Connect with us

Technology

Max Powers Expands Customer Success, Strategic Operations as President & COO at CreatorIQ

Published

1 month ago

on

Driving Customer Success and Global Enterprise Growth, Powers Leads CreatorIQ’s Commitment to Customer-Centric Innovation

LOS ANGELES, Dec. 6, 2024 /PRNewswire-PRWeb/ — CreatorIQ announced today that Max Powers has been named President, in addition to her role as Chief Operating Officer (COO). As President & COO, Powers will leverage her background in enterprise SaaS and security to continue to contribute to the creator marketing platform’s growth through client-centric innovation.

“CreatorIQ continues to be an integral partner to more than 1,200 of the world’s largest brands and agencies. The more we invest in strengthening those relationships, the more we contribute to helping our customers achieve success.”

Powers, whose experience spans leadership roles in business operations, strategy, and customer success at enterprise SaaS companies like TeleSign, Vantage Media and Microsoft, previously oversaw global customer success and customer experience. Since her elevation to President and COO earlier this year, she has expanded her remit to include strategic business operations and human resources, and has championed CreatorIQ’s customer-first philosophy, tying company success directly to customer outcomes and retention.

Powers first joined CreatorIQ as Chief Customer Officer in 2021, unifying the customer experience, and centralizing previously separate functions like onboarding, support, and customer success under one umbrella. The integration streamlined the post-sales journey, ensuring clients receive tailored, consistent support throughout their lifecycle. She has also been instrumental in expanding CreatorIQ’s presence in EMEA, fortifying customer operations and investing in long-term relationships with strategic clients across global markets.

“Just a couple of years ago, people were unsure if creator marketing was just a trend, or would prove to be a serious marketing discipline with longevity. That’s no longer the conversation. It’s not if, but how much budget should go to creator marketing. It is a pillar for any brand or agency to be successful now,” said Max Powers, President and COO at CreatorIQ. “CreatorIQ continues to be an integral partner to more than 1,200 of the world’s largest brands and agencies. The more we invest in strengthening those relationships, the more we contribute to helping our customers achieve success. I’m honored to be a part of our customers’ journeys.”

Under Powers’ leadership, CreatorIQ has embraced innovation with initiatives like the AI task force, dedicated to improving internal and client-facing technologies. Her work has also promoted transparency and engagement through company-wide initiatives, including internal town halls and senior management quarterly business reviews that drive communication and alignment on key company goals.

“Max brings a rare combination of customer passion and operational rigor, driving value for our clients and company,” said Chris Harrington, CEO at CreatorIQ. “Her customer-centric vision is poised to accelerate CreatorIQ’s role in the evolving creator marketing landscape, where brand integration with creator communities has become essential. When our customers win, we win.”

Powers’ growth as President & COO is one among a series of strategic executive signals from CreatorIQ including naming Chris Harrington as Chief Executive Officer, Brit Starr as Chief Marketing Officer, and Scott Levy as Chief Sales Officer. Dan Murray remains Co-President and Chief Financial Officer. To learn more about CreatorIQ, visit www.creatoriq.com.

About CreatorIQ

CreatorIQ is the leading creator marketing platform brands and agencies rely on to maximize creator marketing programs. Its enterprise-grade workflows and industry-leading intelligence deliver AI-powered creator discovery, unified program management, and standardized measurement that is safe, seamless, smart, and built for scale. Thousands of global organizations use CreatorIQ, including Logitech, Movers+Shakers, Nestlé, RQ, Sephora, Unilever, and more. Learn more at CreatorIQ.com and follow us on LinkedIn and Instagram.

Media Contact

Martha Bennett, CreatorIQ, 1 7049565404, martha@fabricmedia.net

View original content to download multimedia:https://www.prweb.com/releases/max-powers-expands-customer-success-strategic-operations-as-president–coo-at-creatoriq-302324490.html

SOURCE CreatorIQ; CreatorIQ

Related Topics:
Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Technology

Singapore’s Sodion Energy Secures MWh Supply of US Developed Advanced Sodium-Ion Batteries from UNIGRID

Published

42 seconds ago

on

January 12, 2025

By

SINGAPORE, Jan. 13, 2025 /PRNewswire/ — Sodion Energy, a leading provider of sodium-ion batteries for e-mobility and integrated energy storage solutions in Southeast Asia, has secured a landmark agreement for an initial 10 MWh supply of advanced sodium-ion batteries developed by UNIGRID Inc., a California-based innovator in sodium-ion battery technology.

This collaboration strengthens Sodion Energy’s ability to address the region’s rising demand for affordable, eco-friendly, and high-performance battery solutions across mobility and energy storage sectors.

“Our collaboration with UNIGRID is a game-changer,” said Dr. CC Hang, Chairman of Sodion Energy. “These next-generation sodium-ion batteries will allow us to tackle key markets, starting with lead-acid battery replacements in e-mobility and extending into large-scale renewable energy projects and grid stabilization initiatives.”

Sodium-ion batteries offer distinct advantages, including cost-efficiency, enhanced safety, and the use of abundant raw materials, making them a sustainable choice for energy storage. With fast-charging capabilities and intrinsic non-flammability, they are exceptionally suited to Southeast Asia’s tropical climate and rapidly growing energy needs.

With a strategic focus on advanced battery technologies, Sodion Energy is poised to play a key role in driving Southeast Asia’s transition to cleaner, safer, and more sustainable energy solutions.

