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Media Asset Management (MAM) Solutions Market size is set to grow by USD 18.84 billion from 2024-2028, Gradual shift from on-premises to cloud-based media asset management solutions to boost the market growth, Technavio

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NEW YORK, June 11, 2024 /PRNewswire/ — The global media asset management (MAM) solutions market  size is estimated to grow by USD 18.84 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of about 31.02%  during the forecast period.  Gradual shift from on-premises to cloud-based media asset management solutions is driving market growth, with a trend towards rising adoption of analytics to manage media assets. However, data privacy and security concerns  poses a challenge. Key market players include Amazon.com Inc., Arvato Systems GmbH, Bynder BV, Cloudinary Ltd., Dalet SA, Danaher Corp., Dell Technologies Inc., Etere Pte Ltd., Evolphin Software Inc., Imagen Ltd., International Business Machines Corp., MediaValet Inc., MerlinOne Inc., Microsoft Corp., OpenText Corp., Prime Focus Ltd., Publitio doo, Ross Video Ltd., Sony Group Corp., and Video Stream Networks SL.

Get a detailed analysis on regions, market segments, customer landscape, and companies – View the snapshot of this report

Forecast period

2024-2028

Base Year

2023

Historic Data

2018 – 2022

Segment Covered

Deployment (On-premise and Cloud), Type (Small and medium size enterprise and Large enterprise), and Geography (North America, Europe, APAC, South America, and Middle East and Africa)

Region Covered

North America, Europe, APAC, South America, and Middle East and Africa

Key companies profiled

Amazon.com Inc., Arvato Systems GmbH, Bynder BV, Cloudinary Ltd., Dalet SA, Danaher Corp., Dell Technologies Inc., Etere Pte Ltd., Evolphin Software Inc., Imagen Ltd., International Business Machines Corp., MediaValet Inc., MerlinOne Inc., Microsoft Corp., OpenText Corp., Prime Focus Ltd., Publitio doo, Ross Video Ltd., Sony Group Corp., and Video Stream Networks SL

Key Market Trends Fueling Growth

Media Asset Management (MAM) solutions enhance business decision-making by analyzing media content using advanced tools. Cloud-based content analytics and asset tracking solutions manage large data sets from mobile apps and devices. Content analytics services transform unstructured data into structured formats for effective digital content management. Predictive analytical solutions are widely adopted for content analytics, contributing to the growth of the global MAM solutions market. 

The Media Asset Management (MAM) solutions market is experiencing significant growth due to the increasing demand for efficient and effective content management. Video files, audio files, and other multimedia assets require specialized tools to manage, store, and distribute them.

Trends in MAM include the use of cloud-based platforms for remote access and collaboration, artificial intelligence and machine learning for automating metadata tagging, and integration with other business systems for streamlined workflows. Adobe, Cloudera, and Siemens are among the companies providing MAM solutions. These solutions enable media and entertainment companies, broadcasters, and enterprises to manage their multimedia content more effectively and cost-effectively. 

Research report provides comprehensive data on impact of trend. For more details- Download a Sample Report

Market Challenges

•         Cloud adoption in organizations faces hurdles due to data privacy and security risks. Cloud security management is a complex task for vendors, with rising cases of online hacking and breaches. Open-source code in cloud infrastructure increases the likelihood of system flaws, particularly in public clouds.

•         Cyber-attackers can easily access cloud-based data storage systems due to open architecture and shared resources. Vendors must encrypt client data, implement multi-factor authentication, and comply with regulatory guidelines to mitigate these concerns and ensure market growth for Media Asset Management (MAM) solutions.

•         In the Media Asset Management (MAM) solutions market, businesses face several challenges. These include the need to manage large volumes of digital content, ensure seamless access to media assets, and maintain consistency across various platforms. Additionally, the rapid pace of technology advancements and the increasing use of cloud-based solutions present new challenges. Marketers require advanced tools to manage funnels, ads, and campaigns effectively.

