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Language Services Market to Expand by USD 24.21 Billion from 2024-2028, AI-driven Technology Enhances Translation Efficiency, Redefining the Market Landscape – Technavio Report

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NEW YORK, Aug. 27, 2024 /PRNewswire/ — Report with market evolution powered by AI- The global language services market size is estimated to grow by USD 24.21 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  7.1%  during the forecast period. Technology adoption to enhance language translation process efficiency is driving market growth, with a trend towards increased emphasis on transcreation. However, shortage of skilled professionals  poses a challenge. Key market players include Acolad Group, APPEN Ltd., Centific Global Solutions Inc., Cyracom International Inc., Dubbing Brothers SAS, Honyaku Center Inc., IMAGICA GROUP Inc., Iyuno, Keywords Studios Plc, Lionbridge Technologies LLC, President Translation Service Group International, Questel, RWS Holdings PLC, STAR AG, Teleperformance SE, thebigword Group Ltd., TransPerfect Global Inc., United Language Group, Voice and Script International Ltd., and Welocalize Inc..

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Language Services Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 7.1%

Market growth 2024-2028

USD 24212.4 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

6.5

Regional analysis

Europe, North America, APAC, South America, and Middle East and Africa

Performing market contribution

North America at 32%

Key countries

US, UK, Germany, China, and India

Key companies profiled

Acolad Group, APPEN Ltd., Centific Global Solutions Inc., Cyracom International Inc., Dubbing Brothers SAS, Honyaku Center Inc., IMAGICA GROUP Inc., Iyuno, Keywords Studios Plc, Lionbridge Technologies LLC, President Translation Service Group International, Questel, RWS Holdings PLC, STAR AG, Teleperformance SE, thebigword Group Ltd., TransPerfect Global Inc., United Language Group, Voice and Script International Ltd., and Welocalize Inc.

Market Driver

Businesses are expanding internationally, leading to an increased demand for transcreation services. Transcreation goes beyond direct translations by adapting content and imagery for target markets. This approach helps marketers connect effectively with their audience. Transcreation involves both translation and copywriting. Major players like Ampere Nordic Translations and Zeitgeist offer end-to-end transcreation solutions. Zeitgeist caters to technology-based companies, providing campaign planning to multilingual marketing material delivery. Transcreation’s popularity is growing, especially in the food and beverage sector, with brands like Coca-Cola and Red Bull customizing their websites and product designs for specific markets. The market for language services, including transcreation, is poised for growth due to this trend. 

Language services are in high demand as businesses expand globally, bridging linguistic gaps between cultures. Translation, transliteration, interpretation, and localization services are key offerings. Social media, online content, and international students require translation for effective communication. Immigrants and IT and telecommunications industries also benefit. BFSI sector relies on accurate language services for customer engagement. AI and machine learning drive an AI-driven approach to translation services. E-commerce companies need product descriptions and user interfaces localized for various regions and audiences. Video and audio content require translation and transcreation. Language policies and training are essential for businesses. AI and collaborative platforms offer cloud-based solutions for efficient communication. Internet usage, content marketing, PPC advertising, and social media marketing all require language services. Automotive industry also utilizes interpretation services. 

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Market Challenges

The language services market depends on a large pool of skilled professionals, including linguists, translators, and interpreters, to deliver precise and trustworthy translations. However, the scarcity of competent professionals poses a major hurdle to the market’s growth and expansion. This shortage can lead to project delays, negatively impacting client satisfaction. Inexperienced professionals may be hired to fill the gap, potentially affecting the quality of language services. Service providers might increase costs to offset the shortage, potentially losing business to more affordable competitors. Furthermore, obtaining skilled professionals in specific industries like medicine, law, and finance may be challenging, reducing business opportunities. Subpar quality from vendors can lead to dissatisfied clients and negative feedback, potentially hindering the growth of the global language services market.Businesses expanding globally face language challenges in written and spoken forms. Cultures and regions bring unique linguistic needs. Linguistic consulting, localization, transcreation, and translation services help bridge these gaps. Written materials, videos, audio, and user interfaces require translation. Language policies ensure consistency. E-commerce companies need accurate product descriptions and customer engagement. Automotive industry relies on localized content for markets. Collaborative platforms and cloud-based solutions demand multilingual support. Internet usage, content marketing, PPC advertising, and social media marketing require language services. AI-driven approach using machine learning and AI translators streamline processes. Cultural consulting and language training are essential for effective communication. Webinars and mobile translators offer flexibility.

