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Synagistics and HKT Unveil ShopHK: Empowering Hong Kong SMEs and Enterprises To Target Southeast Asia’s Thriving E-commerce Market

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Tapping Southeast Asia’s USD 600 Billion E-Commerce Boom: Southeast Asia’s e-commerce market is projected to reach USD 295 billion in 2025 and on track to hit USD 600 billion by 2030, creating significant opportunities for Hong Kong brands seeking international expansion.AI-Powered, Seamless Cross-Border Solutions: ShopHK, www.synagie.com/shophk combines AI-powered Synagie’s SaaS and CaaS tech, over 50 on-demand digital commerce services and cross-border logistics. This is further enhanced by HKT’s client network, providing robust, end-to-end support for Hong Kong businesses.Expansion Goals: ShopHK aims to attract the 200,000 SMEs in Hong Kong currently actively seeking overseas expansion, targeting to onboard at least 500 brands by the end of this year.Try Now for Free. Take advantage of Synagie’s exclusive 30-day free trial from April 1 to April 15 2025.

HONG KONG and SINGAPORE, April 1, 2025 /PRNewswire/ — Synagie, the digital commerce arm of Synagistics Limited (HKEX: 2562.HK), has launched ShopHK with the support of HKT. ShopHK is a cutting-edge platform that enables Hong Kong brands to tap into Southeast Asia’s booming e-commerce market. ShopHK leverages Synagie’s AI-powered technology, 50+ on-demand services, cross-border logistics, and HKT’s client network to help businesses scale globally.

Seizing Southeast Asia’s USD 600 Billion E-Commerce Opportunity

Southeast Asia’s e-commerce market is poised for explosive growth, projected to reach approximately USD 295 billion in 2025 and on track to hit USD 600 billion by 2030. This is driven by the region’s tech-savvy population, rising incomes, and widespread smartphone ownership. Indonesia leads as the primary growth market with Vietnam, Thailand and the Philippines, expected to double their e-commerce market values by 2030.

ShopHK: Empowering Hong Kong Businesses to Expand Globally

“The Synagie-HKT collaboration is a game-changer for Hong Kong businesses looking to expand globally,” said Olive Tai, Co-Founder and CEO of Synagistics Limited. “As someone originally from Hong Kong, I’m especially proud of ShopHK’s mission, to help businesses of all sizes reach new customers in Southeast Asia.

She added, “Hong Kong’s SME sector is known to be incredibly diverse and vibrant. According to various surveys over 60%, or about 200,000 SMEs, in Hong Kong are actively seeking expansion overseas. The launch of ShopHK by Synagie, with the support of HKT, is a major step in supporting these Hong Kong SMEs to thrive in the Southeast Asian marketplace.”

ShopHK aims to onboard at least 500 brands by the end of 2025. To encourage businesses to try the program and experience the benefits of the platform, Synagie is offering an exclusive 30-day free trial from 01 Apr – 15 Apr 2025.

Synagistics first made history in Hong Kong in 2024 as the first successful De-SPAC listing on the Hong Kong Stock Exchange. In 2025, Synagistics launched Geene, an innovative AI platform that integrates Generative AI, Blockchain, and Big Data, establishing the company as a leader in enterprise AI innovation.

ShopHK is also proud to receive support from key organisations including the Hong Kong Science and Technology Parks Corporation (HKSTP), a close ecosystem partner and Hong Kong’s largest Innovation & Technology hub, home to over 2,200 pioneering tech companies.

“This partnership underscores our shared commitment to strengthening Hong Kong’s position as a global innovation gateway,” said Gladys Oon, Director of Partnerships and Account Management at HKSTP. “By aligning HKSTP’s vibrant tech community – especially Green-tech and Health-tech products and services – with ShopHK, we can accelerate cross-border growth for Hong Kong’s most promising tech startups and SMEs.

