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Sales Intelligence Market size is set to grow by USD 4.10 billion from 2024-2028, increasing need to enhance the digital experience of customers to boost the market growth, Technavio

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NEW YORK, June 18, 2024 /PRNewswire/ — The global sales intelligence market  size is estimated to grow by USD 4.10 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of  17.17%  during the forecast period.  Increasing need to enhance the digital experience of customers is driving market growth, with a trend towards exponential growth of marketing intelligence. However, increased risks related to data security and privacy  poses a challenge. Key market players include APIHub Inc., Cognism Ltd., Crystal Project Inc., Data Axle Inc., Demandbase Inc., Dun and Bradstreet Holdings Inc., Gryphon Networks Corp., HG Insights Inc., Lead411 Corp., LeadIQ Inc., LinkedIn Corp., List Partners LLC, Oracle Corp., Outreach Corp., SalesIntel Research Inc., UpLead LLC, Vainu. Io Software Oy, Yesware Inc., Zoho Corp. Pvt. Ltd., and ZoomInfo Technologies Inc..

Get a detailed analysis on regions, market segments, customer landscape, and companies – Click for the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Deployment (Cloud-based and On-premise), Component (Software and Services), and Geography (North America, Europe, APAC, Middle East and Africa, and South America)

Region Covered

North America, Europe, APAC, Middle East and Africa, and South America

Key companies profiled

APIHub Inc., Cognism Ltd., Crystal Project Inc., Data Axle Inc., Demandbase Inc., Dun and Bradstreet Holdings Inc., Gryphon Networks Corp., HG Insights Inc., Lead411 Corp., LeadIQ Inc., LinkedIn Corp., List Partners LLC, Oracle Corp., Outreach Corp., SalesIntel Research Inc., UpLead LLC, Vainu. Io Software Oy, Yesware Inc., Zoho Corp. Pvt. Ltd., and ZoomInfo Technologies Inc.

Key Market Trends Fueling Growth

Businesses in various industries are increasingly adopting marketing intelligence to gather essential data for analysis and informed decision-making. This trend is driven by the need for continuous market condition identification and the automated collection of data on key customers. The demand for sales intelligence solutions has risen as a result, with organizations seeking insightful data to enhance B2B processes and fuel growth. The global sales intelligence market is poised for growth due to these factors. 

The Sales Intelligence market is currently experiencing significant growth, with technologies like Chatbots, Machine Learning, and Artificial Intelligence playing key roles. These technologies enable businesses to gain deeper insights into customer behavior and preferences, leading to increased sales and improved customer relationships. Concepts such as Decision Making, Lead Management, and Predictive Analytics are trending in this market. Additionally, the use of Data Management and Data Processing techniques is essential for effective Sales Intelligence implementation. Overall, Sales Intelligence solutions are transforming the way businesses approach sales and marketing strategies. 

Research report provides comprehensive data on impact of trend. For more details- Download a Sample Report

Market Challenges

•         The sales intelligence market faces challenges due to data security concerns. Organizations transferring data to cloud-based solutions require assurances of security and reliability. Data security risks, such as information leakage and misuse, increase when data is with vendors. In multi-tenant models, the risk of information leakage is high. Vendors are addressing these concerns with security measures to prevent breaches and protect end-users’ and sponsors’ information. These efforts aim to mitigate potential legal and regulatory compliance issues and boost market growth.

