Connect with us

Technology

ShopMy Launches ‘Opportunities’ To Revolutionize Creator Marketing with Guaranteed Social Mentions

Published

on

“Briefless” Feature Champions Creators’ Authenticity and Monetization While Ensuring Brands Higher ROI and Streamlined Collaboration

BOSTON, July 16, 2024 /PRNewswire/ — Today, ShopMy unveils ShopMy Opportunities, a groundbreaking feature in creator collaboration that represents a paradigm shift in digital marketing, offering a direct alternative to paid social and search advertising. This new offering allows brands to provide fixed payments to creators for guaranteed authentic social mentions, while giving creators full creative control and guaranteed income. Opportunities joins ShopMy’s robust suite of brand-creator collaboration tools, including paid campaigns, affiliate marketing, and gifting, all backed by powerful data analytics and scalability.

Opportunities are shared and tracked in a fully automated manner and can be crafted and sent to creators in minutes. Brands then gain immediate access to their leaderboard, enabling them to monitor the performance of all participating creators. Beta testing, including brands like Chan Luu, Dr.Diamond Metacine, and SIMKHAI, has shown an average 5x return on investment and increased brand engagement and trust.

Empowering Creators                                                     

ShopMy Opportunities provide creators with autonomy, allowing them full control over their content without the constraints of traditional campaign structures. There are no complicated requirements or approval periods, and creators are free to post products in a way that resonates with their audience. Along with meaningful commission payments, creators can earn guaranteed payments for completing an Opportunity, allowing them to enhance their revenue stream.

“Having worked on the marketing side for years, I believe this new feature is a game changer for both the creator and the brand.ˮ said Elizabeth Cook, a content creator with 24k followers, “It is a seamless process and I especially love how all mentions and data are sent to the brand in real time…I also appreciated the flexibility to share authentically, seamlessly weaving it into my everyday content. Working with a brand that honors and supports my creative journey that has been truly rejuvenating.ˮ

Enhancing Brand Reach                                                

For brands, ShopMy Opportunities represents a paradigm shift in digital marketing, offering a direct alternative to paid social and search advertising. By leveraging Opportunities, brands can secure organic content placements and drive high-quality engagement at scale, backed by data, without the complexities of contracts or content approvals.

“Opportunities represents a major leap forward in creator marketing, offering unprecedented scale and efficiency for brands while preserving creative control for creators,” said Harry Rein, CEO of ShopMy. “Given the 70% adoption rate of our recent Lookbooks instant gifting feature, we anticipate rapid uptake of Opportunities. Early results show returns significantly outperforming comparable channels, making this a game-changer for brands seeking authentic, high-performing creator partnerships.”

Key Features of ShopMy Opportunities:

Guaranteed Payments: Creators receive payments for sharing affiliate links or tagged social content, ensuring a reliable income stream.Creative Freedom: Eliminates content reviews and approval processes, empowering creators to promote brands naturally.ROI-Driven: Offers competitive cost-per-click rates compared to traditional advertising channels, as demonstrated by recent campaigns on ShopMy.

Industry Impact

ShopMy Opportunities challenges the status quo of creator marketing, bridging the gap between performance-based affiliate marketing and paid social campaigns. This hybrid model promises brands higher ROI and creators more stable earnings, marking a pivotal moment in the evolution of digital marketing strategies.

Beginning today, brands will be able to sign up for this new feature, which compliments the full suite of ShopMy tools. To learn more or request a demo, visit: https://shopmy.us/home/brands

About ShopMy                                                       

ShopMy is the leading end-to-end social commerce solution connecting the worldʼs most engaged creators of all sizes, with the biggest and most influential brands. Founded in 2020 by Harry Rein, CEO; Chris Tinsley, President; and Tiffany Lopinsky COO, ShopMy has experienced exponential growth, expanding from 12,000 to 60,000 vetted creators in just one year, adding approximately 4,000 creators monthly. The platform currently facilitates over $25 million in monthly transactions for brand partners and recently announced a $26.5M Series A led by Inspired Capital, AlleyCorp, and entrepreneurial ShopMy creators. ShopMy employs a dispersed workforce of 50 employees throughout the United States.

Contact:

Jaimen Sfetko jaimen@shopmy.us

View original content to download multimedia:https://www.prnewswire.com/news-releases/shopmy-launches-opportunities-to-revolutionize-creator-marketing-with-guaranteed-social-mentions-302197991.html

SOURCE Shop My Shelf, INC.

