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TOTAL PLAY ANNOUNCES 16% GROWTH IN EBITDA IN THE SECOND QUARTER OF 2024 TO AN ALL-TIME HIGH OF Ps.5,096 MILLION

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—Capex for the quarter was equivalent to 23.9% of the company’s revenue, compared to Capex equivalent of 40.3% of revenue a year ago—

 —EBITDA balance, less Capex and interest, reached a record level of Ps. 926 million in the period—

MEXICO CITY, July 25, 2024 /PRNewswire/ — Total Play Telecomunicaciones, S.A.P.I. de C.V. (“Total Play”), a leading telecommunications company in Mexico, which offers internet access, pay television and telephony services, through one of the largest 100% fiber optic networks in the country, announced today financial results for the second quarter of 2024.

“Total Play’s firm subscriber base moderation strategy, strict financial discipline, and initiatives that strengthen our operational efficiency, significantly boosted profitability and cash generation this quarter. EBITDA grew double-digit, reaching a record level of Ps.5,096 million, while EBITDA margin increased by two percentage points to 46%,” commented Eduardo Kuri, CEO of Total Play. “Capex for the quarter was Ps.2,668 million, equivalent to 23.9% of the company’s revenue. This, along with increasing profitability, significantly improved our cash generation — defined as EBITDA less Capex and interest paid — to the highest level in Total Play’s history.”

“On the balance sheet, the solid growth in cash flow significantly boosted our liquidity. Additionally, we amortized bank loans and Cebures equivalent to Ps. 2,182 million in the period, which contributed to reducing the balance of short-term debt with cost by 30% and to further strengthen Total Play’s capital structure,” added Mr. Kuri.

Second quarter results 

Revenue for the quarter was Ps.11,150 million, 13% above the Ps.9,867 million for the same period of the previous year. Total costs and expenses were Ps.6,054 million, compared to Ps.5,490 million of the previous year.

As a result, Total Play’s EBITDA grew 16% to Ps. 5,096 million, up from Ps. 4,377 million a year ago. The EBITDA margin for the quarter was 46%, compared to 44% in the same quarter of 2023. The company recorded operating income of Ps. 889 million, compared to Ps. 300 million a year ago.

Total Play reported net loss of Ps.3,733 million, from a loss of Ps.310 million in the same quarter of 2023.

   Q2 2023 

   Q2 2024 

  Change 

Ps. 

%

Revenue from services 

$9,867

$11,150

$1,283

13 %

EBITDA  

$4,377

$5,096

$719

16 %

Operating income

$300

$889

$589

—-

Net result 

$(310)

$(3,733)

$(3,423)

—-

Amounts in millions of pesos.
EBITDA: Earnings before interest, depreciation, and amortization.

Service revenue

The company’s revenue grew 13%, as a result of an 8% increase in sales in the residential segment and a 45% increase in revenues from the enterprise business.

Totalplay Residencial’s revenue growth to Ps. 9,196 million, compared to Ps. 8,521 million a year earlier, relates to a 9% increase in the number of subscribers to the company’s services, compared to the same quarter a year ago, to reach 5,009,091 this period, including 69,001 small and medium-sized businesses. The company considers that the number of users reached this quarter reflects its remarkable capacity to offer technologically advanced internet services — with superior stability and speed — continuous innovation in its entertainment platform, and an excellent service.

Compared to the previous quarter, the number of net additions grew by 101,702 users, in line with Total Play’s strategy of moderating its subscriber base growth.

Average revenue per subscriber (ARPU) for the quarter was Ps.612, compared to Ps.615 a year ago.

As previously announced, the company’s geographic coverage investment program was completed during the first quarter of 2023. Accordingly, the number of homes passed in Mexico at the end of this period was 17,590,606, a figure with minor variations compared to 17,503,742 a year ago.

Penetration — the proportion of homes passed by Total Play that have the company’s telecommunications services — was 28.5% at the end of the quarter, up from 26.2% a year ago.

The enterprise segment’s revenue was Ps.1,954 million, up from Ps.1,346 million in the previous year, due to the launch of various organizations´ projects in recent months.

Costs and expenses

Total costs and expenses increased 10%, as a result of a 15% increase in service costs and an 8% increase in general expenses.

The increase in costs to Ps. 2,187 million from Ps. 1,902 million in the previous year is primarily due to higher costs associated with business projects, links, and memberships. This increase was partially offset by lower content and licensing costs.

