The neighborhood bakery café sponsored the “Sky Stage” at JonasCon on March 23, launching a sweepstakes to bring fans first access tickets to the Jonas Brothers kickoff show at MetLife Stadium on August 10.

MOONACHIE, N.J., March 24, 2025 /PRNewswire/ — Paris Baguette and JonasCon, a one-day fan event in celebration of the Jonas Brothers 20th anniversary, are partnering to host a VIP concert experience sweepstakes*. PB Rewards members now have the first opportunity to score tickets to see the Jonas Brothers at the opening night of “JONAS20: Living The Dream” Tour on August 10, 2025 at MetLife Stadium. The sweepstakes is live now, running through Sunday, May 4, 2025.

“We’re thrilled to partner with JonasCon to bring this exclusive experience to our PB Rewards members. This partnership celebrates special moments through the connection of music and delicious treats. What better way to celebrate than with pastries and beverages from Paris Baguette,” said Katie Silvio, Director of Brand Marketing. “PB Rewards members who place an online order using the PB mobile app that includes a pastry and beverage using promo code PBJONAS will be automatically entered for their chance to win.”

How to Enter

PB Rewards members can enter to win by doing the following:

Log into your PB Rewards** account or sign up on the Paris Baguette mobile appPlace an online order through the Paris Baguette mobile appAdd your favorite pastry and beverage to your cartUse promo code PBJONAS at check out

To learn more, click here.

The sweepstakes prize package includes 4 tour tickets to the kickoff show at MetLife Stadium, a VIP experience and an exclusive Paris Baguette gift box for the winner. Paris Baguette, sponsor of the “Sky Stage” at JonasCon, which took place March 23 at the American Dream Mall, officially kicked off this sweepstakes at the live event and surprised the audience with spontaneous ticket giveaways following the tour’s announcement.

PB Rewards members can enter now through May 4, 2025,  and enjoy their favorite Paris Baguette pastries and beverages with the added treat that they just might have the chance to sing along to current hits and legendary favorites at the Jonas Brothers tour on opening night, August 10, 2025.

Don’t forget to follow @parisbaguette_usa on Instagram for all the latest offerings and menu updates and visit https://parisbaguette.com/locations/ to find a list of locations near you.

*VOID WHERE PROHIBITED BY LAW. No purchase necessary. Open to legal residents of the 50 U.S. & D.C., 18 years and older. Sweepstakes Period: March 23, 2025 – May 4, 2025. See Official Rules for more details.

**Not a PB Rewards member? Download the Paris Baguette app to join today! Learn more at https://parisbaguette.com/rewards/

About Paris Baguette
With a projected 1,000 bakery cafés in the United States by 2030, Paris Baguette is on a mission to reestablish the neighborhood bakery café as the heart of the community. Paris Baguette serves craveable baked and brewed treats and creates warm and welcoming experiences through a blend of gracious service, expert craftsmanship and community connections. From decisions made behind a desk to smiles offered behind a counter, the desire to spread joy and make the world a happier place drives everything we do. Being a neighborhood bakery café means caring about those around us and finding ways to make a real impact. We do so through our “Love Baked In” programs that bring to life our commitment to serving local communities through various charitable programs and initiatives. Paris Baguette is a leader in the hospitality industry with its commitment to creating unique consumer experiences and a network of successful franchisee relationships. For information and to find the Paris Baguette location closest to you, please visit www.parisbaguette.com.

CONTACT: 
Daniela Olazabal
daniela.olazabal@rfbinder.com

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SOURCE Paris Baguette

Leading Canadian lingerie and swimwear company adds Centric Planning to enable accurate decision-making and fuel rapid growth across all channels

CAMPBELL, Calif., March 24, 2025 /PRNewswire-PRWeb/ — Centric Software® is pleased to announce that la Vie en Rose, the lingerie and swimwear company, has selected Centric PlanningTM to optimize planning and enable accurate decision-making. Centric Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, luxury, footwear, outdoor, home and related goods like cosmetics & personal care as well as multi-category retail to achieve strategic and operational digital transformation goals.

Founded in 1985 and headquartered in Montreal, Canada, la Vie en Rose is a lingerie, sleepwear and swimwear company. The company acquired Bikini Village in 2015. Product lines include undergarments, lingerie, loungewear, sleepwear, swimwear, accessories and beachwear for women and men. La Vie en Rose has nearly 400 retail stores in 19 countries, with a franchise model in the Middle East and sells online through its website.    