•         The Sales Intelligence market faces several challenges in delivering accurate and timely information to businesses. Data collection and management are key issues, as is ensuring data integrity and relevance. The volume of data available can be overwhelming, making it difficult for organizations to effectively analyze and utilize the information. Additionally, keeping up with the constant changes in customer behavior and market trends requires a high level of agility and adaptability. Furthermore, integrating data from various sources and ensuring data security are also significant challenges. Effective sales intelligence solutions must address these challenges to provide valuable insights that help businesses make informed decisions and improve their bottom line.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

This sales intelligence market report extensively covers market segmentation by

Deployment 1.1 Cloud-based1.2 On-premiseComponent 2.1 Software2.2 ServicesGeography 3.1 North America3.2 Europe3.3 APAC3.4 Middle East and Africa3.5 South America

1.1 Cloud-based-  The Sales Intelligence Market refers to the industry that provides businesses with accurate and timely data about their potential customers and competitors. This information helps companies make informed sales decisions and improve their overall sales performance. Key players in this market include companies that offer lead generation, data enrichment, and predictive analytics services. These solutions enable businesses to identify new opportunities, prioritize leads, and optimize their sales efforts. By leveraging Sales Intelligence, companies can increase their revenue, enhance customer engagement, and gain a competitive edge in their industry.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

The Sales Intelligence Market encompasses a range of software solutions designed to optimize customer targeting and improve connect rates for businesses. These solutions leverage advanced technologies such as Artificial Intelligence (AI) and Machine Learning (ML) to enrich data and identify buying intent. Pre-sales processes are streamlined through sales intelligence software, which extracts data from both structured and unstructured sources. Decision-making processes are enhanced with real-time analytics and reporting, enabling salespeople to prioritize leads based on lead scoring. Sales conversions are boosted through the integration of chatbots in B2C interactions, while Fintech organizations benefit from data management and lead management capabilities. On-Premise deployment options ensure data security and customization, making these solutions a valuable investment for businesses seeking to maximize sales opportunities.

Market Research Overview

The Sales Intelligence Market refers to the global industry dedicated to providing businesses with accurate and insightful data about their customers and prospects. This information enables companies to optimize their sales and marketing efforts, improve customer engagement, and increase revenue. The market utilizes various sources and techniques, such as predictive analytics, big data, and artificial intelligence, to deliver actionable insights. These solutions help sales teams prioritize leads, personalize outreach, and forecast sales trends. Additionally, they provide valuable context about market conditions, competition, and industry trends. Overall, Sales Intelligence is an essential tool for businesses seeking to maximize their sales potential and stay competitive in today’s dynamic marketplaces.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

DeploymentCloud-basedOn-premiseComponentSoftwareServicesGeographyNorth AmericaEuropeAPACMiddle East And AfricaSouth America

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Aprecomm Upends the CX Industry with Appointment of Philippe Alcaras to its Advisory Board

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Industry leader Philippe Alcaras, former CEO of Airties, has joined Aprecomm as an advisor, bringing unparalleled knowledge and experience to guide its leadership team.

BANGALORE, India, April 28, 2025 /PRNewswire/ — Today, Aprecomm, the intuitive network and customer experience platform provider, announced a major coup by appointing former Airties CEO and highly experienced telecom leader Philippe Alcaras as an advisor. Presiding over Airties during a time of substantial growth, when the company expanded its footprint into new markets, Philippe brings the experience and business acumen necessary to support and advise Aprecomm’s Executive Team as global demand for its AI-driven customer experience (CX) platform continues to grow at pace.

“Aprecomm has already secured over 20% of the Indian fixed broadband market and is supplying close to 50 service providers with its customer experience optimization software,” said Philippe Alcaras, Aprecomm’s latest advisor. “With the penetration of managed WiFi estimated at only 15-30% globally [1], Aprecomm has a huge opportunity to disrupt the market with its AI data-driven approach and fast speed to market—I’m excited to join Pramod and his Team and support this high-growth phase.”

Among several key focus areas, Philippe will bring extensive experience to help guide the company’s positioning and narrative for investor outreach and fundraising initiatives, support engagement with strategic customers and partnerships, ⁠and provide ongoing input and feedback on corporate governance, product strategy, and roadmap development.

