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Digital Advertising & Publishing Industries’ Annual Crossover Event: Launch Ceremony of The 6th “HK Digital Advertising Start-ups X Publishing (Writers) Promotion Support Scheme”

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Unveiling 12 Selected Teams of Local Digital Advertising Start-ups & Emerging Writers

HONG KONG, Feb. 29, 2024 /PRNewswire/ — The Hong Kong Digital Advertising Start-ups X Publishing (Writers) Promotion Support Scheme (the “Support Scheme”), organized by Hong Kong Association of Interactive Marketing (“HKAIM”), with support from Create Hong Kong (“CreateHK”) of the Government of the Hong Kong Special Administrative Region (“HKSAR Government”) as the lead sponsor, aims to nurture local digital advertising start-ups since its launch in 2019. The Support Scheme provides subsidy, training and supports to local digital advertising start-ups which will promote local emerging writers and their designated books through digital advertising. At the same time, more local emerging writers and their publishers will have the opportunity to explore and utilize digital advertising, so that there will be more cross-sectoral collaboration and development possibilities between the digital advertising industry and the publishing industry.

Entering its 6th edition in 2024, the Support Scheme received overwhelming response to its call for applications which was ended in late 2023, with 55 digital advertising start-ups and 30 emerging writers. The HKAIM has selected among the applicants and paired up 12 teams, each comprises a digital advertising start-up and an emerging writer. The designated books of applied emerging writers cover a wide range of topics, which included history, culture, economics, management, working life, counseling, ecology, sports, autobiography, picture book, and more. The diversity would stimulate more creativities from the digital advertising start-ups as they plan the related campaigns.

The HKAIM successfully kicked off the 6th Support Scheme with a Launch Ceremony at Seminar Hall, Xiqu Centre on 23 February. Mrs. Lowell Cho, Assistant Head of CreateHK, was invited to be the Guest of Honor. Along with her, Chairman of the HKAIM Mr. Francis Fong and Vice Chairman of Hong Kong Publishing Federation Mr. William So launched this year’s Support Scheme by announcing the 12 participating teams. (Full list below)

Mrs. Lowell Cho, Assistant Head of CreateHK, remarked in her speech that the government is committed to advancing the industrialization of arts and creativity. To this end, it will allocate a total of HK$4.3 billion to two funding schemes under CreateHK, aiming to facilitate more cross-disciplinary projects. She also thanked the HKAIM for its effort on organizing the 6th Support Scheme and she congratulated all the selected digital advertising start-ups and emerging local writers.

Each digital advertising start-up will receive a subsidy of up to HK$240,000 to design, plan and execute a digital advertising campaign for the designated book of the matched emerging writer over a three-month supporting period. In addition, the HKAIM will provide training by industry experts, helping them to improve the creative concept and execution of their digital advertising campaigns. The Support Scheme not only creates an opportunity for the digital advertising and publishing industries to collaborate, it also promotes Chinese books through viral digital campaigns and cultivates a more robust reading culture.

In addition, the HKAIM will be promoting the participating digital advertising startups and emerging writers along with the selected books through a wide range of promotion channels including the Support Scheme’s official website, internet, social media, etc. For the 11 digital advertising projects created under last year’s (the 5th) Support Scheme, the campaigns reached nearly 17.13 million people, with nearly 2.53 million engagements, and nearly 8.47 million views, successfully bringing attention to the selected books by the emerging writers, and delivering accurate messages from the books to the target audience, creating more opportunities for readers and emerging writers to interact and communicate. The HKAIM is hopeful that this year’s Support Scheme will achieve similarly stellar results.

The HKAIM will also host a booth at Hong Kong Book Fair 2024 in July to exhibit the 12 digital advertising campaigns and the designated books. The Digital Advertising Design (for Publishing) Awards Competition and Presentation Ceremony is tentatively scheduled for July to recognize the best digital advertising campaign among the 12 as determined by industry experts. The “My Favourite Digital Advertising (for Publishing) Award” as determined by public voting will also be presented at the ceremony. The Presentation Ceremony will highlight the digital advertising campaigns as well as recognize the efforts of the participating teams.

