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Aires Tech Showcases Advanced Technology at UFC Performance Institute with “Next Frontier of UFC Training and Performance” Symposium

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Symposium gathered top fighters, neuroscientists, and media together in New York City on eve of UFC 309

UFC Performance Institute leader, Dr. Duncan French, welcomed Aires Tech integration into the renowned performance center to mitigate the negative effects of EMF radiation*

Aires Tech activates UFC partnership through co-branded partner and multi-channel content that engages UFC’s 700 million fans in 170 countries

TORONTO, Nov. 21, 2024 /PRNewswire/ — American Aires Inc. (CSE: WiFi, OTCQB: AAIRF) (“Aires” “Aires Tech” or the “Company”) marked a significant milestone in its partnership with UFC by co-hosting a first-of-its-kind symposium on the eve of UFC 309 on Friday, November 15, 2024. “The Next Frontier of UFC Training and Performance” event spotlighted the role of advanced technology in athlete care and peak performance, showcasing Aires Tech’s advanced solutions now integrated into the UFC Performance Institute (“UFC PI”). (3.5-minute highlight video can be viewed here.)

The roundtable discussion highlighted the UFC PI’s renowned status, described by many as the “gold standard” in health, wellness, and performance for UFC athletes. With the addition of Aires Tech’s electromagnetic field (“EMF”) radiation protection technology, the UFC PI continues to advance its holistic approach to ensuring more effective training and recovery for UFC athletes. The symposium featured a distinguished panel of experts from the UFC performance community, including UFC Hall-of-Famer Daniel Cormier, UFC Featherweight contender Dan Ige, and Dr. Nicholas Dogris, neuroscientist and brain health specialist, alongside Aires Tech CEO Josh Bruni, who delivered special remarks. UFC 309 also featured Aires Tech ambassador and UFC lightweight star Michael Chandler, who took to the Octagon in the co-main event to face former champion Charles Oliveira.

Dr. Duncan French, Senior Vice President, UFC PI, shared his enthusiasm for Aires Tech’s impact in a published testimonial: “When I first saw how Aires Tech mitigates the negative effects of EMF on brain activity, I was blown away. It was astonishing to witness the silent effects of EMF radiation on human physiology, and seeing how Aires Tech can restore optimal brain function through EEG recordings was impressive. The science behind it is truly remarkable.” Dr. French’s full remarks on the effectiveness of Aires Tech’s partnership in supporting the UFC’s athlete performance can be found here.

“The UFC sponsorship creates compelling opportunities for co-branded marketing activations, amplifying our reach, building instant trust, and deepening our connection with both fans and consumers around the world,” said Aires Tech CEO Josh Bruni. “By embedding our technology in the UFC PI, we not only contribute to the health and success of world-class athletes but also showcase our innovation in a way that resonates with fans of peak performance sports and advanced technology alike.”

The UFC PI is home to a global team of sports science experts dedicated to optimizing the performance and health of UFC fighters. With the inclusion of Aires’ technology, the UFC PI now offers an additional layer of protection against EMF radiation exposure, a growing concern for athletes surrounded by frequency-emitting technology. While the full and long-term effects of EMF exposure from everyday technology continue to be studied and debated, Aires Tech’s technology provides a refined, protective environment, which Aires Tech’s research shows helps fighters enhance their performance, safeguard their health, and accelerate recovery.*

UFC Partnership Powers Aires Tech’s Brand Growth and Global Reach

Our strategic partnership with UFC continues to play a pivotal role in elevating Aires Tech’s brand visibility and connecting it to the hundreds of millions of passionate UFC fans worldwide.

Continued Bruni: “Our multi-faceted approach utilizes co-branded partner and multi-channel media to ensure our messaging is amplified across multiple channels. This strategy expands our global reach and strengthens our brand’s credibility, while co-branded media, in particular, gives consumers the tools they need to make informed purchasing decisions. Through this integrated strategy, Aires Tech is positioning itself as a leader in both the tech and sports performance industries, driving awareness and building lasting relationships with UFC fans and tech-savvy consumers around the world.”

For more information about the UFC partnership, the #AiresAthletes campaign and Aires’ innovative EMF protection technology, please visit www.airestech.com.

