Technology

StockX Drops New Report Revealing Asics, Adidas, and On as Fastest-Growing Sneaker Brands

Published

2 months ago

August 6, 2024

Denim Tears, Timberland, and Prada are among the brands that made the biggest jumps on the secondary market in 2024

DETROIT, Aug. 6, 2024 /PRNewswire/ — Current culture marketplace StockX today released its latest trend report – Big Facts: Brands Making Moves – identifying the fastest-growing brands across its sneakers, shoes, apparel, and accessories categories. Based on global sales data from the first six months of 2024 compared to the same period in 2023, the analysis highlights key trends including the diversification of the sneaker market, gains in the streetwear space, and continued secondary market demand for non-sneaker footwear brands.

“This report underscores the evolution in the resale markets, and one of the largest brand rotations in recent history, which creates an exciting time for consumers,” said StockX CEO Scott Cutler. “We’re seeing the power of creativity, marketing, storytelling and innovation from smaller brands driving meaningful shifts in market share away from the largest brands who have struggled to keep pace. We’re seeing that dynamic play out in what’s trading on the platform.”

Key Report Highlights:

Asics sees 600% growth, On remains a top five growth brand: The running aesthetic isn’t going anywhere, with Asics leading as the No. 1 fastest-growing sneaker brand on StockX this year. The continued success of the Gel-1130 and Gel-Kayano 14 played a big role in Asics locking in the top spot, but newer silhouettes like the Gel-NYC and the GT-2160 also gave the brand a boost. On made the top five ranking for the second year in a row, seeing 63% growth over 2023 thanks to continued demand for performance styles like the Cloud 5 and Cloud Monster. While Saucony didn’t meet the trade minimums required to be included in the official ranking,1 it did lock in an impressive 93% sales growth year-over-year on StockX. The running shoe brand has used the playbook perfected by other sneaker labels to build hype on the secondary market, recently rolling out collaborations with Bodega, Jae Tips, and Callen Schaub.

adidas leans on retro styles and performance basketball: After not making the top five fastest-growing brands ranking in 2023, adidas nearly doubled sneaker sales on StockX in 2024. Credit goes to retro silhouettes like the Samba (+86%), Gazelle (+312%), and Spezial (+722%), which have seen double and triple-digit growth over the last year. Anthony Edwards’ brand new AE 1 also played a big role, with nearly 20,000 trades of the silhouette on StockX in the first six months of 2024. The sportswear giant also saw a 115% uptick in sales of James Harden’s performance line, led by the Harden Vol. 8.

Non-sneaker brands Timberland, Crocs find success with collabs: Timberland is more than 50 years old, but with increased marketing investment and big name partnerships — including a collection with Supreme as well a much-anticipated Louis Vuitton drop — the brand has seen sales surge 184% on StockX. As the workwear trend remains as popular as ever, Timberland is positioning itself for continued success on the secondary market. Meanwhile, Crocs — which in 2024 celebrates five straight years of growth on StockX – saw sales surge 52% year-over-year. This eclipses the growth Crocs achieved between 2023 and 2022 (+26%). The brand continues to strike gold with its collaboration strategy – recent collections with Japanese manga series Naruto, SpongeBob SquarePants, and Toy Story have performed well. Crocs has also seen consistent demand for the latest releases from its Salehe Bembury partnership.

High-growth apparel brands show promise for streetwear space: Despite headlines claiming otherwise, StockX data shows that streetwear labels new and old continue to command attention on the secondary market. Denim Tears moved from the No. 3 fastest-growing apparel brand in 2023 to No. 1 this year with more than 1,000% trade growth. While the brand’s recognizable cotton wreath collection is among its most popular, collections with Offset and Levi’s helped boost it to the top spot. Other names that made the top five rankings include Yeezy (+145%) and Revenge (+97%), a notoriously secretive brand that’s known for its graphics-heavy, punk-inspired pieces. Looking beyond the top five, there are plenty of other winners to celebrate. Fear of God pulled off 22% growth as Jerry Lorenzo continues to garner praise in streetwear and high-fashion circles alike. Trades of apparel from Stüssy — a pioneer in the space — are up 25% year-over-year, and new entrants like British brand Represent have also made gains (+96% YoY).

Y2K trend helps push Prada to No. 1 spot in accessories: With growing Y2K obsession and heightened demand among the Gen Z audience, Prada locked in 560% growth in the accessories category. Styles like the Symbole Sunglasses and pieces from the brand’s iconic re-nylon collection — which features bucket hats and shoulder bags re-released in their original 2000s form — helped push the Milan-based fashion house into the No. 1 spot.