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Segment Overview 

This language services market report extensively covers market segmentation by  

Service 1.1 Translation1.2 Interpretation1.3 OthersEnd-user 2.1 Healthcare2.2 ICT2.3 BFSI2.4 Government2.5 OthersGeography 3.1 Europe3.2 North America3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 Translation-  The language services market is experiencing growth due to several factors, including the rise of remote work and virtual events during the COVID-19 pandemic. In the healthcare industry, accurate translation of medical records and reports is essential for effective treatment of COVID-19 patients with diverse linguistic backgrounds. Language translation services offer solutions in various forms, such as interpretation, video interpreting, and remote interpreting, catering to industries like healthcare, legal, financial, and technical domains. Document translation, website translation, software localization, and other options are available. Translation services enhance customer satisfaction by enabling clear communication in industries like healthcare, IT, and BFSI. Specialized translators can accurately translate complex and specialized subjects, such as technical documents, scientific reports, or legal materials. The language services market enables industries to expand operations globally, maintain data in understandable formats, and improve patient care. Translation technology also plays a crucial role in enhancing patient care. The increasing demand for translation services from end-user industries like healthcare and BFSI is expected to drive the growth of the global language services market.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2017-2021) – Download a Sample Report

Research Analysis

Language services encompass a range of professional offerings designed to bridge linguistic gaps and facilitate effective communication between businesses, individuals, and cultures. These services include Translation (written language conversion), Transliteration (conversion of written text from one script to another), Interpretation (spoken language conversion), and Localization (adapting content to specific cultures and regions). In today’s globalized world, Social media, Online content, International students, and Immigrants increasingly rely on language services to navigate the digital landscape. Localization services are crucial for Product descriptions, User interfaces, and Customer engagement, ensuring seamless experiences for users in various markets. Industries like Automotive, Collaborative platforms, and Cloud-based solutions leverage language services to expand their reach and engage customers effectively. With the rise of Internet usage, Content marketing, PPC advertising, and Social media marketing, the demand for high-quality language services continues to grow. Linguistic consulting is also an essential part of the language services market, providing expert advice on language and cultural matters.

Market Research Overview

Language services encompass a range of professional offerings designed to bridge linguistic gaps and facilitate effective communication between businesses, individuals, and cultures. These services include Translation (written language conversion), Transliteration (conversion of written text from one script to another), Interpretation (spoken language conversion), and Localization (adapting content to specific regions and audiences). In today’s globalized world, demand for language services is on the rise, driven by factors such as Social media, Online content, International students, Immigrants, and IT and telecommunications. Industries like BFSI, Artificial intelligence (AI), E commerce companies, and Automotive increasingly rely on language services for Product descriptions, User interfaces, Customer engagement, and more. AI-driven approaches using Machine learning and Transcreation (adapting content for specific cultural contexts) are also gaining popularity. Language training, Cultural consulting, and Linguistic consulting are additional professional offerings in this field. Regions and audiences continue to expand, driving demand for services in Video, Audio, Written materials, and Collaborative platforms. Language policies and Cloud-based solutions are essential for effective implementation of these services. Language services are crucial for businesses looking to expand globally, bridging gaps in communication and ensuring customer engagement through multilingual offerings on Social media marketing, PPC advertising, Social networking sites, and Webinars. Mobile translators offer on-the-go solutions for individuals and businesses alike.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

ServiceTranslationInterpretationOthersEnd-userHealthcareICTBFSIGovernmentOthersGeographyEuropeNorth AmericaAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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UBHOME Collaborates with Qualcomm to Release the Smart Lawn Mower, Co-Creating a New Era of Smart Life

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The 2025 CES in the United States is about to unveil a brand-new chapter in the future intelligent home gardening

LAS VEGAS, Dec. 28, 2024 /PRNewswire/ — UBHOME, a sub-brand of UBTECH Robotics, announced an intelligent service robot in collaboration with Qualcomm Technologies, Inc. The Robotic Mower M10 is a revolutionary smart lawn mower announced at the 2025 International Consumer Electronics Show (CES) in the United States. This product is powered by the Qualcomm® RB1 Robotics Platform, showcases UBHOME’s rich experience in robot research and development, and focuses on solving the pain points of traditional lawn-mowing equipment, providing users with a worry-free and labor-saving smart gardening experience, and creates a new model of gardening intelligence.

User-Oriented: The All-New Convenience Brought by the Smart Lawn Mower to Life

The Robotic Mower M10 is not only a high performance tool but also an upgrade of the smart lifestyle. In response to the pain points of users when using traditional lawn-mowing equipment, this product offers a series of practical functions, bringing brand-new convenience to home gardening:

Wireless and Borderless Mowing: There is no need for cumbersome boundary wire installation anymore. The device relies on accurate environmental perception and navigation technology to independently plan the work area, allowing users to use it right out of the box, saving installation time and energy.