About UFC Performance Institute
The UFC Performance Institute is the world’s first mixed martial arts multi-disciplinary research, innovation and performance center. With locations in Las Vegas, Shanghai, and Mexico City, each facility is staffed with experts in the fields of strength and conditioning, nutrition, and physical therapy, focused on providing UFC athletes with world-class services designed to optimize their performance. For more information on the UFC Performance Institute, please visit ufcpi.com

About American Aires Inc.
American Aires Inc. is a Canadian-based nanotechnology company committed to enhancing well-being and environmental safety through science-led innovation, education, and advocacy. The company has developed a proprietary silicon-based resonator that protects against the harmful effects of electromagnetic field (EMF) radiation.* Aires’ Lifetune products target EMF emitted by consumer electronic devices such as cellphones, computers, baby monitors, and Wi-Fi, including the more powerful and rapidly expanding high-speed 5G networks. Aires has studied the efficacy of its products and their efficacy in reducing the effects of EMF exposure, however, Aires’ products are not medical devices intended or cleared to diagnose, mitigate, prevent, or treat any medical condition, or recommended for such medical purposes. Aires is listed on the CSE under the ticker ‘WiFi’ and on the OTCQB under the symbol ‘AAIRF’. Learn more at www.investors.airestech.com. 

*Note: Based on the American Aires Inc.’s internal and peer-reviewed research studies and clinical trials. For more information please visit https://airestech.com/pages/tech. UFC has not independently verified the contents of these studies.

Company Contact:

Josh Bruni, CEO

Website: www.investors.airestech.com

Email: wifi@airestech.com

Telephone: (415) 707-0102

Certain information set forth in this news release may contain forward-looking statements that involve substantial known and unknown risks and uncertainties. All statements other than statements of historical fact are forward-looking statements, including, without limitation, statements regarding future financial position, business strategy, use of proceeds, corporate vision, proposed acquisitions, partnerships, joint ventures and strategic alliances and co-operations, budgets, cost and plans and objectives of or involving the Company. Such forward-looking information reflects management’s current beliefs and is based on information currently available to management. Often, but not always, forward-looking statements can be identified by the use of words such as “plans”, “expects”, “is expected”, “budget”, “scheduled”, “estimates”, “forecasts”, “predicts”, “intends”, “targets”, “aims”, “anticipates” or “believes” or variations (including negative variations) of such words and phrases or may be identified by statements to the effect that certain actions “may”, “could”, “should”, “would”, “might” or “will” be taken, occur or be achieved. A number of known and unknown risks, uncertainties and other factors may cause the actual results or performance to materially differ from any future results or performance expressed or implied by the forward-looking information. These forward-looking statements are subject to numerous risks and uncertainties, certain of which are beyond the control of the Company including, but not limited to, the impact of general economic conditions, industry conditions and dependence upon regulatory approvals. Certain material assumptions regarding such forward-looking statements may be discussed in this news release and the Company’s annual and quarterly management’s discussion and analysis filed at www.sedar.com. Readers are cautioned that the assumptions used in the preparation of such information, although considered reasonable at the time of preparation, may prove to be imprecise and, as such, undue reliance should not be placed on forward-looking statements. The Company does not assume any obligation to update or revise its forward-looking statements, whether as a result of new information, future events, or otherwise, except as required by securities laws.

No securities regulatory authority has either approved or disapproved of the contents of this news release. The Shares have not been, nor will they be, registered under the United States Securities Act of 1933, as amended, or any state securities laws, and may not be offered or sold in the United States, or to or for the account or benefit of any person in the United States, absent registration or an applicable exemption from the registration requirements. This press release shall not constitute an offer to sell or the solicitation of an offer to buy any common shares in the United States, or in any other jurisdiction in which such offer, solicitation or sale would be unlawful. We seek safe harbour.

Neither the Canadian Securities Exchange nor its Market Regulator (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this news release.

