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L’ORÉAL ACCELERATES BEAUTY TECH LEADERSHIP WITH ADVANCED BIOPRINTED SKIN TECHNOLOGY AND GEN AI CONTENT LAB TO AUGMENT CREATIVITY

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“To be the leader in beauty today, you must be the leader of Beauty Tech,” says Barbara Lavernos, Deputy Chief Executive Officer in charge of Research, Innovation and Technology at L’Oréal, ahead of Viva Technology Paris 2024 keynote

HONG KONG, May 24, 2024 /PRNewswire/ — Reinforcing its commitment to beauty that is more personalized, inclusive and responsible, today at Viva Technology in Paris, L’Oréal will unveil innovations that deliver ‘Beauty for Each, Powered by Beauty Tech’. They include a portfolio of cutting-edge skin and hair diagnostics, a GenAI-powered personal beauty assistant, a GenAI Beauty Content Lab called CREAITECH to augment creativity, a revolutionary hair dryer based on infrared light technology, a micro-resurfacing device for advanced skincare performance, and the most realistic, human skin-like technology platform for scientific research and product testing.

“Having pioneered Beauty Tech for years, we are firm believers that technology can push the boundaries of what’s possible for beauty to improve the lives of people around the world. With advanced diagnostics, augmented beauty services, GenAI assistants, augmented creativity in the GenAI era, and breakthrough electronic devices, we are shaping the beauty of the future to be more personalized, more inclusive and more responsible,” said Barbara Lavernos, Deputy CEO in charge of Research, Innovation and Technology, L’Oréal Groupe. “This week at VivaTech, alongside other breakthrough innovations, we are unveiling Skin Technology by L’Oréal: a new bioprinted skin that more closely mimics real human skin and opens up exciting possibilities for researchers across the cosmetic and health sectors.”

Made possible by the convergence of biology, mechanics and electronics, Skin Technology by L’Oréal more closely mimics the vast diversity of real, human skin, including conditions such as eczema and acne, as well as the ability to tan and heal from injury. L’Oréal is currently working with start-ups and renowned institutes worldwide on further developing the technology to enable skin that can actually feel. Skin Technology promises to raise the standards of product testing and encourage beauty without animal cruelty – a commitment of L’Oréal’s since 1989.

The Groupe is also debuting its in-house GenAI Beauty Content Lab, CREAITECH, an advanced lab with tools set to transform content production for the Groupe.  CREAITECH is being used as a safe space for GenAI experimentation. CREAITECH allows L’Oréal to scale the creation of brand-compliant and localized content across its 37 beauty brands, and in parallel, upskill L’Oréal marketers on the latest creative technologies. The Groupe is also announcing a partnership with Meta and leading content creators to continue to push the boundaries of creativity.

“With human creativity, technology is at its most awe-inspiring, giving people a powerful tool for self-expression and brand expression,” said Asmita Dubey, Chief Digital and Marketing Officer, L’Oréal Groupe. “Our CREAITECH GenAI Beauty Content Lab is a testament to what a human hand and a GenAI tool can achieve together in creativity. With our new Brand Custom Models, we can train GenAI to recognize the unique visual codes of our brands and launch innovative beauty campaigns faster. Importantly, we can do so without compromising our principles of responsible AI, which include not using AI generated life-like images of the face, body, hair and skin to support or enhance product benefits in our external communication.”

Dubey continued: “Meanwhile, with Meta we unveil the New Codes of Beauty Creator Program to empower the next generation of 3D, AR, and AI creators and explore new creative frontiers in beauty. Our brands L’Oréal Paris, Lancôme, and La Roche-Posay are pioneering and embracing these new creative territories through collaborations with a squad of 30 creators adept at leveraging cutting-edge tools and techniques. Our goal is to unleash technological creativity in a rising creator economy.”