IRL events boost the collectibles market: Timely events can fuel heat on the secondary market, as proven by two of the fastest-growing brands in the collectibles category. Amidst one of the biggest world tours in music history, Taylor Swift‘s vinyl records have seen hockey stick growth, helping to boost her collectibles catalog to 207% growth on StockX year-over-year. Meanwhile, Pokémon collectibles saw a surge (+1,025% year-over-year) thanks to a first-of-its-kind exhibit at Amsterdam’s Van Gogh Museum.

For more information on the report, visit https://stockx.com/about/sx-market-insights/big-facts-brands-making-moves-2024/.

About StockX
StockX is proud to be a Detroit-based technology leader focused on the large and growing online market for sneakers, apparel and accessories, electronics, collectibles, and trading cards. StockX’s powerful platform connects buyers and sellers of high-demand consumer goods from around the world using dynamic pricing mechanics. This approach affords access and market visibility powered by real-time data that empowers buyers and sellers to determine and transact based on market value. The StockX platform features hundreds of brands across verticals including Jordan Brand, adidas, Nike, Supreme, BAPE, Off-White, Louis Vuitton, and Gucci; collectibles from artists including KAWS and Takashi Murakami; and electronics from industry-leading manufacturers Sony, Microsoft, Nvidia, and Apple. Launched in 2016, StockX employs over 1,000 people across offices and verification centers around the world. Learn more at www.stockx.com.

1 Only sneaker brands with at least 5K trades in H1 2024 were considered

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SOURCE StockX

Technology

The Ar-King of Spirits: Ed Arking’s Impact on the Liquor Industry

Published

30 mins ago

September 21, 2024

In the interest of providing luxury liquors in a convenient and stress-free format, Served Neat was born. When asked about his intentions for the company, Ed states, “My goal with Served Neat is to create a one-stop shop where customers can easily discover these rare gems.”

MOORESTOWN, N.J., Sept. 21, 2024 /PRNewswire-PRWeb/ — Served Neat is an emerging online platform with a curated selection of some of the world’s most popular luxury spirits. The website offers daily flash deals that highlight a variety of high-end international brands including Pappy Van Winkle, Buffalo Trace, Clase Azul, and more.

“While there are websites selling spirits, none have the decades of experience that we bring from WTSO. Served Neat will offer not only incredible bottles but also the best customer service in the industry.”

Ed and Joe Arking, the father-son team behind the concept of Served Neat, have decades of experience hand-selecting and supplying sought-after liquors. Ed Arking, CEO of New Jersey’s Roger Wilco, grew up in the world of wine and spirits and formed his own business aspirations.

“Growing up, I watched my father navigate and succeed in the ever-evolving wine and spirits industry,” Ed explains. “While I always aspired to create something similar, I knew I needed to wait for the right moment.” Ed has gone on to manage his own liquor store and lead projects for up-and-coming brands, such as the vodka-infused and non-carbonated Smooth Water.

As he evolved in his career, Ed discovered the perfect time to make his lifelong vision a reality. He recalls, “I noticed a gap in the market—especially for whiskey and tequila. These categories have surged in popularity, making it difficult for the everyday consumer to find those elusive sought-after allocated bottles.”

When it comes to Served Neat, quality and knowledge is key. Ed adds, “While there are websites selling spirits, none have the decades of experience that we bring from WTSO. Served Neat will offer not only incredible bottles but also the best customer service in the industry.”

Served Neat is the sister company to WTSO and The Wine Market, two online platforms dedicated to sourcing and distributing top-notch wines from every corner of the globe.

At The Wine Market, an online marketplace for the world’s most popular wine brands, convenience and quality are key. Each bottle in their curated collection is a testament to exceptional flavor and craftsmanship.

Since 2006, WTSO has enjoyed creating a unique wine experience and sharing it with new beginners and seasoned connoisseurs alike. Using an extensive network of wineries and wine makers, WTSO connects customers to thousands of brands from top wine appellations around the globe. The strong relationships they’ve formed within the wine world allow the business to deliver authentic and high-quality bottles to homes across the United States.

Wine and spirits lovers alike are invited to explore Served Neat, WTSO, and The Wine Market to find their next favorite bottle. Visit their websites to learn more about these one-of-a-kind online marketplaces!

