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AR Optics: IDTechEx Explores Insights from IDTechEx at CES 2024

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BOSTON, Feb. 13, 2024 /PRNewswire/ — Apple’s Vision Pro has recently grabbed all the headlines in the spatial computing world, following years of hype and rumors of Apple bringing a headset to market. The Vision Pro is thought to be merely the opening salvo of the tech giant’s strategy, with see-through augmented reality (AR) devices expected to be the endgame. Compared to the camera passthrough used in headsets like the Vision Pro and Meta’s Quest 3, this would vastly improve the view of the real world while helping to make devices much more like normal glasses – not to mention aiding social acceptability by making the wearer’s eyes visible to those around them.

As outlined in IDTechEx’s report, “Optics for Virtual, Augmented and Mixed Reality 2024-2034: Technologies, Players and Markets“, the development of optical combiners, specialized optical components which project virtual information on top of the real world, is a key hurdle holding back see-through AR from primetime. However, startling progress is being made to solve this, with CES 2024 giving a great overview of recent developments in AR optics and spatial computing overall.

Contrasting approaches to AR

The two biggest AR headset announcements at this year’s CES took very different approaches. TCL’s upcoming RayNeo X2 Lite headset fell under the banner of “lite AR”. These devices are lightweight with a glasses form factor, focusing on being minimally intrusive while displaying simple contextual information like directions or sports statistics to the wearer. In contrast, XReal’s Air 2 Ultra is more of a spiritual successor to the HoloLens, focusing on adding emphasis on mixed reality features like spatial localization and mapping, and hand tracking to XReal’s device lineup. While no heavyweight at 80g, it is not designed to be worn as an accessory in the same vein as “lite AR” devices.

Polymer waveguides showed impressive performance

Optics for lite AR were a fruitful space for innovation at this year’s CES. Chinese player Mojie, also known as Meta-Bounds, supplies Oppo its AR optics. It showed IDTechEx its newest resin surface relief diffractive waveguides at the event. Compared to the optical glass substrates more commonly used in AR waveguides, polymers can increase durability while reducing weight due to their lower density and potential elimination of the requirement for cover glass. They could also cut the cost of these specialized optical components. A major downside is that their lower refractive index limits the field of view of the waveguide, but this is not an issue for lite AR. Critically, Mojie’s waveguides can be bonded directly to ophthalmic lenses, meaning AR glasses can become viable prescription eyewear without clunky solutions like prescription inserts.

Shenzhen-based Optiark’s pre-production LHASA-5 resin waveguides could make lite AR even lighter: one waveguide, weighing only 4g, uses a single display to project images to both eyes. This could solve the comfort issues some face while wearing glasses with a monocular display without adding significant weight or cost. Optiark said it expects the image quality to surpass others already producing resin waveguides: this could be due to the multi-level diffraction gratings it employs, or it may be able to achieve higher new levels of surface flatness than are typical in polymer AR optics.

A new challenger to birdbath optics

Innovation was not limited to the lite AR space, with Korean player LetinAR’s latest optics looking like strong competitors to the birdbath optics used in lower-cost, wide field-of-view AR devices like those from XReal. This special class of reflective waveguide uses the proprietary PinTILT™ architecture, which allows a relatively affordable and high-resolution micro-OLED display to be used, just like with birdbath optics but unlike with most other waveguides. Although the design makes them thicker than other waveguides, it also allows these injection-molded plastic optics to have a wide FoV, making them suitable for immersive applications. Crucially, the wearer’s view of the real world and the view of the user’s eyes are vastly better than with birdbath optics. LetinAR’s optics are close to mass production readiness and were shown at CES in devices from Jorjin, Sharp, and Nimo.

Optics are taking AR headsets close to primetime readiness

Compared to previous years, AR felt significantly closer to mass-market viability at this year’s CES, with the contribution of optics being hard to understate here. Improved optical designs, in conjunction with the wider availability of emerging display technologies like micro-LED, are shrinking AR glasses down, with more efficient optical systems reducing demands on batteries and thermal management systems. Vuzix’s Z100 lite AR glasses, announced at CES, weigh less than many prescription glasses and quote a battery life of over 48 hours, with a Jade Bird Display micro-LED screen and advancement in waveguide design being key here. More immersive devices might not be quite so unobtrusive, but XReal’s Air 2 Ultra offers true MR features at $2,800 cheaper than the Vision Pro (although you will need to pair them with a high-end smartphone). Overall, the future for AR looks bright.

