Connect with us

Technology

Esports Market to Grow by USD 3.47 Billion (2024-2028), Boosted by Increased Branding Through Esports, with AI Redefining Market Landscape – Technavio

Published

on

NEW YORK, Jan. 31, 2025 /PRNewswire/ — Report with market evolution powered by AI – The global esports market size is estimated to grow by USD 3.47 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 20.5% during the forecast period. Increase in branding through e-sports is driving market growth, with a trend towards increase in e-sports betting. However, growing cost of game development poses a challenge. Key market players include Activision Blizzard Inc., Amazon.com Inc., ANT Esports, Beyond the Summit, Caffeine, Electronic Arts Inc., Gfinity Plc, Hi-Rez Studios Inc., Intergalactic Gaming Ltd., Kabam Games Inc., Modern Times Group MTG AB, Nintendo Co. Ltd., Riot Games Inc., Rovio Entertainment Corp., Starladder Ltd., Take Two Interactive Software Inc., TaKeTV GmbH, Tencent Holdings Ltd., Valve Corp., and Wargaming Group Ltd..

Key insights into market evolution with AI-powered analysis. Explore trends, segmentation, and growth drivers- View Free Sample PDF

Esports Market Scope

Report Coverage

Details

Base year

2023

Historic period

2018 – 2022

Forecast period

2024-2028

Growth momentum & CAGR

Accelerate at a CAGR of 20.5%

Market growth 2024-2028

USD 3467.22 million

Market structure

Fragmented

YoY growth 2022-2023 (%)

19.5

Regional analysis

APAC, Europe, North America, South America, and Middle East and Africa

Performing market contribution

APAC at 43%

Key countries

US, Canada, China, Japan, and Germany

Key companies profiled

Activision Blizzard Inc., Amazon.com Inc., ANT Esports, Beyond the Summit, Caffeine, Electronic Arts Inc., Gfinity Plc, Hi-Rez Studios Inc., Intergalactic Gaming Ltd., Kabam Games Inc., Modern Times Group MTG AB, Nintendo Co. Ltd., Riot Games Inc., Rovio Entertainment Corp., Starladder Ltd., Take Two Interactive Software Inc., TaKeTV GmbH, Tencent Holdings Ltd., Valve Corp., and Wargaming Group Ltd.

Market Driver

The Esports market is experiencing significant growth, with electronic sports gaining popularity among gamers and non-gamers alike. This trend includes various genres such as fighting games, real-time strategy games, and multiplayer games like Fortnite, League of Legends, Overwatch, and Valorant. The audience reach is expanding, with high schools and colleges offering dedicated programs and scholarships for esports. Celebrities and influencers are joining the scene, adding to the fan engagement. Esports players can now turn their gaming skills into a professional career, with event organizers hosting league tournaments and offering ticket sales, merchandise, and media rights. Game developers and publishers earn revenue through game publisher fees, microtransactions, and a recurring revenue model. However, concerns around addiction, distraction, and health issues such as metabolic disorders, musculoskeletal injuries, and poor posture are rising. Infrastructure improvements, including high-tech gadgets and internet access, are essential for the growth of esports. Investors, including private equity firms, are recognizing the potential of the industry and making significant gaming investments. The infrastructure for league tournaments and streaming platforms is also improving, with live streaming, video-on-demand, and virtual reality products enhancing the user experience. The gaming industry leaders are addressing concerns around integrity with the Esports Integrity Coalition. Overall, the esports market is a growing industry with a significant consumer spending trend, reaching new heights in viewership, especially during social distancing norms. 

The global esports market is witnessing significant growth in the area of betting. Esports events are increasingly resembling traditional sports events due to escalating prize pools and sponsorships. This legitimacy has attracted more fans and bettors towards esports. High-profile tournaments offer lucrative betting opportunities for fans, accessible online or via mobile devices. The global reach of esports enables fans worldwide to participate in betting activities. Esports betting platforms provide ease and convenience, making it an integral part of the esports industry. 

Request Sample of our comprehensive report now to stay ahead in the AI-driven market evolution!