Rising Demand for Hong Kong Products in Southeast Asia

Discerning consumers across Southeast Asia’s are increasingly drawn to Hong Kong brands. According to a recent Hong Kong Trade Development Council (HKTDC) report, nearly 70% of online shoppers in the region have purchased Hong Kong-sourced products in the past year. Hong Kong brands are particularly popular among younger ASEAN consumers (ages 18-29), who value their affordability (35%), unique blend of Chinese and Western elements (33%), and trendiness (32%).

Ready Support and Early Adoption for ShopHK

The HKSAR Government has also recently announced plans in its 2024 Policy Address, to expand its E-Commerce Easy initiative to cover all ASEAN countries within Southeast Asia. This initiative, part of the BUD Fund, further facilitates SME growth by expanding into the 10-nation ASEAN bloc.

“The potential to reach millions of tech-savvy Southeast Asian consumers is incredible. We’re excited to be among the first local brands to join ShopHK,” said Joseph Tsang, Founder and Managing Director at FSL Group.

Henry Poon, Sales & Marketing Manager at On Kee Dry Seafood Co. Ltd, another early brand adopter of ShopHK, added “As a Hong Kong-based brand with a strong local presence, expanding into Southeast Asian markets has always been a priority for us. ShopHK’s affordable, no-fuss and one-stop platform provides the tools and solutions for us to scale our business rapidly across Southeast Asia.”

Ready to take your Hong Kong Brand Global?

Visit www.synagie.com/shophk today to join ShopHK and start your digital commerce expansion into one of the world’s fastest growth markets.

About Synagistics Limited (HKEX: 2562.HK)

Synagistics is a Singapore-based AI & big data company listed on the Main Board of The Stock Exchange of Hong Kong Limited, recognised for completing the first-ever De-SPAC transaction in Hong Kong. With Alibaba, Gobi Partners and HKT as its key strategic shareholders, Synagistics benefits from strong industry backing, enabling it to drive innovation and expand its influence in Asia’s rapidly evolving digital ecosystem. Synagistics is recognised as one of the top digital solutions provider in Southeast Asia and has provided its data-driven digital commerce platform Synagie to over 600 enterprises and renowned brands in the Southeast Asian market. With the launch of Geene in early March 2025, Synagistics has firmly established itself as a frontrunner in the rapidly evolving field of artificial intelligence, solidifying its position as a key leader in the global Al ecosystem and accelerating enterprise Al adoption and innovation. The Company continues to expand its footprint across multiple markets including the Greater China region while championing digital and artificial intelligence transformation.

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Axon Global CEO Israel Martinez Named Security Expert of the Year at HMG Strategy Summit in Dallas

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Israel Martinez, CEO and Global CTO of Axon Global, was named Security Expert of the Year at the HMG Strategy Summit in Dallas, the largest network of CIOs and CISOs in the U.S. with over 300,000 technology executives globally. Martinez was honored for his groundbreaking work in AI-driven cybersecurity and a 20-year track record of zero reportable breaches across high-risk, high-impact environments. He also spoke on a featured panel addressing the escalating threat of geopolitical cyberattacks and the critical need for global cyber resilience.

DALLAS, April 4, 2025 /PRNewswire-PRWeb/ — Israel Martinez, CEO and Global CTO of Axon Global, was honored with the HMG Global Leadership Institute Award for Security Expert of the Year at the HMG Strategy Executive Leadership Summit in Dallas. The event brought together top technology executives from across the country for a day of thought leadership, innovation, and strategic insights.

“Israel is fearlessly committed to innovation and integrity—and when lives are on the line, his team shows up.” — August Pelliccio, Executive Editor, Digital, HMG Strategy,

Martinez also took the stage as a featured speaker during the Executive Panel: Securing the Future Against Geopolitical Cyber Risks, joining Mignona Cote (CISO, Infor Global Solutions) and Art Harvey (CISO, Dovenmuehle) for a dynamic conversation on the rising threat of state-sponsored cyberattacks and the critical importance of international collaboration, proactive threat intelligence, and executive-led cyber resilience.