With approximately 50,000 SKUs across five product lines, the level of complexity is high. Until now, Excel-based planning has led to inefficiencies, manual data verification and limited visibility into financial and inventory planning. “We were looking to improve our efficiency in planning speed and the ability to drill down a lot more than Excel can,” says Eric Champagne, CIO at la Vie en Rose. “There isn’t enough governance around Excel and we aren’t confident in the accuracy of our information, so we’re always verifying the data. That’s the main reason we are going with an open to buy/merchandise financial planning system; we want to spend more time growing the business rather than working on spreadsheets.”

To find the right platform, la Vie en Rose conducted a full Request for Proposal (RFP) process, evaluating six different vendors, through demos, a comprehensive questionnaire and a 250-item-requirement list. Ultimately, Centric Planning stood out due to its deep retail expertise, integrated approach and ability to create a single source of truth for planning.

La Vie en Rose will leverage two key capabilities within Centric Planning:

Merchandise Financial Planning – aligning financial targets with in-season execution, enabling data-driven decision-making to maximize top-line and bottom-line performance.

With merchandise financial planning, the company can set accurate financial targets and translate them into sales and margin plans. Buy targets can be aligned to merchandise receipts and stock projections. Champagne explains, “We need accurate information to make good decisions based on outcomes. We want to get the tools in place so we can focus on bigger things. Doing store planning on numbers which we can link back to merchandise financial planning is pretty cool. It will streamline the process between finance, between merchandise planning and also the procurement side of the business.” A single source of truth means that the data is true, so no longer needs to be verified, freeing up time to focus on optimizing in-season.

By adopting Centric Planning, la Vie en Rose expects “to reduce overstock, optimize markdowns as much as possible and make sure we can respond to the market,” Champagne notes. “Our intent is to get the right product to the right place on time. We are excited to see how the Centric platform—specifically the item planning portion of the Assortment Strategy module—will aid us in ensuring accurate sales forecasts and the necessary inventory flows to advance our key item business.” The assortment strategy aligns financial targets with what the assortments will look like and quantifies the number of options.

Other advantages of Centric Planning are end-to-end visibility, data-driven agility and AI-powered insights to optimize financial performance, align assortments with market demand and drive profitable, customer-centric decision-making at scale.

“We are thrilled to welcome la Vie en Rose to the Centric Software family,” says President of Centric Software, Fabrice Canonge. “With Centric Planning, la Vie en Rose’s teams will gain the agility, visibility and accuracy needed to navigate today’s fast-changing retail landscape. We are excited to see their success.”

https://www..centricsoftware.com/l/35842/2025-03-24/wdrhl2 [Learn more about Centric Software __title__ Learn more about Centric Software]

https://www..centricsoftware.com/l/35842/2025-03-24/wdrhl5 [Request a demo __title__ Request a demo]

La Vie en Rose (http://www.lavieenrose.com)

Founded in 1985, la Vie en Rose has become Canada’s leading lingerie and swimwear retailer since its acquisition by François Roberge in 1996. The Montréal-based company, which employs more than 4,600 people, now has more than 400 stores worldwide – including over 300 in Canada and USA – under two distinct brands: la Vie en Rose and Bikini Village. la Vie en Rose is a true Canadian success story. Since 2004, it has continued to expand around the world, with 110 stores in 17 countries. The la Vie en Rose brand targets consumers looking for quality, affordable underwear, lingerie, loungewear, sleepwear, swimwear and beachwear. Bikini Village is the destination of choice for an exceptional selection of swimwear, beachwear and high-quality accessories for women and men. Bikini Village is proud to work with over 100 leading international brands.

Media Contact

Aurore Evee, Centric Software, +16479155377, aurore.evee@centricsoftware.com, www.centricsoftware.com

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SOURCE Centric Software

Chicago native and former NFL player Walter Mendenhall, CEO and Founder of the nonprofit Male Mogul Initiative (MMI), is on a mission to empower young Black and Brown men. Through entrepreneurship, leadership development, and workforce training, MMI helps these young men become strong, confident community leaders while revitalizing Chicago’s economically disadvantaged West and South Side communities. To expand his mission, Mendenhall partnered with Loyd & Co., a Chicago-based financial firm founded by WNBA star Jewell Loyd and her brother Jarryd Loyd. The firm has worked with MMI to develop workforce development programs ranging from training, certifications, job search and advancement support, mentoring, and coaching.