The HKAIM will post regular updates about the Support Scheme and the 12 teams on our official website and Facebook page. For more details about the Support Scheme, please visit:

Official website:          www.digiad.hk
Facebook page:         www.facebook.com/AdxPub

The 12 selected pairs of digital advertising start-ups and emerging writers for the 6th Support Scheme are listed in alphabetical order (according to Start-up) as follows:

Local Digital Advertising Start-up (ENG)

Local Digital Advertising Start-up (CHI)

Publisher

Local New and Emerging Writers (English Name)

Designated Book (Chinese Title)

Designated Book (English Title, if any)

1

212 Studio Limited

貳壹貳工作室

Sun Ya Publications (HK) Limited

Leung Ngar Yi

沒有手機的童年

n/a

2

BLACK ENERGY DIGITAL

黑能數碼

THE COMMERCIAL PRESS (HK) LTD

Yeung Ying Hon, Ronald & Yung Ching Yee

我們都是單車人——走過香港單車百年歲月

n/a

3

BLASK ROOM

空白間

iGlobe Publishing Ltd.

Simpson Wong

記住‧香港‧老美——我城變遷的美學拓本

The Allure of Old Hong Kong

4

EXTIO

n/a

Red Publish

Teddy Chen

把悲傷留給電影

n/a

5

Flowsophic Limited

飄識有限公司

HKEJ PUBLISHING LIMITED

Lee, Kam Wing Bruno

錦綉錢情——職場必殺技 編織青雲路

n/a

6

Fullmoon Creative Limited

八月十五有限公司

HKEJ PUBLISHING LIMITED

Yung Pui Kwong

班哥有食緣

n/a

7

Hey Soul Studio

靈魂製作工作室

Enrich Publishing Limited

Tsang Kwok Ping

文青經濟學

n/a

8

JUST CONCEPT

概念製作

Cosmos Books Ltd.

Lui King Ho, Justin

經典的魅力——InstacarHK 試駕之旅

Spectacular Cars of Hong Kong: A InstacarHK Journey

9

RebelTank Limited

n/a

Enrich Publishing Limited

心小姐

校園療心室——劃出未來‧點燃學習

n/a

10

Studio120

120工作室

CRYSTAL WINDOW BOOKS

Little Woods Nature Education

聽得到看得見的香港生態百科 大自然四季日夜奇遇記

n/a

11

THE BARDS LIMITED

n/a

HKEJ PUBLISHING LIMITED

Wong Yu Ching

費格遜時間:神級領隊管理哲學

Fergie Time

12

THE PLOUGH FILMS

北斗星映像

Red Publish

Ng Ka Ki, Wong Kwok Leung

We Have a Dream 我們的港隊

We Have a Dream

Download Photos here: https://drive.google.com/drive/folders/1U9ZSQmj-YxmZe8gano-w974ortll0oZ0?usp=drive_link

Organizer: The Hong Kong Association of Interactive Marketing
Lead Sponsor: Create Hong Kong of the Government of the Hong Kong Special Administrative Region

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organizers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, Create Hong Kong, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.

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SOURCE the HK Digital Advertising Start-ups X Publishing (Writers) Promotion Support Scheme

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Ricoh and LG Announce Global Partnership to Enhance Workplace Experience Solutions

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Expanding communication services capability in the global B2B market

TOKYO, Sept. 20, 2024 /PRNewswire/ — Ricoh Company, Ltd. today announced that it has concluded a memorandum of understanding (MOU) with LG Electronics (LG), a trusted partner offering innovative products and customized solutions for diverse industries worldwide, to collaborate on digital solutions for workplaces. Pairing Ricoh’s communication services and LG’s display products, this partnership will deliver B2B customers in the global market an elevated user experience and exceptional customer value. Through this partnership, Ricoh will further enhance its capability in the Workplace Experience domain, one of its growth areas, and it aims to be the top global audiovisual (AV) integrator.

Partnering with LG, Ricoh will strive to enhance its communication services in the Workplace Experience domain. Integration of high-quality devices such as signages and displays into Ricoh solutions will enrich Ricoh’s product and service portfolio and achieve a stable global supply. In addition, the two companies will jointly drive associated sales and marketing efforts and explore new business opportunities as the partnership unfolds.