Market Challenges

The Esports market is experiencing rapid growth, with electronic sports gaining popularity among gamers and non-gamers alike. However, challenges persist, including addiction concerns and health issues such as metabolic disorders, musculoskeletal injuries, and poor posture from long hours of gaming. Audience reach is expanding, with fans engaging in various activities like live streaming and virtual reality products. Celebrities and influencers are entering the scene, driving consumer spending on high-tech gadgets and games. Colleges and universities offer dedicated programs, and even high schools are investing in Esports. Event organizers generate revenue through ticket sales, merchandise, media rights, and sponsorships. Game publishers collect fees, while game developers benefit from microtransactions and a recurring revenue model. The gaming industry is attracting investors, with private equity firms and league tournament infrastructure investments on the rise. Despite these opportunities, challenges remain, including infrastructure, internet access, and social distancing norms. The Esports Integrity Coalition ensures fair play, while streaming platforms offer various streaming types and viewership opportunities. Overall, Esports is a burgeoning industry with a diverse range of opportunities and challenges.The escalating consumer preference for enhanced in-game content has driven up the cost of game development significantly. In 2021, game budgets exceeded USD750 million. For instance, Call of Duty: Modern Warfare 2, released in 2009, was developed for approximately USD50 million. In contrast, Cyberpunk 2077, launched in 2020, had a development cost of around USD174 million. Game developers employ software like SpeedTree to automate tree creation and generate realistic visuals. Additionally, producing detailed, customized graphics for large-scale games is a major expense. These factors have contributed to the increase in game development costs.

Discover how AI is revolutionizing market trends- Get your access now!

Segment Overview 

This esports market report extensively covers market segmentation by

Revenue Stream1.1 Sponsorships1.2 Media rights1.3 Publisher fees1.4 Advertising1.5 Merchandise and ticket salesGenre 2.1 MOBA2.2 FPS2.3 RTS2.4 OthersGeography 3.1 APAC3.2 Europe3.3 North America3.4 South America3.5 Middle East and Africa

1.1 Sponsorships- Esports boasts a large, engaged audience of young, tech-savvy consumers with substantial purchasing power, making it an attractive market for sponsors. Sponsorship deals are struck with esports event organizers, teams, and individual players. Brands like Red Bull and Monster Energy, as well as endemic sponsors such as Intel, Logitech, and HyperX, have established long-term partnerships. Non-endemic brands, including Coca-Cola, Mercedes Benz, Adidas, Tinder, Geico, M&M’s, Volkswagen, Fortum, McDonald’s, and Shanghai Pudong Development Bank, are increasingly investing in esports sponsorships to reach this demographic. Esports offers unique opportunities for in-game advertising, branded content, and virtual events, driving growth in the sponsorship segment of the global esports market. Prominent esports tournaments, such as Dreamhack, Intel Extreme Masters, League of Legends World Championship, League of Legends Pro League, and ESL Pro League, attract significant sponsorship deals.

Download a Sample of our comprehensive report today to discover how AI-driven innovations are reshaping competitive dynamics

Research Analysis

Esports, the thriving world of competitive video gaming, has seen explosive growth in recent years. Live streaming platforms have become the backbone of this industry, allowing millions of viewers to engage with their favorite games and gamers in real-time. Games like Fortnite, League of Legends, and Overwatch have amassed massive viewership, leading to significant investments in the sector. League tournaments and infrastructure have evolved, providing organizers with the tools to create experiences for their audience. Millennials and influencers have played a crucial role in driving engagement activity, with ticket sales and advertising revenue becoming substantial sources of income. The Esports Integrity Coalition ensures fair play and maintains the integrity of the industry, further bolstering its legitimacy. With continuous innovation and growth, the future of esports looks brighter than ever.

Market Research Overview

Esports, also known as electronic sports, has gained significant traction as a global phenomenon, attracting millions of viewers and gamers alike. The gaming genre, which includes multiplayer games like League of Legends, Overwatch, Fortnite, and Valorant, among others, has become a source of engagement activities for fans and a potential professional career choice for gamers. The infrastructure required for esports includes high-tech gadgets, dedicated programs in colleges and universities, and infrastructure investments from event organizers and private equity firms. The esports industry’s audience reach extends to smartphone users, social distancing norms, and even Spain, with live streaming and video-on-demand platforms providing access to video game tournaments. The industry’s revenue model is based on ticket sales, merchandise, media rights, and a recurring revenue model from game publisher fees and microtransactions. However, concerns over addiction, health issues such as metabolic disorders, musculoskeletal injuries, and poor posture, and distraction from academic pursuits persist. The Esports Integrity Coalition and gaming industry leaders are working to address these concerns while also promoting fan engagement through influencers and celebrities. Technology improvements and the integration of virtual reality products are expected to further boost the industry’s growth, with consumer spending on gaming and gaming platforms continuing to rise. The industry’s popularity has also led to scholarships and dedicated programs for gamers in high schools and colleges. Overall, the esports market is a dynamic and evolving industry that continues to capture the attention of audiences and investors alike.