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Arandell Corporation Completes Acquisition of Maple Grove Operations

Published

on

By

MENOMONEE FALLS, Wis., Sept. 24, 2024 /PRNewswire/ — Saothair Capital Partners (“Saothair”), a private equity firm focused exclusively on investing in middle-market manufacturing and industrial companies, announced today that its portfolio company Arandell Corporation (“Arandell”) has acquired the business and assets of the Maple Grove, MN, facility (“Maple Grove“) from the CJK Group.

Arandell is one of the nation’s leading providers of high-quality catalog and brochure printing, mailing and logistics.

Maple Grove was previously acquired as part of CJK Group’s acquisition of Kodi Collective from LSC Communications in February of 2024.

Arandell’s existing facility and corporate office are based in Menomonee Falls, WI, and for over 100 years, Arandell has built a reputation in the marketplace for providing exceptional service and print quality along with effective solutions for postal optimization and logistics for many leading brands, retailers and other clients.

Already one of the largest printers in the country, by the addition of the Maple Grove facility, Arandell significantly increases its available capacity – complementing the ongoing expansion at the Menomonee Falls facility – and provides an even wider range of print and binding solutions to its customers to support their needs and help manage costs. With over 200 employees, the Maple Grove operations include a large double-web press platform that can efficiently run lightweight paperstocks and a bindery that offers significant capacity for both flat and letter marketing mail.

Sandy L. Ford, President and CEO of Arandell, said, “We are tremendously excited to welcome the Maple Grove team to Arandell. Maple Grove has a great reputation for quality and reliability, and their capabilities are a perfect complement to our Menomonee Falls facility, allowing us to grow across both locations. Arandell is committed to being the leading provider of print mail solutions in the marketplace, and this acquisition represents a milestone for our organization in that mission.”

Kevin Madden, Managing Partner of Saothair, added, “We are thrilled to provide the necessary support for Sandy and the Arandell team as they expand their capabilities in the marketplace and provide our customers with the quality and reliability they expect from Arandell.”

Legal counsel to Saothair and Arandell was provided by Jenner & Block.

About Saothair Capital Partners

Saothair is a private investment firm focused exclusively on investing in middle-market manufacturing and industrial businesses facing unique financial or operational challenges. Saothair makes controlling equity investments in companies across various industries, including paper & packaging, plastics, metals processing, automotive, building products, healthcare-related products, food & beverage, and other manufacturing. Saothair works in partnership with each key stakeholder invested in the business’s long-term success.  For more information, please see www.saothair.com.

View original content:https://www.prnewswire.com/news-releases/arandell-corporation-completes-acquisition-of-maple-grove-operations-302257633.html

SOURCE Saothair Capital Partners, LLC

Continue Reading

Technology

Silicones Market Positioned for Significant Growth, Expected to Reach $23.3 Billion by 2029

Published

on

By

Silicones: Driving Innovation Across Industries with High-Performance Applications in Construction, Manufacturing, and Transportation. BCC Research Study Projects 6.0% CAGR, with Market Growth from $17.4 Billion in 2024 to $23.3 Billion by 2029.

BOSTON, Sept. 24, 2024 /PRNewswire/ — “According to the latest BCC Research study, the demand for “Silicones: Global Markets” is expected to grow from $17.4 billion in 2024 and is projected to reach $23.3 billion by the end of 2029, at a compound annual growth rate (CAGR) of 6.0% during the forecast period of 2024 to 2029.”

The report provides an in-depth analysis of the global silicone market, focusing on its wide-ranging industrial applications in sectors such as transportation, construction, personal care, energy, healthcare, and electronics. It examines critical parameters evaluated by industries and regulatory bodies, given the ongoing advancements and expansions within these sectors. BCC Research has segmented the silicone market by product form—silicone elastomers, fluids, resins, gels, and others—and by end-use industries, including industrial processes, construction, personal care, transportation, energy, healthcare, and electronics. The report offers detailed market estimations in terms of value (in millions of dollars) and volume (in kilotons), with 2023 as the base year and forecasts extending from 2024 to 2029. Additionally, it covers regional market sizes across Asia-Pacific, Europe, North America, and the Rest of the World (RoW), while discussing market strategies, ESG development, regulatory landscape, key players, and driving forces shaping the industry.

