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EPAM Expands Collaboration with Google Cloud to Deliver Scalable AI Solutions for Industry Transformation

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New AI-powered solutions address generative AI, legacy modernization and data analytics to solve industry-specific challenges

NEWTOWN, Pa., Jan. 15, 2025 /PRNewswire/ — EPAM Systems, Inc. (NYSE: EPAM), a leading digital transformation services and product engineering company, today announced it has expanded its strategic partnership with Google Cloud to deliver innovative industry solutions for clients across the media and entertainment, energy and retail verticals. The enhanced collaboration will leverage Google Cloud’s Vertex AI platform to drive measurable business outcomes for clients through generative AI, legacy modernization and data analytics capabilities.

Building upon EPAM’s existing strategic global partnership with Google Cloud, this strengthened collaboration will create repeatable, high-value solutions that address key industry challenges for clients. The collaboration enables marketing support and go-to-market strategies to deliver impactful digital transformation initiatives for EPAM’s Google Cloud clients.

To accelerate regional growth, EPAM will leverage its deep retail, energy and media industry expertise and regional talent footprint across Ibero markets through its acquisition of Neoris. The Company will also expand its financial services offerings across Europe, North America and APAC through its recent acquisition of First Derivative, delivering strong capabilities in banking and capital markets.

“We are excited to elevate our collaboration with Google Cloud, which enables us to deliver tailored, AI-powered solutions for our clients across top verticals such as energy, media and retail,” said Elaina Shekhter‎, Chief Marketing & Strategy Officer, EPAM. “By leveraging Google Cloud’s advanced AI technologies, enabled by the Vertex AI platform, we can drive measurable business outcomes and enhance customer value, making AI real for our clients. This expanded partnership not only strengthens our ability to create industry-specific solutions but also deepens our relationship with Google Cloud, enabling us to align more closely on delivering impactful, scalable results for our customers.”

EPAM’s expanded partnership with Google Cloud introduces four innovative solutions, leveraging the full power of Google Cloud and the Vertex AI platform. These include three new industry-specific solutions and one cross-industry capability:

Video Search and Indexing for Media and Entertainment: Transform unstructured video data into searchable, actionable insights using the Vertex AI platform, improving accessibility and audience engagement for both internal and external users.JenAii™ for Retail: Enhance customer satisfaction and boost sales with wayfinding assistance and customer education, while addressing staffing shortages and margin pressures for retailers.Geospatial Data Visualization for Energy: Drive better decision-making through intuitive visualization and analysis of complex datasets using EPAM and the Google Cloud Platform, powered by Gemini models.Talk to Your Data: Simplify data analysis with a horizontal solution that enables clients to interact with their data in plain language, transforming complex datasets into clear, actionable visualizations and reports.

“EPAM has helped global enterprises improve everyday operations with Google Cloud’s leading AI technology,” said Colleen Kapase, VP of Channels and Partner Programs, Google Cloud. “Through this next phase of our partnership, EPAM will provide customers with the expertise and services capacity required to successfully plan, deploy and optimize every stage of a generative AI project.”

For more information about EPAM’s partnership with Google Cloud and the new industry solutions, please visit: www.epam.com/services/partners/google-cloud.  

Discover how our expanded partnership is driving digital transformation and how we can empower your business to achieve lasting success: www.epam.com.

About EPAM Systems

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has used its software engineering expertise to become a leading global provider of digital engineering, cloud and AI-enabled transformation services, and a leading business and experience consulting partner for global enterprises and ambitious startups. We address our clients’ transformation challenges by focusing EPAM Continuum’s integrated strategy, experience and technology consulting with our 30+ years of engineering execution to speed our clients’ time to market and drive greater value from their innovations and digital investments.

We make GenAI real with our AI LLM orchestration, testing and engineering solutions, EPAM DIAL, EPAM EliteA™ and EPAM AI/RUN™, respectively.

We deliver globally but engage locally with our expert teams of consultants, architects, designers and engineers, making the future real for our clients, our partners, and our people around the world. We believe the right solutions are the ones that improve people’s lives and fuel competitive advantage for our clients across diverse industries. Our thinking comes to life in the experiences, products and platforms we design and bring to market.