Barbara Lavernos and Asmita Dubey will co-headline L’Oréal’s keynote, “SHAPING THE FUTURE OF BEAUTY WITH BEAUTY TECH” at VivaTech on 22nd May on Stage 1. From 22-25 May, L’Oréal Beauty Tech experts at VivaTech will welcome guests and showcase the following innovations in booth F37:

BEAUTY TECH FOR CONSUMERS

Kiehl’s Derma-Reader evaluates customers’ skin using clinical imaging technology, measuring over 11 skin attributes both on and below the skin surface and recommends appropriate ingredients and lifestyle tips in addition to a targeted routine to add into the customer’s daily skincare routine.

Lancôme RENERGIE NANO-RESURFACER| 400 BOOSTER is a beauty device that has been specifically developed to boost cosmetic penetration into stratum corneum and amplify product performance. This device is powered by breakthrough patented nanochip technology made of more than 400 ultra-precise nano-tips for clinically tested results at home.

L’Oréal Paris Beauty Genius is a Gen AI-powered, all-in-one personal beauty assistant that offers its users personalized diagnostics and recommendations, enabling consumers to learn anything about beauty simply and easily.

L’Oréal Professionnel AirLight Pro is a revolution in hair drying that is better for the hair and the environment. Made for both beauty professionals and consumers at home, AirLight Pro combines infrared light with high-speed wind to efficiently dry water on the hair’s surface, helping provide better hair quality and resulting in smooth, shiny hair for each individual.  

L’Oréal Professionnel My Hair [iD] Hair Reader is a unique hair color analyzer which uses ultra-precise optics to analyze hair health and measure hair color, including natural color and color on lengths, gray percentage, hair fiber diameter and density to offer consumers the right, personalized hair color every single time.

BEAUTY TECH FOR INDUSTRY

Skin Technology by L’Oréal For over 40 years, L’Oréal has led reconstructed human skin with state-of-the-art testing models for biological and dermatological research. Skin Technology by L’Oréal combines the best of biology, mechanics, and electronics to create inclusive testing models that mimic the complexity of human skin, raising testing standards in the cosmetics industry, while enabling players in health industries, start-ups and research institutes to benefit from this expertise. 

L’Oréal CREAITECH GenAI Beauty Content Lab Over the last eight months, the CREAITECH Gen AI Beauty Content Lab has used the WPP NVidia engine as well as several other Large Language Models, diffusion models and partners. A safe space for experimentation, the Groupe has tested more than 20 Gen AI Tech and conducted dozens of workshops with their brands to create more than 1,000 beauty images. Further to this, CREAITECH is pioneering the development of Brand Custom Models, trained with the essential codes of L’Oréal brands, to generate brand-compliant content. La Roche-Posay and Kérastase are first movers, utilizing this tailored service in their content creation process.

New Codes of Beauty: Creator Economy L’Oréal Groupe and Meta unveil the New Codes of Beauty Creator Program to empower the next generation of 3D, AR, and AI creators and explore new creative frontiers in beauty. Our brands L’Oréal Paris, Lancôme, and La Roche-Posay are pioneering and embracing these new creative territories through collaborations with a squad of 30 creators adept at leveraging cutting-edge tools and techniques. Our goal is to unleash technological creativity in a rising creator economy.

Digital Sustainability

As the world’s fourth largest advertiser, L’Oréal is committed to lead and enable the industry to measure the CO2 emissions generated by our digital activities and to identify levers to reduce their environmental impact. At VivaTech, we will highlight three of our partnerships that permit us to strive for 360 digital sustainability:

IMPACT+, a French Sustaintech startup that allows us to measure our digital media carbon footprint,ADGREEN, a Greentech partner that allows us to measure the baseline carbon footprint of our content production shoots,And FRUGGR, a French startup that allows us to measure our website’s carbon footprint.

