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OTOY, in association with William Shatner and the Nimoy Estate, releases ‘765874 Unification,’ commemorating 30th anniversary of “Star Trek: Generations” with an immersive media experience for The Archive

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On the 30th anniversary of “Star Trek: Generations”, The Archive and William Shatner revisit Captain Kirk’s final appearance on screen in a new 8-minute video produced for The Archive app on Apple Vision Pro: “765874: Unification”, launched in tandem with new interactive sets and documentary interviews and behind the scenes content celebrating the legacy of the 1994 film.

LOS ANGELES, Nov. 18, 2024 /PRNewswire/ — OTOY, Inc is proud to release the next major update to The Archive, with ‘765874: Unification’, a mind-bending Star Trek experience celebrating the 30th anniversary of Star Trek: Generations – William Shatner’s last appearance as Captain Kirk on screen.

‘765874: Unification’ launches today on The Archive web portal and native app, an immersive experiential app designed for Apple Vision Pro. The release is accompanied by new interactive sets, props, and worlds from the 1994 film as well as a 20-minute retrospective by William Shatner himself, looking back over the last 30-years since he played the legendary character, and his aspirations for the future of Captain Kirk as the franchise approaches the 60-year mark. The full experience with all related extra content is available in its entirety in Digital Cinema 4k HDR and spatial video, exclusively mastered at peak fidelity for viewing on Apple Vision Pro.

Iconic characters from classic Star Trek history were brought to life through the live action performances of a talented cast, led by veteran TV and film star Sam Witwer as James T. Kirk, with Lawrence Selleck as Spock. Witwer and Selleck were filmed in costume, performing as Kirk and Spock on set, aided by both physical and digital prosthetics resulting in period-accurate portrayals matching the appearance of the characters as they originally appeared in TV and Film at the time.

William Shatner and Susan Bay Nimoy, widow of the late Leonard Nimoy, served as executive producers on the production.

Mr. Shatner worked with the OTOY team to fine tune the technical and creative direction required to bring his interpretation of Kirk back to live action for the first time in 30 years, including the addition of his voice to narrate a key moment in the experience.

Describing ‘765874: Unification’ and OTOY’s digital prosthetic technology used to revisit Star Trek history, William Shatner said it “takes years off of your face, so that in a film you can look 10, 20, 30, 50 years younger than you are.” Mr. Shatner surprised fans yesterday when he shared the first private screening of the video at the Star Trek tour in Ticonderoga, New York.

‘765874: Unification’ was directed by Award Winning Spanish filmmaker Carlos Baena, from a story by Jules Urbach, and features original music by Academy-award winning Star Trek composer Michael Giacchino.

The 8-minute video connects multiple decades of Star Trek lore, with nods to Robin Curtis’ portrayal of Saavik (1984’s Star Trek III: The Search for Spock), J.M. Colt (from the 1964 Cage pilot) played by actress Mahé Thaissa and Gary Mitchell, Kirk’s friend from the second Star Trek pilot episode, “Where No Man Has Gone Before” performed by original actor Gary Lockwood

For post-production and special effects work, skilled artists from OTOY and partner VFX studios combined digital and physical prosthetics with live action location photography, virtual production, and beautiful CG set extensions to deliver feature-film quality visuals. Major scenes in “Unification” were filmed twice, ensuring coverage to create video and spatial content mastered for Apple Vision Pro. All outdoor filming locations were scanned in and merged with CG set extensions, becoming part of The Archive’s growing library of 3D worlds and locations.

Emmy-award winning visual effects supervisor Mark Spatny led OTOY’s international team of artists and animators, including visual effects artists Neil Smith, JJ Palomo, and Aaron Westwood.

Visual effects in ‘Unification’ were created using OTOY’s Octane® rendering software and the Render Network® decentralized GPU rendering platform. Characters and props were digitized using OTOY’s Academy-Award winning LightStage™ scanning system.