The relevance of this report is underscored by the rapidly growing markets in sectors like construction, transportation, and electronics, all of which are driving a heightened demand for binding and coating substances. This surge is directly elevating the need for silicone products, a critical material in these industries. Moreover, with the rising concerns over pollution and environmental impact, the recycling of silicone has gained importance, opening doors for sustainable silicone products that can help reduce the carbon footprint. This shift not only creates new opportunities for businesses to enter the market but also highlights the essential role of silicone in the continued expansion of global industries.

Please click here for more details on “The Global Market for Silicones Report.”

The following factors drive the global market for silicones:

Surge in the Construction and Automotive Industries: Silicones are heavily used in construction for their sealants, adhesives, and coatings because they are durable and withstand harsh weather conditions. In the automotive sector, silicones are crucial for making gaskets, hoses, and other parts that need to handle hot temperatures and tough environments. As these industries expand, the demand for silicones naturally increases.

Increasing Demand for Silicone in Energy and Electronics Industries: In the energy sector, silicones are important for renewable technologies like solar panels and wind turbines, where they provide essential insulation and protection. For electronics, silicones are used to encase and protect delicate components, ensuring devices are reliable and long-lasting.

Growing Silicone Usage in Healthcare and Medical Applications: The healthcare industry relies on silicones for many uses, such as in medical devices, implants, and prosthetics, thanks to their compatibility with the human body and their flexibility. They are also used in wound care products and drug delivery systems, which help improve patient outcomes.

Rise of Silicone Recycling: With increasing environmental concerns, recycling silicones is becoming more common. This helps to minimize waste and reduce the environmental impact of silicone production. This trend is driven by stricter regulations and a growing emphasis on sustainability among manufacturers and consumers.

Request a sample copy of the global market for silicone reports.

Report Synopsis

Report Metrics

Details

Base year considered

2023

Forecast Period considered

2024-2029

Base year market size

$16.5 billion

Market Size Forecast

$23.3 billion

Growth rate

CAGR of 6.0% for the forecast period of 2024-2029

Segment Covered

Product Form, End User, and Region

Regions covered

North America, Europe, Asia-Pacific, and Rest of the World (RoW)

Countries covered

China, India, Japan, the U.S., Canada, Mexico, Germany, Spain, and France

Key Market Drivers

 

 

 

•  Surge in the construction and automotive industries.

•  Increasing demand for silicone in energy and electronics industries.

•  Growing silicone usage in healthcare and medical applications.

•  Rise of silicone recycling.

Key Interesting Facts About the global market for silicones:

Silicone is a versatile material used in scar treatment due to its beneficial properties.Silicone gel helps balance growth factors, hydrate skin, and protect scarred tissue from bacteria.It regulates collagen synthesis, reducing scar tissue formation over time.Silicone scar treatment products come in sheets, strips, and gels for unique needs.These products are recommended by healthcare professionals and can be used at home effectively.

The global market for silicones report includes in-depth data and analysis addressing the following important queries:

What is the projected market size and growth rate of the market?
– The estimated size of the silicones market will be $23.3 billion by 2029, with a CAGR of 6.0%.

What are the key factors driving the growth of the market?
– Expansion of the construction and automotive industries worldwide
– Increasing demand from packaging, furniture, footwear, and appliance industries

What segments are covered in the market?
– The market is segmented based on product form, end-user, and region. Segmentation based on product form: the market is segmented into silicone elastomers, silicone fluids, silicone resins, silicone gels, and others. Based on end use, the market is segmented into construction, transportation, electronics, personal care and consumer goods, healthcare, industrial processes, energy, and others. Regional estimates and forecasts comprise North America, Europe, Asia-Pacific, and the Rest of the World (RoW).

By end-user, which segment will dominate the market by the end of 2029?
– The construction segment silicone market will continue to dominate the market by the end of 2029.

Which region has the highest market share in the market?
Asia-Pacific holds the largest market share due to the extensive presence of key players in this region and the high demand for automotive and electronics applications. Additionally, China and the Southeast Asian region have been among the largest utilizes of the technology.

