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MOVA Launches Game-Changing Products at CES 2025 to Redefine Smart Living

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LAS VEGAS, Jan. 9, 2025 /PRNewswire/ — MOVA, the globally recognized brand for innovative smart appliances, debuted at CES 2025 with an impressive showcase. The lineup included advanced smart cleaning devices like robotic, wet and dry, cordless stick vacuums, and personal care products like hair dryers and electric toothbrushes. Additionally, MOVA introduced a complete range of home essentials, featuring automatic coffee makers, air fryers, and robotic lawnmowers.

Taking “Premium, Innovative, Stylish” as its brand DNA, MOVA presented multiple groundbreaking technologies that define the future of smart home living, aiming to redefine daily domestic experiences.

At CES 2025, MOVA unveiled a lineup of groundbreaking products, including the V50 Ultra robot vacuum, boasting 24,000Pa suction power, advanced obstacle-crossing technology, and radar lift functionality. The Z50 Ultra robot vacuum also took center stage with its triple AI dirt recognition system and real-time mop cloth fluffing. Additionally, the intelligent P50 and P10 series robot vacuums were prominently featured. The V50 Ultra earned prestigious honors, including the Best of CES award from Yanko Design and the CES Innovation Award from Slashgear, underscoring MOVA’s commitment to innovation and style.

Among the standout products is the P10 Pro Ultra Robot Vacuum, which embodies the feature “fast, flexible, and forceful.” This advanced vacuum features To Every Corner and Edge- Sidebrush and mop dual extensions guarantee to reach deep into corners and edges of walls, leaving no corner untouched. MopExtend™ Cleaning Technology tackles hidden nooks and crannies, delving under low furniture as wide as 4cm*. Besides that, the P10 Pro Ultra boasts an impressive 13,000Pa Powerful Vormax™ Suction with 5-Level Adjustment, which can easily suck away the hard floor or carpet dust, pet hair, cat litter, snack crumbs, and so on. It is now available on MOVA’s official website and Amazon as of November 2024, with a price of $1099.

MOVA also introduced the K30 Wet and Dry Vacuum, designed for thorough floor cleaning with a unique 180° Lie-Flat Reach. The K30 offers an upgraded motor delivering 18,000Pa powerful suction for versatile cleaning while maintaining ease of use with lightweight design and self-cleaning functionality. With 60℃ Hot Air Drying, you can enjoy fresh results every time. After dual rotation brush washing, the brush spins at high speeds to effectively remove excess water, followed by 30 minutes 60°C hot air drying. This thorough process prevents odors and keeps the brush dry after each use. Moreover, its smart dirt detection technology automatically adjusts suction power, ensuring optimal cleaning performance, and it includes hot air drying for efficient maintenance.

Another highlight at the event is the S4 Detect Stick Vacuum, which promises “persistent power, illuminated clean.” This lightweight vacuum features a powerful 150AW suction capability, enabling up to 90 minutes of cordless cleaning. The integration of OptiInsight™ technology illuminates dark areas, revealing hidden dust, while a five-layer filtration system ensures a 99.9% filtration rate, providing users with an exceptional cleaning experience.

In addition to cleaning solutions, MOVA also showcased personal care products. The Turbo hair dryer features a high-speed motor operating at 110,000RPM, significantly reducing drying time while minimizing heat damage. With an ergonomic design and low noise operation, it emits 200 million negative ions for a sleek, shiny result.

The Fresh Pro toothbrush delivers cleaning power eight times greater than a manual toothbrush. With 3DClean™ technology and vibrations reaching up to 69,000 times per minute, it elevates oral hygiene. Integrated smart features, accessible via the MOVAhome App, help users monitor and improve their brushing habits.

MOVA also proudly introduces the robotic lawn mower——MOVA 600, designed to keep your yard neat and pristine. Equipped with the UltraView™ environmental sensing technology, this smart robotic mower swiftly sets virtual boundaries, accurately maps locations, and easily avoids obstacles. A palette of adjustable settings and controls accessible through the app caters to all your personalized needs.

For coffee lovers, the coffee machine——CF10M is our latest top-tier model to enhance your coffee experience. From freshly ground coffee beans to rich aromas, you can enjoy a wide range of drinks at the touch of a button. The machine features an integrated milk system for automatic dispensing, an intuitive color touchscreen menu, and 19-bar pressure for high-quality brewing. The advanced Dual Nozzle feature even lets you craft two coffees simultaneously, perfect for sharing moments with your family.

Completing the lineup is the Air Fryer – FD25 Pro, designed for novice cooks and food masters alike. It features top and bottom dual heating and a unique FlexZone™ basket that shifts from a spacious 10L compartment into two separate cooking zones with Sync Finish Mode. With a maximum temperature of 240°C, cooking time is reduced by 55% and energy use by 75%, making cooking faster and more efficient.