Added to the S&P 500 and the Forbes Global 2000 in 2021 and recognized by Glassdoor and Newsweek as a Top 100 Best Workplace, our multidisciplinary teams serve customers across six continents. We are proud to be among the top 15 companies in Information Technology Services in the Fortune 1000 and to be recognized as a leader in the IDC MarketScapes for Worldwide Experience Build Services, Worldwide Experience Design Services and Worldwide Software Engineering Services.

Learn more at www.epam.com and follow us on LinkedIn.

Forward-Looking Statements
This press release includes estimates and statements which may constitute forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, the accuracy of which are necessarily subject to risks, uncertainties, and assumptions as to future events that may not prove to be accurate. Our estimates and forward-looking statements are mainly based on our current expectations and estimates of future events and trends, which affect or may affect our business and operations. These statements may include words such as “may,” “will,” “should,” “believe,” “expect,” “anticipate,” “intend,” “plan,” “estimate” or similar expressions. Those future events and trends may relate to, among other things, developments relating to the war in Ukraine and escalation of the war in the surrounding region, political and civil unrest or military action in the geographies where we conduct business and operate, difficult conditions in global capital markets, foreign exchange markets and the broader economy, and the effect that these events may have on client demand and our revenues, operations, access to capital, and profitability. Other factors that could cause actual results to differ materially from those expressed or implied include general economic conditions, the risk factors discussed in the Company’s most recent Annual Report on Form 10-K and the factors discussed in the Company’s Quarterly Reports on Form 10-Q, particularly under the headings “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and “Risk Factors” and other filings with the Securities and Exchange Commission. Although we believe that these estimates and forward-looking statements are based upon reasonable assumptions, they are subject to several risks and uncertainties and are made based on information currently available to us. EPAM undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise, except as may be required under applicable securities law.

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SOURCE EPAM Systems, Inc.

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Global Cloud Industry Outlook worth $1,256.8 billion by 2025- Exclusive Report by MarketsandMarkets™

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DELRAY BEACH, Fla., Jan. 15, 2025 /PRNewswire/ — According to a research report “Global Cloud Industry Outlook 2025: A Preview of the Future of Cloud Innovation” published by MarketsandMarkets, the global cloud industry will grow from USD 1,091.4 billion in 2024 to USD 1,256.8 billion by 2025 at a YoY increase of 15.1%. 

Browse in-depth TOC on “Global Cloud Industry Outlook”

60 – Tables
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Cloud Service Providers’ (CSPs’) focus on multi-cloud and hybrid strategies primarily drives the cloud industry in 2025. Looking ahead, the cloud landscape is set for a transformative shift, characterized by the widespread adoption of generative AI, increased competition, and heightened demand for industry-specific solutions.

Cloud developments in 2024 and upcoming predictions in 2025

The cloud market is set for continued growth, driven by increasing adoption in emerging economies and expanding cloud implementations by BFSI firms through both organic and inorganic initiatives. More organizations are turning to multi-cloud and hybrid strategies to boost flexibility and resilience. Meanwhile, the integration of Generative AI with cloud platforms is driving new innovations in services and applications, as competition among Cloud Service Providers (CSPs) heats up, resulting in more specialized and competitive offerings. As cybersecurity risks in the cloud grow, security and compliance will become top priorities. The demand for industry-specific cloud solutions will rise, with retail expected to see the highest growth in the coming years. This growth is reflected in the IT services spending, projected to rise from $1.59 trillion in 2024 to $1.74 trillion in 2025, highlighting the increasing demand for cloud-based solutions across industries. Cloud-native technologies like containers will play a critical role, and managing complex hybrid infrastructures remains a key challenge for CSPs striving for seamless operations.

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Top Key Companies in Global Cloud Industry Outlook:

AWS, Microsoft, Google, Salesforce, and IBM are the major players in cloud industry, with a 35.1% combined market share in 2023. Other prominent market players are Oracle, SAP, Alibaba Cloud, Adobe and Tencent Cloud. In 2024, key CSPs strive to maintain their cloud leadership positions with new product launches and product enhancements, Gen AI advancements, and strategic deals, partnerships and collaborations. In 2025, cloud providers will continue investments in advanced security and sovereign cloud, hike cloud service prices, launch cloud regions in unexplored countries, and focus on industry-specific cloud offerings.

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North America leads the Cloud Industry, and Asia Pacific experiences the highest YoY growth.