•         Digitally delivered content must be delivered quickly and efficiently, while maintaining high quality and security. Furthermore, marketers must adapt to changing consumer preferences and behaviors, requiring agile and flexible MAM solutions. Overall, the MAM market demands innovative and adaptive solutions to help businesses effectively manage their media assets and stay competitive.

For more insights on driver and challenges – Download a Sample Report

Segment Overview 

Deployment 1.1 On-premise1.2 CloudType 2.1 Small and medium size enterprise2.2 Large enterpriseGeography 3.1 North America3.2 Europe3.3 APAC3.4 South America3.5 Middle East and Africa

1.1 On-premise-  On-premises Media Asset Management (MAM) solutions offer robust features for large organizations, including workflow streamlining, budgeting, and reporting. These solutions provide a structured approach to align marketing objectives and execution across various business units. The primary advantage is the complete control businesses have over their critical data. However, the high cost and limited scalability options may hinder market growth during the forecast period.

For more information on market segmentation with geographical analysis including forecast (2024-2028) and historic data (2018 – 2022)  – Download a Sample Report

Research Analysis

In the dynamic world of Media and Multimedia, Large Enterprises rely on Media Asset Management (Mam) Solutions to streamline their IT Infrastructures and manage their media assets effectively. These Software Applications facilitate the entire content and media lifecycle, from acquisition to distribution. They enable efficient Asset Retrieval, Storage, Processing, and Post-Production of multimedia files, including videos, audio, and images.

Mam Systems are crucial for various sectors such as Digital Marketing, Gaming, Social Media Use, and Video Production Processes. They offer Cloud-based services for easy access to media assets and ensure optimal Audio Consumption and Media Library management. Mam Solutions are integral to managing the complexities of multimedia files and content, enhancing overall productivity and efficiency.

Market Research Overview

The Media Asset Management (MAM) Solutions market encompasses innovative technologies and services that enable organizations to efficiently manage and monetize their multimedia content. These solutions provide tools for ingest, cataloging, metadata management, search, retrieval, and delivery of various media formats. MAM systems are essential for broadcasters, media companies, educational institutions, and enterprises to streamline their content operations, reduce costs, and enhance the viewer experience.

Additionally, they offer advanced features like automation, integration with other systems, and support for emerging technologies like artificial intelligence and machine learning. MAM solutions are vital for organizations seeking to optimize their media workflows and capitalize on the growing demand for on-demand and personalized content.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

DeploymentOn-premiseCloudTypeSmall And Medium Size EnterpriseLarge EnterpriseGeographyNorth AmericaEuropeAPACSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

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SOURCE Technavio

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Aprecomm Upends the CX Industry with Appointment of Philippe Alcaras to its Advisory Board

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Industry leader Philippe Alcaras, former CEO of Airties, has joined Aprecomm as an advisor, bringing unparalleled knowledge and experience to guide its leadership team.

BANGALORE, India, April 28, 2025 /PRNewswire/ — Today, Aprecomm, the intuitive network and customer experience platform provider, announced a major coup by appointing former Airties CEO and highly experienced telecom leader Philippe Alcaras as an advisor. Presiding over Airties during a time of substantial growth, when the company expanded its footprint into new markets, Philippe brings the experience and business acumen necessary to support and advise Aprecomm’s Executive Team as global demand for its AI-driven customer experience (CX) platform continues to grow at pace.

“Aprecomm has already secured over 20% of the Indian fixed broadband market and is supplying close to 50 service providers with its customer experience optimization software,” said Philippe Alcaras, Aprecomm’s latest advisor. “With the penetration of managed WiFi estimated at only 15-30% globally [1], Aprecomm has a huge opportunity to disrupt the market with its AI data-driven approach and fast speed to market—I’m excited to join Pramod and his Team and support this high-growth phase.”

Among several key focus areas, Philippe will bring extensive experience to help guide the company’s positioning and narrative for investor outreach and fundraising initiatives, support engagement with strategic customers and partnerships, ⁠and provide ongoing input and feedback on corporate governance, product strategy, and roadmap development.