Automatic Mowing, Saving Time and Effort: The device can automatically complete the lawn mowing work according to the preset schedule or real-time instructions, enabling users to manage the lawn care through delegation to the mower.

Wide Coverage and Stable Signal: It supports a large-scale signal connection of up to 130,000 square meters. Even for extremely large courtyards, stable operation can be ensured, and there is no need to worry about signal loss.

Real-time Online, in-control Anytime: Through APP remote control and real-time monitoring, users can adjust the mowing plan or check the device status at any time, managing the courtyard work as they like.

The combination of these functions not only greatly simplifies the complexity of mowing work but also liberates users from repetitive physical labor, allowing them to focus on enjoying the wonderful moments of life.

UBHOME: In-depth Layout in Smart Home

UBHOME is a brand under UBTECH Robotics that focuses on providing smart solutions for families. As a world-leading robot enterprise, UBTECH, with its strong R&D strength and technological accumulation, has successfully launched Walker, China’s first commercial bipedal human-sized humanoid robot. The launch of the Robotic Mower M10 by UBHOME this time is an important step in its layout in the smart home field.

Relying on UBTECH’s technological accumulation in robots and its in-depth understanding of user needs, the Robotic Mower M10 achieves the best mowing effect through environmental recognition and dynamic adjustment. Whether it is complex terrain, steep slopes, or high requirements for fine mowing, it can perform perfectly, demonstrating its excellent technical capabilities and brand commitment.

Powered by Qualcomm Technologies, Facilitating Intelligent Upgrading

As a global leader in wireless technology and edge intelligence, Qualcomm Technologies provides cutting-edge technical support for the Robotic Mower M10, including intelligent edge computing platforms, dynamic path planning, and environmental perception technologies. These technologies ensure that the device can operate efficiently in various environments, providing users with a precise and efficient smart experience. The Robotic Mower M10 utilizes the Qualcomm RB1 Robotics Platform to ensure the superior operation of the Robotic Mower M10 in large-scale courtyards, laying a solid foundation for realizing smart life.

Industry Significance and Trend: Promoting the Development of Gardening Intelligence

With the continuous increase in the demand for home intelligence, the market for smart gardening equipment is in a period of rapid development. As a typical representative of this trend, the smart lawn mower not only meets consumers’ pursuit of a convenient lifestyle but also provides a direction for the transformation of the gardening industry from tool manufacturing to smart services.

The product released by UBHOME not only fills the gap in the high-performance lawn-mowing equipment market but also sets a new industry benchmark. Through the multiple advantages of wireless, real-time connection, and fully automated operation, it endows home gardening with new value, making users no longer regard mowing as a burden but feel the convenience and fun brought by technology.

Innovation Hand in Hand, Co-creating Smart Life

The collaboration between UBHOME and Qualcomm Technologies showcases a strong collaboration of technology and innovation. Both parties are committed to bringing more convenient and efficient life experiences to consumers through technological innovation.

At the 2025 CES, UBHOME and Qualcomm Technologies will showcase the innovative functions and application scenarios of this Robotic Mower M10.

About UBHOME 

UBHOME is a brand under UBTECH Robotics, focusing on providing smart solutions for families. UBTECH is a world-leading robot enterprise dedicated to the research and development and application of artificial intelligence and robot technology and has successfully served more than 900 enterprise-level customers in more than 50 countries around the world.

Media Contact Information
For more information, please contact:
UBHOME Brand Team: mbu-sales@ubtrobot.com 

Qualcomm is a trademark or registered trademark of Qualcomm Incorporated. Qualcomm branded products are products of Qualcomm Technologies, Inc. and/or its subsidiaries.  

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SOURCE UBTECH ROBOTICS CORP LTD

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Global Launch of JETOUR T2 i-DM: Reshaping the Hybrid SUV Market

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DOHA, Qatar, Dec. 28, 2024 /PRNewswire/ — On December 25, 2024, the First JETOUR Fan’s Festival and the Launch of T2 i-DM was held in Qatar, themed “Think Future”. During the event, JETOUR launched its user brand “Traveler” in the Middle East and its first hybrid model, JETOUR T2 i-DM. The launch event highlights JETOUR’s commitment to exploring sustainable travel modes and ambition to become the “The World’s Leading Brand in Hybrid Off-road Vehicles” under the “Travel+” strategy.

