Sango – The First National Digital Monetary System built by the Central African Republic powered by Blockchain

Published

2 years ago

July 19, 2022

BANGUI, Central African Republic, July 19, 2022 /PRNewswire/ — The world was taken by surprise when the President of CAR , Faustin-Archange Touadéra, made his announcement regarding the adoption of Bitcoin as legal tender on the 21th of April and then with the following implementation of the SANGO Coin (https://sango.org/ ) on the 3rd of July.

To view the Multimedia News Release, please click:
https://www.multivu.com/players/uk/9070251-sango-first-national-digital-monetary-system-built-by-central-african-republic/

In this regard, the Central African Republic, a country located in the heart of Africa, a region with untapped growth potential, is working on a new structure for its economy, paving the way to a digital future:

“There is already a vision for Africa: a common cryptocurrency and an integrated capital market that could stimulate commerce and sustain growth.” Faustin-Archange Touadéra, president of the Central African Republic.

The Central African Republic plans to raise a total of $1 Billion by issuing the first national digital currency, called SANGO. Once raised, the capital will be used to tokenize the country’s resources, offering worldwide investors the opportunity to contribute, benefit from it, and to build the entire digital infrastructure, based on Sango blockchain, a novel Layer-2 Bitcoin sidechain.

With more than $2.2 Trillion in Iron ore and a further $60 Billion in each individual resource of Gold, Oil, Diamonds and Lithium, CAR is leading the way to the democratisation of access to resources. Tokenization allows access to global capital in a democratic and transparent way, allowing investors of all sizes to buy fractionalized assets representing the country’s resources.

From the decentralisation and tokenization of its resources, to offering citizenship, e-residency and land through locking the newly issued coin, Sango will govern the whole economic ecosystem of the Central African Republic. It already appears that other African countries are showing significant interest in finding similar digital solutions.

The initiative has already gone mainstream as it is backed by the country’s administration and also applauded by big names in the industry and Africa. Changpeng Zhao (Binance), Michael Saylor (MicroStrategy), Ricardo Salinas Pliego (Salinas Group) and Reuben Abati (Nigerian Presidential Spokesperson) are among those that have shown their support on Twitter since the official announcement.

The official GENESIS PAPER { https://sango.org/genesis-paper.pdf } of Sango has been released together with the Concept Deck for a complete understanding of the technical complexity and benefits of the ambitious Central African project. SANGO, the first national digital currency is also the first currency to be fractionally backed by Bitcoin “digital gold”.

Starting from yesterday, the platform is also open for registrations and KYC. The official launch date of the SANGO GENESIS has been set to the 25th of July and it will mark the beginning of a new era for the Central African Republic and perhaps for the entire world.

This new economical approach sheds more light on the integration and potential participation of the entire world in a country’s development, with limitless investment possibilities for anyone in the crypto space and beyond it.

For more details about Sango: https://sango.org/

Twitter: https://twitter.com/sangoproject

Photo – https://mma.prnewswire.com/media/1860550/SANGO.jpg
Logo – https://mma.prnewswire.com/media/1860551/Sango_Logo.jpg

Technology

Seedtag ANZ (formerly JustEggs) Strengthens APAC Presence with Two Senior Leadership Hires

Published

2 hours ago

November 24, 2024

Based in Sydney, the new Commercial and Trading Directors of ANZ will focus on growing the Seedtag business and optimising privacy-first advertising solutions in Australia and New Zealand

SYDNEY, Nov. 25, 2024 /PRNewswire/ — Seedtag, the global contextual advertising company, entered the ANZ market earlier this year with the acquisition of JustEggs. Today, the company announced two new senior leadership hires, based in the Sydney office, to strengthen its presence in the region. In his new position as Commercial Director ANZ, Mark Brownie will focus on launching and growing the Seedtag business in Australia and New Zealand, while Daniel Macinante, Trading Director ANZ, will lead and develop trading strategies across ANZ, focusing on optimising contextual advertising solutions. Both Mark and Daniel will directly report to Nik Kontoulas, Seedtag’s Managing Director ANZ, and former CEO and Founder of JustEggs.

