Technology

Seedtag ANZ (formerly JustEggs) Strengthens APAC Presence with Two Senior Leadership Hires

Published

6 hours ago

November 22, 2024

Based in Sydney, the new Commercial and Trading Directors of ANZ will focus on growing the Seedtag business and optimising privacy-first advertising solutions in Australia and New Zealand

SYDNEY, Nov. 22, 2024 /PRNewswire/ — Seedtag, the global contextual advertising company, entered the ANZ market earlier this year with the acquisition of JustEggs. Today, the company announced two new senior leadership hires, based in the Sydney office, to strengthen its presence in the region. In his new position as Commercial Director ANZ, Mark Brownie will focus on launching and growing the Seedtag business in Australia and New Zealand, while Daniel Macinante, Trading Director ANZ, will lead and develop trading strategies across ANZ, focusing on optimising contextual advertising solutions. Both Mark and Daniel will directly report to Nik Kontoulas, Seedtag’s Managing Director ANZ, and former CEO and Founder of JustEggs.

AI-powered advertising across the globe

Headquartered in New York City and Madrid, Seedtag has a global team of over 600 people with offices in EMEA, LATAM, North America, and APAC. In July 2024, Seedtag entered the ANZ market with the acquisition of JustEggs, an Australian-owned creative intelligence business. Strengthening its presence in the APAC market, Australia and New Zealand now benefit from Seedtag’s privacy-first advertising solutions that reach consumers based on their real-time interests at scale.

At the core of Seedtag’s success is Liz, its proprietary contextual AI technology, optimised for advertising across screens. Powered by machine learning and computer vision, Liz analyses contextual signals to gain a nuanced, human-like understanding of content. At an unmatched speed, it aligns ads with people’s current interests, processing millions of articles in a day. With over 10 years of development, Liz is a sophisticated platform that offers clients and agencies an innovative, privacy-compliant approach to audience targeting that remains unaffected by evolving technology and regulatory changes. In 2024, Liz was honoured by Digiday as the “Best Contextual Targeting Offering” in the Digiday Media Awards.

Expertise as the foundation for growth

As Commercial Director ANZ, Mark Brownie brings 20 years of media experience and long-standing industry relationships. He has a deep understanding of the evolving digital landscape and recognises the vital role of contextual advertising in client addressability, especially with the increasing focus on privacy compliance. Before this role, Mark spent 3 years as general manager of digital revenue at News Corp Australia and 4 years in New York as global VP of commercial strategy for Storyful, a News Corp business. He also has extensive experience in startups and scaling businesses in digital media.

“Contextual advertising has never been more important for marketers,” said Mark. “In a time where privacy-centric strategies aren’t just innovative, they’re necessary, Seedtag brings the most sophisticated and effective contextual advertising platform to Australia. To be a part of such an incredible and established global company, and being trusted to launch and scale it in the Australian market is both humbling and exciting.”

As Trading Director ANZ, Daniel Macinante brings a deep understanding of media sales and programmatic advertising, along with a proven track record of success. With over 9 years of experience in the media industry, he has built a reputation for driving results and innovation. Macinante swiftly progressed to leadership roles at News Corp Australia, where he held the position of Group Sales Director for independent agencies. Daniel’s passion for independent agencies is well-known across the industry, and he has consistently championed their value. As a dedicated member of the Independent Media Agencies of Australia (IMAA), Daniel has played an active role in advocating for these agencies.

“Contextual advertising is rapidly becoming a cornerstone of the digital marketing ecosystem, and I’m eager to bring my expertise to Seedtag to help shape the future of this space in Australia,” stated Daniel. “With the increasing importance of privacy-first solutions, contextual advertising will be crucial in providing brands with the tools they need to connect with audiences in a meaningful, non-intrusive way.”

“As we aim to scale and enhance our privacy-first solutions across APAC, the invaluable expertise of Mark and Daniel will be essential,” said Dal Gill, VP of New Markets at Seedtag. “I’m confident that our unique contextual advertising solutions are significantly helping ANZ brands and publishers achieve their advertising goals while addressing the need for privacy-first, scalable targeting.”

About Seedtag

Seedtag, the global contextual advertising company, specializes in privacy-first advertising throughout the open web and CTV, powered by its contextual AI, Liz. Seedtag enables brands and agencies to discover the most relevant audience interests using a sophisticated contextual graph fueled by contextual data from +10,000 premium publishers. This capability ensures advertisers reach their audience at the right moment, with the right message. Utilizing the power of context to achieve advertisers’ aims across the customer journey, Seedtag creates innovative advertising solutions for everyone.

Founded in 2014, Seedtag has its headquarters in New York City and Madrid, with a global team of +600 people and offices in EMEA, LATAM, North America, and APAC.