Further insight

The stories presented here provide only a small portion of IDTechEx’s insights from CES 2024, which are available to their subscribers, amongst much more timely information on emerging technologies on their portal. Events like CES help shape IDTechEx’s coverage of spatial computing with its recent reports, “Optics for Virtual, Augmented and Mixed Reality 2024-2034: Technologies, Players and Markets” and “Displays for Virtual, Augmented and Mixed Reality 2024-2034: Forecasts, Technologies, Markets“, giving comprehensive intelligence including 10 year granular adoption forecasts into these two critical technology markets.

About IDTechEx

IDTechEx guides your strategic business decisions through its Research, Subscription and Consultancy products, helping you profit from emerging technologies. For more information, contact research@IDTechEx.com or visit www.IDTechEx.com.

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Media Contact:

Lucy Rogers 
Sales and Marketing Administrator 
press@IDTechEx.com
+44(0)1223 812300

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CHAGEE & FLUX Technology: Empower Global Expansion with Digital Intelligence

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SHANGHAI, April 18, 2025 /PRNewswire/ — Recently, CHAGEE, a Chinese tea brand, has reached a cooperation with FLUX Technology and introduced the FLUX TMS to create a digital and intelligent transportation and distribution system.

On the evening of April 17, CHAGEE, a Chinese freshly brewed tea brand, officially listed on the NASDAQ in the United States. Its stock code is CHA, which is the pinyin of the Chinese character “茶” (tea). CHAGEE has become the first new-style tea brand to be listed on the US stock market.

Founded in 2017 and headquartered in Shanghai, CHAGEE mainly focuses on fresh milk tea made from original tea leaves. Starting from the Ancient Tea-Horse Road in Yunnan, it combines and innovatively integrates Eastern culture with the inheritance of tea affairs, creating a new type of Eastern tea shop.

In 2019, the first CHAGEE store in Malaysia officially opened, marking the start of its overseas expansion and truly bringing Eastern tea to the world. Currently, CHAGEE has more than 6,440 stores globally.

Recently, CHAGEE has partnered with FLUX Technology and introduced the FLUX TMS solution to improve the efficiency and accuracy of transportation and distribution operations and meet the needs of its business development.

To support its rapid growth, CHAGEE has collaborated with FLUX Technology to deploy the FLUX TMS solution, enhancing the efficiency and accuracy of its logistics operations.

FLUX TMS will optimize CHAGEE’s transportation network, including long-haul freight, urban distribution, supplier deliveries, international logistics, and overseas warehouse fulfillment, enabling end-to-end intelligent and transparent logistics management. The system provides a unified dispatching platform with features such as transport resource management, route planning and optimization, and intelligent vehicle scheduling, significantly reducing costs and improving operational efficiency. Additionally, FLUX TMS supports multi-dimensional billing with configurable rules, automating fee calculations and minimizing manual intervention.

**About FLUX Technology:**

FLUX Technology is a leading provider of digital supply chain solutions. Its SCE (Supply Chain Execution) management software is widely used across 20 industries, including retail, fast-moving consumer goods (FMCG), pharmaceuticals, manufacturing, high-tech, and third-party logistics. FLUX Technology operates in 24 countries worldwide and ranks first in WMS market share in China (according to ARC Advisory Group research reports).

 

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SOURCE FLUX Technology

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Supreme Group strengthens Thailand presence with full ownership of Supreme Feltol; unveils new identity Supreme Fostreon (Thailand) Company Limited

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BANGKOK, April 18, 2025 /PRNewswire/ — Supreme Group, a global leader in advanced material technologies and engineered product solutions, has announced the successful acquisition of full ownership of Supreme Feltol (Thailand) Company Limited following the acquisition of the remaining shareholding from minority shareholders. Supreme was already the majority shareholder in the venture, and this move brings the company under complete ownership of the Supreme Group.

With this transition, the company has been renamed Supreme Fostreon (Thailand) Company Limited, marking a significant step in the Group’s long-term vision for Thailand as a strategic base for regional innovation and manufacturing excellence.

Established in 2019, the company has rapidly evolved to become a trusted manufacturer of Interior Trims and NVH components for leading automotive OEMs. Operating from its modern facility in Rayong, the company has earned a reputation for quality, agility, and customer-centricity.

“Taking full ownership enables us to bring in Supreme Group’s global technologies, material innovations, and design capabilities to support the evolving needs of this region,” said Amit Kavrie, Managing Director, Supreme Group. “We believe Thailand is strategically positioned to become a significant innovation and manufacturing hub for our Group in the South East Asia region.”

