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BRISKPE Launches Unified Platform for Cross-Border Payments

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Indian MSMEs can now access A2A transfers, card, and wallet-based collections — all under one platform

MUMBAI, India, Jan. 7, 2025 /PRNewswire/ — BRISKPE, a PayU-backed cross-border payment platform, has introduced a game-changing solution designed specifically to meet the needs of micro, small, and medium enterprises (MSMEs). This unified platform integrates account-to-account (A2A) transfers, card collections powered by PayU and PayPal, providing exporters, service providers, marketplace sellers and freelancers with unparalleled convenience and efficiency in managing international transactions.

By combining A2A transfers with card- and wallet-based collections, BRISKPE offers MSMEs unparalleled flexibility to cater to diverse client preferences, broaden market reach, and accelerate growth. With this integration, businesses can tap into a global network of users and unlock new opportunities.

Sanjay Tripathy, Co-Founder and CEO of BRISKPE, encapsulates the company’s mission. “Our goal is to empower MSMEs by breaking down the financial and operational barriers that have held them back for too long. By simplifying cross-border payments and offering a variety of payment options, including A2A, card-based and wallet-based collections, we’re not just helping businesses save costs—we’re enabling them to address diverse client needs and focus on growth, innovation, and unlocking their full potential. We believe that with the right tools, Indian MSMEs can lead the charge in global trade, benefiting diverse communities and driving economic growth for all,” he says.

Seamless Payment Solutions

MSMEs play a pivotal role in propelling India toward its ambitious $2 trillion export target by 2030. However, they often face significant barriers in international trade, with payment challenges being a key obstacle. High forex fees eat into already thin margins, slow payment timelines disrupt cash flow, and regulatory hurdles add layers of complexity to an already demanding process. BRISKPE’s platform is designed to eliminate these pain points, offering a streamlined solution that ensures businesses can focus on growth and innovation, not red tape.

At the heart of the platform is its ability to cut costs without cutting corners. Unlike traditional payment methods, which often involve expensive SWIFT transfers and hidden charges, BRISKPE offers a flat 1% fee on transactions (inclusive of GST) for their A2A payments. Funds are credited within one day (for A2A), enabling businesses to maintain healthy cash flow and seize opportunities without delay. The platform supports local collections in six major currencies—USD, GBP, EUR, CAD, AUD, and SGD—eliminating the need for multiple bank accounts or intermediaries. It also supports SWIFT transfers in over 30 currencies and real-time payment tracking. Instant KYC approvals ensure a seamless onboarding process, while the all-in-one dashboard streamlines payment management. This isn’t just about savings—it’s about empowering businesses to reinvest in their growth and make the most of their hard-earned revenue. When every rupee counts, having a cost-efficient solution can be the difference between stagnation and expansion.

For their card and wallet transactions, BRISKPE ensures secure payments through robust gateways like PayU and PayPal, that employ advanced fraud detection technologies. The platform simplifies payment integration, saving time and reducing technical challenges.

Empowering Exporters

This bold vision is already translating into tangible benefits for businesses across industries. Whether it’s a textile exporter looking to expand into new markets, a tech startup managing international clients, or a small trader breaking into global e-commerce, BRISKPE is providing the foundation for growth. By addressing the challenges that have long plagued cross-border transactions, the platform wants to move beyond just being a payments solution—it wants to be a catalyst for economic progress. “As global markets become more competitive, Indian MSMEs need every advantage they can get. With BRISKPE, the world is just a payment away,” adds Tripathy.

About BRISKPE

BRISKPE is a pioneering cross-border payments platform, primarily designed to meet the unique requirements of Micro, Small, and Medium Enterprises (MSMEs). Established in 2023, its cutting-edge technology simplifies global payments, making them cost-efficient, faster, and hassle-free, while ensuring seamless access, robust tracking, and stringent compliance. BRISKPE is committed to providing MSMEs with a comprehensive solution that empowers these businesses to reduce costs, streamline global operations, and boost their global competitiveness.

Learn more at www.briskpe.com

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Retail’s New Revenue Frontier: SOLUM Showcases AI-Enhanced Display Solution for In-Store Advertising

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LAS VEGAS, Jan. 8, 2025 /PRNewswire/ — As retailers seek new revenue streams, in-store digital displays are emerging as powerful advertising platforms. According to Statista, the retail media network market is projected to reach $156 billion globally by 2026. Leading retailers are transforming their physical stores into advertising platforms – Insider Intelligence reports that Walmart Connect, Walmart’s retail media arm, has become the company’s fastest-growing revenue segment.

