTalk ensures out-of-the-box color accuracy and consistent color reproduction across multiple BenQ displays. Additionally, the Palette Master Ultimate software now supports not only the BenQ SW Series but also the PD Series, providing long-term color accuracy and color consistency across displays. These tools ensure that users experience effortless color matching across multiple displays, reducing the color inconsistency that often hinders creative collaboration and elongates internal review processes, causing work inefficiency among creative studios or advertising agencies.

The new 5K PD2730S monitor features a stunning 218 PPI display, delivering detailed and vivid visuals. The monitor’s color accuracy is ensured with a Delta E ≤ 2 and includes an exclusive M-book mode for perfect Mac color matching. To further enhance user experience, the PD2730S is equipped with Thunderbolt 4 technology, supporting daisy chain and Keyboard, Video and Mouse (KVM) functionality, making it easier for users to manage multiple devices with a single setup. The PD2730S also features the BenQ-exclusive Nano Matte Panel, which reduces screen glare and reflected light while maintaining high-visual quality, and iKeyboard control for ultimate convenience in adjusting brightness and speaker volume via MacBook Pro keyboards, as well as ergonomic adjustments.

In addition, the new 4K PD3226G was created based on designers’ and creators’ feedback, specifically related to lag. With its 144Hz display, combined with FreeSync Premium technology, the PD3226G is optimized for fluidity in UI interactions, especially when paired with devices like a MacBook or a drawing tablet. The monitor’s higher refresh rate enhances the overall design experience, ensuring smoother pen strokes and seamless navigation, critical for professional designers.

Led by Dr. Chris Bai, head of the BenQ color lab and vice president of the ICC Association, BenQ strives to develop innovative solutions, like Display ColorTalk and Palette Master Ultimate software, that deliver top-notch color management solutions for designers and creative professionals. Focused on an overall mission to ensure that users can rely on accurate color representation across all stages of their workflow, from unboxing to long-term use, BenQ provides comprehensive tools that cover out-of-the-box color accuracy, cross-display color consistency and enduring color precision over time.

Adobe MAX 2024 attendees will be the first to experience the 5K resolution and 144Hz refresh rate of the latest BenQ monitors, designed for creatives. Dr. Bai will also present on color management and demonstrate how the Display ColorTalk and Palette Master Ultimate software help designers manage color consistency across various screens and ensure long-term color accuracy.

To learn more about the 5K PD2730S and the 4K PD3226G as the newest additions to the PD Series by BenQ, or to join the ‘Notify Me’ interest list to be the first to know about pricing and availability of the new monitors, visit www.BenQ.com/en-us/monitor/professional/pd2730s.html for the PD2730S and www.BenQ.com/en-us/monitor/professional/pd3226g.html for the PD3226G.

Additionally, for more information on the latest software from BenQ, visit www.BenQ.com/en-us/monitor/software/palette-master-ultimate.html to learn more about the Palette Master Ultimate and www.BenQ.com/en-us/monitor/software/display-colortalk.html to learn more about Display ColorTalk.

About BenQ America Corp.

The world-leading human technology and solutions provider, BenQ, aims to elevate and enrich every aspect of consumers’ lives by designing products with a purpose. BenQ sells and markets innovative technology products, consumer electronics, computing, and communications devices. Founded on the corporate vision of “Bringing Enjoyment N’ Quality to Life,” BenQ focuses on the aspects that matter to most people today – lifestyle, business, healthcare, and education – with the hope of providing people with the means to live better, increase efficiency, and enhance learning by providing people-driven products and embedded technologies spanning digital projectors, monitors, interactive large-format displays, audio products, cloud consumer products, mobile communications, and lifestyle lighting. Because it matters. For more information about products and to purchase, visit www.BenQ.com.

Media Contact

Mandy Holm, BenQ America, 1 770-856-9123, BenQ@BoltPR.com, www.BenQ.com

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SOURCE BenQ America

Available exclusively on Gatorade.com, Gatorade iD now offers next level AI design technology through a collaboration with Adobe Firefly so athletes can personalize their own one-of-one signature bottles

CHICAGO, Oct. 14, 2024 /PRNewswire/ — Today, Gatorade announced the launch of a generative AI-powered design experience on its Gatorade iD free membership platform. In partnership with Adobe Firefly, Adobe’s family of creative generative AI models that is safe for commercial use, the new customizer tool allows athletes to express their unique styles and interests through nearly endless personalization possibilities on Gatorade Squeeze Bottles. Some of the most iconic athletes in the world have collaborated with Gatorade on signature bottles, and last year Gatorade.com began offering enhanced customization capabilities on its website. Now, all athletes can personalize their own in a way never before offered by the sports fuel brand.