Please find the Viva Technology images at the below link:
https://drive.google.com/drive/folders/17HLbeMZyG0BXM-7lIvJdvDRyQFW4h3sm?usp=drive_link

About L’Oréal

For 115 years, L’Oréal, the world’s leading beauty player, has devoted itself to one thing only: fulfilling the beauty aspirations of consumers around the world. Our purpose, to create the beauty that moves the world, defines our approach to beauty as essential, inclusive, ethical, generous and committed to social and environmental sustainability. With our broad portfolio of 37 international brands and ambitious sustainability commitments in our L’Oréal for the Future programme, we offer each and every person around the world the best in terms of quality, efficacy, safety, sincerity and responsibility, while celebrating beauty in its infinite plurality. With more than 90,000 committed employees, a balanced geographical footprint and sales across all distribution networks (e-commerce, mass market, department stores, pharmacies, perfumeries, hair salons, branded and travel retail), in 2023 the Group generated sales amounting to 41.18 billion euros. With 20 research centers across 11 countries around the world and a dedicated Research and Innovation team of over 4,000 scientists and 6,400 Digital talents, L’Oréal is focused on inventing the future of beauty and becoming a Beauty Tech powerhouse. More information on https://www.loreal.com/en/mediaroom

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SOURCE L’Oréal

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On World Cleanup Day 2024, VIAIM’s Newly Launched Service Upgrade Provides Added Multilingual Support and Commitment to Environmental Goals, Helping to Shape a More Sustainable Future

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SINGAPORE, Sept. 20, 2024 /PRNewswire/ — VIAIM,  an AI technology hardware company deeply rooted in the smart office sector, is marking the inaugural World Cleanup Day 2024, which falls on September 20, with the official launch of a service package upgrade, reinforcing its dedication to both innovation and environmental responsibility.

This upgrade introduces Malay and Thai language support, expanding the total number of supported languages from 11 to 13. With these additions, VIAIM is taking another step towards making seamless cross-cultural communication more accessible, especially for users across Southeast Asia. At the same time, the Company continues to align its operations with sustainability efforts, lowering the usage threshold for customers and offering environmentally friendly solutions that contribute to a greener planet.

As part of VIAIM’s latest service package upgrade, users enjoy enhanced features designed to make their work and daily lives more efficient. These include free transcription and translation time, along with increased access to To-do List and Summary functions, providing customers with more comprehensive functionality at no additional cost.

These upgrades not only reflect the brand’s core philosophy of “user-first”, but also emphasize VIAIM’s commitment to continuously enhancing user experiences. Now, users can manage tasks more effectively, saving time and reducing the need for additional services, making their workflow more streamlined and productive.

Beyond product and service innovations, VIAIM remains committed to its environmental goals, aligning with global best practices in environmental, social, and governance (ESG) initiatives. VIAIM believes that, just as its users seek to improve their daily lives through technology, the company must contribute to a better world for future generations.

VIAIM is fully committed to environmental protection and sustainable development through its use of molded pulp, an environmentally friendly material for packaging while maintaining a laser focus on technology upgrades that reflect its customer-centric philosophy. The company utilizes molded pulp, an eco-friendly packaging material, to minimize environmental impact, while its smart office solutions contributes to a paperless workplace, further reducing waste. This dual focus on customer convenience and sustainability enhances the overall value that VIAIM delivers to its global customer base.

“Innovation serves as a breakthrough in technology and is also a cornerstone of environmental and social responsibility,” said TOM, Product Manager of VIAIM. “With our latest service upgrades, we not only improve the user experience but also make it easier for our customers to participate in sustainable practices. By embracing these advancements, users can contribute to environmental preservation, while enjoying the benefits of advanced cross-language support and smarter office tools. VIAIM’s mission is to bridge technological innovation with social responsibility, inviting our customers to join us in creating a brighter, more sustainable future.”

About VIAIM

VIAIM is an innovative technology company in the consumer-goods sector. With a focus on versatile, multimodal interactions, we strive to provide effective solutions that meet users’ specific needs. By harnessing state-of-the-art technology, we bring our visionary ideals to life, helping people embrace the incredible possibilities the Company offers.