“The retail landscape is evolving beyond traditional product displays,” said Sungho Jeon, CEO at SOLUM. “Our integrated digital display solution helps retailers transform their physical spaces into dynamic advertising platforms while delivering personalized customer experiences.”

At CES 2025, SOLUM demonstrates how its Vision AI-enabled digital signage and Electronic Shelf Labels (ESL) can create new advertising opportunities within physical stores. The system analyzes customer behavior patterns in real-time to display targeted advertisements. When a customer shows interest, connected ESL tags illuminate to drive purchase conversion through synchronized product information and promotions.

Recent privacy regulations have made first-party data collected from physical stores increasingly valuable for retailers. SOLUM’s solution addresses this shift by enabling real-time measurement of advertising effectiveness and customer engagement in physical stores, providing metrics previously only available in digital commerce.

”Our solution turns retail spaces into dynamic advertising platforms, enhancing the customer experience with personalization,” said Jeon. “Connecting digital signage with ESL enables stores to create more engaging customer experiences while developing new revenue opportunities.” said Jeon. “Connecting digital signage with ESL enables stores to create more engaging customer experiences while developing new revenue opportunities.”

Early adopters of SOLUM’s retail solution have reported remarkable results. A major convenience store chain reported a 7% increase in purchase conversion rates after implementing the synchronized digital signage and ESL system. The solution not only improved operational efficiency by eliminating manual price updates but also created new revenue streams through targeted advertising capabilities.

Visit SOLUM at CES 2025

– Location: Las Vegas Convention Center, West Hall #9615

– Exhibition Highlights:

Recreated retail environment demonstrating advertising platform capabilitiesVision AI-powered digital signage with real-time customer behavior analyticsBar-type digital signage synchronized with ESL tagsInteractive Touch Finding solution that guides shoppers to their desired products instantly

About SOLUM

SOLUM, established in 2015 as a spin-off from Samsung Electro-Mechanics, operates three core business divisions: power solutions, display technologies, and Electronic Shelf Labels (ESL). Building on its technological foundation, the company continues to expand its portfolio into smart lighting, sensors, and healthcare sectors.

Since its inception, SOLUM has pursued excellence through continuous innovation and quality enhancement, establishing itself as a trusted global enterprise. The company maintains market leadership through advanced technologies aligned with sustainable energy and digital transformation initiatives. SOLUM’s commitment to customer success is reflected in its delivery of customized solutions and premium products that maximize value through innovative development.

Media Contact
SOLUM
Sophia Shim
sjh@solu-m.com (+82) 31-8006-7723

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Industry leaders define deliverable benefits and digital transformation best practices in latest season of video series

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Executive interviews feature innovators and visionaries explaining the critical role that digital technologies play in sustainability, growth, and employee empowerment

BRUSSELS, Jan. 8, 2025 /PRNewswire/ — Rockwell Automation, Inc. (NYSE: ROK), the world’s largest company dedicated to industrial automation and digital transformation, has extended its highly informative ROKStudios video series, looking at how digital technologies are proving essential to realizing business-critical outcomes across multiple applications.

From exciting sustainability start-ups, through established chocolate and steel production, and on to digitally transformed pharmaceutical operations, the new ROKStudios episodes are a compendium from the company’s Automation Fair 2024 event. The discussions include interviews with founders, managing directors, CEOs, business development managers and team leaders, all of whom face unique challenges, but still unite under a common drive towards more sustainable operations – not just for them, but for their customers, too.

“Digital technologies, by their very nature, are highly adaptable and create firm, yet scalable foundations from which all elements of a business can flourish and grow,” said Gustavo Zecharies, president, Europe, Middle East and Africa, Rockwell Automation. “The diverse range of attendees at Automation Fair highlighted how every facet of the global manufacturing universe sees digitalization as the future, and these ROKStudios interviews showcase how industry leaders and visionaries have achieved their outcomes.”

Eloisa de Castro and Dr. Samer Nameer explain how their company, Enerpoly, is set to have a huge impact in the renewable energy market thanks to innovative, more sustainable and easily accessible battery chemistry, in combination with highly scalable automation solutions that cater for rapid growth across a global footprint.

Also under the sustainability banner, Nicolas Heuzé, CEO of Sweetch Energy, talks about the huge potential of his company’s osmotic energy technology, which will revolutionize clean-energy production. Heuzé goes on to explain how scalable automation and control is critical for start-ups as they leave the lab and head out on their journey to commercialization.

Antonio Ambra, managing director of AIC Group, North America, explains how his company, a leading systems integrator for the steel industry, is helping traditional steel companies leverage modern technologies and how they can bring these technologies and people together to not just address sustainability challenges, but also drive real-time improvement through data capture and analytics.