“I’m thrilled to welcome Philippe, who will provide his expertise and advice to the Company during our next growth phase,” said Pramod Gummaraj, Founder & CEO, Aprecomm. “Philippe’s knowledge will be invaluable as we continue to disrupt the industry, helping service providers harness AI’s power to serve their subscribers better, bringing joy to online experiences while achieving significant operational savings through our intuitive and self-healing approach to network management.”

Serving both residential and business subscribers, Aprecomm’s CX suite helps broadband service providers (BSPs) transform their connectivity approaches. By utilizing sophisticated artificial intelligence, including a unique quality of experience algorithm, Aprecomm is paving the way for intuitive zero-touch networks. Aprecomm adopts a self-optimizing and self-healing approach to managed WiFi, adjusting the network to accommodate the unique needs of each user and the application they are using. Aprecomm’s advanced analytics and automated support tools provide access to real-time data, enabling service providers to monitor end-to-end network performance. Its CX suite is field-proven [2] for enhancing subscriber satisfaction and reducing operational costs.

About Philippe Alcaras
Based in Dubai (UAE), Philippe Alcaras holds non-executive positions as Chairman of OnRobot (Odense, Denmark), Chair of the Advisory Board at Vianeos (Paris, Dubai), and Board Member at S3 Connected Health (Dublin). From 2012 to 2022, Philippe was the CEO of Airties, leading the company to become a global leader in home network WiFi performance. He also served as the General Manager of Philips Home Networks, CEO of Nagra France, and General Manager of Digital TV Devices at Vantiva. Philippe graduated with an MBA from KEDGE (Marseille) and is certified as an INSEAD International Director.

Aprecomm harnesses the power of AI to provide a unique applications suite that enables service providers to create self-optimizing and self-healing broadband networks.

Our quality-of-experience engine monitors and optimizes WiFi performance to ensure consumers enjoy the best possible internet experience. At the same time, our cloud-based support applications leverage real-time data to predict and resolve customer service issues before they happen, saving providers time and money.

Aprecomm manages over 7 million home and business locations, partnering with more than 45 service providers worldwide.

We’re making intuitive, self-healing networks a reality.

Follow Aprecomm on LinkedIn here.

#IntuitiveNetworks
#BringingJoyToOnline

Visit www.aprecomm.ai to discover more.

Press contact:

corporatecomms@aprecomm.ai

[1] Various industry estimates
[2] Excitel case study

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SOURCE Aprecomm

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Centric PLM for Food & Beverage and Grocery Tackle Tariffs Head-On

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Real-time data, cost simulation and supplier management are all strategies employed by Centric PLM to combat tariff uncertainty

CAMPBELL, Calif., April 28, 2025 /PRNewswire-PRWeb/ — Centric Software provides the most innovative enterprise solutions to plan, formulate, develop, procure, manufacture and sell consumer goods products in food & beverage, grocery, fashion and multi-category retail to achieve strategic and operational digital transformation goals.

With the recent burst of tariff activity, food & beverage companies and grocery retailers are faced with widely fluctuating ingredient costs. Changes in regulations are happening day-by-day and consumer response is also factoring into sales, so there is no time for consultation and lengthy analyses; response to tariffs must be reactive and swift.

Real-time access to data becomes crucial in today’s circumstances. A modern PLM solution has modules that can facilitate agile product development, enabling companies to quickly adapt to market changes. By streamlining collaboration and workflow processes, food & beverage and grocery companies can revamp their offerings or develop new products that cater to evolving consumer demands and benefit from AI-functionalities like least cost formulation to protect margins. Agility is necessary for maintaining market relevance amid shifting market conditions.

With Centric PLM, companies can evaluate and compare suppliers, simulate costing scenarios, adjust landed cost calculations, support multi-sourcing strategies and facilitate quick supplier revision requests. With AI formula matching, developers get a head start in formulating the next new product. Centric PLM also manages packaging: from briefs, to specifications to artwork and labeling. Ingredient and nutrition label information is pulled directly from PLM into packaging, eliminating the chance for error when transferring data manually between systems.