The increase in expenses to Ps. 3,867 million, from Ps. 3,588 million, reflects higher maintenance and fees expenses, in the context of the company’s growing operations. This increase was partially offset by reductions in advertising and personnel expenses, resulting from strategies that generate solid operating efficiencies.

EBITDA and net result

Total Play’s EBITDA was Ps.5,096 million, 16% higher compared to Ps.4,377 million of the previous year.

Relevant variations below EBITDA were the following:

An increase of Ps.130 million in depreciation and amortization mainly due to user acquisition costs, including telecommunications equipment, labor, and installation expenses.

An increase of Ps.582 million in changes in the fair value of financial instruments, largely due to the recording of the remaining expenses associated with the issuance of the company’s Senior Notes due in 2025, as a result of the 90% exchange of these notes with the new Senior Notes with final maturity in 2028, as previously announced.

An increase of Ps.209 million in interest expense consistent with the financial debt balance variation, attributable to the exchange rate depreciation effect on dollar-denominated debt this quarter, as well as higher debt costs.

A foreign exchange loss of Ps. 2,473 million this period, compared to a gain of Ps. 1,619 million a year ago, resulted from a net liability monetary position in foreign currency and the depreciation of the peso against the basket of currencies in which the company’s monetary liabilities are denominated this quarter. This contrasts with the exchange rate appreciation experienced in the previous year.

Total Play reported a net loss of Ps.3,733 million, compared to a loss of Ps.310 million in the same period of 2023.

Balance sheet

As of June 30, 2024, the Company’s debt with cost was Ps.52,919 million, compared to Ps.47,684 million in the previous year. The increase shows the effect of exchange rate depreciation on dollar-denominated debt.

Lease liabilities were Ps.5,210 million, 24% lower compared to Ps.6,868 million of the previous year.

Cash and cash equivalents, plus restricted cash held in trusts, totaled Ps. 5,225 million, a 23% increase from Ps. 4,249 million a year ago. Consequently, the company’s net debt was Ps. 52,904 million, compared to Ps. 50,303 million a year ago.

The debt ratio — Net Debt / EBITDA for the last two annualized quarters — was 2.62 times, as a result of solid EBITDA growth, together with greater relative stability of the net debt balance.

Consistent with the strategy to extend Total Play’s debt profile — in line with the company’s cash generation — the balance of short-term debt with cost was reduced by 30% to Ps.4,212 million, from Ps.5,994 million a year ago.

Total Play’s fixed assets — including accumulated investments in fiber optics, telecommunications equipment, subscriber acquisition costs, and other assets — was Ps.61,775 million, compared to Ps. 59,912 million a year ago.

Six months results

Revenue for the first six months of 2024 was Ps.22,237 million, 13% higher from Ps.19,694 million the previous year. This growth was driven by a 37% increase in enterprise revenues and a 9% growth in residential revenues. Total costs and expenses rose 12% to Ps.12,154 million from Ps.10,883 million, due to a 10% increase in general expenses and a 15% increase in service costs.

Total Play reported EBITDA of Ps.10,083 million, a 14% increase from Ps.8,811 million the previous year. The EBITDA margin for the period was 45%. Operating income reached Ps.1,724 million, up from Ps.892 million in the same period of 2023.

The company recorded a net loss of Ps.4,897 million, compared to a profit of Ps.6 million a year ago.

   6M 2023

   6M 2024

   Change

Ps.

%

Revenue from services

$19,694

$22,237

$2,543

13 %

EBITDA      

$8,811

$10,083

$1,272

14 %

Operating income

$892

$1,724

$832

93 %

Net result     

$6

$(4,897)

$(4,903)

—-

Amounts in millions of pesos.
EBITDA: Earnings before interest, depreciation, and amortization.

About Total Play

Total Play is a leading Triple Play provider in Mexico that, thanks to the widest direct-to-home fiber optic network in the country, offers entertainment and technologically advanced services with the highest quality and speed in the market. For the latest news and updates about Total Play, visit: www.totalplay.com.mx.

