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Loop Earplugs and Coachella team up to revolutionize the festival-accessory lineup

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ANTWERP, Belgium, March 21, 2025 /PRNewswire/ — Life’s best moments are often the loudest, and now they sound even better: Loop Earplugs is teaming up with Coachella Valley Music and Arts Festival as its first official earplug partner for 2025. The collaboration introduces the limited-edition Loop x Coachella Experience 2 earplugs, designed to elevate the live music experience through unmatched sound clarity and style.

Festival fashion meets volume control
Sharing the intersection of music and fashion, Loop and Coachella unite to encourage attendees to “go front row” for the ultimate festival experience – this year featuring artists including Lady Gaga, Green Day, Post Malone and Travis Scott. With 17 dB (SNR) of filtered noise reduction, Loop x Coachella Experience 2 ensures clear sound while protecting ears – all without missing a beat.

Coachella sets the stage for cultural trailblazing and creativity, which perfectly aligns with our vision at Loop,” says Loop co-founder Dimitri O. “We’re thrilled to co-create something that not only meets the standards of one of the world’s most celebrated festivals but also raises the bar for live music experiences globally.”

Desert-inspired designs
Drawing from Coachella’s California sunrise and sunset, the earplugs feature a unique gradient design blending warm desert hues like soft peach and dreamy blue. This dynamic palette reflects the festival’s evolving atmosphere from dawn to dusk.

Each set comes with a matching Loop x Coachella Carry Case, with the optional Loop x Coachella Link connector cord available separately to keep earplugs secure as festival-goers dance the day – or night – away.

Giving wellness a stage
The collaboration ties hearing health to the festival experience, reflecting Loop’s mission to empower people to live fully through wellness-driven innovations that enhance how we experience the world. This vision comes to life at Coachella, while also celebrating the carefree self-expression that’s essential to overall wellbeing.
“Loop started as a way for us to keep enjoying live music experiences without the negative side effects,” says co-founder Maarten Bodewes. “It’s incredibly rewarding to have Coachella join us on that journey, making hearing protection a more natural, welcome and intrinsic part of live music culture.”

Grabbing the festival essentials
Those who secured Coachella passes during the November 2024 advance sale were given the first opportunity to shop the limited-edition earplugs.

Loop x Coachella Experience 2 earplugs ($39.95) and Loop x Coachella Link connector cord ($29.95) will be further available:

Online at loopearplugs.com from March 18, 2025, until stocks last,Onsite at Coachella merch stands and mobile Loop Earplugs vending booths during both festival weekends, April 11-13 and April 18-20, 2025.

About Loop™
Loop™ is a Belgian lifestyle brand that helps you live life at your volume through innovative and fashion-forward earwear that improves health and well-being. Like sunglasses for your ears. Belgian-born Maarten Bodewes and Dimitri O founded the company in 2016 and it’s been making waves ever since.

The New York Times has named Loop “the best earplugs for concerts”. The company has sold over 10 million sets of earplugs around the world, with top sales in the US and customers in more than 150 other countries. Currently, Loop’s team comprises over 300 full-time employees, with headquarters in Antwerp, and hubs in Amsterdam, New York and Shanghai.

All of Loop’s products are tested extensively according to standard guidelines and practices. Loop earplugs are an officially certified form of hearing protection in line with European law covering personal hearing protection devices and personal protective equipment (PPE).

About Goldenvoice
Goldenvoice, creators of Coachella Valley Music & Arts Festival and Stagecoach: California’s Country Music Festival, operates successful Los Angeles and Bay Area music venues including the Fonda Theatre, The Roxy Theatre, El Rey Theatre, The Novo, Shrine Auditorium & Expo Hall, The Regency Ballroom and The Warfield. Goldenvoice holds exclusive booking deals at Brookside at The Rose Bowl, Santa Barbara Bowl, Mountain Winery and Frost Amphitheatre. They also have produced events such as Desert Trip, Camp Flog Gnaw Carnival, Cruel World, Just Like Heaven, Power Trip and many more. Beginning as an independent punk rock promoter in the early 1980s, Goldenvoice grew to be the preeminent alternative promoter in Southern California by forging strong relationships with both bands and music fans. Currently, Goldenvoice promotes over 2,000 concerts a year in California, Arizona, Nevada, Hawaii, Alaska and Canada plus recently adding North American tours to their growing list of accomplishments. For additional info, please visit www.Goldenvoice.com.

