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Chicory Positions Contextual Commerce as a Key Strategy in the Third-Party Cookieless Era

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6 months ago

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In the ever changing digital landscape, the strategy is key to reaching consumers in the right mindset

NEW YORK, June 26, 2024 /PRNewswire/ — Chicory, the only end-to-end contextual commerce media platform will be joining customer Mars United Commerce on stage at this year’s Retail Media Summit to explore why contextual commerce is a winning strategy ahead of cookie loss.

The session; Contextual Commerce: A Key Alternative for Thriving in The Cookie-less Era will take place on Thursday, June 27th at 10.30am at Path to Purchase’s Retail Media Summit in Chicago.

Despite delays in the rollout of third-party cookie deprecation, marketers have been testing various strategies in a bid to future-proof marketing efforts. This extends into the ever-growing retail media and commerce media spaces as marketers look for alternative strategies to reach and influence consumers. For Chicory and Mars United Commerce, Contextual Commerce offers a new complementary and brand-safe tactic to retail media network offerings and is quickly gaining popularity. By using contextual commerce, brands can deliver against different key performance indicators using ads in highly relevant contexts to drive multiple marketing objectives.

In addition to the panel, Chicory will be showcasing its newest ad solutions. Known for driving lower funnel impact, the expansion of its ad product suite now enables Chicory to influence consumers across the entire buying journey by driving increased awareness (Chicory Reach), consideration, and product discovery (Chicory Portfolio). Finally, as part of Chicory Aisle, retailers can also integrate a digital shelf into online recipes and support weekly deals.

“Contextual Commerce is the bridge that allows for a full funnel media solution, making brand media work harder and retail media more efficient,” said Julia Miller, Group VP Commerce Media, Mars United Commerce. “Having been a partner for some time, we have tested Chicory’s expanded contextual ad solutions with our brand clients and have seen really strong, early results by layering on these additional tactics across the entire funnel.”

“We believe in the power of contextually relevant environments -such as recipes – to drive results as they enable advertisers to reach consumers in the right mindset which is the key to success,” said Yuni Baker-Saito, CEO and Co-founder. “With the rise of retail media, we have established ourselves and contextual commerce media as a complementary tactic and these new ad products will help solidify that.”

Founded in 2013 as a shoppability company, Chicory has evolved into an end-to-end solution for CPG advertisers and retailers by combining unique and engaging media experiences with brand-safe, relevant content. This combination along with Chicory’s proprietary shoppable tech enables the company to develop insights that power their optimization tactics and help customers better understand their target audience. Chicory has seen tremendous growth over the past 10+ years. Most recently, the company expanded its leadership team and welcomed its first Chief Financial Officer, moved into a new office space in the heart of Silicon Alley in NYC, and was named one of Inc. Magazines Best Workplaces for 2024.

Today Chicory sees 123M shoppers across its network of 5200+ recipe sites and is integrated with more than 70 retailers. With the rise of retail media, the company has been able to establish itself as a key strategic partner in the off-site strategy for major retailers. Key partners and customers include Mars United Commerce, Giant Eagle, and Chobani.

Notes to editors:

About Chicory
Chicory is the only end-to-end contextual commerce media platform. It combines the power of contextually relevant and brand-safe content and engaging media with a commerce experience powered by proprietary technology to deliver results and insights for its customers.The platform powers a network of recipe publishers and retailers that CPG brands use to reach 123 million high-intent grocery shoppers each month. Chicory’s contextual advertising and shoppable recipe solutions can be found on over 5,200 websites and food blogs, including Taste of Home, The Kitchn and The Food Network. Sites enabled with Chicory’s technology take grocery shoppers from inspiration to checkout in just a few clicks, driving products to cart for 70+ leading retailers.

