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Canada and Quebec are co-organizing the first meeting of the UNESCO Group of Experts on the diversity of cultural expression in the digital environment

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QUÉBEC CITY, May 27, 2024 /CNW/ – The Honourable Pascale St-Onge, Minister of Canadian Heritage, Mathieu Lacombe, Minister of Culture and Communications, Minister responsible for Youth and Minister responsible for the Outaouais region, as well as Martine Biron, Minister of International Relations and La Francophonie and Minister responsible for the Status of Women, are proud to launch the activities for the first meeting of the UNESCO Group of Experts on the diversity of cultural expression in the digital environment.

This meeting of experts from around the world will be held in Québec City from May 28 to 30, 2024. It will be preceded on May 27 by a day of conferences for Canadian, Quebec and international cultural workers. These conferences will be organized by the Coalition for the Diversity of Cultural Expressions (CDCE), with the collaboration of the International Federation of Coalitions for Cultural Diversity (IFCCD).

Over the past few months, Canada and the government of Quebec have supported the creation of this international group of 18 independent experts within UNESCO. Until the 18th session of the Intergovernmental Committee in February 2025, this group will conduct a reflection and make recommendations to the Parties to the UNESCO Convention on the Protection and Promotion of the Diversity of Cultural Expressions (“2005 Convention”) on four themes: the linguistic diversity of cultural content online, the discoverability of local and national cultural content online, the greater transparency of digital platforms, and the impact of artificial intelligence on cultural and creative industries.

As co-organizers of the UNESCO Group of Experts meeting, Canada and Quebec will use this work on the 2005 Convention to advance the priorities of Canadian and Quebec artists, organizations and cultural and creative industries, as they relate to the implementation of this Convention in the digital environment. The 2005 Convention, which now has 153 signatories, is an essential instrument for ensuring the diversity of cultural expressions in all environments, including the digital environment.

The May 27 conferences, organized by the CDCE, with the collaboration of the IFCCD, will be held under the theme Promoting our cultures in the digital age – Conversations among cultural workers from here and abroad. These conferences will focus on the priority themes listed in UNESCO’s mandate to this group of international experts. The Canadian Commission for UNESCO is also involved in the activity and will present an Indigenous cultural segment as part of the United Nations International Decade of Indigenous Languages.

Cultural workers from Quebec and Canada are invited to visit the CDCE website for program information on the May 27 conferences.

Quotes

“UNESCO is dedicated to strengthening the diversity of cultural expressions in the context of innovative digital technologies, particularly generative artificial intelligence. We are delighted to be working with our longstanding partners, Canada and Quebec, to bring together, for the first time, experts who can enlighten Member States on the opportunities and challenges of the digital environment.” 

Ernesto Ottone R., Assistant Director-General for Culture, UNESCO

“Our priority is to promote the growth and influence of our creative industries in a context of profound change, especially in the digital sphere. This is why the discussions taking place in the coming days are crucial in helping governments identify the solutions and collaborative solutions that should be adopted to reach these goals. As a government, it is important to take stock of current challenges and act. This work has already started with the adoption of the Online Streaming Act, which modernizes our approach to taking account of issues like discoverability and to ensuring that foreign platforms contribute to our cultural ecosystems by promoting our creators, our stories and our expertise.”

The Honourable Pascale St-Onge, Minister of Canadian Heritage

“Today’s digital environment is having a major impact on people’s access to their cultures and to diverse cultural content in multiple languages. It is vital to find solutions to promote diversified cultural content that reaches its audiences, especially youth. We are working on these issues and hope that the work carried out by the UNESCO Group of Experts will fuel Quebec’s actions. This international mobilization for linguistically diverse cultural content in the digital world is tremendous.” 

Mathieu Lacombe, Minister of Culture and Communications, Minister responsible for Youth and Minister responsible for the Outaouais region

“The Quebec government’s role at UNESCO on the diversity of cultural expressions is a true diplomatic success. In recent months, Quebec has reaffirmed its leadership in this field, particularly on the issue of linguistically diverse online cultural content. Hosting this international meeting in Québec City, our national capital, will allow us to reaffirm our commitment to the 2005 Convention in the digital environment and, with the contribution of Quebec civil society, to reflect on innovative solutions to better address the issues we consider priorities for ensuring the continuity of our culture and language.” 