AI-powered advertising across the globe

Headquartered in New York City and Madrid, Seedtag has a global team of over 600 people with offices in EMEA, LATAM, North America, and APAC. In July 2024, Seedtag entered the ANZ market with the acquisition of JustEggs, an Australian-owned creative intelligence business. Strengthening its presence in the APAC market, Australia and New Zealand now benefit from Seedtag’s privacy-first advertising solutions that reach consumers based on their real-time interests at scale.

At the core of Seedtag’s success is Liz, its proprietary contextual AI technology, optimised for advertising across screens. Powered by machine learning and computer vision, Liz analyses contextual signals to gain a nuanced, human-like understanding of content. At an unmatched speed, it aligns ads with people’s current interests, processing millions of articles in a day. With over 10 years of development, Liz is a sophisticated platform that offers clients and agencies an innovative, privacy-compliant approach to audience targeting that remains unaffected by evolving technology and regulatory changes. In 2024, Liz was honoured by Digiday as the “Best Contextual Targeting Offering” in the Digiday Media Awards.

Expertise as the foundation for growth

As Commercial Director ANZ, Mark Brownie brings 20 years of media experience and long-standing industry relationships. He has a deep understanding of the evolving digital landscape and recognises the vital role of contextual advertising in client addressability, especially with the increasing focus on privacy compliance. Before this role, Mark spent 3 years as general manager of digital revenue at News Corp Australia and 4 years in New York as global VP of commercial strategy for Storyful, a News Corp business. He also has extensive experience in startups and scaling businesses in digital media.

“Contextual advertising has never been more important for marketers,” said Mark. “In a time where privacy-centric strategies aren’t just innovative, they’re necessary, Seedtag brings the most sophisticated and effective contextual advertising platform to Australia. To be a part of such an incredible and established global company, and being trusted to launch and scale it in the Australian market is both humbling and exciting.”

As Trading Director ANZ, Daniel Macinante brings a deep understanding of media sales and programmatic advertising, along with a proven track record of success. With over 9 years of experience in the media industry, he has built a reputation for driving results and innovation. Macinante swiftly progressed to leadership roles at News Corp Australia, where he held the position of Group Sales Director for independent agencies. Daniel’s passion for independent agencies is well-known across the industry, and he has consistently championed their value. As a dedicated member of the Independent Media Agencies of Australia (IMAA), Daniel has played an active role in advocating for these agencies.

“Contextual advertising is rapidly becoming a cornerstone of the digital marketing ecosystem, and I’m eager to bring my expertise to Seedtag to help shape the future of this space in Australia,” stated Daniel. “With the increasing importance of privacy-first solutions, contextual advertising will be crucial in providing brands with the tools they need to connect with audiences in a meaningful, non-intrusive way.”

“As we aim to scale and enhance our privacy-first solutions across APAC, the invaluable expertise of Mark and Daniel will be essential,” said Dal Gill, VP of New Markets at Seedtag. “I’m confident that our unique contextual advertising solutions are significantly helping ANZ brands and publishers achieve their advertising goals while addressing the need for privacy-first, scalable targeting.”

About Seedtag

Seedtag, the global contextual advertising company, specializes in privacy-first advertising throughout the open web and CTV, powered by its contextual AI, Liz. Seedtag enables brands and agencies to discover the most relevant audience interests using a sophisticated contextual graph fueled by contextual data from +10,000 premium publishers. This capability ensures advertisers reach their audience at the right moment, with the right message. Utilizing the power of context to achieve advertisers’ aims across the customer journey, Seedtag creates innovative advertising solutions for everyone.

Founded in 2014, Seedtag has its headquarters in New York City and Madrid, with a global team of +600 people and offices in EMEA, LATAM, North America, and APAC.

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SOURCE Seedtag