About Mars United Commerce
Mars United Commerce is an independently owned global commerce marketing practice that aligns people, technology, and intelligence to make the business of our clients better today than it was yesterday. Our worldwide capabilities coalesce into four key disciplines — Strategy & Analytics, Content & Experiences, Digital Commerce, and Retail Consultancy — that individually deliver unmatched results for clients and collectively give them an unparalleled network of seamlessly integrated functions across the entire commerce marketing ecosystem. These disciplines are powered by our industry-leading technology platform, Marilyn®, which helps marketers understand the total business impact of their commerce marketing activation, enabling them to make better decisions, create connected experiences, and drive stronger, measurable results. Learn more at https://www.marsunited.com/

For press enquiries:
Karolina Throssell
Iden
Karolina@iden.global 

View original content to download multimedia:https://www.prnewswire.com/news-releases/chicory-positions-contextual-commerce-as-a-key-strategy-in-the-third-party-cookieless-era-302182277.html

SOURCE Chicory

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Stora Enso Oyj: Notification of Change in Holdings according to Chapter 9, Section 10 of the Finnish Securities Markets Act (25 December 2024)

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2 hours ago

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December 27, 2024

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STORA ENSO OYJ STOCK EXCHANGE RELEASE 27 December 2024 at 09:00 EET

HELSINKI, Dec. 27, 2024 /PRNewswire/ — Stora Enso Oyj received a notification pursuant to chapter 9, section 5 of the Securities Market Act from BlackRock, Inc on 27 December 2024.

On 25 December 2024, BlackRock’s holding in Stora Enso’s shares decreased below the 5 percent threshold.

% of shares and voting rights (total of 7.A)

% of shares and voting rights through financial instruments (total of 7.B)

Total of both in % (7.A + 7.B)

Resulting situation on the date on which threshold was crossed or reached

4.76% shares

Below 5% voting rights

0.27% shares

Below 5% voting rights

5.04% shares

Below 5% voting rights

Position of previous notification (if applicable)

Below 5% shares

Below 5% voting rights

Below 5% shares

Below 5% voting rights

Below 5% shares

Below 5% voting rights

 

A: Shares and voting rights

Class/type of shares

ISIN code (if possible)

Number of shares and voting rights

% of shares and voting rights

Direct

(SMA 9:5)

Indirect

(SMA 9:6 and 9:7)

Direct

(SMA 9:5)

Indirect

(SMA 9:6 and 9:7)

FI0009005961

37,609,170  shares

Below 5% voting rights

4.76% shares Below 5% voting rights

SUBTOTAL A

37,609,170 shares

Below 5% voting rights

4.76% shares

Below 5% voting rights

B: Financial Instruments according to SMA 9:6a

Type of financial instrument

Expiration date

Exercise/Conversion Period

Physical or cash settlement

Number of shares and voting rights

% of shares and voting rights

American Depositary Receipt (US86210M1062)

N/A

N/A

Physical

596,930 shares

Below 5% voting rights

0.07% shares

Below 5% voting rights

Securites lent

N7A

N/A

Physical

1,036,720 shares

Below 5% voting rights

0.13% shares

Below 5% voting rights

CFD

N/A

N/A

Cash

563,510 shares

Below 5% voting rights

0.07% shares

Below 5% voting rights

SUBTOTAL B

2,197,160 shares

Below 5% voting rights

0.27% shares

Below 5% voting rights

 

Stora Enso has two series of shares. Each A share and every ten R shares carry one vote. Stora Enso has 175,664,079 A shares and 612,955,908 R shares in issue. The Company does not hold its own shares. The total number of Stora Enso shares is 788,619,987 and the total number votes at least 236,959,669.

Investor enquiries:
Anna-Lena Åström
SVP Investor Relations
tel. +46 70 210 7691 

Stora Enso

Part of the global bioeconomy, Stora Enso is a leading provider of renewable products in packaging, biomaterials and wooden construction, and one of the largest private forest owners in the world. We create value with our low-carbon and recyclable fiber-based products, through which we support our customers in meeting the demand for renewable sustainable products. Stora Enso has approximately 20,000 employees and our sales in 2023 were EUR 9.4 billion. Stora Enso shares are listed on Nasdaq Helsinki Oy (STEAV, STERV) and Nasdaq Stockholm AB (STE A, STE R). In addition, the shares are traded in OTC Markets (OTCQX) in the USA as ADRs and ordinary shares (SEOAY, SEOFF, SEOJF). storaenso.com/investors

STORA ENSO OYJ

Investor enquiries:
Anna-Lena Åström
SVP Investor Relations
tel. +46 70 210 7691 

This information was brought to you by Cision http://news.cision.com.

https://news.cision.com/stora-enso-oyj/r/stora-enso-oyj–notification-of-change-in-holdings-according-to-chapter-9–section-10-of-the-finnish,c4086606