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Technology

Right Choice Construction Awarded Ground-up West Houston STEM Academy Project

Published

30 minutes ago

November 22, 2024

HOUSTON, Nov. 22, 2024 /PRNewswire/ — Right Choice Construction is awarded the ground-up build of Genius Kids STEM Academy.

The state-of-the-art educational center will fulfill its mission of fostering a passion for STEM (Science, Technology, Engineering, and Math) among children in the rapidly growing communities west of Houston.

Dr. Ajmal Murad, CEO of Genius Kids STEM Academy, shares his excitement for the project: “We believe that nurturing a passion for STEM is crucial for shaping our community’s future. This center will serve as a valuable resource, empowering our children to explore their interests and develop critical thinking skills that will benefit them for years to come.”

Right Choice Construction has worked closely with Genius Kids STEM Academy to bring this 9,500 SQ FT vision to life.

“Our team is thrilled to collaborate with Genius Kids STEM on this exciting project,” says Right Choice Construction owner Danielle Wright. “Children are our future. We are proud to construct a learning environment that is both inspiring and conducive to the development of young minds.”

The structure’s design is tailored to reflect the school’s mission of facilitating an early education focused on science and discovery. Enlarged overhangs are incorporated into the building’s architecture to provide filtered natural light throughout the classroom spaces.

Project lead Eugenia Forgang of Houston based Daniel Scott Turner Design states, “We envisioned a low-roofed structure which stretches across the Katy Prairie. The school interiors weave a palette of natural materials designed to promote and support healthy indoor learning environments.”

The Katy-based STEM academy will support its community’s educational needs. Genius Kids aims to provide a cutting-edge space where children can engage in learning experiences that encourage curiosity and critical thinking.

About Right Choice Construction

Right Choice Construction is a woman-owned commercial construction company with over 25 years of experience in the industry. Right Choice Construction is a Certified City of Houston Women Business Enterprise (WBE) and Women-Owned Small Business (WOSB) under the Small Business Administration (SBA). Right Choice Construction specializes in ground-up construction, and its principles of compliance, quality and client satisfaction are at the core of its operations. Learn more at rightchoiceconstruction.com.

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SOURCE Right Choice Construction

Technology

Unanet Acquires GovPro AI to Enable Customers to Win More Business

Published

30 minutes ago

November 22, 2024

Cutting-edge AI technology complements Unanet’s CRM solution by automating proposal writing

DULLES, Va., Nov. 22, 2024 /PRNewswire/ — Unanet, the leading provider of project-based enterprise resource planning (ERP) and customer relationship management (CRM) for the government contracting (GovCon) and architecture, engineering, and construction (AEC) industries, today announced it has acquired Washington, D.C.-based GovPro AI, the leader in AI-powered proposal writing platforms for GovCons. By incorporating GovPro AI’s technology into the Unanet product portfolio, Unanet is offering customers a solution to one of their most challenging and growth-constraining problems: the enormous amount of time, money, and resources invested in responding to complex and highly technical requests for proposals (RFP).

“Unanet is continuing to deliver on its promise to solve real business challenges for our customers,” said Steve Karp, Chief Innovation Officer, Unanet. “In addition to helping customers across the GovCon and AEC industries respond to RFPs more efficiently, GovPro AI’s technology and team will accelerate Unanet’s broader AI strategy via thought leadership, new technologies, and class-leading R&D methodologies that will benefit all our customers. We are excited to welcome this talented team of innovators to Unanet and invest in their solution, so it evolves to meet the constantly changing needs of our customers.”

Unanet chose GovPro AI to improve GovCons’ business development processes due to its unique and compelling blend of expertise in GovCon procurement processes, as well as the secure application of AI to solve real-world business needs. GovPro AI’s platform uses AI to create a high-quality first proposal draft – known to GovCons as the ‘pink team’ draft – for virtually any federal RFP in a matter of hours. Unanet plans to extend GovPro AI’s technology into the AEC market in 2025.

Industry experts estimate the cost of responding to a single RFP can typically be $50,000 – $100,000 — a significant investment for most firms and outright cost-prohibitive for smaller ones. According to Unanet’s most recent GAUGE Report, 45% of GovCons cite lack of business development resources as a challenge, and 69% say they are having issues winning new contracts.

This solution, backed by Unanet’s industry-leading service and support, enables customers to win more business faster, at a lower cost, and more strategically. GovCons can use the GovPro AI platform to reduce their average RFP time-to-draft by 70% and cut proposal generation costs in half. Additionally, customers can better evaluate their ‘go/no go’ decision-making and pursue those opportunities with a higher probability of winning.