Table of Contents:

1 Executive Summary
2 Market Landscape
3 Market Sizing
4 Historic Market Size
5 Five Forces Analysis
6 Market Segmentation

Revenue StreamSponsorshipsMedia RightsPublisher FeesAdvertisingMerchandise And Ticket SalesGenreMOBAFPSRTSOthersGeographyAPACEuropeNorth AmericaSouth AmericaMiddle East And Africa

7 Customer Landscape
8 Geographic Landscape
9 Drivers, Challenges, and Trends
10 Company Landscape
11 Company Analysis
12 Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.

With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: media@technavio.com
Website: www.technavio.com/

View original content to download multimedia:https://www.prnewswire.com/news-releases/esports-market-to-grow-by-usd-3-47-billion-2024-2028-boosted-by-increased-branding-through-esports-with-ai-redefining-market-landscape—technavio-302364495.html

SOURCE Technavio

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

BUSINESSNEXT Elevates GenAI Debugging and NLG Capabilities, Setting New Industry Standards

Published

on

By

NOIDA, India, March 5, 2025 /PRNewswire/ — BUSINESSNEXT, a leader in composable enterprise solutions for the enterprises, has reaffirmed its commitment to AI-driven transformation with cutting-edge capabilities in Generative AI (GenAI) debugging and natural language generation (NLG). These advancements position BUSINESSNEXT at the forefront of AI-powered sales force automation (SFA) and analytics, providing unparalleled transparency, performance optimization, and customization.

Ensuring reliability and performance in AI-driven workflows, BUSINESSNEXT’s SFA platform offers advanced debugging for GenAI and LLMs with comprehensive debugging and tracing capabilities for GenAI models and large language models (LLMs). The platform integrates OpenTelemetry (Otel), an AI audit pipeline, and a feedback-driven improvement pipeline to track and analyze AI interactions in real-time.

Through these mechanisms, BUSINESSNEXT enables users to trace user queries, generated responses, invoked tools, actions taken, and knowledge references used in retrieval-augmented generation (RAG) workflows. This granular visibility ensures that errors can be swiftly identified and rectified, optimizing LLM performance and enhancing AI-driven decision-making. These capabilities distinguish BUSINESSNEXT from market competitors, providing enterprises with AI solutions that are transparent, accountable, and continuously improving.

BUSINESSNEXT’s AI-powered analytics platform brings next-generation natural language generation (NLG) capabilities to the enterprises, enabling dynamic and context-aware textual responses.

The system autonomously generates narratives for individual visualizations through charts, dashboards, and data models, offering AI-driven insights into trends, anomalies, and patterns. Users can tailor these narratives through BUSINESSNEXT’s Prompt Studio, selecting tone (formal, analytical, conversational, or concise) and verbosity levels for greater personalization.

BUSINESSNEXT’s AI-driven analytics processes entire dashboards to generate insightful summaries and trend analyses. With a 95% AI-generated response rate, the system provides comprehensive, context-rich explanations that empower business users to interpret complex data with ease. Templatization options ensure consistency, while language customization supports regional and business-specific requirements.

By analyzing entire data models, BUSINESSNEXT generates detailed narratives that uncover correlations, anomalies, and trends. Users can further refine outputs with customizable tone and verbosity settings, ensuring alignment with organizational goals and audience preferences.

With a strong emphasis on AI-driven automation, BUSINESSNEXT’s NLG capabilities ensure that AI powered enterprises can leverage data-driven insights for strategic decision-making while maintaining control over customization and business alignment.

“Our continued investment in AI-driven automation ensures that enterprises can trust our solutions to provide both transparency and accuracy in GenAI workflows,” said Sushil Tyagi, Executive Director at BUSINESSNEXT. “By embedding deep debugging capabilities and intelligent NLG within our SFA and analytics platforms, we are enabling institutions to enhance customer engagement, optimize operations, and drive strategic growth.”