The following files are available for download:

https://mb.cision.com/Main/13589/4086606/3189711.pdf

STORA ENSO Class R_2024-12-25_Issuer

 

View original content:https://www.prnewswire.com/news-releases/stora-enso-oyj-notification-of-change-in-holdings-according-to-chapter-9-section-10-of-the-finnish-securities-markets-act-25-december-2024-302339535.html

SOURCE Stora Enso Oyj

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Truecaller continues strong growth, surpasses 400 million Android users

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2 hours ago

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December 27, 2024

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STOCKHOLM, Dec. 27, 2024 /PRNewswire/ — Truecaller, the leading global platform for verifying contacts and blocking unwanted communication, reached another important milestone on 24th of December, when the number of monthly active users (MAU) on the operating system Android surpassed 400 million. Truecaller continues to grow rapidly in many geographic markets and the total user base has grown with more than 57 million users during 2024 and has now surpassed 433 million users in total.

“Truecaller’s strong commitment to help businesses and individuals communicate better through both calls and messages, continues to grow. Our geographical footprint is growing each day, and the development in our targeted growth markets is strong. We’re thrilled at achieving this milestone and we look forward to serving the next 400 million Android users,” says Rishit Jhunjuhnwala, Chief Product Officer and incoming CEO of Truecaller.

The growth in India continues to be strong with a growth of approximately 37 million users in but the relative growth in other parts of the world is stronger with a growth of 20 million users during 2024.

Truecaller will continue to report the average number of monthly and daily users on a quarterly basis in connection with interim reports.

For more information, please contact:
Andreas Frid, Head of IR & Communication
+46 705 29 08 00
andreas.frid@truecaller.com

About Truecaller:

Truecaller (TRUE B) is the leading global platform for verifying contacts and blocking unwanted communication. We enable safe and relevant conversations between people and make it efficient for businesses to connect with consumers. Fraud and unwanted communication are endemic to digital economies. especially in emerging markets. We are on a mission to build trust in communication. Truecaller is an essential part of everyday communication for more than 433 million active users. Truecaller is listed on Nasdaq Stockholm since 8 October 2021. For more information. please visit corporate.truecaller.com

This information was brought to you by Cision http://news.cision.com

https://news.cision.com/truecaller-ab/r/truecaller-continues-strong-growth–surpasses-400-million-android-users,c4086573

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SOURCE Truecaller AB

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Xinhua Silk Road: Conference on deepening financial openness and co-op in Northeast Asia held in NE. China’s Shenyang

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2 hours ago

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December 27, 2024

By

BEIJING, Dec. 27, 2024 /PRNewswire/ — The 2nd Northeast Asia Finance Conference and 2024 “Revitalizing Liaoning with Finance” Excellent Cases Release kicked off on Tuesday in Shenyang, capital of northeast China’s Liaoning Province, aiming to further deepen financial openness and cooperation in the Northeast Asian region and advance construction of a regional financial center.

The main forum held a series of activities, including an opening ceremony, two round-table dialogues on “finance + biomedical industry” and “finance + cultural industry”, a symposium for foreign financial institutions, a seminar on innovative development of financial clusters, a forum on development of technology and finance, a forum on industrial low-carbon transformation and financial innovation, as well as an enterprise project roadshow and industry-finance matchmaking event.

During the conference themed on “accelerating the construction of a regional financial center in Northeast Asia and creating a new highland for opening up”, excellent cases of revitalizing Liaoning through finance in 2024 were unveiled and the index for core areas of regional financial centers in northeast China was released.

The conference also held an unveiling ceremony for the upgrading of the Shenyang finance and trade development zone to a national-level development zone, and a launch ceremony of a platform for Shenyang industrial insights and decision analysis.

The conference was co-hosted by China Economic Information Service, Liaoning Branch of Xinhua News Agency, Shenhe District People’s Government, Shenyang local financial administration under guidance of Shenyang Municipal People’s Government and Liaoning local financial supervision and administration bureau.

Original link: https://en.imsilkroad.com/p/343777.html

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/xinhua-silk-road-conference-on-deepening-financial-openness-and-co-op-in-northeast-asia-held-in-ne-chinas-shenyang-302339540.html

SOURCE Xinhua Silk Road

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