“I’m thrilled to welcome Philippe, who will provide his expertise and advice to the Company during our next growth phase,” said Pramod Gummaraj, Founder & CEO, Aprecomm. “Philippe’s knowledge will be invaluable as we continue to disrupt the industry, helping service providers harness AI’s power to serve their subscribers better, bringing joy to online experiences while achieving significant operational savings through our intuitive and self-healing approach to network management.”

Serving both residential and business subscribers, Aprecomm’s CX suite helps broadband service providers (BSPs) transform their connectivity approaches. By utilizing sophisticated artificial intelligence, including a unique quality of experience algorithm, Aprecomm is paving the way for intuitive zero-touch networks. Aprecomm adopts a self-optimizing and self-healing approach to managed WiFi, adjusting the network to accommodate the unique needs of each user and the application they are using. Aprecomm’s advanced analytics and automated support tools provide access to real-time data, enabling service providers to monitor end-to-end network performance. Its CX suite is field-proven [2] for enhancing subscriber satisfaction and reducing operational costs.

About Philippe Alcaras
Based in Dubai (UAE), Philippe Alcaras holds non-executive positions as Chairman of OnRobot (Odense, Denmark), Chair of the Advisory Board at Vianeos (Paris, Dubai), and Board Member at S3 Connected Health (Dublin). From 2012 to 2022, Philippe was the CEO of Airties, leading the company to become a global leader in home network WiFi performance. He also served as the General Manager of Philips Home Networks, CEO of Nagra France, and General Manager of Digital TV Devices at Vantiva. Philippe graduated with an MBA from KEDGE (Marseille) and is certified as an INSEAD International Director.

Aprecomm harnesses the power of AI to provide a unique applications suite that enables service providers to create self-optimizing and self-healing broadband networks.

Our quality-of-experience engine monitors and optimizes WiFi performance to ensure consumers enjoy the best possible internet experience. At the same time, our cloud-based support applications leverage real-time data to predict and resolve customer service issues before they happen, saving providers time and money.

Aprecomm manages over 7 million home and business locations, partnering with more than 45 service providers worldwide.

We’re making intuitive, self-healing networks a reality.

Follow Aprecomm on LinkedIn here.

#IntuitiveNetworks
#BringingJoyToOnline

Visit www.aprecomm.ai to discover more.

Press contact:

corporatecomms@aprecomm.ai

[1] Various industry estimates
[2] Excitel case study

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SOURCE Aprecomm

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Centric PLM for Food & Beverage and Grocery Tackle Tariffs Head-On

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Real-time data, cost simulation and supplier management are all strategies employed by Centric PLM to combat tariff uncertainty

CAMPBELL, Calif., April 28, 2025 /PRNewswire-PRWeb/ — Centric Software provides the most innovative enterprise solutions to plan, formulate, develop, procure, manufacture and sell consumer goods products in food & beverage, grocery, fashion and multi-category retail to achieve strategic and operational digital transformation goals.

With the recent burst of tariff activity, food & beverage companies and grocery retailers are faced with widely fluctuating ingredient costs. Changes in regulations are happening day-by-day and consumer response is also factoring into sales, so there is no time for consultation and lengthy analyses; response to tariffs must be reactive and swift.

Real-time access to data becomes crucial in today’s circumstances. A modern PLM solution has modules that can facilitate agile product development, enabling companies to quickly adapt to market changes. By streamlining collaboration and workflow processes, food & beverage and grocery companies can revamp their offerings or develop new products that cater to evolving consumer demands and benefit from AI-functionalities like least cost formulation to protect margins. Agility is necessary for maintaining market relevance amid shifting market conditions.

With Centric PLM, companies can evaluate and compare suppliers, simulate costing scenarios, adjust landed cost calculations, support multi-sourcing strategies and facilitate quick supplier revision requests. With AI formula matching, developers get a head start in formulating the next new product. Centric PLM also manages packaging: from briefs, to specifications to artwork and labeling. Ingredient and nutrition label information is pulled directly from PLM into packaging, eliminating the chance for error when transferring data manually between systems.

