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Tencent Launches Immersive Digital Experience of Newest World Heritage Site with Gametech

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The Beijing Central Axis is now ready for digital visitors from around the world

SHENZHEN, China , July 27, 2024 /PRNewswire/ — Tencent (0700.HK) today launched the largest virtual urban historical landscape created to date called Microcosm, an immersive experience that brings Beijing’s Central Axis to life online. The project launch coincides with the addition of the Central Axis to the World Heritage List by the United Nations Educational, Scientific and Cultural Organization (UNESCO).

Microcosm, which can be accessed via the Digital Central Axis Weixin Mini Program (云上中轴), offers users an immersive guided tour of the landmark that they can enjoy at their own pace. Guided by avatars, anyone with a smartphone can explore the 3D virtual replica of the heritage site in the Chinese capital in breathtaking detail. Users can explore the Digital Central Axis throughout its history, even areas and scenes that may have been damaged or are no longer visible in real life.

The Mini Program also provides a platform for the Digital Watchman project, an innovative crowdsourced conservation initiative launched in December 2023. By simply scanning QR codes, taking photos and uploading inspection reports through the Mini Program, locals and visitors can become citizen stewards, logging signs of deterioration or damage. Citizen conservation reports make it easier to maintain a large heritage site like the Central Axis.

“Through our digital capabilities and gametech, and with our partners, we are exploring a creative path to bring cultural heritage to life in the digital era. The Digital Central Axis Project exemplifies how digital innovation can be used not only to conserve, but also to revitalize these important cultural monuments,” said Zhan Shu, Head of Digital Culture Lab, Tencent’s Sustainable Social Value Organization.

The Axis is well known inside China but may be less familiar in other parts of the world. It stretches approximately 7.8 kilometers from north to south in the capital city, reflecting Chinese imperial design and urban planning that began in the 13th century. The site includes 15 heritage landmarks such as the Forbidden City, the Bell and Drum Towers, Jingshan Hill, and the Temple of Heaven. Its symmetry and layout reflect a traditional system of order and harmony between humans and nature that has prevailed from the Yuan, Ming, and Qing dynasties all the way through to the China of today.

Microcosm took three years to create, using high-definition scanning, modeling, PCG auto-generation, and other game technologies. A sophisticated five-level map mode covers 200km x 200km and includes 300,000 plants and 2.2 million buildings, as well as hills and water features. In all, the virtual space contains over 15 terabytes of 3D data and a total of 10.4 billion facets.

As part of the Digital Central Axis Project, Tencent has also woven the elements of the cultural wonders into many scenarios — including music, videos, animations and even mobile games — for conservation and research purposes. For example, millions of young people have found creative and innovative ways to take part in games licensed with the Beijing Central Axis intellectual property, which in turn has created favorable public sentiment for cultural preservation.

To date, the Digital Central Axis Weixin Mini Program has logged more than 4.5 million visits, 800,000 registered users, and 17,000 Digital Watchman volunteers contributing more than 70,000 inspection photos leading to proactive conservation.

The Digital Central Axis project shows the power of big data, cloud computing, gametech, AI, and knowledge maps in conservation and heritage projects. The technologies can create meaningful experiences, help engage the public, and protect more of the world’s cultural treasures in the digital era.

For media inquiries, please contact us at gc@tencent.com

About Tencent

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life of people around the world.

Founded in 1998 with its headquarters in Shenzhen, China, Tencent’s guiding principle is to use technology for good. Our communication and social services connect more than one billion people around the world, helping them to keep in touch with friends and family, access transportation, pay for daily necessities, and even have fun.

Tencent publishes some of the world’s most popular video games and other high-quality digital content, enriching interactive entertainment experiences for people around the globe.

Tencent also offers a range of services such as cloud computing, advertising, FinTech, and other enterprise services to support our clients’ digital transformation and business growth.

Tencent has been listed on the Stock Exchange of Hong Kong since 2004.

View original content:https://www.prnewswire.com/news-releases/tencent-launches-immersive-digital-experience-of-newest-world-heritage-site-with-gametech-302208076.html

SOURCE Tencent

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Evidnt integrates their Audience Targeting with The Trade Desk

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JERSEY CITY, N.J., Sept. 16, 2024 /PRNewswire/ — Evidnt, a leading data intelligence platform for CPG brands and marketers, is thrilled to announce its seamless integration with The Trade Desk, a global technology leader in programmatic advertising. This strategic partnership marks a pivotal moment in advancing data-driven advertising capabilities, providing advertisers with unprecedented insights, enhanced performance, and real-time optimization.

With this integration, Evidnt’s robust data solutions will now be fully accessible within The Trade Desk’s industry-leading platform. Advertisers can effortlessly harness Evidnt’s high-quality, actionable data to refine targeting strategies, adapt campaigns to real-time sales trends, and unlock new levels of advertising efficiency.