Martine Biron, Minister of International Relations and La Francophonie and Minister responsible for the Status of Women

“It is heartening to note that, 25 years after an initial wave of mobilization that gave rise to the very first Coalition for the Diversity of Cultural Expressions (CDCE), and few years later, to the International Federation of Coalitions for Cultural Diversity (IFCCD), the Canadian and Quebec cultural milieu remains strongly committed to preserving cultural sovereignty in the context of digital commerce, a core element of the 2005 UNESCO Convention on the Protection and Promotion of the Diversity of Cultural Expressions.”

Bill Skolnik, Co-Chair of the CDCE and representative of the Screen Composers Guild of Canada

“Amplifying the diversity of our cultural expressions through technology is possible. If States firmly commit to updating their implementation of the 2005 Convention in the digital context, this could well be the stepping stone needed to achieve that amplification.”

Hélène Messier, Co-Chair of the CDCE and President and CEO of the Association québécoise de la production médiatique

Highlights

The creation of this group was approved by the 153 Parties at the 9th session of the Conference of Parties to the 2005 Convention, held from June 6 to 8, 2023.The Intergovernmental Committee, which is responsible for monitoring the decisions of the Conference of Parties, is the other governing body of the 2005 Convention.The meeting will be held in Québec City, whose historic district of Old Québec has been on the UNESCO World Heritage List since 1985 in recognition of its rich history and heritage. Québec City is part of UNESCO’s global Creative Cities Network as a City of Literature.A conference organized by the cultural community will take place ahead of the meeting. The organizers are the CDCE and the IFCCD. The CDCE brings together some 50 associations, unions and management companies in the Quebec and Canadian cultural sectors, representing over 350,000 creators and professionals, and 3,000 companies. The IFCCD brings together some 30 members, based in 30 countries, representing coalitions of creators and cultural businesses.

Associated Links

Government of Canada Web page: Online meeting of the UNESCO group of experts on the diversity of cultural expressions – May 27 to 30, 2024Gouvernment of Québec Web page (in french only): Première rencontre du groupe de réflexion de l’UNESCO sur la diversité des expressions culturelles dans l’environnement numériqueConvention on the Protection and Promotion of the Diversity of Cultural ExpressionsDiversity of Cultural Expressions: Investing in Creativity. Transforming Societies.Promoting Our Cultures in the Digital Age (CDCE)International Federation of Coalitions for Cultural Diversity (IFCCD)

Québec.ca

Québec.ca/international

SOURCE Federal, provincial, and territorial ministers responsible for culture and heritage

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AIE Graduates create visual effects for Academy-nominated film

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NAWI, a feature film whose visual effects were created by graduates from the Academy of Interactive Entertainment (AIE), has been officially nominated by Kenya for entry into the 97th Academy Awards in the category of Best International Feature Film. NAWI is a heartfelt story about a young girl’s journey towards empowerment and aims to shed light on a pressing issue that affects countless young women in the Turkana region of Kenya.

CANBERRA, Australia, Sept. 19, 2024 /PRNewswire-PRWeb/ — NAWI, a feature film whose visual effects were created by graduates from the Academy of Interactive Entertainment (AIE), has been officially nominated by Kenya for entry into the 97th Academy Awards in the category of Best International Feature Film. NAWI is a heartfelt story about a young girl’s journey towards empowerment and aims to shed light on a pressing issue that affects countless young women in the Turkana region of Kenya.

“The film has a very important social message to tell so it was rewarding in many ways to be able to contribute to this project. NAWI was a fantastic opportunity for our graduates to put their skills to the test on a full-length feature film,” said Tom Pugh.

AIE graduates and teachers were given the opportunity to work on the film’s visual effects through AIE’s ongoing partnership with Learning Lions, who produced the film with Film Crew & Baobab Pictures. AIE is proud to support Learning Lions non-profit mission to enable young adults in marginalised rural communities of East Africa to become digital creatives by providing game development training and technology.