Dermot Carragher and Peter McGinnity, founders of Irish company ControlSoft Automation Systems, discuss how outdated systems can hinder progress and share how a transition to solutions that unify people and technology is essential for modernization and growth, and how this single-plan-based collaboration is just as critical in the supply chain too.

A global confectionery company representative explains how essential digitalization is in business continuity, not just for handling supply-chain disruptions and the effects of global events, but also for absorbing the pressures of organic and inorganic expansion. He goes onto explain his company’s digital transformation mindset.

Finally, Marti Cortada, U.S. business development manager for Adasoft, a company that specializes in factory management and industry 4.0, explains what best-in-class pharmaceutical operations look like and how his company’s mantra “because people empower factories” makes a real impact.

These video interviews – and more than 100 others – are available at the ROKStudios portal, which contains inspirational insights from industry leaders, technology experts, domain specialists and visionary innovators.

About Rockwell Automation
Rockwell Automation, Inc. (NYSE: ROK), is a global leader in industrial automation and digital transformation. We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and more sustainable. Headquartered in Milwaukee, Wisconsin, Rockwell Automation employs approximately 27,000 problem solvers dedicated to our customers in more than 100 countries as of fiscal year end 2024. To learn more about how we are bringing the Connected Enterprise to life across industrial enterprises, visit www.rockwellautomation.com.

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Seeing Machines to showcase world-leading interior sensing solutions at CES 2025

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CANBERRA, Australia, Jan. 8, 2025 /PRNewswire/ — Seeing Machines Limited (AIM: SEE), the advanced computer vision technology company that designs AI-powered operator monitoring systems to improve transport safety, will showcase its world-leading interior sensing technology at the Consumer Electronics Show (CES) 2025 in Las Vegas.

CES, the biggest event in the consumer technology calendar, runs from 7 January through 10 January 2025. Seeing Machines’ immersive technology demonstrations will be held by appointment at a private suite in the Westgate Las Vegas Resort and Casino and in a purpose built test car, showcasing the Company’s next generation software and algorithm developments for its FOVIO driver and occupant monitoring system (DMS/OMS) technology. In addition, following the Company’s recent announced collaboration agreement with Mitsubishi, both companies will be presenting the growth opportunities created by the strategic combination of technologies at the official Seeing Machines suite.

Seeing Machines’ DMS and OMS technology can be found integrated into a range of Tier 1 customer and partner demonstrations, who will also be showcasing at CES. This includes the Company’s Guardian Generation 3 software which will be featured at Ambarella’s invitation-only exhibition. Seeing Machines’ next-generation aftermarket driver-safety solution leverages Ambarella’s CV25 AI SoC to deliver an industry-leading AI performance per watt, enabling the Company to enhance the overall performance of Guardian for commercial vehicles, while improving road safety globally and helping its customers meet emerging regulations, including those now in effect in Europe.

Working with QNX, Seeing Machines is integrating its interior sensing technology with QNX® Cabin, where the Company’s advanced algorithms will be leveraged to enable OEMs to monitor for driver drowsiness and distraction, mitigating risks associated with unsafe driving and enabling compliance with international safety regulations.

As new laws come into place across a range of jurisdictions mandating the use of technology inside the vehicle to monitor drivers for distraction and fatigue, Seeing Machines continues to leverage this building regulatory momentum, having won a total of 18 automotive programs for 11 individual OEMs, underpinned by over 18 billion kilometers of driving data and delivered with some of the world’s leading automotive manufacturers. Seeing Machines also leads the way as a trusted partner in discussions with regulators and consumer safety bodies around the globe with the Company’s world class human factors team and AI-powered data as part of its relentless determination to reduce road fatalities to zero.

Seeing Machines’ leadership and technical subject matter experts will be on hand throughout CES to explain how new regulations are driving innovation toward enhanced road safety and what this means for the future of the automotive industry.

Seeing Machines (AIM:SEE) is revolutionising global transport safety, developing and licensing proprietary technology to some of the world’s leading automotive manufacturers and partnering with some of the largest automotive and aviation industry brands. The Company uses advanced machine vision technology to precisely measure and analyse head pose, eyelid movements and eye gaze under a full spectrum of demanding lighting conditions, including through sunglasses. This data is processed to interpret driver attention state, drowsiness and impairment levels to provide critical inputs in real-time to advanced driver assistance systems (ADAS), as well as to vehicle cockpit, comfort and convenience systems.  Seeing Machines continues to expand its growing list of occupant monitoring features as Tier-1 and OEM customers add new safety and comfort and convenience functions with the move to higher resolution wide field of view cameras. www.seeingmachines.com 

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