About The Archive

The Archive is a multi-decade endeavor between OTOY and The Roddenberry Estate, in collaboration with Paramount Game Studios, to catalog key texts and documents from Gene Roddenberry’s life and career using immersive technologies. With a mission to canonically memorialize reference 3D models of the Starship Enterprise – including studio models as filmed on set and life-size 1:1 scale ‘in Universe’ versions – The Archive aims to preserve iconic worlds from the Gene Roddenberry era of Star Trek for future generations to experience in new immersive spatial formats like Apple Vision Pro.

As part of The Archive, OTOY has leveraged advancements in virtual production technology and frontier digital workflows pioneered by OTOY to recreate key pieces in Star Trek history in 1:1 life-sized virtual sets.

The Archive’s virtual production and digital makeup technology are used to create documentary shorts and immersive spatial experiences for the Apple Vision Pro. The documentary videos are overseen by Roger Lay, Mike and Denise Okuda, and feature Star Trek luminaries such as William Shatner, George Takei, Walter Koenig, director Robert Butler, Terry Matalas, Robin Curtis, Gary Lockwood, writer David Gerrold, production designer Dave Blass, and stunt performer Sandra Lee Gimpel.

The Archive can be explored as a native immersive spatial experience for Apple Vision Pro, available on the App Store. A limited version of The Archive is currently available in two-dimensional format on the web. 

Recent short documentary videos produced for The Archive app experience include:

The Roddenberry Archive: Behind the ScenesThe Roddenberry Archive: The CageThe Roddenberry Archive: The Next Generation (Returns)The Roddenberry Archive: William ShatnerThe Roddenberry Archive: Walter KoenigThe Roddenberry Archive: Return to Tomorrow (with “Q”)The Roddenberry Archive: Deep Space NineThe Roddenberry Archive: David Gerrold (Part 1) | (Part 2)The Roddenberry Archive: All the Enterprises – A to Z

Star Trek intellectual property is used under a license with Paramount.

About OTOY Inc.

OTOY Inc. is the definitive cloud graphics company, pioneering technology that is redefining content creation and delivery for media and entertainment organizations around the world. OTOY’s Academy Award®-winning technology is used by leading visual effects studios, artists, animators, designers, architects, and engineers, providing unprecedented creative freedom, new levels of realism, and new economics in content creation and distribution powered by the cloud. For more information, visit www.otoy.com.

Additional Resources:

Follow The Roddenberry Archive on X.Follow OTOY on Facebook and X.Read more about The Render Network here.

About Paramount Consumer Products 

Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and SHOWTIME®. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.

 

 

 

 

 

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SOURCE OTOY Inc.

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L’Oréal Hong Kong Wins Prestigious Gold Award at the Hong Kong Awards for Environmental Excellence

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Company Recognised for Outstanding Sustainability Achievements in the “Shops and Retailers” Sector

HONG KONG, Jan. 13, 2025 /PRNewswire/ — L’Oréal Hong Kong received the Gold Award in the “Shops and Retailers” sector at the annual Hong Kong Awards for Environmental Excellence (HKAEE). This esteemed award, organised by the Hong Kong Environmental Campaign Committee in collaboration with the Environment and Ecology Bureau and major chambers of commerce, highlights the company’s exceptional achievements in sustainability under its “L’Oréal For the Future” commitment.

As the beauty market leader in Hong Kong, L’Oréal has been accelerating sustainable transformation across its entire value chain, from product innovation, sourcing, transportation to retail and consumption.

Eva Yu, President and Managing Director of L’Oréal Hong Kong, expressed her gratitude for the recognition, “We are deeply honoured to receive the Gold Award at the Hong Kong Awards for Environmental Excellence. This is a testament to our unwavering commitment to sustainability. As the market leader, it is our responsibility to not only provide the best in beauty, but also lead in meaningful actions to protect the environment and contribute to the community we serve.”