The visual effects for NAWI were brought to life by AIE teachers and experienced industry professionals, Thomas Magill and Tom Pugh, who were tasked with supervising the visual effects and liaising with the film’s Directors, Apuu Mourine, Kevin Schmutzler, Tobias Schmutzler and Toby Schmutzler. They assembled a team of recent AIE graduates and worked out how to create the effects required to immerse audiences in Nawi’s world.

“Graduates were able to take the skills they had learnt in class and apply them to cinema-quality footage. There was even a bit of nervous excitement working with professional expectations and deadlines,” said Tom Pugh.

Thomas Magill explained that most of the work involved compositing such as fixing blemishes, removing unwanted folds in clothing, changing pages in a book and removing background actors that were in the wrong place.

“We had a river shot where there was only a sandbank, and we had to create an entire island! There were several shots filmed in a dry riverbed which required us to create floodwater. We had to draw upon various disciplines: not just digital compositing but also visual effects creation and fluid simulations,” said Thomas Magill.

Both teachers enthused that the directors were a pleasure to work with and the collaboration was smooth.

“The film has a very important social message to tell so it was rewarding in many ways to be able to contribute to this project. NAWI was a fantastic opportunity for our graduates to put their skills to the test on a full-length feature film,” said Tom Pugh.

Learning Lions and AIE look forward to seeing NAWI progress through two rounds of voting by members of the Academy of Motion Picture Arts and Sciences to narrow the list of submitted films down to five nominees for the Best International Feature Film.

About Academy of Interactive Entertainment (AIE)

AIE offers practical, career-focused courses delivered by industry-experienced teachers in 3D animation, game development, visual effects and film. Since 2019 AIE has sponsored scholarships to their Certificate and Diploma programs to Learning Lions student. AIE provided laptops and is supporting with opportunities at various gaming companies around the world for paid part-time and full-time work.

https://aie.edu.au/

About Learning Lions

Learning Lions is fighting poverty with digital opportunity. Established in 2015, Learning Lions equips local youth with essential IT and media skills, and empowering them to become entrepreneurs and self-sustaining individuals. By leveraging digital services, these aspiring entrepreneurs not only support themselves but also provide opportunities for others through employment and mentorship.

https://www.learninglions.org/

Media Contact

Neil Boyd, Academy of Interactive Entertainment, 61 434273190, neilb@aie.edu.au, https://aie.edu.au/

Facebook, LinkedIn

View original content to download multimedia:https://www.prweb.com/releases/aie-graduates-create-visual-effects-for-academy-nominated-film-302252825.html

SOURCE Academy of Interactive Entertainment

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Valhalla MSO Launches Impetus One to Enhance Valhalla Vitality’s Telehealth Platform

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Valhalla MSO launches Impetus One, enabling healthcare providers to expand services, improve patient retention, and boost revenue with no upfront costs

MIAMI, Sept. 19, 2024 /PRNewswire-PRWeb/ — Valhalla MSO is excited to announce the launch of Impetus One (IO), a new software designed to power the Valhalla Vitality Network Provider Program. This initiative aims to expand the reach and capabilities of independent healthcare providers by offering an alternative to the traditional insurance model. With a focus on preventative medicine and wellness therapies, the platform is set to enhance patient care while creating new revenue opportunities for providers.

The Valhalla Vitality Network Provider Program addresses the gap created by insurance companies that often deny coverage for preventative medicine, wellness services, and even weight loss therapies. Insurance typically does not compensate healthcare providers for the time spent improving a patient’s overall health. Impetus One (IO) offers an alternative by providing a cash-pay marketplace where providers are fairly compensated for delivering impactful, life-changing services to their patients.