CONTACT:
Qian Wang
wangqian@vision-intelligence.tech

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SOURCE VIAIM

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G42 Collaborates with NVIDIA to Deliver Next-Generation Climate Solutions Using Earth-2

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ABU DHABI, UAE, Sept. 20, 2024 /PRNewswire/ — G42, a leader in AI and cloud computing, today announced that it is partnering with NVIDIA to advance climate technology with a focus on developing AI solutions aimed at dramatically enhancing the accuracy of weather forecasting globally.

The collaboration builds on NVIDIA’s Earth-2, an open platform that accelerates climate and weather predictions with interactive, AI-augmented, high-resolution simulation. G42 and NVIDIA will initially focus on a square-kilometer resolution weather forecasting model that improves the accuracy of meteorological predictions.

Key to this initiative is the establishment of a new operational base and Climate Tech Lab in Abu Dhabi. This state-of-the-art facility will serve as a hub for research and development, driving forward both companies’ commitment to environmental sustainability. This facility will also mobilize the creation of tailored climate and weather solutions that leverage over 100 petabytes of geophysical data assets.

Peng Xiao, Group CEO of G42, said, “This initiative with NVIDIA is a testament to our commitment to applying AI in ways that not only innovate but also solve critical global challenges. Establishing the Earth-2 Climate Tech Lab in Abu Dhabi allows us to leverage our unique capabilities and insights to foster a sustainable future for the world.”

In addition to fostering innovation in climate technology, the initiative will focus on building a robust framework for integrating enhanced weather prediction capabilities with comprehensive data metrics and visualization. This will assist organizations worldwide in achieving their sustainability goals through well-informed, data-driven environmental strategies.

“Our collaboration with G42 marks a pivotal step toward harnessing AI to understand and predict climate phenomena with unprecedented accuracy,” said Jensen Huang, founder and CEO of NVIDIA. “The Earth-2 Climate Tech Lab will propel environmental solutions using the most advanced accelerated computing and AI technology to benefit millions of people around the world.”

By uniting G42’s AI expertise with NVIDIA’s computational acumen, this partnership aims to deliver transformative climate solutions that combine scientific accuracy with real-world applicability, driving impactful change across industries and ecosystems.

About G42

G42 is a technology holding group, a global leader in creating visionary artificial intelligence for a better tomorrow. Born in Abu Dhabi and operating worldwide, G42 champions AI as a powerful force for good across industries. From molecular biology to space exploration and everything in between, G42 realizes exponential possibilities, today.
To know more visit www.g42.ai.

Media contacts
Media and PR Team, G42
media@g42.ai

View original content:https://www.prnewswire.co.uk/news-releases/g42-collaborates-with-nvidia-to-deliver-next-generation-climate-solutions-using-earth-2-302253818.html

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Kawasaki and CB&I Sign Strategic Collaborative Agreement for Promoting Commercial-Use Liquefied Hydrogen Supply Chain

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HOUSTON, Sept. 19, 2024 /PRNewswire/ — Kawasaki Heavy Industries, Ltd. (Kawasaki) and CB&I, a wholly owned unrestricted subsidiary of McDermott, announced today their signing of a strategic agreement for promoting a commercial-use liquefied hydrogen (LH2) supply chain and realizing a zero-carbon-emission society. The signing ceremony took place at Gastech Exhibition & Conference in Houston on September 18, 2024.

“We are very pleased for this opportunity to build and launch a commercial liquefied hydrogen supply chain in cooperation with CB&I,” said Motohiko Nishimura, President, Energy Solutions & Marine Engineering Company, Kawasaki Heavy Industries, Ltd. “By taking advantage of both companies’ strengths and specialized know-how, we aim to cost down hydrogen, strengthen hydrogen supply chain competitiveness, and accelerate the transition to a zero-carbon society.”

Both companies will use their specialized know-how to provide infrastructure that will enable commercial-scale international LH2 supply chains in order to help achieve carbon-neutrality. By leveraging our combined expertise to deliver large-scale LH2 infrastructure solutions, CB&I and Kawasaki are removing barriers, driving down costs and enhancing scalability across the entire supply chain.