MOVA also announced its new global three-year warranty at CES 2025, reinforcing its commitment to customer satisfaction. This warranty ensures long-term performance and support for its cutting-edge smart home innovations. The three-year global warranty program applies to various product categories, including robot vacuums, wet and dry vacuums, and cordless stick vacuums. Consumers can visit MOVA’s official website to access detailed information about warranty coverage and specific plans available in their areas.

MOVA’s participation in CES 2025 reflects its commitment to harnessing innovative technologies to improve user experiences in cleaning and personal care. By merging functionality with smart design, MOVA is set to transform the landscape of household appliances, paving the way for a more connected and efficient future.

About MOVA

MOVA is a global innovative smart appliance brand that advocates “leading innovation, connecting technology with daily life.” It is dedicated to creating new intelligent living spaces for families worldwide through continuous technological breakthroughs, exploring future home living styles.

Follow us on Facebook, Instagram, and Twitter. For more information, please visit http://global.mova-tech.com 

 

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SPEYSIDE COMPLETES ACQUISITION OF GSC

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Transaction enables Speyside to fuel the company’s next growth phase.

ANN ARBOR, Mich., Jan. 9, 2025 /PRNewswire/ — Speyside Equity Advisers (“Speyside”) announced that it has completed the acquisition of GSC Technologies, Inc. (“GSC”). The transaction will allow Speyside’s continued investment in GSC and fuel the company’s next growth phase. GSC is a leading manufacturer of plastic goods in North America.

“We are very excited about the GSC acquisition,” said Eric Wiklendt, Managing Director at Speyside. “GSC is similar to a great deal we did in a prior fund, with similar opportunities. GSC has a great growth and value-creation plan that we look forward to facilitating.”

GSC CEO Dave Barrow noted, “My team and I look forward to working with the Speyside team to execute our strategic plan. Speyside has a strong operational background that clearly differentiates it from other investment groups. The new capitalization structure and value-creation system that Speyside brings will help us achieve our vision and drive results.”

Nick Lardo, Managing Director at Speyside, noted, “GSC is our second closed deal in Speyside Equity Fund II. We are gaining strong momentum in the fund based on increased staff, AUM, and deal activity. We see 2025 as a year full of great opportunity.”

About Speyside
Speyside is a Detroit-based private equity firm. The firm invests in middle-market, buyout transactions in the manufacturing and value-added distribution sectors. Targeted portfolio companies often possess balance sheet, legal, environmental, labor, or transactional complexity. Speyside Equity focuses on creative transaction structures and is comfortable investing in carveouts of large multinational companies, industry consolidations, family-owned businesses, bankruptcies, workouts, and other special situations. Speyside takes an operational approach to creating value in these situations. Speyside has completed 37 investments. For more information, please visit speysideequity.com.

About GSC Technologies, Inc.
Founded in 1982 with a single plastic molding machine, GSC Technologies Inc. is a leading and groundbreaking manufacturer of plastic goods in North America focused on environmentally aware plastic solutions for organizing daily life today and in the future. Based in St-Jean-sur-Richelieu (Quebec/Canada), GSC designs and manufactures attractive, practical storage and organization lifestyle products for better modern living. With manufacturing plants that use contemporary equipment and technology and distribution facilities in the US, Canada, and China, GSC uses global testing and quality standards to ensure the best value, highest quality products. For more information, please visit gsctechnology.com.

Honigman LLP acted as Speyside’s legal advisor.

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SOURCE Speyside Equity

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Batteries Plus’s Strategic Partnerships Drive Nearly 130% Sales Increase

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Transformative Collaborations Fuels Record-Breaking Sales Growth for Batteries Plus FranchiseePartnerships Elevate Customer Experience, Expand Service OfferingsNew Jersey Franchisee’s Store Emerges as Top Repair Destination in Network

SPRINGFIELD, N.J., Jan. 9, 2025 /PRNewswire/ — Batteries Plus, the world’s leading specialty battery franchise, has achieved remarkable success through strategic partnerships with industry leaders in device protection and insurance. These collaborations have led to significant growth for franchisees over the last two years, as exemplified by Angel Cartagena’s store in Springfield, NJ.

Enhanced Customer Experience
By combining Batteries Plus’s extensive retail network and repair expertise with advanced mobile device protection programs from industry partners, Batteries Plus stores are equipped to handle subscribers’ phone protection needs, covering lost or damaged devices. This comprehensive approach has paved the way for improved customer satisfaction, ultimately increasing revenue for franchisees and strengthening brand loyalty overall.

“We’re not just fixing phones; we’re creating opportunities for customers to discover additional products and services they didn’t know they needed, from car batteries to key fobs,” Cartagena said. “This has contributed to increased ticket counts and higher margins across our business.”

Growth and Expansion
After serving with the U.S. Air Force for 37 years, Cartagena began franchising with Batteries Plus in 2008. In the 18 years since, his store has grown to become the top-performing location for repairs in the entire Batteries Plus network, with repair volumes nearly 50% higher than other stores.