Key Benefits for Providers

Impetus One Software Integration: The platform integrates seamlessly with Valhalla Vitality, offering an e-commerce marketplace that connects patients with a wide range of health services. Providers can easily adopt the system to deliver therapies and other services, ensuring smooth payment processing and order fulfillment.No Upfront Costs: Providers can join the Network Provider Program without any initial fees. They simply share a unique link with patients, allowing for easy access to services, and payments are processed as orders are placed. Partner pharmacies handle medication shipments directly, creating a hassle-free experience for providers.Boosting Patient Retention: The platform includes a VIP Rewards Program, designed to increase patient retention and loyalty. Patients earn points for discounts and exclusive benefits, which encourages ongoing engagement and care continuity.E-commerce and Wellness Integration: Unlike typical affiliate programs, Valhalla Vitality allows providers to retain full control of their patient relationships. Providers can generate revenue through the integrated e-commerce system without worrying about referral fees or kickbacks, enabling them to focus solely on delivering high-quality patient care.

By joining the Valhalla Vitality Network Provider Program, healthcare providers gain access to a scalable model that helps increase profits, introduce new services, and enhance patient satisfaction. The VIP Rewards Program also strengthens the bond between patients and providers, making healthcare more accessible and rewarding for all.

Healthcare providers looking to grow their practices and increase revenue can join the Valhalla Vitality Network by visiting http://www.providevitality.com. Valhalla MSO’s new platform is a powerful tool for delivering advanced, patient-centric healthcare with a focus on accessibility and quality.

For more information, visit Valhalla Vitality at http://www.valhallavitality.com.

Media Contact

Chris K., Valhalla Vitality, 888-888-8888, ck@s99agency.com, https://valhallavitality.com/

View original content to download multimedia:https://www.prweb.com/releases/valhalla-mso-launches-impetus-one-to-enhance-valhalla-vitalitys-telehealth-platform-302253701.html

SOURCE Valhalla Vitality

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Ultima Markets Wins Two Prestigious Awards at Global Forex Awards–Retail 2024!

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LIMASSOL, Cyprus, Sept. 19, 2024  /CNW/ — Ultima Markets, a leading global forex and CFDs brokerage, is thrilled to announce its double success at the prestigious Global Forex Awards – Retail 2024. The company won two distinguished awards: “Best Affiliates Brokerage – Global” and “Best Fund Safety – Global.”

The awards were presented during the event in Limassol, Cyprus, where Jean Philippe, Board Advisor, Corporate Governance and Sustainability at Ultima Markets, accepted the honours.

The Global Forex Awards – Retail has celebrated excellence in trading innovation for seven consecutive years. Ultima Markets’ dual wins reflect its commitment to quality, client-centric strategies, and strong partnerships across the financial services sector.

The “Best Affiliates Brokerage—Global” award recognises Ultima Markets’ exemplary affiliate programme, which has successfully driven its global expansion. It is celebrated for its transparency and competitive rewards tailored to affiliate needs.

Receiving the “Best Fund Safety – Global” award highlights Ultima Markets’ efforts to safeguard client assets. Through its partnership with Willis Towers Watson, the company provides up to USD$1,000,000 in insurance per account, while its Financial Commission membership ensures clients access to up to €20,000 in compensation funds.

These recognitions underscore Ultima Markets’ priority to security and transparency, including segregated accounts and robust risk management practices. The broker also assures affiliate partners of exceptional standards.

Commenting on the awards, Jean Philippe said, “These recognitions reflect the exceptional work of our teams to ensure the safety of traders’ funds and our dedication to creating value for our partners and clients. We will continue to evolve and innovate to meet the market’s demands.”

Ultima Markets is renowned for its extensive range of trading products and personalised customer service, designed to meet clients’ diverse needs worldwide. The dual recognition marks a significant milestone in the company’s global growth and reaffirms its reputation for delivering fund safety and robust affiliate opportunities.

“We are delighted to be recognised with these awards, which reflect our mission to create a secure trading environment and build strong, rewarding partnerships,” said Jack Li, Ultima Markets’ Regional Business Director.

About Ultima Markets

Ultima Markets is a fully licensed, fast-growing broker offering access to 250+ financial instruments. With a team of 2,000+ professionals in 15 global offices, we serve clients in 172 countries. Check out more about our awards on Facebook, X, Instagram, LinkedIn and YouTube.

 

 

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SOURCE Ultima Markets

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