JETOUR T2 i-DM not only inherits the strengths of T2 series, but also achieves high energy efficiency, high performance, high safety, and high intelligence with its advanced hybrid technology, i-DM. With a maximum combined power of 280kW and torque of 610N•m, T2 i-DM boasts a NEDC pure electric range of 139km and an overall range exceeding 1,000km at just 0.8L/100km, addressing range anxiety and promoting green travel.

Mr. Dai Lihong, executive vice president of JETOUR Auto, emphasized technology’s role in producing world-class products. The launch also introduced “Traveler”, enriching user experience through diverse products and superior performance. This year, JETOUR has ranked third in sales across the Qatari auto market. The Fan’s Festival invited user representatives from across the Middle East to witness the unveiling of “Traveler”, experiencing “Travel+” culture through city tours and co-creation workshops.

JETOUR prioritizes users, listening to their needs and co-creating products, brand, and lifestyle. Through “Traveler,” JETOUR aims to provide richer travel experiences and benefits globally, leveraging the platform to spread the “Travel+” culture worldwide. Mr. Alex Tan, Vice President of JETOUR International, said, “Serving ‘JETOUR users’ and being ‘a user-oriented JETOUR’ are JETOUR’s development philosophy. JETOUR will continue to build a travel community centered around users, cars, and lifestyles, sharing the joy of traveling together with users.”

JETOUR also partnered with Diamond League to promote athletics in Qatar and the Middle East, embodying JETOUR Speed and the brand’s image of breakthroughs and innovations. With T2 selling over 150,000 units globally, T2 i-DM will continue its success to meet customers’ needs and reshape the hybrid SUV market.

The launch of T2 i-DM marks JETOUR’s new journey towards “the World’s Leading Brand in Hybrid Off-road Vehicles.” JETOUR plans to introduce more hybrid and off-road models, providing customers with eco-friendly and diversified travel choices. With its innovative spirit and user-oriented philosophy, JETOUR will lead the global automotive industry towards a more sustainable and smarter future.

SOURCE JETOUR AUTO

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My Date with Rural China—-VOC.com.cn Unveils Season Two of I Am in Rural China

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CHANGSHA, China, Dec. 28, 2024 /PRNewswire/ — Modern China’s rural revitalization strategy is crafting a remarkable narrative of transformation across the countryside, while progressive opening-up policies encourage foreign visitors to delve deeper into the nation’s heartland. On December 26th, VOC.com.cn premiered the second season of its acclaimed series, I Am in Rural China. The show follows Teona Kvartskhava, an international guest, as she explores the villages of Hunan Province, offering viewers a firsthand look at the dynamic implementation of comprehensive rural revitalization. This captivating series invites a global audience to witness the dawn of a new era in China’s rural landscapes, showcasing the country’s evolving countryside to viewers worldwide.

Rice field came as the first surprise. Hunan is the largest rice grower and producer in China. Hunan provides the high-quality and tasty rice. Teona Kvartskhava, a foreigner hardly feeding on rice, was tempted to have plenty of it. In Qunle Village, Lixian County, Changde, she also experienced “Double Rush”, which is a time-honored agricultural event in China. An event that used to call for the joint efforts of all family members, has now become much easier thanks to technology.

Departing from Lixian County for the moment, Teona Kvartskhava embarked on an exciting trip of tastes in Rucheng, Chenzhou, Southern Hunan. Hunan people are keen and expert on peppery food and spicy taste dominates the Hunan cuisine. Hunan is also rich in varieties of peppers. Jingpo town, a well-known town where spicy food prevails. It is a producer of red cluster pepper, officially one of the hottest peppers in China. From the crowded market, to the red and yellow pepper planting base, and then to the modern processing pepper workshop, the small cluster pepper strung up all corners of the town, so that the original ordinary mountain town has become extraordinarily lively and affluent.

Of course, the “star” of the countryside here is not only agriculture, but also culture, which has also blossomed in this ancient land. As the birthplace of papermaking, China has preserved a unique handmade papermaking technique, which is used to make some “special” papers. In Shanghong Village, Liuyang, Teona Kvartskhava was lucky to meet two Chinese masters, who showed her hands-on experiences of “Gushan Tribute Paper” and “Floral Paper”. As the process progresses, the paper took shape in her hands, as if history and culture were meeting in front of her eyes, and became the “first paper” in Teona Kvartskhava’s life.

So,What’s rural China like? It’s about hospitable peasants, about various agricultural produce, about profound history and culture, about colorful intangible cultural heritage. It’s like a book telling numerous absorbing stories. Hopefully Teona Kvartskhava’ll be luckier to visit more villages for their unique interest and charm.

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SOURCE voc.com.cn

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