Since implementing these strategic partnerships, Cartagena’s Batteries Plus location has experienced unprecedented growth:

217.7% increase in device repair sales year-over-year128.6% increase in total business sales year-over-year147.8% increase in average ticket value year-over-year10.6% increase in gross profit year-over-year

The success of these partnerships has led to significant expansion for Cartagena’s store, necessitating the hiring of three additional team members to help manage the increased volume.

“These strategic partnerships have been transformative for our business,” said Cartagena. “We’ve seen a dramatic increase in customer traffic and sales, particularly in our device repair services. These collaborations have not only boosted our bottom line but also enhanced our ability to serve our community with top-notch repair solutions. It’s been great for business, allowing us to expand our team and offer more comprehensive services to our customers.”

Batteries Plus has become a global leader in supplying the battery needs of its customers for cars, boats, phones, key fobs and more. With over 800 store locations in operation and development nationwide, Batteries Plus has also carved out a unique niche in the industry with its ‘plus’ services – including cell phone repair and key fob replacement. Positioned for the battery-powered future, Batteries Plus was ranked on Franchise Times Top 400 list, coming in at #130. Plus, for the 30th year in a row, the brand ranked on Entrepreneur Magazine’s Franchise 500 list, climbing 53 spots over last year’s rank and even becoming one of only 49 franchise brands to be inducted into Entrepreneur’s Franchise 500 Hall of Fame.

To learn more about Batteries Plus, visit batteriesplusfranchise.com.

ABOUT BATTERIES PLUS: Batteries Plus, founded in 1988 and headquartered in Hartland, WI, is a leading omnichannel retailer of batteries, specialty light bulbs and phone repair services for the direct-to-consumer and commercial channels. The retailer also offers key programming, replacement and cutting services. Through a nationwide network of stores, the company offers a differentiated value proposition of unrivaled product selection, in-stock availability and customer service. Batteries Plus is owned by Freeman Spogli, a private equity firm based in Los Angeles and New York City. To learn more about one of Forbes®’ Best Franchises to Buy in America, visit https://www.batteriesplusfranchise.com.  

MEDIA CONTACT: Cole Koretos, Fishman Public Relations, ckoretos@fishmanpr.com or 847-331-1190

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SOURCE Batteries Plus

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MobileX Partners with Ethika to Launch ‘ethikaX,’ Merging Style with Mobile Connectivity

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 LAS VEGAS, Jan. 9, 2025 /PRNewswire/ — Today at CES, MobileX, the most customizable wireless service designed to save consumers money, and Ethika, a leading lifestyle brand driven by personal identity, announced an exciting new collaboration. Together, the two companies will be launching “ethikaX” – a collection that seamlessly merges mobile-friendly design with bold self-expression and dynamic style. This partnership represents a groundbreaking moment where mobile meets fashion, blending cutting-edge technology with style and originality.

The ethikaX line will debut in Q1 2025, featuring a range of apparel and accessories tailored for the modern, mobile lifestyle. The initial collection will include hoodies and t-shirts with phone-friendly pockets, phone cases, and even a limited-edition set of ethikaX-branded headphones.

“At MobileX, we’re passionate about empowering our customers to live untethered, connected lives,” said Peter Adderton, CEO of MobileX. “By partnering with Ethika, we’re able to bring that vision to life through thoughtfully designed apparel that embraces uniqueness and creativity while seamlessly integrating with our mobile services.”

Ethika’s commitment to celebrating individuality and self-expression across diverse cultures including motorsports, BMX, music, art and fashion aligns perfectly with MobileX’s mission to empower consumers through customizable, user-focused mobile service that ensures they only pay for what they use. The ethikaX collection will be available for purchase through the MobileX app and website, as well as select Ethika retail partners. Customers can also sign up for MobileX at these retail locations by purchasing a SIM Kit or scanning a QR code and activating with eSIM.

“We’re thrilled to be working with the innovative team at MobileX to redefine the intersection of mobile and fashion,” said Matt Cook, CEO of Ethika. “This collaboration allows us to extend the Ethika brand into new territories while continuing to celebrate those who stand out from the crowd and share our core values of quality, style and originality.”

Stay tuned for updates on ethikaX’s launch in Q1 2025 here.

 About MobileX
Headquartered in Orange County, California, MobileX is the world’s most customizable mobile carrier delivering the ultimate in choice and cost control. MobileX is a unique service that uses artificial intelligence to predict how much data customers need, dramatically reducing costs while ensuring reliable speed and service. MobileX was founded by Peter Adderton, who also founded both Boost Mobile and Digital Turbine. For more information, please visit mymobilex.com.

 About Ethika
Ethika is a leading lifestyle brand which started in San Clemente, CA and is now based in Lake Forest. Since the inception of the brand, Ethika and its team have been determined to live life, innovate, and deliver quality products, while staying true to the brand’s biggest asset – the FAMILIE. Ethika employees, friends, athletes, artists and customers are the core of the brand and the reason Ethika exists. More Ethika news, photos, and videos can be found on X (@ethika), Instagram (@ethika), and online at www.ethika.com.

Press contact:
Illume PR for MobileX
mobilex@illumepr.com

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SOURCE Mobile X Global, Inc.

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