The new ability to create custom designs using AI for inspiration takes existing Gatorade.com bottle personalization options to the next level. Every athlete is one-of-one and by putting these tools of self-expression directly in their hands, they now have access to millions of different design options. By simply typing ideas such as their favorite sports, designs and hobbies into a search box on the website, and then choosing from a selection of colors, vibes and passions, it’s easy to make the Gatorade Squeeze Bottle their own.

Adobe Firefly Services, a set of APIs and capabilities to scale personalization, enables the generation of images that unlock creative self-expression while maintaining the iconic look-and-feel of the Gatorade Squeeze Bottles. Gatorade collaborated with digital product agency, Work & Co, part of Accenture Song, to ensure the new AI experience is seamlessly integrated into Gatorade.com and is user-friendly.

At the Adobe MAX 2024 Creativity Conference, Xavi Cortadellas, Gatorade’s Sr. director of marketing, athletic equipment, and Leon Imas, vice president of design at PepsiCo, will unveil the technology experience on Gatorade.com.

“Gatorade continues to be at the forefront of athletic equipment personalization, and the launch of AI-generated bottle design puts next level creative self-expression directly in athletes’ hands,” said Cortadellas. “Now athletes everywhere can have fun with our AI tool in a way that’s approachable and uniquely on-brand. Available on Gatorade.com through the free Gatorade iD loyalty platform, there are nearly endless possibilities for personalization.””Gatorade has been bringing personalization to new levels of expression and innovation in our products and experiences,” said Imas. “This is a rare moment when the idea creates next level expression and industry-leading innovation. We crafted a special experience for our athletes to feel like a Gatorade pro, creating styles, themes and structure references that Firefly pulls from to make all generated bottle designs uniquely Gatorade, and special to you. The end results are bottles generated by AI, powered by design, and imagined by you.”

The capability will only be available on the Gatorade website through Gatorade iD, where users can earn points and unlock benefits. Points can be used to generate bottles designs, and preset options are also available for inspiration. Every member will have the option to create two free designs before tapping into their loyalty points and designs will be saved to the user’s profile so they can return to them at any time.

“Every brand is trying to figure out how to effectively personalize customer experiences at scale, a proven strategy that can boost audience engagement and drive lasting loyalty,” said Hannah Elsakr, vice president, Adobe. “Gatorade is pioneering a new approach and making one-to-one personalization a reality with generative AI, leveraging Adobe Firefly Services to deliver highly customized water bottles and unlock creative expression for millions of everyday athletes.”

Athletes today are increasingly seeking ways to personalize their experience on and off the field and Gatorade is one of the first brands to put the power of an AI-fueled experience in their hands so that they can customize their own bottles. As a brand born to solve athlete problems, Gatorade continues to lead the industry forward with innovation that matches these athletes’ needs. The brand is focused on supporting each athlete on their unique journey to greatness, and this is just the start of how AI will fuel athlete personalization.

Anyone can utilize the generative AI-powered personalization to create their one-of-a-kind Gatorade Squeeze Bottle for $34.99 via Gatorade iD, the brand’s free membership platform on www.gatorade.com.

About The Gatorade Portfolio
The Gatorade Portfolio, a division of PepsiCo (NASDAQ: PEP), is a connected performance and wellness ecosystem built to fuel all athletes and exercisers. Bringing together Gatorade, Fast Twitch, Propel, Evolve and Muscle Milk, the Gatorade Portfolio is the most complete offering in the category today, with a broad range of personalized solutions at every stage of the athlete journey. This integrated system of brands is built on Gatorade’s nearly 60-year history of studying athletes and is fueling the future of athletic performance and wellness by delivering solutions across hydration, protein, energy and all-day nutrition to fuel consumers, no matter how or why they sweat. For more information and a full list of product offerings, please visit www.gatorade.com. 

About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $91 billion in net revenue in 2023, driven by a complementary beverage and convenient foods portfolio that includes Lay’s, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo’s product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with pep+ (PepsiCo Positive). pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com, and follow on X (Twitter), Instagram, Facebook, and LinkedIn @PepsiCo.

Contact:
Maya Savino
maya.savino@fleishman.com

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SOURCE The Gatorade Company