Website: https://sodione.com

Follow us on LinkedIn: Sodion Energy

About Sodion Energy

Headquartered in Singapore, Sodion Energy is an applications engineering leader driving the commercialization of Sodium-ion batteries across Southeast Asia. SE’s sodium-ion pack solutions are tailored to meet the diverse needs of industries such as mobility and energy storage, contributing to a more sustainable future.

View original content:https://www.prnewswire.com/apac/news-releases/singapores-sodion-energy-secures-mwh-supply-of-us-developed-advanced-sodium-ion-batteries-from-unigrid-302347661.html

SOURCE UNIGRID and Sodion Energy Pte. Ltd

Continue Reading

Technology

AirCheck Australia & New Zealand Renamed as RCS MEDIA MONITORS

Published

1 hour ago

on

January 12, 2025

By

SYDNEY, Jan. 13, 2025 /PRNewswire/ — AirCheck, a leading provider of broadcast monitoring services in Australia and New Zealand is pleased to announce its renaming as RCS MEDIA MONITORS, effective immediately.

AirCheck monitors songs and commercials providing almost real time reporting tools for radio and television broadcasters, music media, record companies, advertising agencies and industry analysts.

This change reflects the company’s growth, expanded service offerings, and a strengthened focus on providing comprehensive media intelligence.

The new name, RCS MEDIA MONITORS, builds on the expertise of its parent company, RCS, to offer enhanced monitoring solutions. By integrating RCS’s global technology and resources, the company will provide clients with a broader range of tools for tracking and analysing media campaigns across a variety of platforms and markets.

“We’re excited to take this step forward,” said Philippe Generali, President and CEO of RCS Global. “The rebranding to RCS MEDIA MONITORS allows us to expand our reach and improve our services, giving clients access to deeper insights and a wider array of media monitoring tools. With RCS’s support, we can offer more robust data and solutions that cover not just broadcast, but also digital and emerging media channels.”

The name change signals the company’s commitment to evolving with the changing media landscape. With RCS MEDIA MONITORS, clients can expect the same reliable monitoring services they’ve trusted for over 20 years in Australia and 15 years in NZ.

www.rcsmediamonitors.com.au

About RCS MEDIA MONITORS

RCS MEDIA MONITORS (formerly AirCheck) is a leading provider of broadcast monitoring and media intelligence solutions in Australia, New Zealand and India. The company helps clients across industries optimise media strategies, measure performance, and gain insights from a wide range of traditional and digital media. RCS MEDIA MONITORS is part of RCS, a global leader in broadcast automation and media technology.

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/aircheck-australia–new-zealand-renamed-as-rcs-media-monitors-302347810.html

SOURCE RCS MEDIA MONITORS

Continue Reading

Technology

iM Global Partner mourns the passing of Philippe Uzan

Published

1 hour ago

on

January 12, 2025

By

PARIS, Jan. 13, 2025 /PRNewswire/ — It is with deep sadness that iM Global Partner (iMGP) announces the passing, one month ago, of our dear friend and colleague, Philippe Uzan.

 

 

Philippe’s exceptional career in asset management spanned more than 30 years and is marked by remarkable achievements in the organizations for which he worked and deep contributions to the industry as a whole. His passing is a tremendous loss to all who knew and worked with him.

Philippe joined iM Global Partner in February 2020 as Deputy CEO and CIO Global Asset Management, responsible for overseeing our financial strategies and products and designing value-added investment solutions for our clients across Europe and the United States.

His expertise spanned all asset classes, and he had a deep understanding of markets and their impact on investors and their investment needs. He was an eloquent man who contributed a number of papers and articles to the media, always with the intention of educating and making financial concepts more relatable. He has left an indelible mark on our organization and on the broader industry.

Prior to joining iM Global Partner, Philippe was latterly Chief Investment Officer at Edmond De Rothschild Asset Management, where he worked for 11 years and where he led the portfolio management teams, optimizing the synergies between analysis and portfolio management. He previously spent three years as Research and Global Asset Allocation Director, where he developed the portfolio management and research teams and modernized investment processes and the product range.

Philippe began his career as an Equity Derivatives Trader at Société Générale and held roles at AGF Asset Management (now part of Allianz Global Investors) and Natixis AM.

Throughout his career, Philippe’s outstanding intelligence, humility, and collaborative spirit earned him the respect and admiration of his peers.

Philippe Couvrecelle, Founder and CEO of iM Global Partner, expressed his heartfelt condolences: “It was with infinite sadness and pain that I learned of Philippe’s passing from a devastating illness. I had known Philippe closely for almost 20 years, as we worked together for Natixis, Edmond de Rothschild and iMGP. I pay immense tribute to his humanity, his sense of humor, his brilliant intelligence and his presence, which I will deeply miss. We had shared so much and still had so much to do together. In his memory, we will continue our path forward with strength, success and intensity, always preserving our values and our company culture to which he was so attached.

We will all miss Philippe enormously at iM Global Partner. He will be remembered not only for his professional achievements but also for his warmth, generosity, kindness and his unwavering dedication to his colleagues and community. Our thoughts are with his wife and three children, his family, friends and loved ones during this difficult time.”

CONTACT: media@imgp.com

 

 

SOURCE iM Global Partner

Continue Reading

Trending