“This partnership opens up exciting new possibilities for advertisers looking to leverage cutting-edge data to make smarter, faster decisions,” said Alex Andreyev, CEO of Evidnt. “By integrating directly with The Trade Desk, we are empowering CPG marketers to access the insights they need, precisely when they need them, driving superior results and maximizing their return on investment.”

Key Benefits of the Integration

Precision Targeting: Evidnt’s advanced audience segmentation and behavioral insights will allow advertisers to sharpen their targeting, reaching the most relevant consumers at the most opportune times.Real-Time Data Synchronization: Continuous, real-time data updates ensure that advertising campaigns remain agile and responsive to shifting sales trends.Streamlined Operations: Advertisers will benefit from an intuitive, seamless workflow that simplifies the process of accessing Evidnt’s data directly within The Trade Desk’s user-friendly platform.Sales Lift through Privacy-Forward Measurement: Brands can now measure the true impact of a larger scale of impressions, thanks to Evidnt’s privacy-forward measurement and analytics. This enables advertisers to understand better how increased exposure drives sales lift, providing valuable insights into campaign performance without compromising consumer privacy.

Driving Proven Success for Major Brands

Evidnt has already demonstrated success in leveraging The Trade Desk’s platform to drive substantial incremental sales for Fortune 500 brands, including Constellation Brands, Coca-Cola, and Unilever. This new integration enhances speed, ease of access, and optimization across all inventory partners on The Trade Desk, further amplifying its impact on advertising performance.

“Evidnt’s data capabilities are a perfect fit for our platform, bringing an added layer of precision and actionable insight to our clients,” said Max Jaffe, Director of Trading at The Trade Desk and former Head of Programmatic at GroupM. “We are excited to see the positive impact this integration will have across the advertising ecosystem.”

Revolutionizing Programmatic Advertising

This collaboration is set to redefine how advertisers approach programmatic buying, offering unmatched transparency, efficiency, and effectiveness in their campaigns. The seamless integration between Evidnt and The Trade Desk will empower marketers to reach new heights in performance-driven advertising.

For more information about the integration and its transformative benefits, visit Evidnt.co or contact us at info@evidnt.co.

About Evidnt

Evidnt is a leading data intelligence platform dedicated to helping businesses unlock the power of data through actionable insights and advanced analytics. With cutting-edge technology and a focus on innovation, Evidnt enables its clients to make data-driven decisions that drive tangible business outcomes.

About The Trade Desk

The Trade Desk is a global technology company that empowers advertising buyers through a self-service, cloud-based platform. From video to display, mobile, and connected TV, The Trade Desk enables advertisers to manage and optimize digital campaigns across a variety of formats and devices with unparalleled precision.

View original content to download multimedia:https://www.prnewswire.com/news-releases/evidnt-integrates-their-audience-targeting-with-the-trade-desk-302249447.html

SOURCE Evidnt

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How to Transfer WhatsApp From Android to iPhone without Factory Reset [iPhone 16 Supported]

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NEW YORK, Sept. 16, 2024 /PRNewswire/ — For a long time, Android users have found it difficult to transfer their WhatsApp content to old iPhones. This is because Apple doesn’t allow you to transfer WhatsApp from Android to iPhone without factory reset, says Tenorshare. However, there are numerous ways to transfer WhatsApp without resetting. We’ll share 3 most popular ones with you.

How to Transfer WhatsApp from Android to iPhone without Factory Reset in Minutes [Easy]

If you’re short on time Tenorshare iCareFone Transfer can move WhatsApp from Android to iPhone without factory reset in a few minutes. Below are key features:

High-Speed Transfer – Can transfer WhatsApp Business from Android to iPhone without a factory reset, and merge WhatsApp on both devices.Secure and Private – Ensures your privacy by securely backing up, restoring, and managing WhatsApp data on your computer.Comprehensive Backup & Restore – Lets you back up, restore, and manage data from WhatsApp, WhatsApp Business, GBWhatsApp, Kik, Viber, and Google Drive and export chat history as HTML files.Support the latest iOS 18 and iPhone 16/14/13/12 and Earlier Models – Compatible with all iOS versions, including iPhone 16, and Android models from version 2 to 14.

Here’s how to move WhatsApp from Android to iPhone without factory reset with Tenorshare iCareFone Transfer:

Step 1: Open iCareFone Transfer on computer. Choose “WhatsApp.”

Step 2: Then, attach Android and iPhone to PC. Pick “Transfer.” Select WhatsApp data and transfer it successfully.

How to Transfer WhatsApp from Android to iPhone without Factory Reset Free?

If you’re looking for a free method to transfer WhatsApp chats from Android to iPhone without factory reset, you can try Google Drive Backup and Manual Export. However, this won’t fully integrate the chats into WhatsApp on iPhone but gives you a readable backup.