Takahiro Irisa, Senior Corporate Officer and President of Ricoh Digital Services and Paik Ki-Mun, Senior Vice President and Head of the Information Display Business Unit of LG Business Solutions Company, present the signed memorandum of understanding.

As its mid-term vision, Ricoh aims to provide consistent global services as a workplace services provider in the changing workplace. In the Workplace Experience domain, Ricoh provides solutions enabling seamless collaboration in offices and other workplaces where hybrid work has become commonplace, enhancing people’s creativity. Ricoh empowers customers to focus on value adding, creative tasks and achieve organizational growth through its integrated solution propositions of hardware, software, and managed services that comfortably utilize them.

“The pairing of Ricoh’s office solutions with LG’s advanced display products will deliver impressive value to customers and further establish LG as one of the most trusted providers of integrated solutions in the B2B market,” said Paik Ki-Mun, Senior Vice President and Head of the Information Display Business Unit of LG Business Solutions Company. “LG will continue to pursue strategic partnerships with innovative global companies to create customized solutions for today’s business environment.”  

Takahiro Irisa, Senior Corporate Officer and President of Ricoh Digital Services Business Unit, Ricoh Company, Ltd. said “We firmly believe that this global strategic partnership with LG will accelerate Ricoh’s Workplace Experience business. Through the synergy between LG’s advanced display products and Ricoh’s communication services, we will continue to offer optimal workplace to our customers as a workplace services provider. Ricoh will continue to execute strategic partnerships to empower our customers to achieve fulfilment through work.”

 

 

| About Ricoh |

Ricoh is a leading provider of integrated digital services and print and imaging solutions designed to support the digital transformation of workplaces, workspaces and optimise business performance.

Headquartered in Tokyo, Ricoh’s global operation reaches customers in approximately 200 countries and regions, supported by cultivated knowledge, technologies, and organisational capabilities nurtured over its 85-year history. In the financial year ended March 2024, Ricoh Group had worldwide sales of 2,348 billion yen (approx. 15.5 billion USD).

It is Ricoh’s mission and vision to empower individuals to find ‘Fulfillment through Work’ by understanding and transforming how people work so we can unleash their potential and creativity to realise a sustainable future.

For further information, please visit www.ricoh.com

 

###

 

© 2024 RICOH ASIA PACIFIC PTE LTD. All rights reserved. All referenced product names are the trademarks of their respective companies.

 

 

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SOURCE Ricoh Asia Pacific Pte Ltd

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Wright, Moore, DeHart, Dupuis & Hutchinson Provides Notice of Data Security Incident

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LAFAYETTE, La., Sept. 19, 2024 /PRNewswire/ — Wright, Moore, DeHart, Dupuis & Hutchinson (“WMDDH”) has become aware of a data security incident that may have involved individuals’ personal information. WMDDH is providing notification to the potentially involved individuals about this incident, providing steps they can take to help protect their personal information, and offering the opportunity to enroll in complimentary credit monitoring and identity protection services.

What Happened. On or around July 11, 2023, WMDDH became aware of unusual network activity and immediately took steps to secure our systems. We launched an investigation with the assistance of leading cybersecurity experts to determine what happened and whether sensitive or personal information may have been affected during the incident. As a result of the investigation, we identified that certain WMDDH data may have been acquired without authorization. WMDDH then engaged an independent team to conduct a comprehensive review of all potentially affected data, and on May 8, 2024, that review determined that personal information may have been affected. WMDDH then worked diligently to identify contact information to effectuate notification and prepare the services being offered to affected individuals, as provided in more detail below. This process was completed on July 18, 2024.

What Information Was Involved. The information involved may have included individuals’ names, Social Security numbers, driver’s license numbers, financial account numbers, passport numbers, and/or medical/treatment information.

What We Are Doing. As soon as WMDDH learned of the incident, we took the measures described above and implemented additional security features to reduce the risk of a similar incident occurring in the future. We are also providing information about steps individuals can take to help protect their personal information.

Additionally, we are offering impacted individuals the opportunity to enroll in credit monitoring and identity protection services through Equifax®.

What You Can Do. Please review this notice carefully, along with the guidance included with this notice about additional steps that can be taken to protect your information.