The assessment of HKAEE award covered stringent criteria from green leadership, sustainability programs and performance, to partnerships. L’Oréal Hong Kong was recognised for the following sustainability achievements in the past year:

Green Office: L’Oréal Hong Kong’s office is LEED Platinum certified, uses 100% renewable energy, and has been reducing energy consumption year on year with different energy efficiency features.

Green Operations: All local packaging of L’Oréal products is plastic-free and all disposals from warehouse are recycled. The company also aims to minimise CO2 emissions in transportation by using sea and rail shipment as well as electric vehicle in local transport.

Green Retail: 100% of new stores under L’Oréal Hong Kong are eco-designed. The stores use sustainably sourced and certified materials, as well as reusable and recyclable materials.

Green Consumption: Through joint efforts by L’Oréal Hong Kong’s 17 brands, and its partnership with Watsons stores across the city, over 600,000 empty beauty bottles have already been collected from consumers for recycling. To further reduce packaging waste, the company is introducing more refillable beauty products to the Hong Kong market. Refillable products use less packaging, thus providing more sustainable options for environmentally conscious consumers.

L’Oréal Hong Kong continues to lead the beauty industry in sustainability efforts, proving that environmental responsibility and business success can go hand in hand.

For high-res photos, please see it here.

About L’Oréal

For 115 years, L’Oréal, the world’s leading beauty player, has devoted itself to one thing only: fulfilling the beauty aspirations of consumers around the world. Our purpose, to create the beauty that moves the world, defines our approach to beauty as essential, inclusive, ethical, generous and committed to social and environmental sustainability. With our broad portfolio of 37 international brands and ambitious sustainability commitments in our L’Oréal for the Future programme, we offer each and every person around the world the best in terms of quality, efficacy, safety, sincerity and responsibility, while celebrating beauty in its infinite plurality. With more than 90,000 committed employees, a balanced geographical footprint and sales across all distribution networks (e-commerce, mass market, department stores, pharmacies, perfumeries, hair salons, branded and travel retail), in 2023 the Group generated sales amounting to 41.18 billion euros. With 20 research centers across 11 countries around the world and a dedicated Research and Innovation team of over 4,000 scientists and 6,400 Digital talents, L’Oréal is focused on inventing the future of beauty and becoming a Beauty Tech powerhouse. More information on https://www.loreal.com/en/mediaroom

About L’Oréal For the Future

“L’Oréal For the Future” is L’Oréal’s global sustainability programme that outlines the company’s vision and commitments for 2030. The initiative focuses on transforming L’Oréal’s operations to respect planetary boundaries by addressing key environmental challenges. Commitments include achieving 100% renewable energy for all operated sites by 2025, ensuring that by 2030 all water used in industrial processes will be recycled and reused, and that 100% of biobased ingredients for formulas and packaging materials will be traceable and sourced sustainably, with none linked to deforestation. L’Oréal also aims to reduce greenhouse gas emissions across all scopes by 50% per finished product by 2030.

For more information on “L’Oréal For the Future,” please visit: www.loreal.com/en/commitments-and-responsibilities/for-the-planet/    

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SOURCE L’Oréal Hong Kong

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Pollo AI Releases Multi-Model Support, Offering All-in-One Video Generation Capabilities

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SINGAPORE, Jan. 12, 2025 /PRNewswire/ — Pollo AI, an innovative leader in AI-powered video generation, today announced the launch of a new feature that allows users to select from a range of well-known AI video models, making it an all-in-one AI video generation platform.

With the introduction of multi-model support, users can now choose from popular AI video models on Pollo AI, including Kling AI, Hailuo AI, Runway, Vidu AI, Luma AI, and PixVerse. The multi-model support is available on Pollo AI’s text to video and image to video generators. These model options enhance the versatility and customization of the Pollo AI platform, empowering creators to experience different technologies to produce their videos.