As part of the transition, Supreme Fostreon will benefit from deeper integration into the Group’s global ecosystem of material science, design, and engineering. With a focus on light weighting, sustainability, and customer co-development, the company is well-positioned to contribute meaningfully to the next generation of mobility solutions.

Manoj Swain, Director – International Operations at Supreme Group, added:
“With a strong foundation and a capable team, this transition allows us to better align with global customers, invest in scalable growth, and strengthen our regional partnerships. We look forward to engaging with our customers in the coming weeks to share our broader vision.”

Over the past few years, Supreme Group has played a hands-on role in leading the Thailand company’s strategy, execution, and customer engagement. The company’s leadership and operations will continue seamlessly, ensuring continuity, stability, and consistent service for customers and partners.

The company has also received several national recognitions over the past year that underscore its commitment to operations excellence. In late 2023, Supreme Fostreon achieved FORD Q1 Certification and was honoured with the Top Supplier Award by AAT, recognising its consistent delivery, product quality, and performance standards. In 2024, in its debut year of participation, the company received the Silver Award at the prestigious TPA Thailand 5S Awards, standing out among 18 national finalists. Additionally, Supreme Fostreon earned the Gold Level Award from Thailand’s Ministry of Labour for Excellence in Occupational Safety and Health, further affirming its best-in-class workplace practices and safety culture.

Looking ahead, Supreme Fostreon is entering a new phase of growth with significant investments in R&D, advanced material development, and product innovation. The company is also establishing a world-class Experience Centre in Thailand that will be designed to enhance customer collaboration, enable co-development initiatives, and showcase cutting-edge technologies from across the Group’s global network.

About Supreme Group

Supreme Group is a leader in advanced materials and engineered solutions, catering to the automotive and diverse industrial sectors. With global customers and a legacy of innovation spanning four decades, Supreme is committed to delivering high-performance, sustainable solutions that power the future of mobility and industry.

Follow us on LinkedIn to stay updated on our latest innovations, partnerships, and expansion plans: https://www.linkedin.com/company/supreme-group-company/

Website: https://www.supremegroup.co.in 

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XTransfer Showcases Ground-Breaking Solutions at 137th Canton Fair, Boosting Cross-Border Trade with Emerging Markets

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GUANGZHOU, China, April 17, 2025 /PRNewswire/ — At the grand opening of the 137th Canton Fair, XTransfer, the world’s leading and China’s No.1 B2B Cross-Border Trade Payment Platform, unveiled its groundbreaking solution — the Local Currency Account — designed to revolutionise global trade, especially with emerging markets.

 

The Canton Fair, widely regarded as a barometer of China’s foreign trade, has reached a record-breaking scale this year, attracting businesses from around the world. XTransfer’s presence at the event underscores its commitment to empowering SMEs in China to trade more effectively with fast-growing economies across Asia, Africa, and Latin America.

XTransfer’s Local Collection Account addresses long-standing pain points in traditional cross-border payments, such as high fees, slow processing times, and the risk of frozen accounts due to suspicious transactions. By enabling buyers to pay in their local currencies through local clearing networks, the product eliminates intermediary banks, reduces costs, and accelerates fund settlements, fastest within the same business day.

“As a small business trading with Africa, we used to face serious challenges when buyers couldn’t send USD payments through traditional banks,” said Li Pengsen, Chairwoman of Hebei Ovison Industrial Group. “XTransfer’s Local Currency Accounts made it easy and safe for our African clients to pay directly into our Chinese accounts, without currency hurdles or banking delays.”

Since launching the service in 2018, XTransfer has become a pioneer in local collection solutions. It now supports over 30 global and local currencies across more than 200 countries and regions, including key emerging markets like Kenya, Nigeria, Brazil, Mexico, Indonesia, and the Philippines. Today, it serves over 600,000 Chinese foreign trade enterprises, making it the largest B2B cross-border financial platform in China by client base.

“Trading with emerging markets presents huge growth opportunities, but payment friction often holds businesses back,” said Bill Deng, Founder and CEO of XTransfer. “Our mission is to remove those obstacles and make global trade more inclusive, efficient, and secure.”

As the Canton Fair continues to foster international cooperation and commerce, XTransfer remains at the forefront of digital financial innovation. It bridges the gap between Chinese exporters and emerging market buyers and unlocks new growth in global trade.

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