North America dominates the cloud market, as most major CSPs are headquartered in the United States; they are driving the continued adoption of cloud AI, analytics, and digitalization across sectors ranging from healthcare and finance to retail. Europe remains stable in its growth due to market demand for compliance, security, and regulatory solutions that the cloud provides, as well as governmental digital initiatives. Asia Pacific sees the highest year-over-year growth, driven by rapid digitalization, cloud migration in emerging markets, and robust government support. The Middle East and Africa are experiencing significant growth, particularly in the energy and government sectors. Latin America is expanding due to rising demand for cloud services in e-commerce, education, and digital services.

Browse Adjacent Markets: Cloud Computing Market Research Reports & Consulting

Related Reports:

Cloud AI Market– Global Forecast to 2029

Serverless Computing Market – Global Forecast to 2029

Cloud ITSM Market – Global Forecast to 2029

Retail Cloud Market – Global Forecast to 2028

Confidential Computing Market– Global Forecast to 2028

Get access to the latest updates on Global Cloud Industry

About MarketsandMarkets™

MarketsandMarkets™ has been recognized as one of America’s best management consulting firms by Forbes, as per their recent report.

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

Earlier this year, we made a formal transformation into one of America’s best management consulting firms as per a survey conducted by Forbes.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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Purina Awards $125,000 to Five U.S.-Based Pet Startups through 2025 Pet Care Innovation Prize

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Winning startups across the pet industry – from veterinary care to treats and e-commerce – will compete for an additional $25,000 Grand Prize in March

ST. LOUIS, Jan. 15, 2025 /PRNewswire/ — Today, five pet care startups from across the country have been named finalists in the ninth annual Pet Care Innovation Prize powered by Purina. Each finalist – which represent startups across the entire pet care spectrum – will receive $25,000 and mentorship support from Purina, a global leader in pet care, as the startups work to scale their businesses in the growing $324.19 billion* global pet care industry.

The 2025 Pet Care Innovation Prize Winners were selected from nearly 150 applicants from around the world. This year’s winners are: 

VEA: Based in Alexandria, Va., VEA is an AI-driven platform designed to predict disease, generate diagnostic plans and support nutrition for longevity. VEA also aims to solve workflow and documentation challenges for clinical staff, reducing the number of clicks it takes to complete exams and enabling veterinary teams to focus more on patient care.Maven: New York-based Maven is the first vet-recommended health sensor capable of continuously monitoring pets’ well-being and identifying early, clinically relevant changes. With these insights, pet owners and clinic teams can diagnose issues sooner and treat more effectively, helping pets live healthier, happier lives.Ten Lives: San Francisco-based Ten Lives produces the cleanest animal proteins for cats. Using microbes to convert sugar to protein, Ten Lives develops the same proteins naturally found in prey such as rabbit, fish and lamb, made without animals in human-grade precision fermentation facilities.ShopDot Pet: Based in Missoula, Mont., ShopDot Pet is a platform that allows neighborhood pet care providers such as groomers, trainers and vets to generate additional revenue by easily selling pet essentials without the heavy costs of inventory or shipping. ShopDot Pet enables pet service businesses and great pet brands to collaborate and sell more together.Yak9 Chews: Based in Austin, Tex., Yak9 Chews is an award-winning premium pet brand dedicated to crafting all-natural, long-lasting cheese chews for dogs, made from simple, real and ethically sourced ingredients.

In addition to the $25,000 in non-dilutive prize money, each of the five startup winners also receives mentorship from the Pet Care Innovation team at Purina and Active Capital, as well as the opportunity to participate in an accelerator boot camp at Purina’s headquarters in St. Louis, MO, which features sessions with Purina’s top pet experts and influential voices across the pet care industry.

“At Purina, our commitment to enriching the lives of pets and their people is strengthened through collaboration with innovative startups, such as the incredible cohort of this year’s Pet Care Innovation Prize finalists,” said Patrick Mullen, co-lead of Purina’s 9 Square Ventures group and vice president of strategic planning at Purina. “These passionate pet care entrepreneurs are tackling challenges in a variety of areas that all have the opportunity to help pets and those who are passionate about them thrive. We are excited to partner with these companies to foster their growth and success in the continuously growing and competitive pet care landscape.”

The five finalists will compete for an additional $25,000 grand prize this March at a pitch competition at Global Pet Expo, an annual trade show presented by the American Pet Products Association and the Pet Industry Distributors Association, where each startup will present to Purina executives, industry influencers and investors.