PRESS CONTACT
Sayrade Vandermeersch
press@loopearplugs.com
+32 476 88 15 77

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SOURCE LOOP EARPLUGS

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Federal government invests in greener public transit across Quebec

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MONTRÉAL, March 22, 2025 /CNW/ – The federal government is investing over $400 million in 11 infrastructure projects, including three in Montréal, to make public transit greener across Quebec.

First, more than $200.5 million will be used to electrify the St-Laurent ($106.7 million) and Anjou ($93.7 million) transport centers through the acquisition and installation of electrical equipment that will allow the installation of several dozen charging points. In total, 148 charging points will be installed at the St-Laurent transport center, and 132 will be installed at the Anjou transport centre.

An investment of more than $83.2 million will go towards the partial electrification of the Legendre transport centre, allowing the installation of 72 charging positions for buses. This project includes technical studies, the acquisition and commissioning of equipment and infrastructure, as well as the expansion of premises for electrical equipment, the modernization of infrastructure such as the fire protection system and telecommunications rooms, the reinforcement of the building structure, and the connection to the existing generator.

The federal investments announced today will also be used to fund electrification projects at transit authority garages and operations centres across the province, notably in Longueuil, Lévis, Quebec City, Sherbrooke, and Saguenay.

Quotes

“Transitioning to electric public transit buses represents a significant step in curbing greenhouse gas emissions, improving air quality, and helping integrate environmentally friendly technologies in the transportation sector. We will continue working with partners across the country to reduce carbon emissions and advance a more sustainable transportation system.”

The Honourable Nathaniel Erskine-Smith, Minister of Housing, Infrastructure and Communities

“Our vision of Canada’s future is one of modern, green cities, adapted to the needs of families and citizens. That’s why our government has made historic investments to make public transit more accessible, reliable and efficient across the country. These new investments will modernize the infrastructure and equipment of electric bus fleets across Quebec, while helping to reduce air pollution.”

The Honourable Steven Guilbeault, Minister of Canadian Culture and Identity, Parks Canada, Quebec Lieutenant, and Member of Parliament for Laurier—Sainte-Marie

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Backgrounder: Federal government invests in greener public transit across Quebec

Quick Facts

The federal government is investing $400,153,607 in these projects through the Zero Emission Transit Fund (ZETF).The ZETF helps communities transition to zero emission transit and school buses to reduce greenhouse gas emissions and contribute to Canada’s net-zero emissions targets. By electrifying their bus fleets, communities are working toward a cleaner environment for our kids while creating jobs and supporting Canadian manufacturing.Since 2015, the federal government has committed over $30 billion for public transit and active transportation projects. These historic investments have resulted in close to 2000 projects across the country.In 2021, the government announced significant public transit funding that includes billions in support for zero emission buses, rural transit solutions, active transportation, and support for major projects to accelerate the expansion of large urban transit systems that many Canadians depend on every day.The ZETF complements Canada’s strengthened climate plan: A Healthy Environment and a Healthy Economy. Through the plan, the government has committed to providing federal funding for public transit in support of making clean and affordable transportation options available in every community.The new Canada Public Transit Fund (CPTF) will provide an average of $3 billion a year of permanent funding to respond to local transit needs by enhancing integrated planning, improving access to public transit and active transportation, and supporting the development of more affordable, sustainable, and inclusive communities.The CPTF supports transit and active transportation investments in three streams: Metro Region Agreements, Baseline Funding, and Targeted Funding. Visit the Housing, Infrastructure and Communities Canada website for more information.