Unanet can now offer its customers an option for a robust, comprehensive business development package composed of Unanet CRM and GovPro AI technologies, so they have:

Opportunity identification and assessmentRelationship managementPipeline managementAI-powered proposal generation

“Unanet’s commitment is to empower our customers’ business success with modern, purpose-built technology and people-centric service,” said Craig Halliday, CEO of Unanet. “When customers tell us about their business challenges, we evaluate all available options and invest in solving those challenges with best-in-class solutions either through in-house development, partnerships, or via acquisition. We’re on the same team as our customers, and it’s our job to support and further their success.”

GovPro AI was the brainchild of Alexander Cohen, who began contract writing government RFPs to earn extra money in graduate school. After his work helped win over $150M in business, it soon became clear there was a significant market opportunity to start a dedicated business focused on RFP preparation. Cohen and his select team of highly experienced experts from some of the world’s largest and most successful technology companies, government agencies, and GovCons started GovPro AI. Their first solution was a secure, highly specified RFP response platform leveraging generative AI technology. The depth of talent, technology, and management expertise made GovPro AI stand-out among other automation solutions.

“Being part of the Unanet team means we can advance our innovation and refine the solution features,” said Alexander Cohen, Founder of GovPro AI. “I’m looking forward to exploring new use cases for customers and continuing to deliver a more efficient, modern way of improving business development.”

Unanet completed the acquisition this month. Terms of the agreement were not disclosed. Current GovPro AI customers will continue to have full access to the solution at their original terms, with the addition of the Unanet customer service commitment.

About Unanet
Unanet is a leading provider of project-based ERP and CRM solutions purpose-built for government contractors, architecture, engineering, construction, and professional services. More than 4,000 project-driven organizations depend on Unanet to turn their information into actionable insights, drive better decision-making, maintain regulatory compliance, and accelerate business growth. All backed by a people-centered team invested in the success of your projects, people, and financials. For more information, visit www.unanet.com.

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SOURCE Unanet

Technology

Vectorworks, Inc. Wins at the 2024 Construction Computing Awards

Published

30 minutes ago

November 22, 2024

Vectorworks Architect Named Architectural Design Software of the Year at 18th Annual Awards.

COLUMBIA, Md., Nov. 22, 2024 /PRNewswire-PRWeb/ — Global design and BIM software provider Vectorworks, Inc. announces its latest accomplishment—Vectorworks Architect has been named Architectural Design Software of the Year at this year’s Construction Computing Awards. Winners were selected through public voting and a panel of expert judges and announced on Nov. 7 at the Leonardo Royal Hotel London City.

Design is at the core of what we do, and with the latest enhancements in Vectorworks 2025, we’re reinforcing our commitment to providing design professionals with tools that bring their boldest visions to life at every phase

The Construction Computing Awards, commonly known as “The Hammers,” honor the technology, tools, and solutions that drive efficient design, construction, maintenance, and modification in projects ranging from commercial buildings to social housing and civil engineering.

“It’s a tremendous honor that Vectorworks Architect was recognized for quality and versatility,” said Vectorworks Chief Marketing Officer Jeremy Powell. “This award highlights our dedication to empowering designers to push boundaries and achieve absolute creative expression and efficiency. Design is at the core of what we do, and with the latest enhancements in Vectorworks 2025, we’re reinforcing our commitment to providing design professionals with tools that bring their boldest visions to life at every phase.”

Built to showcase your skill and creativity, Vectorworks Architect allows you to sketch, model, and document in a fully integrated workflow with the world’s most design-centric BIM solution. With superior 2D graphics, 3D modeling, and visualization tools, Architect is built to deliver absolute creative expression and maximum efficiency.

Winners will be featured in the November/December 2024 issue of CAD User and Construction Computing magazines. The complete list of winners and runners-up is available on the Construction Computing Awards website.

To learn more about Vectorworks Architect, visit vectorworks.net/architect or experience the software with a 7-day free trial. Learn more about the latest release of Vectorworks, its interactive features, and more by visiting vectorworks.net/2025.

About Vectorworks, Inc.
Vectorworks, Inc. is an award-winning design and BIM software provider serving the architecture, landscape architecture and design, and entertainment industries in 85 countries. Professionals worldwide are using Vectorworks on Mac and Windows to create, connect, and influence the next generation of design. Built with designers in mind since 1985, Vectorworks software offers you the freedom to follow your imagination wherever it leads you. Headquartered in Columbia, Maryland, with offices in the UK, Canada, Australia, and Japan, Vectorworks is a part of the Nemetschek Group. Learn how you can design without limits at vectorworks.net or follow @Vectorworks.

Media Contact

Kamica Price, Vectorworks, Inc., 443-542-0606, kprice@vectorworks.net, vectorworks.net

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SOURCE Vectorworks, Inc.; Vectorworks, Inc.