Camille Sawyer, CEO of HIX.AI, the parent company of Pollo AI, expressed her enthusiasm for the new feature, stating, “At Pollo AI, we believe in fostering creativity without limits. By integrating multiple AI models, Pollo AI has become an all-in-one platform enabling our users to explore diverse cutting-edge video generation technologies at one place.”

Each model offers distinct customization options that cater to various creative needs, such as output video style, video length, resolution, motion range, aspect ratio, and camera movement. This feature is designed to provide users with the flexibility to bring their visions to life in ways that best suit their projects on Pollo A.

It is seamless and intuitive to access and use the different models offered in this all-in-one AI video generator. After log in to your Pollo AI account, on the UI of the generators, you’ll find the option to select from the various available AI models. After choosing your preferred model, you can customize the settings it comes with and start your generation.

“We believe the multi-model support will ultimately enhance their storytelling capabilities,” Camille added. “This update is a testament to our commitment to innovation and our dedication to supporting creators in their artistic journeys.”

This multi-model support feature is now available to all users. For more information about this feature and to start creating with any of the models, visit https://pollo.ai/text-to-video or https://pollo.ai/image-to-video.

MEDIA CONTACT
Camille Sawyer
CEO, HIX.AI
support@pollo.ai 

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SOURCE Pollo AI

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SUS ENVIRONMENT, Global Leading WtE Corporation, Launches New Brand Identity

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SHANGHAI, Jan. 13, 2025 /PRNewswire/ — As the world’s population grows and industrialization accelerates, the conflict between energy and the environment is intensifying. The search for a balance between energy supply and environmental protection has become a crucial issue for global sustainable development.

In January 2025, SUS ENVIRONMENT launches new global brand identity. This renewal improves the brand image and enriches the brand connotation, bolstering its commitment to global sustainable development.

PART 1: Logo Renewal

The abbreviation “SUS”,” which is derived from “sustainable”,” emphasizes the company’s mission to create a cleaner and more friendly living environment through waste-to-energy solutions. Inspired by the traditional Chinese Tai Chi diagram, the graphic incorporates the concept of cyclic generation, shows the characteristics of energy recycling and expresses the brand endless vitality.

PART 2: Mission Connotation Expansion  

The refreshed brand highlights SUS ENVIRONMENT’S unwavering focus on stakeholder benefits:

Environmental Impact: Solving waste disposal challenges to create cleaner environments.Employee Well-Being: Promoting diversity, equity and inclusiveness to enhance employee satisfaction.Community Engagement: Building supportive environments to improve community living standards.Business Integrity: Establishing fair and transparent practices to strengthen partnerships.

PART 3: Brand Colors

The primary colors of SUS ENVIRONMENT are blue and green to symbolize technological innovation and environmental protection. They are complemented by metallic gold and technical silver to convey high quality and stability. Together, these colors embody the core values of the brand: Professionalism, Innovation, Vitality, and Trustworthiness.

The new global brand identity heralds the next chapter for SUS ENVIRONMENT. In the future, SUS ENVIRONMENT will leverage its strength to make the world a better place.

About SUS ENVIRONMENT

SUS ENVIRONMENT is the world’s largest provider of waste incineration equipment and technology, as well as one of the top three investors and operators of waste-to-energy projects (low-carbon Eco-industrial parks) globally. 

As of June 2024, SUS ENVIRONMENT has established 10 management centers worldwide, providing environmental and energy services to over 100 million people. It has invested in and constructed 84 waste-to-energy projects (low-carbon Eco-industrial parks), with a daily processing capacity 110,000 tons of municipal solid waste and annual green power generation of approximately 18,000 GWh. Its equipment and technology are applied in 277 waste-to-energy plants across the world, comprising 518 incineration lines, with a daily capacity 290,000 tons of municipal solid waste. 

View original content to download multimedia:https://www.prnewswire.com/apac/news-releases/sus-environment-global-leading-wte-corporation-launches-new-brand-identity-302348819.html

SOURCE Shanghai SUS ENVIRONMENT Co.,Ltd.

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