During the award presentation, HMG Strategy highlighted Martinez’s exceptional track record:

“Israel has helped protect everything from billion-dollar enterprises to space programs, with a track record of zero reportable breaches—by the way—across twenty years and countless high-risk clients.

Right now he’s pioneering an AI agent-driven model, building out a team of two hundred LLM-powered experts that already compete and win against the best in the world.

How’s this for a case study? One of the teams he worked with monetized IT for the Olympics, turning it into a profit engine rather than just a cost center. They increased media revenue by 300% and eliminated redundant global oversight.

Israel is fearlessly committed to innovation and integrity, and when lives are on the line, his team shows up. As one Commander put it, ‘Thank you for pulling so many technology resources together to rescue my daughter.’

There are only so many clips I can share in the brief time we have on stage, but I hope what I’ve shared expresses some of the gravity of the work Israel has done—and how deserving he is of this honor.”

HMG Strategy is recognized as the largest network of CIOs and CISOs in the United States, with over 300,000 IT executives globally. Its Executive Leadership Summits are known for convening top-tier professionals to tackle the most urgent challenges in technology and business.

Media Contact

Kaitlyn Procter, Axon Global, 1 2027055053, kaitlynpr@axoncyber.com, https://axoncyber.com

View original content to download multimedia:https://www.prweb.com/releases/axon-global-ceo-israel-martinez-named-security-expert-of-the-year-at-hmg-strategy-summit-in-dallas-302421119.html

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Ramki Sankaranarayanan Receives EGA’s Hermes Lifetime Achievement Award for Pioneering Innovation in Global Content Operations

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LOS ANGELES, April 4, 2025 /CNW/ — The Entertainment Globalization Association (EGA) has honored Ramki Sankaranarayanan, Founder and Global CEO of Prime Focus Technologies (PFT), with the 2025 Hermes Lifetime Achievement Award. The accolade recognizes Ramki’s visionary leadership and transformative impact on entertainment localization and media technology worldwide.

Presented at the prestigious Hermes Awards for Entertainment Localization Excellence, the honor celebrates Ramki’s role in reimagining global media supply chains—seamlessly blending AI innovation with human creativity to enable scalable, culturally authentic storytelling across geographies.

A trailblazer in media tech for over two decades, Ramki spearheaded the launch of the industry’s first Media ERP, laying the foundation for cloud-based Supply Chain that subsequently was articulated within the MovieLabs 2030 Vision. Under his leadership, PFT has continuously pushed the boundaries of localization—leveraging AI-assisted subtitling, dubbing, and metadata solutions through its CLEAR® and CLEAR® AI platforms. Early innovations such as automated subtitle retiming and hybrid AI pipelines have redefined scale and speed in global content delivery.

PFT’s localization capabilities span an impressive 150 unique languages globally, including 92 European, 24 African, 18 from the Indian subcontinent, 10 East Asian, and 6 Central Asian languages, showcasing unparalleled depth and reach. Today, PFT supports over 2 million subtitled minutes and 1 million dubbed minutes annually for leading platforms including Star TV, Netflix, Disney+, Amazon Prime Video, Warner Bros. Discovery, Crunchyroll, etc.

With 13+ patents and seven NAB Product of the Year Awards, including a 2023 win for AI-led localization, CLEAR® AI exemplifies contemporary Agentic AI, defined by its autonomous Localization Agents capable of independent decision-making, real-time collaboration, and continuous improvement. CLEAR® AI leverages Multi-Agent Collaboration, orchestrating agents specialized in several tasks across content lifecycle. This market-defining approach dramatically improves accuracy, accelerates time-to-market, and reduces manual intervention, reflecting a strategic shift towards intelligent, collaborative AI in localization.

PFT’s latest breakthrough, CLEAR® AI Content Studio, further exemplifies this momentum by turning dormant archives into dynamic, revenue-generating content libraries.

