ISTANBUL, April 2, 2025 /PRNewswire/ — Recently, WePlay App, a highly popular platform in Turkey, announced a limited-time spring collaboration with the globally adored kawaii IP Peach Cat. Themed “Spring Fantasy Collaboration,” the partnership introduces immersive interactive activities, exclusive virtual items, and special welfare programs to create a festive experience blending spring romance with anime-inspired fantasy. This collaboration breaks boundaries between virtual and reality, focusing on “social interaction + kawaii culture” to deliver a novel entertainment experience for Gen Z users, embodying the youthful ethos of “Play with attitude, meet like-minded friends.”

As a beloved social platform favored by Gen Z, WePlay App is committed to bringing joy and connections to young people worldwide. Its mission is to “connect the world through play” and redefine online social entertainment. The collaborating IP, Peach Cat, has taken the global social media scene by storm with its adorable, healing persona and the spirit of “being yourself is cool,” amassing millions of fans. This partnership not only merges brand cultures but also aims to offer users a refreshed, kawaii-filled social experience.

To deepen the “kawaii” immersion, WePlay launched Peach Cat-themed PLAYSHOWS and stickers. Users can obtain exclusive PLAYSHOWs through gift activities, transforming into their favorite Peach Catt characters to celebrate a uniquely vibrant spring.

A WePlay App market representative stated: “Collaborating with Peach Cat marks a significant step in exploring the ‘IP + social’ model. We hope to use kawaii culture as a bridge, empowering Gen Z to express their individuality and forge genuine connections.” The Peach Cat team added: “This collaboration transcends virtual and real-world boundaries, integrating Peach Cat’s ‘sweet yet cool’ energy into daily life. Together with WePlay users, we’re creating unforgettable memories.”

WePlay is a next-gen social entertainment platform combining games, interactive features, and community-driven experiences under the mission of “making the world more vibrant through interaction.” Leveraging AI technology, immersive gameplay, and interest-based social scenarios, WePlay continuously enhances localized experiences across regions. Its innovative approach has attracted millions of loyal users, setting it apart in the competitive market. With a vision to “connect the world through play,” WePlay continues to lead global online social trends.

This spring, join WePlay App and Peach Cat to “peach out” of the ordinary! Dive into their kawaii collaboration today and craft your own unforgettable spring memories.

Photo – https://mma.prnewswire.com/media/2655133/Photo_Event.jpg

View original content:https://www.prnewswire.co.uk/news-releases/weplay-launches-spring-fantasy-collaboration-with-peach-cat-bringing-players-a-new-kawaii-experience-302417770.html

SAO PAULO , April 1, 2025 /PRNewswire/ — The China-Brazil Economic and Commercial Forum took place in São Paulo, Brazil, on March 28, bringing together high-profile government officials and business leaders from both countries. Keynote speakers included Ren Hongbin, Chairman of the China Council for the Promotion of International Trade (CCPIT); Luiz Augusto de Castro Neves, President of the Brazil-China Business Council; and Yu Peng, Consul General of China in São Paulo.

In his address, Ren Hongbin highlighted the enduring partnership between China and Brazil, emphasizing CCPIT’s commitment to expanding economic collaboration under the Belt and Road Initiative (BRI). Leading a delegation of Chinese entrepreneurs, Ren engaged in high-level talks with Brazilian Vice President Geraldo Alckmin, exploring new opportunities in industrial integration, supply chain resilience, and multilateral innovation. China reiterated its support for Brazil’s 2024 BRICS presidency and the mutual goal of a “Golden 50 Years” of robust bilateral cooperation and solidarity among Global South nations.

Brazilian participants emphasized the resilience and complementary strengths of economic ties between the two nations in the face of global challenges, including rising protectionism, climate change transitions, and technological disruptions. Key opportunities were identified in green energy, high-value industries, and integrated supply chains, with calls for businesses to leverage platforms like the China International Supply Chain Expo (CISCE) to advance sustainable growth.

Co-organized by CCPIT and the Brazil-China Business Council, the forum attracted over 100 delegates from trade agencies, chambers, and companies, culminating in on-site agreements worth over US$2 billion spanning agriculture, mining, and CISCE participation.

During the visit, Ren Hongbin headed a delegation of over 40 companies, representing key sectors, including agriculture, food processing, finance, infrastructure, energy, telecommunications, and healthcare. The delegation engaged in strategic talks with Brazilian government and business leaders while touring local companies to identify and pursue collaborative opportunities.

For more information, please visit https://en.cisce.org.cn/

View original content to download multimedia:https://www.prnewswire.com/news-releases/china-brazil-economic-and-trade-forum-convenes-in-sao-paulo-strengthening-bilateral-ties-302417772.html

SOURCE China International Supply Chain Expo

TVU Networks announces two groundbreaking partnerships set to revolutionize their cloud production ecosystem, delivering unprecedented capabilities to content creators and broadcasters alike.

CUPERTINO, Calif., April 2, 2025 /PRNewswire/ — In a significant industry advancement, TVU has partnered with IRLToolkit, the premier technology innovator serving IRL (In Real Life) content creators. IRLToolkit’s cloud-hosted OBS service has emerged as the gold standard for high-quality live production and distribution, powering the broadcasts of influential creators such as Paymoney Wubby and Daily Dasher.

This strategic alliance seamlessly integrates TVU MediaHub’s sophisticated cloud routing and scheduling capabilities into IRLToolkit’s dynamic mobile live streaming platform. The integration enables global content routing, management, and distribution with remarkable efficiency. Content creators now gain access to TVU’s proprietary ISX patent technology, delivering sub-second latency synchronized audio-video transmission—a critical advantage in unpredictable network environments where reliability matters most.

“Live IRL streaming thrives on spontaneity and creativity, demanding workflows built specifically for these unique challenges,” explains Kyle Manning, CEO of IRLToolkit. “TVU MediaHub integrates perfectly into our ecosystem, combining performance, reliability, and intuitive operation for streamers pushing the boundaries of what’s possible in live content creation.”

Simultaneously, TVU has formed a partnership with InSync Technology, a distinguished 21-year veteran in broadcast standards conversion with heritage tracing back to digital broadcasting pioneer Snell & Wilcox. This collaboration brings premium video processing capabilities to TVU’s cloud production platform through native integration of InSync’s sophisticated FrameFormer technology directly into TVU MediaHub.

The integration offers media organizations access to high-end motion-compensated frame rate conversion without leaving MediaHub’s streamlined user interface. Users can now effortlessly activate FrameFormer’s powerful enhancement tools with a simple checkbox selection, eliminating the complexity of additional equipment or convoluted setup procedures.

“TVU MediaHub stands as a market-leading flexible routing platform capable of handling virtually any input and output format,” notes James Taylor, CEO of InSync Technology. “By embedding FrameFormer directly within MediaHub, media organizations can now achieve the highest-quality frame rate and deinterlacing conversion as an integral part of their cloud-based workflow, completely eliminating requirements for additional hardware.”

TVU CEO Paul Shen emphasizes the company’s enduring vision: “Our fundamental mission remains making professional-level live production accessible to all media and content creators. These strategic partnerships represent critical milestones toward that goal. For two decades, we’ve maintained laser focus on customer needs, empowering them to achieve increasingly efficient, flexible, and intensive live content production through relentless innovation.”

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/tvu-networks-showcases-game-changing-cloud-production-partnerships-at-nab-2025-302417790.html

SOURCE TVU Networks