Purina, through its 9 Square Ventures corporate venturing group, partnered with investing leaders at Active Capital to create the Pet Care Innovation Prize in 2016. The effort provides financial support and mentorship opportunities for early-stage companies that are defining the future of pet care through novel products or services that provide meaningful solutions in the areas of pet health and wellness, services, technology, food, treats and litter.

9 Square Ventures leverages Purina’s knowledge, experience, and financial resources to help emerging pet care startups scale their businesses and make a positive impact on the lives of as many pets and their owners as possible. The group has been steadily investing millions of dollars in a diverse set of early-stage pet care startups since it was founded in 2014. 

For more information about the Pet Care Innovation Prize powered by Purina, visit https://petcareinnovation.net.

*From Precedence Research 

About Purina
Nestlé Purina PetCare creates richer lives for pets and the people who love them. Founded in 1894, Purina has helped dogs and cats live longer, healthier lives by offering scientifically based nutritional innovations. 

Purina manufactures some of the world’s most trusted and popular pet care products, including Purina ONE, Pro Plan, Friskies and Tidy Cats. Our more than 11,000 U.S. associates take pride in our trusted pet food, treat and litter brands that feed 46 million dogs and 68 million cats every year. Nearly 500 Purina scientists, veterinarians, and pet care experts ensure our commitment to unsurpassed quality and nutrition.

Over the past five years, Purina has contributed more than $150 million towards organizations that bring, and keep, people and pets together, as well as those that help our communities and environment thrive. Purina is part of Nestlé, a global leader in Nutrition, Health and Wellness. For more information, visit purina.com or subscribe here to get the latest Purina news.

About Active Capital:
Active Capital is a St. Louis-based impact investing leader, helping startups and investors come together to grow innovative products and initiatives. Active Capital manages the Pet Care Innovation Prize.

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SOURCE Nestle Purina PetCare

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East Baton Rouge Parish Becomes INdigital’s First NGCS Customer in Louisiana

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BATON ROUGE, La. and FORT WAYNE, Ind., Jan. 15, 2025 /PRNewswire/ — INdigital, a leading provider of advanced 911 solutions, is proud to announce that East Baton Rouge Parish has become the company’s first Next-Generation Core Services (NGCS) customer in Louisiana. This milestone underscores INdigital’s commitment to delivering innovative and reliable emergency communication solutions across the state.

East Baton Rouge Parish Communications District’s decision to select INdigital as their NGCS provider was driven by INdigital’s proven track record of delivering reliable and innovative communication solutions. “INdigital stood out with its advanced technology and infrastructure, which align with our vision for a modernized 911 communication system that can efficiently handle our community’s increasing demands,” said Jim Verlander East Baton Rouge Parish Communication District Director.

Next-Generation Core Services transform traditional 911 systems by enabling advanced features such as multimedia communication, enhanced location accuracy, and seamless interoperability. These innovations are designed to better serve residents and first responders during critical situations.

“This partnership with East Baton Rouge Parish reinforces our commitment to helping public safety answering points (PSAPs) stay at the forefront of 911 technology,” said Eric Hartman, Executive Vice President at INdigital. “By embracing NGCS, East Baton Rouge is ensuring their community benefits from faster, more accurate, and more resilient emergency communications.”

Looking ahead, the NGCS project is expected to shape the future of emergency communications across Louisiana. “We envision a seamless network that enhances real-time information sharing, swiftly and efficiently enabling access to critical data across jurisdictional lines. This will not only improve response times during emergencies but also facilitate better coordination among first responder agencies,” said Verlander. “As we move forward, the innovative technologies of Next Generation Core Services will undoubtedly shape a safer and more connected future for all Louisianans.”

INdigital’s expansion into Louisiana’s NGCS market marks a significant growth milestone. With existing partnerships in the state, this latest collaboration showcases INdigital’s ability to adapt its state-of-the-art solutions to meet local needs while maintaining a national standard of excellence.

For more information about INdigital and its services, visit indigital.net.

About INdigital
INdigital is a leading provider of 911 solutions, dedicated to improving public safety through innovative technology. With a focus on delivering reliable, scalable, and advanced communication systems, INdigital supports emergency service agencies across the country in their mission to save lives.

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SOURCE INdigital

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