Associated Links

Zero Emission Transit Fund
https://housing-infrastructure.canada.ca/zero-emissions-trans-zero-emissions/index-eng.html 

Strengthened Climate Plan
https://www.canada.ca/en/services/environment/weather/climatechange/climate-plan/climate-plan-overview.html 

Housing and Infrastructure Project Map 
https://housing-infrastructure.canada.ca/gmap-gcarte/index-eng.html

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Web: Housing, Infrastructure and Communities Canada

SOURCE Department of Housing, Infrastructure and Communities

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ViewLift Powers New ROOT SPORTS Stream App for Seattle Mariners

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Expands Tech Platform’s Roster to 11 Top US Pro Teams

NEW YORK, March 21, 2025 /PRNewswire/ — ViewLift, a global leader in end-to-end streaming technology, today announced the launch of the new ROOT SPORTS Stream app, delivering Seattle Mariners games and ROOT SPORTS programming directly to fans across the Pacific Northwest—with or without a cable or satellite subscription. ViewLift now powers streaming platforms for 11 top-tier US professional sports teams, underscoring its position as the industry’s most trusted digital distribution partner for sports.

Expands ViewLift Platform’s Roster to 11 Top US Pro Teams.

ROOT SPORTS Stream is a direct-to-consumer (DTC) and TV Everywhere streaming solution available now at RootSportsStream.com and on iOS and Android mobile devices, Apple TV, Android TV and Amazon Fire TV. The App (which is priced at $19.99 per month) will be coming soon to Roku, with further device releases planned.

“Our mission is to help leading sports organizations meet their fans where they are—on the devices and platforms they use every day,” said Rick Allen, CEO of ViewLift. “With the launch of ROOT SPORTS Stream, the Mariners are transforming the fan experience in one of the most innovative tech-forward regions of the country. We’re proud to add them to the growing list of pro teams who trust ViewLift to power their direct-to-consumer streaming.”

As ViewLift continues to revolutionize how sports content is consumed, its roster now includes streaming platforms for the NHL, and professional teams across that League and the NBA and MLB, as well as the Professional Fighters League, LIV Golf, World Racing Group, and other sports leagues and teams around the world. The company’s robust cloud-based platform ensures seamless, buffer-free streaming and supports flexible monetization models, real-time analytics, fan personalization, and rapid deployment. Chris Wagner of OTT Advisors assisted ROOT and the Mariners regarding their digital distribution strategy.

The ROOT SPORTS Stream app offers:

Live and on-demand Mariners baseballFull ROOT SPORTS programming lineupCross-device access with a user-friendly interfaceSeamless authentication for existing ROOT SPORTS subscribers

Fans can subscribe now at Mariners.com/stream.

About ViewLift

ViewLift is a full-service OTT streaming technology company, providing end-to-end solutions for live and on-demand video distribution. With proprietary cloud-based technology, ViewLift powers streaming platforms for sports, media, and entertainment brands worldwide. Its services include content management, multi-platform distribution, real-time analytics, and flexible monetization models (AVOD, SVOD, TVOD, and hybrid models). ViewLift enables content owners to maximize audience engagement and revenue through a seamless, scalable streaming experience. In addition to the PFL, ViewLift’s sports clients include the National Hockey League, 11 US top professional sports teams; LIV Golf; three Regional Sports Networks; and the World Racing Group.

For more information about ViewLift, visit www.viewlift.com.

Media contacts:
ViewLift
Mahesh Kumar
marketing@viewlift.com

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ProDentim Alerts Consumers About Misleading Third-Party Resellers and Reinforces Commitment to Product Integrity

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BOSTON, March 22, 2025 /PRNewswire/ — The official brand behind ProDentim has issued a public advisory regarding unauthorized third-party resellers misrepresenting the product online. Reports of unverified vendors listing non-official versions of ProDentim across various platforms have surfaced, leading to confusion among consumers.

The official ProDentim brand has been receiving complaints from individuals who unknowingly made purchases from unverified sources, later realizing discrepancies in packaging, labeling, and product details. This has raised concerns about authenticity and product integrity, as the original product was developed only under Bioventra’s portfolio of advanced formulations.

In response to these growing concerns, Bioventra has issued an official statement emphasizing that ProDentim should only be purchased through its official website to ensure quality and authenticity.

Unverified Resellers Causing Widespread Confusion

In recent weeks, multiple ProDentim consumer reports have highlighted the increasing prevalence of unauthorized sellers listing ProDentim outside of the brand’s verified distribution channels. This issue is not unique to ProDentim, as the broader supplement industry has faced similar challenges with third-party vendors presenting themselves as legitimate sources.