 Some of the Key Market Players Are:

ASAHI KASEI ADVANCE CORP.BRB INTERNATIONALCHT GERMANY GMBH           DOWDUPONTDYSTAR SINGAPORE PTE. LTD.ELKEM ASAEVONIK INDUSTRIES AGINNOSPECKCC SILICONE CORP.MITSUBISHI SHOJI CHEMICAL CORP.SHIN-ETSU CHEMICAL CO. LTD.SILCHEM INC.SPECIALTY SILICONE PRODUCTS INC.WACKER CHEMIE AG

Browse More Related Reports:

Global Markets for Adhesives & Sealants or Joining and Fastening: This report provides a comprehensive overview of the global adhesives and sealants market, emphasizing their critical role across various industries including transportation, woodworking, packaging, construction, medical and healthcare, and consumer goods. With growing industrialization driving demand, advancements in adhesive and sealant technologies, such as hot melt, solvent-based, and silicone formulations, are crucial. The market analysis includes segmentation by type, technology, chemicals, curing techniques, and end-use sectors, forecasting market growth from 2024 to 2029 across key regions like Asia-Pacific, Europe, North America, and the Rest of the World (RoW). Key players, market strategies, and environmental, social, and governance (ESG) considerations also feature prominently in this assessment of the market landscape.

Elastomers: Applications and Global Markets: This report provides comprehensive insights into the global elastomers industry, detailing the several types of elastomers, such as thermosets and thermoplastics, and the processes associated with them, including injection molding, extrusion, adhesive, and coating. It also examines the key end-use industries that rely on elastomers, such as automotive, industrial, medical, consumer goods, and building and construction. The report offers market estimates based on manufacturers’ total revenues, with projected revenue values presented in constant U.S. dollars. Additionally, the market is segmented by region, covering North America, Europe, Asia-Pacific (APAC), and the Rest of the World (RoW).

Directly purchase a copy of the report with BCC Research.

For further information or to make a purchase, please get in touch with info@bccresearch.com.

About BCC Research

BCC Research provides objective, unbiased measurement, and assessment of market opportunities with detailed market research reports. Our experienced industry analysts’ goal is to help you make informed business decisions, free of noise and hype.

Contact Us

Corporate HQ: 50 Milk St. Ste 16, Boston, MA 02109, USA

Email: info@bccresearch.com,

Phone: +1 781-489-7301

For media inquiries, email press@bccresearch.com or visit our media page for access to our market research library.

Data and analysis extracted from this press release must be accompanied by a statement identifying BCC Research LLC as the source and publisher.

Logo – https://mma.prnewswire.com/media/2183242/4931371/BCC_Research_Logo.jpg

View original content to download multimedia:https://www.prnewswire.com/news-releases/silicones-market-positioned-for-significant-growth-expected-to-reach-23-3-billion-by-2029–302257644.html

SOURCE BCC Research LLC

Continue Reading

Technology

GDT Expands Collaboration Capabilities with MDS Acquisition

Published

on

By

DALLAS, Sept. 25, 2024 /PRNewswire/ — Global IT solutions provider General Datatech (GDT) announced that it has acquired MDS Global IT (MDS) to expand its international collaboration and contact center practice.

MDS’s deep expertise in Cisco Unified Collaboration and Unified Contact Center Enterprise complements GDT’s industry-leading capabilities in networking, data center modernization, and security. MDS adds customers in the healthcare, retail, banking, technology, and manufacturing industries to GDT’s large existing client base. The combined capabilities and significant scale of GDT and MDS together create new opportunities for customers on both sides.

“GDT continues making strategic business investments to scale our capabilities, meet the growing digital transformation needs of customers, and expand global market share,” said Shawn O’Grady, Chair and CEO of GDT. “We look forward to welcoming MDS’s clients and employees to GDT. We believe both parties will benefit from our expanded capabilities and scale, especially in segments like modern networking, security, and hybrid data center.”

“MDS brings a long list of strong customer relationships and deep capabilities in the collaboration and contact center space through its US- and India-based resources,” said Kyle Dziubinski, CEO of MDS. “I’m thrilled to bring the strength and breadth of capabilities of GDT to our existing customer base.”

About GDT

As a global IT solutions provider, GDT accelerates its clients’ digitalization and business goals by transforming and modernizing platforms, networks, and cybersecurity through industry-leading infrastructure solutions, deep expertise, and flexible service delivery models.

GDT has a 26-year heritage and a global workforce, including its Indian Technology Center in Bangalore. Partners consistently recognize GDT for expertise across its solution stack. GDT maintains over 450 certifications with the world’s best-known technology providers. GDT’s history, knowledge, and global reach provide the foundation for developing rich, sustainable services and solutions that push its people to the forefront of IT thought leadership and expertise.

Follow GDT on LinkedIn and visit www.GDT.com.

Logo – https://mma.prnewswire.com/media/1718058/GDT_logov1.jpg

View original content:https://www.prnewswire.com/in/news-releases/gdt-expands-collaboration-capabilities-with-mds-acquisition-302257509.html

Continue Reading

Trending