“This award is deeply meaningful,” said Ramki. “It honors not just my journey, but the passion and relentless innovation of our PFT team & the pivotal role clients have played in embracing the innovation—and the vibrant localization community driving global storytelling forward.”

EGA’s recognition underscores the rising strategic importance of AI-led, human-enhanced localization—and the visionaries who are shaping its future.

About the Entertainment Globalization Association (EGA)
The EGA is the leading professional body for executives driving content globalization. Its Hermes Awards celebrate excellence in localization and the innovators behind cross-cultural storytelling.

About Prime Focus Technologies (PFT)
Prime Focus Technologies (PFT) is the creator of CLEAR®. It offers streaming platforms, studios, and broadcasters AI technology and media services powered by the cloud that help them enable creativity, efficiency, and, most importantly, revenue generation. PFT works with major companies like Channel 4, ITV, Sinclair Broadcast Group, A&E Networks, Warner Bros. Discovery, Paramount, Crunchyroll, Insight TV, JioStar, BCCI, Tegna, Amazon MGM Studios, and more.

For more information, visit: www.primefocustechnologies.com.

Press Contact
T Shobhana
Senior Vice President and Global Head of Marketing
Prime Focus Technologies
Los Angeles, CA
t.shobhana@primefocus.com

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S’moresUp Launches “It’s a Family Thing!” to Help Moms Get Their Pink Back This Mother’s Day

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From the Team Behind Two-Time App of the Day S’moresUp, Comes a Smarter Family Management App

LOS ALTOS, Calif., April 4, 2025 /PRNewswire/ — S’moresUp, the trusted family management platform with over 300,000 users, announces its next evolution: It’s a Family Thing! (IAFT)—just in time for Mother’s Day.

Inspired by the phrase “getting your pink back,” IAFT is designed to help moms reclaim their energy and joy while navigating the invisible labor of parenting. Like flamingos that regain their color with care, moms too can thrive with the right support.

S’moresUp has twice been named Apple’s App of the Day. IAFT builds on that success with AI-powered tools, personalized insights, and family-focused features made specifically for today’s overwhelmed parents.

Developed by a single mom and a generative AI technologist—both former PayPal leaders—IAFT reflects seven years of insights from the S’moresUp community.

Key Features:

AI Family Agent: A virtual assistant for managing chores, schedules, and planning.Parenting Weather (PUP Score): Gauges parenting stress and suggests solutions.Chore & Reward System: Includes Photo Proof, Late Penalties, and gamified tracking.Family Analytics: Tracks skill development and offers personalized support.Mood Management: Encourages emotional check-ins and open family communication.Campfire: A private space for sharing updates, celebrations, and memories.AI-Driven Planning Tools: Features like “How To Do Today” and “Weekly Plan.”

More than a digital organizer, IAFT is a lifeline – helping moms reduce decision fatigue, prioritize self-care, and restore balance at home.

Pricing starts at just $3.49/month, with premium features available up to $49.95/month.

Available now on the Apple App Store and Google Play.

“Working mothers are constantly fighting an uphill battle to balance career and home life,” says Priya Rajendran, CEO and co-founder. “IAFT is here to do the heavy lifting so moms can breathe again.”

“With IAFT, we’re doubling down on innovation and family wellness,” adds Reeves Xavier, CTO and co-founder. “This is a lifeline for the modern family.”

About S’moresUp

S’moresUp and now It’s a Family Thing! are family management solutions created by Priya Rajendran and Reeves Xavier, technologists and parents with a passion for empowering families. With experience at companies like PayPal, Microsoft, and Intuit, they bring heart, humor, and cutting-edge AI to parenting. S’moresUp’s mission is simple: Raise independent, responsible, and joyful kids—while making parenting a little less exhausting.

Visit www.smoresup.com

Contact: Ann Dunning, ann@amurraypr.com 

View original content to download multimedia:https://www.prnewswire.com/news-releases/smoresup-launches-its-a-family-thing-to-help-moms-get-their-pink-back-this-mothers-day-302421261.html

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