Here is how: 

Step 1: Open WhatsApp on your Android device and go to “Settings > Chats > Chat backup.” Back up your chats to Google Drive and export the desired chats.

Step 2: Email the exported chats and view them on your iPhone.

How to Transfer WhatsApp From Android to iPhone without Factory Reset or Computer?

“Email Chat” is a good option to move WhatsApp from Android to iPhone without factory reset. But it doesn’t allow direct restoration to WhatsApp and can only move chats:

Step 1: Open WhatsApp, choose “Settings” > “Chats” > “Chat History.” Tap “Export chat.”

Step 2: Select your contact, choose your email address, and send chat. Then, log in to your account to receive it.

About Tenorshare

Tenorshare iCareFone Transfer offers best solution to migrate WhatsApp from Android to iPhone without factory reset, allowing selective recovery. The smartphone solution provider behind this innovation, Tenorshare is holding a Giveaway Event to celebrate release of iOS 18. Users will get a great chance at winning iPhone 16 by taking part in Tenorshare iOS 18 & iPhone 15 events.

YouTube: https://www.youtube.com/@TenorshareOfficial

Facebook: https://www.facebook.com/TenorshareOfficial/ 

This release was issued through Send2Press® on behalf of the news source. For more information, visit Send2Press Newswire at https://www.send2press.com/.

View original content to download multimedia:https://www.prnewswire.com/news-releases/how-to-transfer-whatsapp-from-android-to-iphone-without-factory-reset-iphone-16-supported-302249411.html

SOURCE Tenorshare Co. Ltd.

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AAR and Defense Logistics Agency Land and Maritime sign Supply Chain Alliance, formalizing commitment to strengthening joint support of the warfighter

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WOOD DALE, Ill., Sept. 16, 2024 /PRNewswire/ — AAR CORP. (NYSE: AIR), a leading provider of aviation services to commercial and government operators, MROs, and OEMs, and the U.S. Defense Logistics Agency (DLA) Land and Maritime signed a Supply Chain Alliance charter, formalizing a commitment to strengthening joint support of the nation’s warfighter.

“This DLA alliance recognizes AAR’s commitment to provide value-added services,” said Landrio.

The charter advances a longstanding partnership between the entities and demonstrates a shared interest in enhancing responsiveness to the warfighter, customer wait time, and administrative lead time. The official partnership provides AAR a dedicated resource within the DLA to expedite contract award and execution processes. This enhances AAR’s position to effectively support OEM customers through increased efficiencies, including a streamlined contracting experience, reduction in labor hours, expedited delivery of products, and an opportunity to aggregate process improvement measures.

“This DLA alliance recognizes AAR’s commitment to provide value-added services and continue growing our strategic partnership,” said Frank Landrio, AAR’s Senior Vice President of Distribution. “We are proud to be recognized as a top provider of supply chain management solutions and continue executing on our joint strategies to provide the best product and service possible to the warfighter.”

For more information on AAR’s Distribution division, visit https://www.aarcorp.com/en/products/distribution/.

About AAR
AAR is a global aerospace and defense aftermarket solutions company with operations in over 20 countries. Headquartered in the Chicago area, AAR supports commercial and government customers through four operating segments: Parts Supply, Repair & Engineering, Integrated Solutions, and Expeditionary Services. Additional information can be found at aarcorp.com.

This press release contains certain statements relating to future results, which are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995, reflecting management’s expectations about future conditions, including anticipated activities and benefits resulting from the supply chain alliance. Forward-looking statements may also be identified because they contain words such as ”anticipate,” ”believe,” ”continue,” ”could,” ”estimate,” ”expect,” ”intend,” ”likely,” ”may,” ”might,” ”plan,” ”potential,” ”predict,” ”project,” ”seek,” ”should,” ”target,” ”will,” ”would,” or similar expressions and the negatives of those terms. These forward-looking statements are based on beliefs of Company management, as well as assumptions and estimates based on information currently available to the Company and are subject to certain risks and uncertainties that could cause actual results to differ materially from historical results or those anticipated. For a discussion of these and other risks and uncertainties, refer to “Risk Factors” in our most recent Annual Report on Form 10-K and subsequent Quarterly Reports on Form 10-Q. Should one or more of these risks or uncertainties materialize adversely, or should underlying assumptions or estimates prove incorrect, actual results may vary materially from those described. These events and uncertainties are difficult or impossible to predict accurately and many are beyond the Company’s control. The Company assumes no obligation to update any forward-looking statements to reflect events or circumstances after the date of such statements or to reflect the occurrence of anticipated or unanticipated events.

Contact:
Media Team
+1-630-227-5100
Editor@aarcorp.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/aar-and-defense-logistics-agency-land-and-maritime-sign-supply-chain-alliance-formalizing-commitment-to-strengthening-joint-support-of-the-warfighter-302249452.html

SOURCE AAR CORP.

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