Total Play is a Grupo Salinas company (www.gruposalinas.com), a group of dynamic, fast-growing, and technologically advanced companies focused on creating economic value through market innovation and goods and services that improve standards of living; social value to improve community well-being; and environmental value by reducing the negative impact of its business activities. Created by Mexican entrepreneur Ricardo B. Salinas (www.ricardosalinas.com), Grupo Salinas operates as a management development and decision forum for the top leaders of member companies. Each of the Grupo Salinas companies operates independently, with its own management, board of directors, and shareholders. Grupo Salinas has no equity holdings. The group of companies shares a common vision, values, and strategies for achieving rapid growth, superior results, and world-class performance.

Except for historical information, the matters discussed in this press release are concepts about the future that involve risks and uncertainty that may cause actual results to differ materially from those projected. Other risks that may affect Total Play and its subsidiaries are presented in documents sent to the securities authorities.

Investor Relations:

Bruno Rangel

Rolando Villarreal

+ 52 (55) 1720 9167

+ 52 (55) 1720 9167

jrangelk@totalplay.com.mx

rvillarreal@totalplay.com.mx

Press Relations:

Luciano Pascoe

Tel. +52 (55) 1720 1313 ext. 36553

lpascoe@gruposalinas.com.mx

 

TOTAL PLAY TELECOMUNICACIONES, S.A.P.I.  DE C.V. AND SUBSIDIARIES

CONSOLIDATED QUARTERLY INCOME STATEMENTS

(Millions of Mexican pesos)

2Q23

2Q24

Change

$

%

$

%

$

%

Revenue from services

9,867

100 %

11,150

100 %

1,283

13 %

Cost of services

(1,902)

(19 %)

(2,187)

(20 %)

(285)

(15 %)

Gross profit

7,965

81 %

8,963

80 %

998

13 %

General expenses

(3,588)

(36 %)

(3,867)

(35 %)

(279)

(8 %)

EBITDA

4,377

44 %

5,096

46 %

719

16 %

Depreciation and amortization

(4,077)

(41 %)

(4,207)

(38 %)

(130)

(3 %)

Operating profit 

300

3 %

889

8 %

589

196 %

Financial cost:

Interest revenue

39

0 %

74

1 %

35

90 %

Change in fair value of financial instruments

(135)

(1 %)

(717)

(6 %)

(582)

n.m. 

Accrued interest expense

(1,356)

(14 %)

(1,565)

(14 %)

(209)

(15 %)

Other financial expenses

(108)

(1 %)

100

1 %

208

193 %

Foreign exchange gain (loss) – Net

1,619

16 %

(2,473)

(22 %)

(4,092)

n.m. 

59

1 %

(4,581)

(41 %)

(4,640)

n.m. 

Equity interest in net results of non-controlling entities

(18)

(0 %)

0 %

18

100 %

Profit (Loss) before income tax provisions

341

3 %

(3,692)

(33 %)

(4,033)

n.m. 

Income tax provision

(651)

(7 %)

(41)

(0 %)

610

94 %

Net loss for the period

(310)

(3 %)

(3,733)

(33 %)

(3,423)

n.m. 

 

 

TOTAL PLAY TELECOMUNICACIONES, S.A.P.I. DE C.V. AND SUBSIDIARIES

CONSOLIDATED ACCUMULATED INCOME STATEMENTS

(Millions of Mexican pesos)

Accumulated

Accumulated

6M23

6M24

Change

$

%

$

%

$

%

Revenue from services

19,694

100 %

22,237

100 %

2,543

13 %

Cost of services

(3,910)

(20 %)

(4,482)

(20 %)

(572)

(15 %)

Gross profit

15,784

80 %

17,755

80 %

1,971

12 %

General expenses

(6,973)

(35 %)

(7,672)

(35 %)

(699)

(10 %)

EBITDA

8,811

45 %

10,083

45 %

1,272

14 %

Depreciation and amortization

(7,919)

(40 %)

(8,359)

(38 %)

(440)

(6 %)

Operating profit

892

5 %

1,724

8 %

832

93 %

Financial cost:

Interest revenue

90

0 %

143

1 %

53

59 %

Change in fair value of financial instruments

(324)

(2 %)

(1,014)

(5 %)

(690)

n.m. 

Accrued interest expense

(2,682)

(14 %)

(3,042)

(14 %)

(360)

(13 %)

Other financial expenses

(220)

(1 %)

59

0 %

279

127 %

Foreign exchange gain (loss) – Net

3,471

18 %

(2,063)

(9 %)

(5,534)

(159 %)

335

2 %

(5,917)

(27 %)

(6,252)

n.m. 