Media Contact

Julie Blount, WTSO, 1 8669572795, marketing@wtso.com

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SOURCE WTSO

Technology

Compete for $150K Prizes: Join Spatial Joy 2024 The Global AR Application Development Championship

Published

2 hours ago

September 21, 2024

HANGZHOU, China, Sept. 21, 2024 /PRNewswire/ — Spatial Joy 2024 The Global AR Application Development Championship is now open for registration! Organized by Rokid, a global leader in human-computer interaction through augmented reality, this championship invites AR developers globally to harness voice, gesture, and visual AI technologies to create groundbreaking AR experiences. Powered by the self-developed YodaOS-Master operating system, Rokid AR glasses deliver exceptional spatial computing performance.

What is Spatial Joy 2024 about？
In September 2022, Rokid kicked off its first AR Application Development Championship. The second championship, held last year in collaboration with Unity and Agora, quickly established itself as the largest AR application development event in China. As Rokid celebrates its 10th anniversary this year, we are excited to present “Spatial Joy,” our newly branded global championship, open to developers worldwide for the first time, and positioned as the flagship event in the AR industry.

Why join Spatial Joy 2024?

Compete for a $150,000 prize poolFree access to Rokid AR Lite or Rokid AR studioDiscounted rates on purchasing Rokid productsFree participationTechnical support from Unity and AgoraInternational exposure within the AR industryOpportunity to attend the award ceremony in China

Who can participant?
The championship is open to global AR developers of all levels, including students, independent developers, teams, and professionals across sectors such as healthcare, retail, education, gaming, entertainment, lifestyle, and more.

How to register?
Detailed registration guidelines and requirements are available online at [https://t.rokid.com/iwvwcxkn]. Developers can register and submit their projects through Rokid official website at [www.global.rokid.com].

Spatial Joy 2024 Timeline:

Registration Deadline: October 16, 2024Final Project Submission Deadline: November 15, 2024Finalists Announcement: December 27, 2024Award Ceremony: January 11, 2025

About Organizer
Rokid has expanded its global presence, making notable progress in key markets across North America, Europe, and Asia, including a successful campaign on Kickstarter. With a decade of expertise, Rokid has revolutionized AR technology, transforming how users interact with both digital and physical environments.

Join us in shaping the future of AR with Rokid – enter Spatial Joy 2024 The Global AR Application Development Championship Now!

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SOURCE Rokid

Technology

Summit of Whose Future? Girls Have the Answers: Leaders Must Listen

Published

4 hours ago

September 21, 2024

Young Women Activists Launch “What Girls Want,” Demand World Leaders Put Girls at the Center of Summit of the Future

NEW YORK, Sept. 21, 2024 /PRNewswire/ — Today in New York, more than 50 young women from around the world – including Nobel Prize Laureate Malala Yousafzai – gathered to take government to task for failing to prioritize girls and young women in the upcoming Summit of the Future. The group is backed by acoalition of girl-centered non-profit organizations, institutions, and funds who synthesized the demands of girls at www.whatgirlswant.com.

At a demonstration near the UN, alongside life-size cutouts of world leaders dressed ironically as “girl experts”, the activists delivered a strong message: world leaders aren’t the experts on what girls want for their futures – girls are.

Eylül Erçin, 19, from Türkiye, shared: “The time has passed for girls and young women to be treated as mere afterthoughts. Leaders must include us in the foundational design of these processes, ensuring that our priorities are integrated into shaping the future we will inherit. Anything less is unacceptable.”

Today’s event is about more than calling out a process failure. Girls i from around the world delivered a forward-looking call to action this week. They expect governments, institutions, and community leaders to step up and help shape a more equitable future.

Alongside fellow activists, Malala said: “Even at 27, I know better than to assume I understand best what girls want. Everywhere I go, girls are eager to share their vision for their futures. As adults, it is our job to listen, fund their work and follow their lead. It is not too late for world leaders to do right by girls. They can start by prioritizing their demands in tomorrow’s final Summit deliberations and by investing resources to match their words.”

The evidence is clear: investing in girls and delivering on their rights transforms economies, societies, and the environment, advancing the SDGs and building a future that girls deserve.

About What Girls Want

This effort was produced by a collaboration of girl-centered organizations, institutions, funders, and allies. The campaign is anchored around work to collate insights, data, and stories from 20+ public consultations with girls and young women over the past decade, driven by a shared desire to center girls’ demands in spaces where they are being ignored.

Contact:

whatgirlswantpress@gmail.com

nate.powers@edelman.com

Logo – https://mma.prnewswire.com/media/2384993/Women_Deliver_Logo.jpg

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