To improve consumer experience across all touchpoints, Centric PXMTM, Centric product experience management, combines product information management (PIM), digital asset management (DAM), content syndication to e-comm sites, marketplaces and social media and digital shelf analytics (DSA). It captures demand signals from digital sales channels and shows consumer behavior in real-time, creating a continuous feedback loop, so brands can quickly adjust products, pricing and inventory to personalize customer experiences and increase sell-through in response to whatever the current conditions are.

Traditional ways of managing tariffs, often siloed within finance or sourcing teams no longer provide the visibility or speed businesses need to stay competitive. Navigating tariffs involves more than understanding costs; it also requires compliance with evolving international trade regulations. Non-compliance can lead to penalties and operational disruptions. Being aware of the latest regulatory changes through a comprehensive tech platform is key. Centric PLM integrates with regulatory databases like USDA FoodData Central, SR Legacy and CIQUAL. A partnership with the global regulatory and food safety service provider FoodChain ID, provides users with access to 220 global regulatory libraries.

“Completely market-driven, the breadth of Centric Software’s AI-powered technology solutions covers the end-to-end product lifecycle,” says Chris Groves, CEO of Centric Software. “Centric solutions, including PLM and PXM, provide robustness to food companies whose ingredients often hail from all corners of the globe. During times of economic volatility, Centric solutions equip food & beverage producers and retailers, including grocery which is often a diverse range of consumer goods products, to better handle market and supply chain disruptions.”

Learn how to mitigate retail uncertainty with Centric’s Tariff Hub

Request a demo 

Media Contact

Celia Newhouse, Centric Software, +14385015498, cnewhouse@centricsoftware.com, www.centricsoftware.com

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SOURCE Centric Software

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Innodisk Paves the Way for Next-Gen Data Centers with its First PCIe Gen5 SSD Series

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TAIPEI, April 29, 2025 /PRNewswire/ — Innodisk, a leading industrial-grade flash storage provider, announces the launch of its latest PCIe Gen5 SSD series, designed to meet the OCP Data Center NVMe SSD spec v2.0 and the increasing demands of AI model training, big data analytics, and data-intensive environments.  

The new series supports multiple form factors, including U.2, as well as EDSFF E1.S, E3.S, and the brand-new E3.L for data center applications, catering to the diverse needs of enterprise and data center environments. This marks a new chapter for Innodisk in further fulfilling enterprise demands.

The Innodisk PCIe Gen5 SSD, built with the latest PCIe Gen 5 x4 interface and NVMe 2.0 protocol, overcomes the speed and latency limitations of traditional storage interfaces. With up to 128TB of high-density NAND storage, it delivers speeds of up to 14GB/s (read) and 10GB/s (write), enabling lightning-fast data transfers for data-intensive applications.

Enterprise data centers managing large-scale storage deployments and multi-tiered environments often require out-of-band and batch management capabilities, which present growing challenges. Innodisk PCIe Gen5 SSD addresses these demands with NVMe-MI for streamlined SSD management and multi-namespace support, ensuring scalable and efficient storage operations.

To ensure high quality and alignment with market trends, the PCIe Gen5 SSD aims to enhance integration with industry-leading data center standards, such as OCP Data Center NVMe SSD spec v2.0. Additionally, it is intended to be built for seamless integration with VMware, optimizing compatibility with virtualized environments and overall system performance.

Innodisk’s PCIe Gen5 SSD also features advanced security mechanisms, ensuring robust data protection and seamless integration. Secure Boot technology authenticates digital signatures during firmware updates, preventing unauthorized modifications and ensuring that only trusted firmware is executed.  

Other than that, Innodisk offers exceptional extensive firmware compatibility and customizable solutions, ensuring seamless integration into diverse enterprise environments.  

The Innodisk PCIe Gen5 SSD will be available starting Q2 2025. For more information, please visit www.innodisk.com.

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