Equity interest in net results of non-controlling entities

(19)

(0 %)

0 %

(19)

(100 %)

Profit (Loss) before income tax provisions

1,208

6 %

(4,193)

(19 %)

(5,401)

n.m. 

Income tax provision

(1,202)

(6 %)

(704)

(3 %)

(498)

(41 %)

Net Profit (Loss) for the period

6

0 %

(4,897)

(22 %)

(4,903)

n.m. 

 

TOTAL PLAY TELECOMUNICACIONES, S.A.P.I. DE C.V. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

(Millions of Mexican pesos)

As of Jun 30,

2023

2024

Change

$

%

$

%

$

%

Assets

CURRENT ASSETS

Cash and cash equivalents

1,290

2 %

2,728

3 %

1,438

111 %

Restricted cash in trusts

2,959

4 %

2,497

3 %

(462)

(16 %)

Customers – net

4,563

5 %

4,869

6 %

306

7 %

Other accounts receivable

146

0 %

168

0 %

22

15 %

Recoverable taxes

3,975

5 %

4,057

5 %

82

2 %

Related parties

247

0 %

312

0 %

65

26 %

Inventories

2,489

3 %

2,581

3 %

92

4 %

Prepaid expenses

595

1 %

729

1 %

134

23 %

Total current assets

16,264

19 %

17,941

21 %

1,677

10 %

NON-CURRENT ASSETS

Related parties

222

0 %

257

0 %

35

16 %

Property, plant and equipmente – Net

59,912

71 %

61,775

71 %

1,863

3 %

Rights-of-use assets -Net

6,064

7 %

4,129

5 %

(1,935)

(32 %)

Trademarks and other assets

1,423

2 %

2,473

3 %

1,050

74 %

Total non-current assets

67,621

81 %

68,634

79 %

1,013

1 %

Total assets

83,885

100 %

86,575

100 %

2,690

3 %

Liabilities and Stockholders’ Equity

SHORT-TERM LIABILITIES

Financial debt

5,994

7 %

4,212

5 %

(1,782)

(30 %)

Lease liabilities

2,319

3 %

2,604

3 %

285

12 %

Trade payables

12,603

15 %

16,401

19 %

3,798

30 %

Reverse factoring

2,606

3 %

1,452

2 %

(1,154)

(44 %)

Other payables and payable taxes

1,910

2 %

1,901

2 %

(9)

(0 %)

Related parties

777

1 %

1,268

1 %

491

63 %

Liabilities from contracts with customers

665

1 %

601

1 %

(64)

(10 %)

Interest payable

359

0 %

226

0 %

(133)

(37 %)

Derivative financial instruments

187

0 %

48

0 %

(139)

(74 %)

Total short-term liabilities

27,420

33 %

28,713

33 %

1,293

5 %

LONG-TERM LIABILITIES

Financial debt

41,690

50 %

48,707

56 %

7,017

17 %

Lease liabilities

4,549

5 %

2,606

3 %

(1,943)

(43 %)

Derivative financial instruments

2,169

3 %

0 %

(2,169)

(100 %)

Employee benefits

46

0 %

92

0 %

46

100 %

Deferred income tax

3,557

4 %

6,259

7 %

2,702

76 %

Total long-term liabilities

52,011

62 %

57,664

67 %

5,653

11 %

Total liabilities

79,431

95 %

86,377

100 %

6,946

9 %

STOCKHOLDERS’ EQUITY

4,454

5 %

198

0 %

(4,256)

(96 %)

Total liabilities and stockholders’ equity

83,885

100 %

86,575

100 %

2,690

3 %

 

 

TOTAL PLAY TELECOMUNICACIONES, S.A.P.I. DE C.V. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS

(Millions of Mexican pesos)

6th months period ended

Jun 30,

2023

2024

Operating activities:

Profit (Loss) before income tax provision

1,208

(4,193)

Items not requiring the use of resources:

Depreciation and amortization

7,919

8,359

Employee benefits

(3)

18

Items related to investing or financing activities:

Accrued interest income

(90)

(143)

Accrued interest expense and other financial transactions

3,238

4,115

Unrealized foreign exchange gain

(3,540)

2,268

Effect per conversion

19

8,751

10,424

Resources (used in) generated by operating activities:

Customers and unearned revenue

622

(836)

Other receivables

90

14

Related parties, net

316

291

Taxes to be recovered

(165)

84

Inventories

(147)

345

Advance payments

313

(200)