As a recognized leader in enterprise CRM, BUSINESSNEXT continues to push the boundaries of AI innovation, equipping enterprises with next-generation capabilities that redefine customer engagement and operational efficiency.

For more information about BUSINESSNEXT’s GenAI debugging and NLG capabilities, visit www.businessnext.com.

 

View original content:https://www.prnewswire.com/in/news-releases/businessnext-elevates-genai-debugging-and-nlg-capabilities-setting-new-industry-standards-302391498.html

Continue Reading

Technology

Slovakia and Texas Join Forces for Innovation and STEM Growth at “Going BIG in TEXAS” Event

Published

on

By

AUSTIN, Texas, March 4, 2025 /PRNewswire/ — As the U.S. faces a growing shortage of skilled STEM professionals, one woman is building a transatlantic bridge to solve it. Andrea Hrusovska – visionary businesswoman, HR strategist and founder of HR4U Solutions, and leader of Slovak PRO Austin, is spearheading efforts to connect Slovakia’s top tech talent with Texas’s booming innovation economy while championing STEM education for the next generation.

This mission will take center stage at “Going BIG in TEXAS,” during SXSW festival. This will be the largest business event ever organized by Slovakia in the United States, happening in Austin on March 9, 2025. The event will showcase Slovak companies specializing in AI, cybersecurity, and Industry 4.0 automation, all seeking strategic partnerships, investment, and growth opportunities in Texas.

Register for the event: https://lu.ma/hc5gepdn

Empowering Future Innovators

In addition to bridging international business, Andrea Hrusovska is deeply committed to strengthening America’s talent pipeline. Through her company, HR4U Solutions, she partners with universities, school districts, and women’s leadership organizations to support underrepresented groups in STEM and prepare students for high-demand careers in technology and engineering.

“I believe the future of innovation depends on creating opportunity, both across borders and within our communities,” said Hrusovska. “By connecting Slovakia’s world-class talent with Texas’s ecosystem, and by inspiring more young people to pursue STEM careers, we’re building something truly global.”

Andrea Hrusovska’s commitment to this mission is also reflected in her Amazon #1 new release, Born to Be Successful, a motivational guide for students, parents, and educators focused on navigating STEM pathways.

A Gateway for Global Talent

After successfully leading seven Slovak companies to SXSW in 2024, Hrusovska and her partners at SARIO (Slovak Investment and Trade Development Agency) and Slovak PRO have doubled participation for 2025. “Going BIG in TEXAS” will not only feature rapid-fire startup pitches and industry panels, but also high-level networking to unlock new transatlantic partnerships.

As the ties between Slovakia and Texas grow stronger, the opportunities for international collaboration, workforce development, and innovation have never been greater.

Media Contact:

Andrea Hrusovska
Founder HR4U Solutions
andrea@hr4usolutions.com
512-608-1501
LINK: LinkedIn

Jozef Hrusovsky
Founder HR4U Solutions
jozef@hr4usolutions.com
512-592-1171
LINK: LinkedIn

View original content:https://www.prnewswire.com/news-releases/slovakia-and-texas-join-forces-for-innovation-and-stem-growth-at-going-big-in-texas-event-302392542.html

SOURCE HR4U Solutions

Continue Reading

Technology

IGEL partnership with SentryBay delivers endpoint protection with Armored Client for IGEL

Published

on

By

SentryBay’s Armored Client solution now available on IGEL OS-powered devices

FORT LAUDERDALE, Fla., March 4, 2025 /PRNewswire/ — IGEL, a leading provider of the secure endpoint OS for now and next, and SentryBay, the global leader in endpoint isolation protection, today announced the availability of Armored Client for IGEL on the IGEL App Portal. The Armored Client for IGEL solution, which secures all data from keystroke logging and screen capture threats on the endpoint, has been validated via the IGEL Ready technology partner program for use on IGEL OS-powered devices. As a result, the best-in-class endpoint protection used by leading businesses over several years is now available via the IGEL App Portal Cloud Service for fast, efficient app delivery to IGEL OS-powered devices.

“Together, IGEL and SentryBay are protecting against credential theft and data leakage threats for IGEL OS users,” said Jim Airdo, senior vice president of strategic alliances at IGEL. “By making Armored Client for IGEL available via the IGEL App Portal, we are giving our mutual customers access to proactive, proven technology that prevents data loss from keyloggers and screen capture, with cloud-direct download efficiency.”