WMDDH takes the security of information in its possession very seriously and has taken steps to prevent a similar event from occurring in the future. We deeply regret any concern or inconvenience this may cause.

Additional information is also available via WMDDH’s website.

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SOURCE Wright, Moore, DeHart, Dupuis & Hutchinson

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AIE Graduates create visual effects for Academy-nominated film

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NAWI, a feature film whose visual effects were created by graduates from the Academy of Interactive Entertainment (AIE), has been officially nominated by Kenya for entry into the 97th Academy Awards in the category of Best International Feature Film. NAWI is a heartfelt story about a young girl’s journey towards empowerment and aims to shed light on a pressing issue that affects countless young women in the Turkana region of Kenya.

CANBERRA, Australia, Sept. 19, 2024 /PRNewswire-PRWeb/ — NAWI, a feature film whose visual effects were created by graduates from the Academy of Interactive Entertainment (AIE), has been officially nominated by Kenya for entry into the 97th Academy Awards in the category of Best International Feature Film. NAWI is a heartfelt story about a young girl’s journey towards empowerment and aims to shed light on a pressing issue that affects countless young women in the Turkana region of Kenya.

“The film has a very important social message to tell so it was rewarding in many ways to be able to contribute to this project. NAWI was a fantastic opportunity for our graduates to put their skills to the test on a full-length feature film,” said Tom Pugh.

AIE graduates and teachers were given the opportunity to work on the film’s visual effects through AIE’s ongoing partnership with Learning Lions, who produced the film with Film Crew & Baobab Pictures. AIE is proud to support Learning Lions non-profit mission to enable young adults in marginalised rural communities of East Africa to become digital creatives by providing game development training and technology.

The visual effects for NAWI were brought to life by AIE teachers and experienced industry professionals, Thomas Magill and Tom Pugh, who were tasked with supervising the visual effects and liaising with the film’s Directors, Apuu Mourine, Kevin Schmutzler, Tobias Schmutzler and Toby Schmutzler. They assembled a team of recent AIE graduates and worked out how to create the effects required to immerse audiences in Nawi’s world.

“Graduates were able to take the skills they had learnt in class and apply them to cinema-quality footage. There was even a bit of nervous excitement working with professional expectations and deadlines,” said Tom Pugh.

Thomas Magill explained that most of the work involved compositing such as fixing blemishes, removing unwanted folds in clothing, changing pages in a book and removing background actors that were in the wrong place.

“We had a river shot where there was only a sandbank, and we had to create an entire island! There were several shots filmed in a dry riverbed which required us to create floodwater. We had to draw upon various disciplines: not just digital compositing but also visual effects creation and fluid simulations,” said Thomas Magill.

Both teachers enthused that the directors were a pleasure to work with and the collaboration was smooth.

“The film has a very important social message to tell so it was rewarding in many ways to be able to contribute to this project. NAWI was a fantastic opportunity for our graduates to put their skills to the test on a full-length feature film,” said Tom Pugh.

Learning Lions and AIE look forward to seeing NAWI progress through two rounds of voting by members of the Academy of Motion Picture Arts and Sciences to narrow the list of submitted films down to five nominees for the Best International Feature Film.

About Academy of Interactive Entertainment (AIE)

AIE offers practical, career-focused courses delivered by industry-experienced teachers in 3D animation, game development, visual effects and film. Since 2019 AIE has sponsored scholarships to their Certificate and Diploma programs to Learning Lions student. AIE provided laptops and is supporting with opportunities at various gaming companies around the world for paid part-time and full-time work.

https://aie.edu.au/

About Learning Lions

Learning Lions is fighting poverty with digital opportunity. Established in 2015, Learning Lions equips local youth with essential IT and media skills, and empowering them to become entrepreneurs and self-sustaining individuals. By leveraging digital services, these aspiring entrepreneurs not only support themselves but also provide opportunities for others through employment and mentorship.

https://www.learninglions.org/

Media Contact

Neil Boyd, Academy of Interactive Entertainment, 61 434273190, neilb@aie.edu.au, https://aie.edu.au/

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SOURCE Academy of Interactive Entertainment

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