Trade payables

1,905

2,578

Other payables

(527)

(24)

Cash flows generated by operating activities

11,158

12,676

Investing activities: 

Acquisition of property, plant and equipment

(8,076)

(5,961)

Other assets

(75)

(390)

Collected interest

90

143

Cash flows (used in) investing activities

(8,061)

(6,208)

Financing activities:

Equity contributions

700

Loans received

1,475

(1,267)

Leasing cash flows

(1,303)

(1,217)

Restricted Cash in Trusts

(971)

880

Reverse factoring

(85)

(782)

Derivative financial instruments

(267)

(1,475)

Interest payment

(2,546)

(2,956)

Cahs flows used in financing activities

(3,697)

(6,117)

Net increase (decrease) in cash and cash equivalents

(600)

351

Cash and cash equivalents at the beginning of the year 

1,890

2,377

Cash and cash equivalents at the end of the year 

1,290

2,728

 

View original content:https://www.prnewswire.com/news-releases/total-play-announces-16-growth-in-ebitda-in-the-second-quarter-of-2024-to-an-all-time-high-of-ps5-096-million-302207093.html

SOURCE Total Play Telecomunicaciones, S.A.P.I. de C.V.

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Huawei Peer-Recognized as a 2024 Gartner® Peer Insights™ Customers’ Choice for Enterprise Wired and Wireless LAN Infrastructure

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SHENZHEN, China, Sept. 29, 2024 /PRNewswire/ — On September 24, 2024, Huawei announced that it has been peer-recognized a 2024 Gartner® Peer Insights™ Customers’ Choice in the Voice of the Customer for Enterprise Wired and Wireless LAN Infrastructure thanks to its Xinghe Intelligent Campus offerings. This marks the fifth year in a row that Huawei has received this distinction. Notably, Huawei receives Customers’ Choice distinctions in four of the six customer segments: Midsize Enterprise (50M1B USD); Public Sector, Government and Education; Asia/Pacific; and Europe, the Middle East and Africa.

As of June 30, 2024, customers across diverse sectors — including manufacturing, IT services, education, and telecommunication — have reviewed Huawei’s complete Xinghe Intelligent Campus offerings on the Gartner Peer Insights platform. We believe their impressive feedback showed global recognition of Huawei from the industry influence, deployment scales, and mature commercial use perspectives.

“We’re thrilled to be named a Gartner® Peer Insights™ Customers’ Choice for Enterprise Wired and Wireless LAN Infrastructure again,” said Shawn Zhao, President of Huawei’s Campus Network Domain. “Recently, Huawei launched the newly upgraded Xinghe Intelligent Campus that takes wireless, application, and O&M experience to new levels with AI technologies, ultimately accelerating the digital transformation of enterprises.”

Looking ahead, Huawei will further innovate Xinghe Intelligent Campus offerings from wireless, application, and O&M experience upgrade perspectives, helping all industries stride to the future of experience-centric intelligent campus networks.

For more about Gartner® Peer Insights™ Customers’ Choice, visit: https://www.gartner.com/reviews/market/enterprise-wired-wireless-lan-access-infrastructure 

Disclaimer:

Gartner, Voice of the Customer for Enterprise Wired and Wireless LAN Infrastructure, Peer Contributors, 12 September 2024

Gartner, Peer Insights, Magic Quadrant and Customers’ Choice badge are trademarks of Gartner, Inc. and/or its affiliates. All rights reserved. Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences, and should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/huawei-peer-recognized-as-a-2024-gartner-peer-insights-customers-choice-for-enterprise-wired-and-wireless-lan-infrastructure-302261793.html

SOURCE Huawei

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“MLOVE” Rangers Speakers to be unveiled at Global Sources Consumer Electronics Show 2024.10

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SHENZHEN, China, Sept. 29, 2024 /PRNewswire/ — MLOVE, announces its participation in the Global Sources Consumer Electronics Show during October 11 to 14, 2024 in Hong Kong. We look very much forward to offering 7 original and pioneering Busking Speakers from MLOVE Rangers Series.

To further expand MLOVE on the global market and have more face-to-face communications with our customers and agents, we are scheduled to attend the Global Sources Consumer Electronics Show.