The official brand has actively monitored unauthorized listings and is committed to raising awareness about the potential risks associated with purchasing from unknown third-party vendors.

While some unauthorized sellers may present ProDentim as genuine, discrepancies in packaging, ingredients, and descriptions have raised red flags. Some consumers have reported receiving products that appear different from what is shown on official materials, while others have struggled with returns and refund processes due to unclear seller policies.

Customer Complaints Highlight Need for Greater Awareness

Consumer reports received by the official ProDentim brand have included concerns such as:

●     Product inconsistencies – Some customers noted that the labeling, logo placement, or product descriptions did not match official representations.

●     Ingredient discrepancies – While the core formulation of ProDentim remains proprietary, there have been concerns about whether third-party products match the expected ingredient profile.

●     Unclear storage conditions – Customers have questioned whether ProDentim’s third-party resellers handle and store the product correctly, as dietary supplements require specific conditions to maintain quality.

●     Limited customer support – Many individuals who purchased ProDentim from non-official sources found that customer service inquiries went unanswered, leaving them unable to address concerns or seek refunds.

A spokesperson for the official ProDentim brand commented:
 “We take product integrity seriously and are committed to ensuring that consumers receive only authentic formulations. Unfortunately, unauthorized sellers sometimes misrepresent products, leading to confusion. We encourage customers to remain vigilant when verifying sources.”

The Rise of Unauthorized ProDentim Supplement Sellers

Unauthorized supplement resellers have become a growing issue across various e-commerce platforms, social media marketplaces, and third-party retail websites. Many third-party sellers attempt to capitalize on ProDentim’s demand, sometimes presenting products at unrealistic discounts or listing them in ways that do not align with official brand communications.

This trend has led to several industry-wide concerns, including:

●     Unverified product origins – Some sellers source products through unauthorized means, making it difficult for consumers to determine where and how the product was handled before purchase.

●     Potential product substitutions – In some cases, third-party vendors list a product under a brand name, ProDentim, for instance, but ship alternative formulations or lookalike substitutes.

●     Misleading discount strategies – Some resellers attempt to lure in customers with extremely low prices, which can indicate unverified stock or repackaged items.

While ProDentim’s official brand is actively monitoring unauthorized sales, the company emphasizes that consumers should take proactive steps to avoid misleading listings.

How Consumers Can Identify Official Product Sources

Consumers can take several steps to avoid misleading third-party listings and ensure they are purchasing authentic products. It is important to examine product details carefully, checking for inconsistencies in labeling, packaging, or branding that may indicate a non-official ProDentim version. Pricing should also be reviewed with caution, as significantly lower prices than usual may suggest an unauthorized seller. Verifying the legitimacy of the seller by researching whether they are recognized as an authorized distributor can help prevent confusion. Lastly, consumers are encouraged to confirm product details through official channels to ensure accuracy and authenticity.

Company Response & Consumer Safety Commitment

The official ProDentim Brand has reaffirmed its commitment to consumer safety, product integrity, and transparency. With the increase in unauthorized sales, the company remains focused on educating customers about product authenticity.

“We are committed to making sure that individuals who seek out ProDentim receive the correct formulation as originally designed. By raising awareness about misleading third-party listings, we hope to prevent unnecessary confusion and ensure a positive customer experience,” the spokesperson added.

Additionally, the company is actively monitoring third-party sales channels and taking steps to minimize unauthorized ProDentim product listings that could misrepresent the brand.

Final Advisory for Consumers

With misleading third-party listings continuing to appear across various online marketplaces, consumers are encouraged to be diligent in verifying sources before making a purchase. The official ProDentim brand has issued this advisory to help prevent further confusion and misinformation.

For updates regarding product authenticity and verification measures, consumers can refer to official sources.

Photo – https://mma.prnewswire.com/media/2647669/ProDentim.jpg

View original content:https://www.prnewswire.co.uk/news-releases/prodentim-alerts-consumers-about-misleading-third-party-resellers-and-reinforces-commitment-to-product-integrity-302408502.html

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