“This strategic partnership represents a significant advancement in liquid hydrogen storage capabilities,” said Mark Butts, Senior Vice President of CB&I. “Our technical expertise and extensive experience in liquid hydrogen storage position us at the forefront of the energy transition, delivering reliable storage solutions and executing projects worldwide with proven success.”

Under this agreement, the companies will provide infrastructure to advance the global realization of a sustainable energy economy and meet decarbonization targets. This collaboration will reduce LH2 infrastructure costs and contribute to more widespread use of this clean and efficient energy source.

About CB&I
CB&I is the world’s leading designer and builder of storage facilities, tanks, and terminals. With more than 60,000 structures completed throughout its 130-year history, CB&I has the global expertise and strategically located operations to provide its customers world-class storage solutions for even the most complex energy infrastructure projects. CB&I is a wholly owned unrestricted subsidiary of McDermott. To learn more, visit www.cbi.com.

About McDermott
McDermott is a premier, fully-integrated provider of engineering and construction solutions to the energy industry. Our customers trust our technology-driven approach engineered to responsibly harness and transform global energy resources into the products the world needs. From concept to commissioning, McDermott’s innovative expertise and capabilities advance the next generation of global energy infrastructure—empowering a brighter, more sustainable future for us all. Operating in over 54 countries, McDermott’s locally-focused and globally-integrated resources include more than 30,000 employees, a diversified fleet of specialty marine construction vessels and fabrication facilities around the world. To learn more, visit www.mcdermott.com.

About Kawasaki Heavy Industries, Ltd.
Kawasaki Heavy Industries, Ltd. is general engineering manufacturer with over 125 years of experience manufacturing products spanning land, sea and air. Kawasaki established the Kawasaki Group’s new vision statement, “Group Vision 2030: Trustworthy Solutions for the Future,” and is focusing on three fields, “A Safe and Secure Remotely-Connected Society,” “Near-Future Mobility,” and “Energy and Environmental Solutions” in order to provide solutions for social issues. For “Energy and Environmental Solutions” in particular, by securing the technology necessary for the entire supply chain (for production, transportation, storage and utilization) ahead of the rest of the world, Kawasaki aims to bring about a society that utilizes hydrogen, the ultimate clean energy that emits no carbon dioxide when used. To learn more, visit https://global.kawasaki.com/en.

Forward-Looking Statements
McDermott cautions that statements in this communication which are forward-looking, and provide other than historical information, involve risks, contingencies and uncertainties. These forward-looking statements include, among other things, statements about the expected benefits from the collaboration agreement discussed in this press release.  Although we believe that the expectations reflected in those forward-looking statements are reasonable, we can give no assurance that those expectations will prove to have been correct. Those statements are made by using various underlying assumptions and are subject to numerous risks, contingencies and uncertainties, including, among others: adverse changes in the markets in which we operate or credit or capital markets; our inability to successfully execute on contracts in backlog; changes in project design or schedules; the availability of qualified personnel; changes in the terms, scope or timing of contracts, contract cancellations, change orders and other modifications and actions by our customers and other business counterparties; changes in industry norms; actions by lenders, other creditors, customers and other business counterparties of McDermott and adverse outcomes in legal or other dispute resolution proceedings. If one or more of these risks materialize, or if underlying assumptions prove incorrect, actual results may vary materially from those expected. You should not place undue reliance on forward-looking statements. This communication reflects the views of McDermott’s management as of the date hereof. Except to the extent required by applicable law, McDermott undertakes no obligation to update or revise any forward-looking statement.

For media inquiries, please use the contact information below:

Reba Reid
Global Media Relations
+1 281 588 5636
RReid@McDermott.com

Kristi Krupala-Grove
CB&I Media Relations
+1 346 313 9636
KKrupala2@mcdermott.com

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SOURCE McDermott International, Ltd

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