Come and Join Us at:
Booth No.: Hall1, 1D26
Time: October 11 – 14, 2024
Address: AsiaWorld-Expo • Hong Kong

About Global Sources Consumer Electronics Show

Global Sources Consumer Electronics show, the world’s largest export-centered electronics sourcing trade show, features over 3,100 booths offering a whole host of industry innovations, which cover 9 major product categories including smart wearables, TWS, AR/VR, energy storage, solar energy, and charging stations — all in high demand for the world’s buyers. Aside from their diversity, what these products share in common are strong branding, intelligence, and innovative design.

Introducing 7 New Masterpieces: Rangers Busking Speakers

MLOVE S3 Pro, S1, S5 ,D5, D4, D6, D8 Pro

Three Main Functions In One Speaker  

Playing Music Speaker
Sound is the soul of the speaker. We are committed to shaping the sound characteristics of our own style with deep and dynamic bass, clean and clear vocal, stable treble, bass, vocal, and treble balance so that every note is full of our persistence and passion, bringing users an unprecedented auditory feast.

Karaoke Speaker
Support 2 wireless UHF microphones,
high quality metal housing and cardioid voice collection Microphone
Multi channels timbre adjustment independently, customized your tone

Musical Instrument Amplifier
This function specially developed for musical instrument lovers
Portable size, you can make a street busk with your friends easily
Different musical instruments assigns independent impedance matching tap
Maximizes the musical instrument’s sound

Other Special Features:
100+ Connections Together
Reverse Charging other devices
Wireless/Wired Recording
OTG playing and charging
Wireless/Wired Live Streaming

About MLOVE

Established in 2008, the MLOVE factory is a national high-tech enterprise that integrates ID design, research and development, production, and sales and after-sales service. It is also a specialized and innovative enterprise in the Guangdong Province. MLOVE factory has a modern independent industrial park of 30,000 square meters, strategically cooperated with SMT and injection molding suppliers.

Currently, MLOVE product line includes Rangers Karaoke and musical instrument speaker series, retro home speaker series, and portable outdoor speaker series.

We will continue to pursue excellence and provide customers with higher quality products and services.

Thank you for your attention. We look forward to establishing a long-term and stable cooperative partnership with customers all over the world.

View original content to download multimedia:https://www.prnewswire.com/news-releases/mlove-rangers-speakers-to-be-unveiled-at-global-sources-consumer-electronics-show-2024-10–302261776.html

SOURCE MLOVE

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Good Media: Two Guinness World Records Set! Shenzhen’s stunning drone show kicks off National Day celebrations

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SHENZHEN, China, Sept. 29, 2024 /PRNewswire/ — On the evening of September 26, Shenzhen hosted a spectacular drone show themed “City of Sky, Maybe Shenzhen” above Shenzhen Bay Park. A total of 10,197 drones took to the sky simultaneously, setting two Guinness World Records: “The most multirotor/drones airborne simultaneously from a single computer (outdoors)” and “The largest aerial image formed by multirotors/drones”.

The drone light show was a breathtaking spectacle. A vast array of drones came together to form a stunning starry sky, making the audience feel as though they were floating in an endless universe. What truly amazed the crowd was the sight of a floating “Sky City” materializing in midair, intertwined with iconic Shenzhen elements like the city’s landmarks, light shows, and scenes of Wing Chun, all symbolizing the limitless future of Shenzhen. Following this, dazzling “cyber fireworks” lit up the night, painting a vibrant picture of Shenzhen as a “City of Miracles, City of Innovation, City of Future”. 

The drones’ kaleidoscopic display in the night sky was not just a technological and visual feast but also a vivid demonstration of Shenzhen’s limitless potential as a “Sky City” for global visitors. 

It is worth noting that this drone show was just the beginning. During the National Day Holiday, Shenzhen will continue the drone performances for seven consecutive days. Daily shows will feature 10,000 drones across five districts in a relay format. 

To welcome global tourists to experience low-altitude tourism, starting from September 23, Shenzhen has been offering special holiday packages for seven consecutive days. This includes 10,000 low-altitude flight experience vouchers, allowing visitors to enjoy helicopter rides and take in the stunning urban landscapes, mountains, and coastal vistas of Shenzhen from above. 

In addition, Shenzhen will host over 300 highlight cultural and tourism activities. It will also offer more than 40,000 discounted attraction tickets, 2,000 free admission tickets, and 1,000 Shenzhen Airlines upgrade vouchers, inviting tourists from around the world to join in this grand autumn tourism celebration.

 

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SOURCE Good Media

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