CHICAGO, March 24, 2025 /PRNewswire-PRWeb/ — Chicago native and former NFL player Walter Mendenhall, CEO and Founder of the nonprofit Male Mogul Initiative (MMI) is on a mission to empower young Black and Brown men. Through entrepreneurship, leadership development, and workforce training, MMI helps these young men become strong, confident community leaders while revitalizing Chicago’s economically disadvantaged West and South Side communities.

To expand his mission, Mendenhall partnered with Loyd & Co., a Chicago-based financial firm founded by WNBA star Jewell Loyd and her brother Jarryd Loyd. The firm has worked with MMI to develop workforce development programs ranging from training, certifications, job search and advancement support, mentoring, and coaching.

Recently, MMI and Loyd & Co. partnered to invest in Help With My Loan (HWML). Founded in 2017 in Pasadena, California by co-founders Chris Karageuzian and Jack Artinian, HWML is a full-spectrum lending platform with a mission to transform the industry by making traditional funding accessible.

The addition of HWML strengthens MMI’s Community Wealth Building Ecosystem (CWBE), a program within its private equity arm, Male Mogul Enterprise L3C (MME). CWBE helps young people turn challenges into opportunities, transforming perceived liabilities into thriving assets while unlocking economic growth on Chicago’s West and South Sides.

“With this partnership, we developed an outsourced workforce agreement where young men
learn to become commercial and business loan officers,” said Mendenhall who is also managing partner at Loyd & Co. “This is part of our Community Wealth Building ecosystem, which consists of business acquisition and incubation, finance, direct services, indirect services, job creation and community redevelopment, or homeownership.”

Currently, there are 10 MMI participants, ages 18 to 25, enrolled in the program, which lasts between one to four years. Enrollment is free and they receive a stipend. The goal is for them to secure full-time employment or launch their venture.

Jarryd Loyd is excited to help Mendenhall, a friend, and Niles West High School basketball teammate, help a new generation of entrepreneurs make their dreams come true.

“I’ve known Walter for 25 years and he has a gift of understanding how to develop people into their potential,” Loyd said. “For us, this is a natural partnership because we want to transform communities. We care about people who look like us. I know what it is to have an opportunity and know what it is not to be given an opportunity. We’re giving opportunities throughout this partnership for folks to learn to scale their new businesses and our philosophy about wealth. We are designing our lives where money doesn’t dictate our decisions. That is where freedom comes into the picture. We also believe that knowledge, education, and ideas are more important than money.”

Financial literacy is an important component of this program. Mendenhall emphasized that it covers topics such as increasing net worth, acquiring and managing assets, building and maintaining credit, accessing capital for business or personal growth, and understanding real estate ownership.

“This comprehensive approach equips participants with the knowledge and tools needed to achieve long-term financial stability and success,” he said.

Loyd & Co. invites investors, philanthropists, and community leaders to be part of this transformative initiative. By supporting this partnership, you can help drive economic empowerment, create sustainable career paths, and build generational wealth for underserved communities. To learn more about partnership opportunities or to discuss how you can help drive economic empowerment, please contact our investor relations team and visit http://www.theloydco.com.

About Loyd & Co.
Loyd & Co. is a conviction-based financial firm founded on the belief that we are bold builders of the future. We are a family office specializing in asset and wealth management, fintech and lending, private equity, real estate, and sports and tech investing.

Our mission is to democratize access to capital, transform wealth management, and innovate with blockchain solutions. Through our fintech lending platform, wealth advisory, and cutting-edge technology, we empower individuals, families, and businesses to build generational wealth and create lasting impact.

About HWML
Our goal is to help you reach yours. Help With My Loan was founded in 2017 to transform the industry and make traditional funding more accessible. In the first three years alone, we built a network of 300+ vetted finance partners and secured more than $850 million for our users.

Chris Karageuzian and Jack Artinian, HWML co-founders, met in the banking world and bonded over dreams of something better. With years of high-level experience in banking, lending, and business financing, both leaders knew the ins and outs of the industry. HWML puts that insight to work for you with innovative solutions and cutting-edge technology.

About the Male Mogul Initiative
The Male Mogul Initiative (MMI) is a Chicago-based nonprofit dedicated to transforming young men into community leaders through entrepreneurship, leadership development, and workforce training. Since its founding, MMI has helped young people build businesses, acquire investment properties, and gain financial independence through innovative education and mentorship programs. 

Media Contact

Marie Lazzara, JJR Marketing, 630-400-3361, marie@jjrmarketing.com, https://jjrmarketing.com/

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SOURCE JJR Marketing