View original content to download multimedia:https://www.prnewswire.com/news-releases/aires-tech-showcases-advanced-technology-at-ufc-performance-institute-with-next-frontier-of-ufc-training-and-performance-symposium-302313256.html

SOURCE Aires Tech

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Gilbane Building Company President & CEO Adam R. Jelen Joins ACE Mentor Program Board of Directors and Executive Committee

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34 minutes ago

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November 22, 2024

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Jelen, a long-time partner of ACE to offer leadership, vision, and strategy to benefit the Program

PROVIDENCE, R.I., Nov. 21, 2024 /PRNewswire-PRWeb/ — Gilbane Building Company announced the appointment of President & CEO Adam R. Jelen to the ACE Mentor Program of America Board of Directors. Jelen will serve in this prestigious leadership role for a renewable three-year term.

“As a long-time partner of the ACE Mentor Program, I am deeply honored to join its national executive committee,” said Adam R. Jelen, President & CEO, Gilbane Building Company.

“As a long-time partner of the ACE Mentor Program, I am deeply honored to join its national executive committee,” said Adam R. Jelen, President & CEO, Gilbane Building Company. “The Program empowers and inspires the next generation by enabling young people to see what’s possible in our industry. It plays a crucial role in developing new talent to enter our workforce, fostering diversity, and supporting career pathways. I look forward to contributing to the impactful work ACE Mentor continues to do in building a brighter, more inclusive future for our field.”

Jelen’s appointment bolsters an already esteemed board committed to steering ACE’s goal of inspiring the next generation of architects, engineers, and construction leaders. The board plays a crucial role in shaping ACE’s initiatives and supporting the development of young talent in the field. Jelen has long championed ACE, including serving as a founding member and emeritus board member of the ACE Mentor Program of Wisconsin.

The mission of the ACE Mentor Program is to engage, excite, and enlighten high school students to pursue careers in architecture, engineering, and construction through mentoring and continued support for their advancement into the industry.

For additional details about the ACE Mentor Program and board members, please click here.

About Gilbane Building Company

Gilbane Building Company is a global leader in construction management, delivering high-quality projects for clients across various markets. Gilbane provides a full slate of construction and facilities-related services – from preconstruction planning and integrated consulting capabilities to comprehensive construction management, general contracting, design-build, and facility management services. Founded in 1870, Gilbane is still a privately held, family-owned company. With more than 45 office locations worldwide, Gilbane brings world-class experience to local communities.

For more information, visit http://www.gilbaneco.com.

Media Contact

Lynn Rasic, Gilbane Building Company, 212-822-0319, lrasic@gilbaneco.com, www.gilbaneco.com

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SOURCE Gilbane Building Company

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Minister Wilkinson Welcomes the Indigenous Council’s ‘Kinship and Prosperity’ Report to Power More Indigenous, Rural and Remote Communities with Clean Energy

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34 minutes ago

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November 22, 2024

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OTTAWA, ON, Nov. 21, 2024 /CNW/ – Indigenous Peoples have traditional knowledge and expertise to help address climate change and protect the environment. 

Today, the Honourable Jonathan Wilkinson welcomed the release of Kinship and Prosperity: Proven Solutions for a Clean Energy Landscape, the Wah-ila-toos Indigenous Council’s Report. The report provides recommendations to power more Indigenous, rural and remote communities with clean energy while recognizing the various challenges these communities face. It affirms that Indigenous Peoples are leaders and knowledge keepers, and that they have the skills and experiences needed to establish a thriving economy while living in reciprocity with the environment.

The recommendations outlined in the report will help inform the development of future climate strategies and policies, providing a framework for integrating Indigenous voices into this work. The Government of Canada will continue to work with Indigenous Peoples and other energy partners to identify opportunities to advance joint priorities including in response to the Council’s advice, which will also be reflected in Canada’s upcoming Clean Electricity Strategy.

We thank the Council for the significant and important work it has done over the past two years, including on this report. These recommendations will play a key role in guiding action to reduce the use of expensive and polluting fossil fuels for heat and power in Indigenous, rural and remote communities and instead advance clean energy solutions that have the potential to save people money on energy and create economic opportunities and jobs in First Nations, Inuit and Métis communities.

Quotes

“I thank the Council members for their work and recommendations, which speak to the power and contribution of Indigenous leadership in advancing clean energy in Indigenous, rural and remote communities. They will contribute to creating economic prosperity and security now and into the future as well as build strong, healthy and more resilient communities and make life affordable, especially in the North. Seizing the opportunity that clean energy presents continues to be important for Indigenous communities and the Government of Canada as we work together toward reconciliation. I look forward to continuing work on shared priorities guided by the Council’s advice.”