“The availability of Armored Client for IGEL on the IGEL App Portal extends SentryBay’s commitment to protecting the entire corporate desktop within our customers. This groundbreaking partnership with IGEL extends our existing Windows and Mac support to ensure that managed as well as unmanaged devices, including BYOD and third parties, can now be fully protected from keylogging and screen capture attack vectors,” commented Tim Royston-Webb, CEO, SentryBay.

SentryBay’s Armored Client is an enterprise-grade solution that provides kernel mode anti-keylogging and anti-screen capture protection on the endpoint, which fully protects corporate applications and the data entered at the endpoint.

Armored Client nullifies the threats posed by malware and insider threats by assuming that the endpoint is compromised and proactively blocks these threats from harvesting company data. This provides end-to-end zero-day threat protection against malware threats, coupled with an enforcement component that ensures without doubt that every device connected has a critical layer of zero-day security running at the system level.

Key features of the Armored Client solution include:

OS-Level Anti-Keylogging Technology: Substitutes actual keystrokes with randomized text to thwart keyloggers.OS-Level Anti Screen Capture: Blocks unauthorized screen capture attempts, preserving data confidentiality.Allow Screen Sharing On: Selectively permits trusted applications to capture screens while maintaining overall protection.Device-Wide Protections: Delivers a unified security layer across all IGEL endpoints.Ease of Deployment: Can be easily set up and managed through the IGEL Universal Management Suite (UMS).

With this integration, organizations will benefit from:

Zero-Day Threat Protection: Defends against novel attacks before vulnerabilities can be exploited.AI Polymorphic Malware Defense: Thwarts advanced malware that morphs to evade traditional detection.Data Leakage Prevention: Secures sensitive information – credentials, PII, financial records, intellectual property, and trade secrets – by preventing unauthorized screen capture data extraction.Universal Coverage: Protects every session – whether VDI, DaaS or SaaS – ensuring consistent security across your IGEL ecosystem.

With its inclusion in the IGEL App Portal, SentryBay’s Armored Client solution is now available as a service to provide enterprises with faster, more timely application availability and seamless updates for extensive IT efficiency gains and a superior digital experience (DEX) for end users. To learn more about the Armored Client app available on the IGEL App Portal, click here.

For more information:

Visit the IGEL App PortalLearn about IGEL ReadyJoin us at IGEL Now & NextMarch 24-27 in Miami Beach. Click here for event details. 

About SentryBay

SentryBay, the OEM at the heart of Citrix App Protection, now mitigates against credential theft and data leakage threats securing VDI, DaaS and Web environments. Armored Client from SentryBay delivers proven preventative controls, securing all data from keylogging and screen capture threats on the endpoint. Endpoint data protection is essential to provide a secure, cloud-based IT ecosystem that avoids the weaknesses inherent in both technology and users. SentryBay’s confined environments within which applications can run – underpinned by multi-layered anti-malware technology – allows these weaknesses to be overcome. The company’s Armored Client solution is used by some of the world’s largest enterprises – from global FI’s to small, medium and large enterprises across all verticals. For more information, visit www.sentrybay.com or follow us on LinkedIn.

About IGEL Ready

Established in July 2020, IGEL Ready is a growing ecosystem of more than 100 technology partners providing hardware, software and peripheral solutions that have been verified for use with IGEL OS to deliver a powerful, productive and secure end-user computing experience. For more information on the IGEL Ready Program, please visit the IGEL Ready Showcase or contact the IGEL Ready team at ready@igel.com.

About IGEL

IGEL is the leading secure endpoint OS for enterprises now and next. Designed for VDI, DaaS, SaaS and secure browsing, IGEL OS delivers a first-class user experience that is seamless to manage – saving money, fueling growth, advancing sustainability and driving organizations forward. IGEL OS takes a zero-trust approach to security through the unique IGEL Preventative Security Model, removing the attack vectors that are often exploited by bad actors. Trusted by leading healthcare, financial services, retail, manufacturing and government leaders worldwide, IGEL has a growing ecosystem of more than 100 integrated IGEL Ready ecosystem partners in more than 50 countries. For more information on what IGEL can do for you, visit www.igel.com.

View original content to download multimedia:https://www.prnewswire.com/news-releases/igel-partnership-with-sentrybay-delivers-endpoint-protection-with-armored-client-for-igel-302392565.html

SOURCE IGEL

Continue Reading

Trending