To improve consumer experience across all touchpoints, Centric PXMTM, Centric product experience management, combines product information management (PIM), digital asset management (DAM), content syndication to e-comm sites, marketplaces and social media and digital shelf analytics (DSA). It captures demand signals from digital sales channels and shows consumer behavior in real-time, creating a continuous feedback loop, so brands can quickly adjust products, pricing and inventory to personalize customer experiences and increase sell-through in response to whatever the current conditions are.

Traditional ways of managing tariffs, often siloed within finance or sourcing teams no longer provide the visibility or speed businesses need to stay competitive. Navigating tariffs involves more than understanding costs; it also requires compliance with evolving international trade regulations. Non-compliance can lead to penalties and operational disruptions. Being aware of the latest regulatory changes through a comprehensive tech platform is key. Centric PLM integrates with regulatory databases like USDA FoodData Central, SR Legacy and CIQUAL. A partnership with the global regulatory and food safety service provider FoodChain ID, provides users with access to 220 global regulatory libraries.

“Completely market-driven, the breadth of Centric Software’s AI-powered technology solutions covers the end-to-end product lifecycle,” says Chris Groves, CEO of Centric Software. “Centric solutions, including PLM and PXM, provide robustness to food companies whose ingredients often hail from all corners of the globe. During times of economic volatility, Centric solutions equip food & beverage producers and retailers, including grocery which is often a diverse range of consumer goods products, to better handle market and supply chain disruptions.”

Learn how to mitigate retail uncertainty with Centric’s Tariff Hub

Request a demo 

Media Contact

Celia Newhouse, Centric Software, +14385015498, cnewhouse@centricsoftware.com, www.centricsoftware.com

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SOURCE Centric Software

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Innodisk Paves the Way for Next-Gen Data Centers with its First PCIe Gen5 SSD Series

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TAIPEI, April 29, 2025 /PRNewswire/ — Innodisk, a leading industrial-grade flash storage provider, announces the launch of its latest PCIe Gen5 SSD series, designed to meet the OCP Data Center NVMe SSD spec v2.0 and the increasing demands of AI model training, big data analytics, and data-intensive environments.  

The new series supports multiple form factors, including U.2, as well as EDSFF E1.S, E3.S, and the brand-new E3.L for data center applications, catering to the diverse needs of enterprise and data center environments. This marks a new chapter for Innodisk in further fulfilling enterprise demands.

The Innodisk PCIe Gen5 SSD, built with the latest PCIe Gen 5 x4 interface and NVMe 2.0 protocol, overcomes the speed and latency limitations of traditional storage interfaces. With up to 128TB of high-density NAND storage, it delivers speeds of up to 14GB/s (read) and 10GB/s (write), enabling lightning-fast data transfers for data-intensive applications.

Enterprise data centers managing large-scale storage deployments and multi-tiered environments often require out-of-band and batch management capabilities, which present growing challenges. Innodisk PCIe Gen5 SSD addresses these demands with NVMe-MI for streamlined SSD management and multi-namespace support, ensuring scalable and efficient storage operations.

To ensure high quality and alignment with market trends, the PCIe Gen5 SSD aims to enhance integration with industry-leading data center standards, such as OCP Data Center NVMe SSD spec v2.0. Additionally, it is intended to be built for seamless integration with VMware, optimizing compatibility with virtualized environments and overall system performance.

Innodisk’s PCIe Gen5 SSD also features advanced security mechanisms, ensuring robust data protection and seamless integration. Secure Boot technology authenticates digital signatures during firmware updates, preventing unauthorized modifications and ensuring that only trusted firmware is executed.  

Other than that, Innodisk offers exceptional extensive firmware compatibility and customizable solutions, ensuring seamless integration into diverse enterprise environments.  

The Innodisk PCIe Gen5 SSD will be available starting Q2 2025. For more information, please visit www.innodisk.com.

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