The Honourable Jonathan Wilkinson
Minister of Energy and Natural Resources

“It is only through the collective efforts of Indigenous communities, industry, government and local leaders that we will see results in our fight against climate change. I am deeply heartened by and appreciative of the hard work of the Wah-ila-toos Indigenous Council, who have offered important guidance for further advancing Indigenous clean energy leadership. I look forward to seeing these principles and recommendations woven into Canada’s path to a cleaner energy future.”

The Honourable Dan Vandal
Minister of Northern Affairs

“We are grateful for the expertise and leadership of the Wah-ila-toos Indigenous Council in advancing energy transition efforts within Indigenous communities and across the country. Our government continues to work in partnership with Indigenous communities to support reconciliation and self-determination. Together with Indigenous partners, we are building a low-emission, cost-effective energy future, which will in turn improve health and resilience within Indigenous communities and across Canada.”

The Honourable Patty Hajdu
Minister of Indigenous Services

Quick Facts

The members of the Wah-ila-toos Indigenous Council, launched in December 2022, were selected on the basis of their knowledge and leadership in supporting community-driven clean energy projects within Indigenous communities.The Council is distinctions-based, with First Nation, Inuit and Métis representation, and reflects diverse communities, languages, geographic regions, skills and genders.

Associated links

Indigenous CouncilWah-ila-toosClean Energy for Rural and Remote CommunitiesIndigenous Off-Diesel InitiativeNorthern REACHE ProgramCanada Infrastructure Bank’s financingStrategic Partnerships Initiative2030 Emissions Reduction Plan: Clean Air, Strong Economy

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SOURCE Natural Resources Canada

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Insights About Today’s Clothing Shoppers

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34 minutes ago

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November 22, 2024

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SEOUL, South Korea, Nov. 22, 2024 /PRNewswire/ — On November 15, 2024, Cotton Incorporated presented and shared marketing data and analyses about consumer attitudes and habits relating to apparel shopping with the professionals from the textile apparel industry at the media sharing session in Seoul, South Korea.

Melissa Bastos, Director of Corporate Strategy and Insights for Cotton Incorporated, oversees research on consumer attitudes and behaviors and retail assessments conducted in the United States, Latin America, South Korea, Thailand and other Asian countries. Cotton Incorporated keeps providing valuable market insights to support decision-makers throughout the global cotton supply chain.

“In recent years, the proportion of consumers choosing to shop online has continued to rise, with convenience, lower prices, and a wider variety of options being key factors for this choice,” stated Bastos.

Bastos also noted that nearly three-fifths of consumers experienced quality issues when purchasing apparel online. Globally, consumers often associate cotton products with fashion, comfort, and trusted quality, with 55% noting they would pay more for clothes made from cotton.

Bastos highlighted that jeans were a significant cotton product, with 80% South Korea consumers expressing a preference for wearing them. As sustainability in apparel becomes increasingly important to consumers, factors like the use of natural fibres, and sustainable production may influence their decisions to purchase jeans. She indicated that the industry was actively promoting traceability strategies, with cotton being one of the most commonly traced materials, which enhanced the value of cotton products.

As a non-for-profit organization dedicated to promote cotton products, Cotton Incorporated’s mission is to increase the demand for and profitability of cotton. Cotton Incorporated is also dedicated to raising awareness of cotton’s sustainability. Their Blue Jeans Go Green™ denim recycling program has collected over two million pieces of denim, repurposing them into UltraTouch™ denim insulation materials for construction use. Additionally, Cotton Incorporated actively researches cotton cultivation and product technology, offering a range of sustainable solutions for the textile sector that strengthen the market position of cotton products.

For more information about cotton, you can visit the Cotton Incorporated website (www.cottoninc.com) to access a wealth of industry information, including market data, monthly economic updates, cotton production information, production resources, and performance technologies related to cotton.

 

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/insights-about-todays-clothing-shoppers-302313092.html

SOURCE Cotton Incorporated

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